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    Business

    The Smart Communications Podcast

    The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission.

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    Latest Episodes:
    Episode 190: How can you move from self-care to collective care? Jul 09, 2025
    Show notes

    What if self-care wasn’t just personal but team-wide? Farra Trompeter, co-director, is joined by Lan To, senior consultant and executive coach at Community Resource Exchange (CRE), to examine CAREpacity, a powerful approach to organizational wellness and care-driven leadership.


    Episode 189: How can you get more out of your rebrand? Jun 25, 2025
    Show notes

    Learn how to make your nonprofit’s rebrand last. Farra Trompeter, co-director, and Sandy Zimmerman, design director, explore how nonprofits can go beyond the brand launch and learn how to bring your rebrand to life —and keep it thriving.


    Episode 188: How can you grow midlevel donors? Jun 11, 2025
    Show notes

    What is a midlevel donor, and how do organizations define that? Farra Trompeter, co-director, is joined by Alia McKee, principal at Sea Change Strategies, to explore how nonprofits can engage midlevel donors and offer strategies on how to segment effectively, steward with intention, and recognize the long-term value of these supporters.


    Episode 187: How can you shape your AI brand footprint? May 29, 2025
    Show notes

    How does AI perceive your nonprofit brand? Farra Trompeter, co-director, is joined by George Weiner, founder and chief whaler at Whole Whale, to explore “AI brand footprints” and how to proactively shape your visibility in tools like ChatGPT and Google’s AI search. They explore how traditional SEO is shifting and what you can do to revisit your content strategy.


    Episode 186: How should your nonprofit approach crisis communications? May 14, 2025
    Show notes

    When a crisis emerges, how should your nonprofit respond? Farra Trompeter, co-director, is joined by Joanna Brody, founder and president of Brody PR, to explore how nonprofits can prepare and navigate crises with strategy, empathy, and impact.


    Episode 185: How can you approach AI with an equity lens? Apr 30, 2025
    Show notes

    Are you curious about using AI without compromising your values? In this episode, Farra Trompeter, co-director, chats with Meena Das, founder of Namaste Data, to unpack findings from the AI Equity Project and offer practical advice for nonprofits navigating this evolving technology.


    Episode 184: Should your organization consider a merger? Apr 16, 2025
    Show notes

    What happens when two mission-aligned nonprofits decide to merge? Farra Trompeter, co-director, chats with Idealist’s founder and executive director, Ami Dar, about their recent merger with VolunteerMatch—and what other orgs can learn from it.


    Episode 183: How can you break free from being busy? Apr 02, 2025
    Show notes

    Are you constantly busy but never feel accomplished? Farra Trompeter, co-director, and Kishshana Palmer, author, discuss Kishshana’s book, Busy Is a Four-Letter Word: A Guide to Achieving More by Doing Less, what it means to work smarter, not harder, and offer practical insights for how personal development is professional development


    Episode 182: How can you build resilient nonprofit organizations and teams? Mar 19, 2025
    Show notes

    Resilience isn’t just a buzzword—it’s essential for nonprofit success. Farra Trompeter, co-director, and Peter Heller, founder of Heller Fundraising Group, explore what it means when staff are resilient and supported, and how leaders can support their teams, adapt to change, and fundraise for a strong future.


    Episode 181: How do we foster healthy group participation? Mar 05, 2025
    Show notes

    Healthy participation is a process not an outcome. How do we create spaces where everyone feels valued and engaged? Sarita Joseph, director of accounts, and Josh Kelley, senior account manager, explore the importance of this topic and share practical tips to enhance collaboration, inclusivity, and effectiveness in nonprofit settings.


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