The Profitable Nutritionist

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Hi, I’m Andrea Nordling – Nutritional Therapy Practitioner, business coach, entrepreneur, and host of The Profitable Nutritionist Podcast.
Since age 22, I’ve built 3 highly successful businesses from scratch, including my own online holistic nutrition practice. After deleting all of my social media accounts in early 2021, my business grew faster than ever — and now I teach other health professionals how to do the same.
On this pod, you’ll learn how to:
✅ Build a thriving online practice without relying on social media
✅ Consistently attract and convert clients
✅ Create simple systems that scale without overwhelm
💡 Subscribe or Follow so you never miss a new episode packed with practical strategies that actually work.
© 2021 - 2026 Andrea Nordling
DISCLAIMER: The podcasts available on this website have been produced for informational, educational and entertainment purposes only and do not make any representations as to the future income, sales, or potential profitability or loss of any kind that may be derived as a result of use of the content, including paid programs and all free resources. Listeners should take care to avoid program content which may not be suited to them. The contents of this podcast do not constitute medical or professional advice, No person listening to and/or viewing any podcast from this website should act or refrain from acting on the basis of the c...

121. Current Tech Stack (What Broke in 2023 and How We Fixed It) Jan 23, 2024

Show notes

2023: The year of Technology Disasters
We lost hundreds of thousands of dollars and almost 6 months of productivity recovering from some big technology issues last year.
I'm sharing all the ins and outs of that experience so you don't have the same issues in your business.
2024: The growth on the other side of all the Tech Nightmares
It feels like waking up in a clean house with all the closets organized to be starting this year having every software and system actually working.
Huge sigh of relief.
Softwares and tech solutions for your online coaching business can be so hard to figure out.

What's best long term but doesn't break the bank now?
What does my holistic wellness business need that's different from other online business types?
What's going to be the easiest to set up without being a web designer?
What's going to actually work the way it's supposed to without having to migrate again in the near future?

All of these Q's and more are answered in this week's The Profitable Nutritionist Podcast Episode 121: Current Tech Stack (What Broke In 2023 And How We Fixed It)
Listen now to see the lean but mighty tech stack powering our 7 figure online coaching business, how it's changed since starting out, and what we learned from the great TPN tech collapse of 2023.
Enjoy!
Connect with Andrea Nordling:
👉 LinkedIn

Work with Andrea Nordling:

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120. 8 Big Wellness Website Mistakes with Stephani Halderman Jan 16, 2024

Show notes

Is your website a money making asset or an embarrassing black hole where visitors disappear, never to be seen or heard from again?
Let's hope it's an asset consistently churning out ideal paying clients on your calendar.
If not, it could be because of one of the 8 common wellness website mistakes my guest Stephani Halderman sees all the time.
Stephani is a Nutritional Therapy Practitioner and web designer that specializes in holistic nutrition and wellness business websites, and believe me when I tell you she's seen it all.
On this episode, Stephani openly shares:

8 common wellness website mistakes that prevent SEO and organic website visitors from finding you
How to leverage Google My Business functionality so strangers on the internet make it to your website
The pros and cons of 3 common website platforms and how to know if you should switch

I was furiously taking notes during the interview with strategies to bring to my team as we launch a brand new website in Q1.
Audit your health and wellness website to make sure you aren't making any of these 8 big mistakes that will prevent your ideal clients from stumbling on your website organically and hiring you.
Enjoy!
Connect with Andrea Nordling:
👉 LinkedIn

Work with Andrea Nordling:

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119. Losing Weight and Making Millions with Laura Conley Jan 09, 2024

Show notes

Think you're not healthy enough or skinny enough or _____ enough to go all-in on promoting your health and wellness business?
Think again.
On this episode of the podcast you'll meet Laura Conley, weight loss coach extraordinaire and founder of The Yummy Mummy, who has helped hundreds of women lose weight for the last time.
Most interestingly, Laura struggled as a yoga teacher and wellness coach until she lose weight for the last time and got her own health really dialed in.
Now her business is skyrocketing and it's because of 3 key things she shares in this episode:

Trusting herself to create her own unique branding and positioning as a business owner
Trusting her process to work for 100% of her clients (and how she created her money back guarantee as a health coach)
Trusting her clients to want to do the work (instead of expecting a magic pill)

You're going to get so many gems to apply in your business and your own health within this conversation.
Enjoy!
Connect With Laura:
👉 Website
👉 Instagram
👉 Podcast
Connect with Andrea Nordling:
👉 LinkedIn

Work with Andrea Nordling:

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118. Time Audit: 3 Step Process For Actually Taking Fridays Off Jan 02, 2024

Show notes

I've been lying to my team for over a year and it cost me a lot of money in 2023.
To be fair, it wasn't intentional, but you're probably unintentionally lying to yourself or your team about the same thing and wasting lots of money in your business so we've got to talk about it.
The big lie was about how much time I was spending on one particular weekly task in my business that I thought wasn't really a big deal. Turns out I was spending 3-4 hours a week on this one thing that someone on my team could easily be handling for less than $100, and when I stopped doing that task I recovered 4 hours a week to dedicate to high level activities that make way more than $100. Probably more like $10,000.
Not knowing how much time I was spending on this one recurring task on my to-do list could have been costing me around $40K per month and I bet you're doing the same thing.
To save you from yourself, like I wish I had done a year ago, I'm sharing my 3 step process for:

Gaining efficiency in your workweek to reduce your workload
Spending your time on high level activities that make your business more money so you can delegate to your team without worrying that you won't be able to pay them
Actually start taking Fridays off without sacrificing any revenue

Connect with Andrea Nordling:
👉 LinkedIn

Work with Andrea Nordling:

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117. Awe of 2023 Dec 26, 2023

Show notes

Humility check - how do you show up if you aren't hitting your goals or your plan isn't working out?
Even better question - how do you celebrate when you ARE hitting your goals and your plan IS working out?
In this episode I'm sharing my 3 step process for evaluating the previous year to know what to double down on for the following year.
It's called The Results Created List, and making one for yourself will completely transform your business.
Even better yet?
Bringing your clients through this same 3 step process will completely transform their results as well so make sure you do it ASAP.
Enjoy!
Connect with Andrea Nordling:
👉 LinkedIn

Work with Andrea Nordling:

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116. You Can't Do It All: How to Do Less and Make More with Laura McLennan Dec 19, 2023

Show notes

Can you grow a substantial nutrition business without doing what everyone else is doing?
Absolutely.
The Profitable Nutritionist® student Laura McLennan is a great example of exactly that.
On this podcast episode, Laura graciously shares how, over the last year, she has:

Created a hybrid business of in-person and virtual clients
Repeatedly exceeded $10K/month in revenue
Filled a live workshop with over 50 attendees (without her own marketing)
Tested her unique client processes
Used two specific tech platforms to automate her client delivery process and free up the majority of her time (without it feeling automated to the client)

And more, all while still "figuring out" her exact processes and ideal client base and maintaining her own health, sanity, and family time.
Enjoy!
Connect with Andrea Nordling:
👉 LinkedIn

Work with Andrea Nordling:

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115. 3 Big Marketing Mistakes That Keep Most Holistic Nutritionists Broke Dec 12, 2023

Show notes

There are 3 big marketing mistakes I see holistic nutritionists and health coaches make in their businesses that keep them broke.
And I do mean broke - it's such a dismal statistic that industry-wide less than 10% of practitioners have a successful business.
(Not in The Profitable Nutritionist® Program, though! We are changing the entire industry because being broke is truly not an option.)
You need to avoid these mistakes in your business so you're making your dream income and dream impact simultaneously, ok?
The 3 Big Marketing Mistakes are:

Not Selling Something Your People Actually Want To Buy
No Time Management or Systems Management Processes In Place (Spending way too much time working)
Not Leveraging the #1 Traffic Hack to Grow An Audience of Buyers (Without Social Media)

Let's get into exactly how you can avoid these mistakes in your business.
Connect with Andrea Nordling:
👉 LinkedIn

Work with Andrea Nordling:

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114. Pros and Cons of Creating a Passive Income Nutrition Program with Stephanie Killen Dec 05, 2023

Show notes

From private chef to corporate beer salesperson then nutritional therapy practitioner....within a year.
In today's episode I'm joined by TPN student Stephanie Killen to hear all about her whirlwind business saga and the evolution of her nutrition practice from in-person to virtual, including how and why she incorporated lab testing into her practice.
Stephanie shares so much on this episode, including:

4 BIG things she wished she had known when first starting out
How to know if a passive digital product or high touch 1:1's are the best offer for your business
What to look for in a business coaching program (this one might surprise you)
The easy online tool she's maximized to bring in 90% of her clients
And more.

Enjoy!
Connect with Andrea Nordling:
👉 LinkedIn

Work with Andrea Nordling:

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113. Growing a Business Through Health Setbacks with Kari Hochachka Nov 28, 2023

Show notes

Want to hear a success story of a holistic nutritionist growing their business while going through health challenges?
I knew you would.
On this episode I'm joined by The Profitable Nutritionist® student Kari Hochachka to talk about the evolution of her business, including how she has navigated chronic illness while starting from scratch.
Kari shares so much on this episode, including:

How network marketing prepared her for holistic business ownership
The exact opposite approach she uses with her clients (instead of what she learned in her nutrition certification)
How to reclaim confidence in yourself after a challenging season so you can still help your clients get the results they came for
And more.

Enjoy!
Connect with Kari:

👉 Website

Connect with Andrea Nordling:
👉 LinkedIn

Work with Andrea Nordling: