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    Business

    The Social Strategist

    The Social Strategist is your marketing podcast to keep you up to date with all of the changes, trends, and best marketing strategy for social media. If you are using Instagram, blogging, TikTok, email marketing, Pinterest, or other social platforms, then this is the podcast for you.

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    Latest Episodes:
    Ep 209 Youtube Power: How to start and accelerate your YouTube Channel: Kristen Hill Sep 08, 2022
    Show notes

    YouTube. Are you using it? Do you want to use it for your business? In this episode, I'm talking to Kristen Hill, who is one of the Six Sisters. Kristen is over their YouTube Channel and she has grown it by hundreds of thousands in the last little while. Kristen is going to share with you how she did it and how we can get started. I can't wait to have you listen to this episode because it completely changed my view on YouTube and was the kick in the pants I needed to get mine off the ground. Quotes from this episode: "If you can niche down even just a little bit, YouTube will know what viewers to send to you and you just have to show YouTube, this is the kind of content I make." "As soon as I saw the growth and how quickly the growth was once I finally niched down, it changed everything. I just had confidence to do it." Kristen Hill Youtube: www.youtube.com/c/Sixsistersstuffgirls Instagram: www.instagram.com/sixsistersstuff/ Get the full podcast show notes and transcript here: iammichellegifford.com/ a-fool-proof-formula-for-growing-your-youtube-channel


    Ep 209 Youtube Power: How to start and accelerate your YouTube Channel: Kristen Hill Sep 08, 2022
    Show notes

    YouTube. Are you using it? Do you want to use it for your business? In this episode, I'm talking to Kristen Hill, who is one of the Six Sisters. Kristen is over their YouTube Channel and she has grown it by hundreds of thousands in the last little while. Kristen is going to share with you how she did it and how we can get started. I can't wait to have you listen to this episode because it completely changed my view on YouTube and was the kick in the pants I needed to get mine off the ground. Quotes from this episode: "If you can niche down even just a little bit, YouTube will know what viewers to send to you and you just have to show YoutTube, this is the kind of content I make." "As soon as I saw the growth and how quickly the growth was once I finally niched down, it changed everything. I just had confidence to do it." Kristen Hill Youtube: https://www.youtube.com/c/Sixsistersstuffgirls Instagram: https://www.instagram.com/sixsistersstuff/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/ a-fool-proof-formula-for-growing-your-youtube-channel


    Ep 208 The Secret to Creating a Brand Message that Sells Sep 06, 2022
    Show notes

    Do you wonder how you can start creating content or have the words on your website and your emails really mean something to one specific person? Well, it comes down to your brand messaging. There is a secret to creating a compelling brand message and I can't wait to share it with you because this changes everything in my marketing agency. I start here always. Today is the first day of the Business Mom School and that's why we're starting with brand messaging. In this episode we'll discuss the 5 P's of brand messaging and how to put your brand messaging in everything so you can create a solid brand. If you haven't joined Business Mom School yet, text "BMS" to 951-309-7885. And don't forget, TA hours are on Instagram on Fridays at 9am PDT. I'll put a question box in stories on Thursdays and answer your questions on Friday. Get the full podcast show notes and transcript here: iammichellegifford.com/the-secret-to…ge-that-sells


    Ep 208 The Secret to Creating a Brand Message that Sells Sep 06, 2022
    Show notes

    Do you wonder how you can start creating content or have the words on your website and your emails really mean something to one specific person? Well, it comes down to your brand messaging. There is a secret to creating a compelling brand message and I can't wait to share it with you because this changes everything in my marketing agency. I start here always. Today is the first day of the Business Mom School and that's why we're starting with brand messaging. In this episode we'll discuss the 5 P's of brand messaging and how to put your brand messaging in everything so you can create a solid brand. If you haven't joined Business Mom School yet, text "BMS" to 951-309-7885. And don't forget, TA hours are on Instagram on Fridays at 9am PDT. I'll put a question box in stories on Thursdays and answer your questions on Friday. Get the full podcast show notes and transcript here: https://iammichellegifford.com/the-secret-to-creating-a-brand-message-that-sells


    Ep 207 The Key to Make a Habit Actually Stick: Monica Packer Sep 01, 2022
    Show notes

    You have this new habit: you want to work out, you want to drink more water, you want to eat healthier. So why is it not sticking? Why can't you actually make it happen? I'm bringing on Monica Packer from About Progress and today we are diving into the real reason why your habits aren't sticking And guess what? It's not actually your fault. It's because all habits are not geared towards you. So in this episode, Monica is going to walk through her 4-step process to creating a habit that actually sticks. Quotes from this episode: "If you want time, a large part of that is having some supportive routines in your life that make that time possible for you to do the work you know you can do." "I was on the sidelines of my personal goals. I didn't have to wait on the sidelines till my life changed. I had to figure out how to change." Monica's free class The Number One Reason Why Women Must Do Habits Differently will go live on September 14th. You can sign up for the class here: https://workinprogressacademy.mykajabi.com/women-habits-class Monica's podcast: https://podcasts.apple.com/us/podcast/about-progress/id1173416233 Monica's Instagram: https://www.instagram.com/aboutprogress/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/4-brilliant-ways-to-make-a-habit-actually-stick


    Ep 206 Is Instagram Dying? Aug 30, 2022
    Show notes

    Is Instagram dying? Should I panic? These are the things we're going to be talking about in today's episode. I'm going to give you some practical, tactical next steps on Instagram strategy, tips for posting, reels tips, and stories tips so you can make sure that you are using Instagram to its fullest. If you want to try Metricool, here is the link: https://my.mtr.cool/JSPNET If you have not signed up for Business Mom School, make sure you go to iammichellegifford.com/businessmomschool or text "BMS" to 951-309-7885. Get the full podcast show notes and transcript here: https://iammichellegifford.com/how-to-make-the-instagram-algorithm-your-friend/


    Ep 205 How to Get Unstuck in Your Business: Jaime the Unstuckologist Aug 25, 2022
    Show notes

    Are you feeling stuck in your business? Then this episode is for you. My friend Jaime from The Unstuckologist walks us through how we get unstuck. She teaches us how to come up with better thoughts that can govern our actions so that we can actually grow the business that we want. Jaime is also very practical and that is why I brought her on because I wanted you to have some practical steps so that you could get unstuck today. Quotes from this episode: "One of the biggest missteps that keeps us stuck is that we try to prevent bad things from happening versus focusing on what we can do to produce what we do want." "We use our busyness to bypass the emotions, but if we actually get in the emotions, we actually can go a lot farther, a lot faster." You can find Jaime on Instagram at @unstuckologist or on her website: https://home.jaimegordonlifecoaching.com/ Get the full podcast show notes and transcript here: https://iammichellegifford.com/ 5-sure-fire-ways-to-get-unstuck-in-your-business


    Ep 204 Business Mom School Aug 23, 2022
    Show notes

    Class is in session for the Business Mom School! And I am going to be your favorite professor, Michelle Gifford. In the Business Mom School, tuition is free, but you have to do the work. In this episode, I'm walking you to what the Business Mom School is, what it means for you and your business, and how it's going to help you make money. You can sign up for the Business Mom School starting August 30th and school starts on September 6th. We are giving away 100 study boxes during the first week of enrollment, so make sure you sign-up on my website iammichellegifford.com for a chance to win a box. The Business Mom School is a step-by-step process to grow your business. We'll have weekly Youtube videos, weekly podcast episodes, and weekly emails with an assignment to help you grow your business right now. And it's all FREE! So visit iammichellegifford.com on August 30th to enroll. You can also text "BMS" to 951-309-7885. I can't wait to start Business Mom School with you! Get the full podcast show notes and transcript here: https://iammichellegifford.com/welcome-to-the-business-mom-school/


    Ep 203 The Lies We Are Being Told as a Business Aug 23, 2022
    Show notes

    Welcome to the new Business Mom School Podcast with Michelle Gifford! In this episode, we're gonna be talking about the 10 lies that we are being told as business moms and what you can do about them. The 5 lies other people tell us: 1. "All in" means the same thing to everyone 2. Start with "why" 3. Instagram = business 4. Business motherhood isn't messy 5. All you need is a funnel The 5 lies we're telling ourselves: 1. I am not an expert 2. I'm going to wait for the right time 3. No one wants to hear me 4. If I show up and fail it means I'm a failure 5. Good moms don't work I'm excited for a new season, and this is gonna be our best season yet! Visit my redesigned website to win $500 this week! Find the 5 pictures of me to enter. Visit https://iammichellegifford.com/ Text "BMS" to 951-309-7885 to join the Business Mom School. Get the full podcast show notes and transcript here: https://iammichellegifford.com/10-lies-you-are-being-told-as-a-mompreneur/


    Ep 202 Do you have the boss mindset? Jun 28, 2022
    Show notes

    Are you the boss of your business? Of course you are! But what does that mean? Having a boss mindset has meant different things to me over the years, but I think I understand it more now than ever. With my business growing so quickly, I've had to really get a handle on this boss mindset and use it to grow my biz and my team. So in this episode, I'm sharing 6 ways to start thinking like a boss. We need more women just like you who are building big businesses. If your next step in your business is to hire a team to help you with your content strategy, marketing, or branding, my team is here and ready for you. Visit https://michellegiffordcreative.com/ to schedule a call with me to get started. Get the full podcast show notes and transcript here: https://iammichellegifford.com/6-ways-to-start-thinking-like-a-boss/


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