The Game with Alex Hormozi

Latest Episodes:

HOW TO MAKE MONEY EVEN IF YOU DON'T CARE ABOUT WEIGHT LOSS ANYMORE...(and not feel bad about it) | Ep 37 Mar 08, 2018

Show notes

“You serve them better because you're not lying.” Today, Alex (@AlexHormozi) discusses the importance of being passionate about customers and provides advice for those who may not feel passionate about their customers. He suggests being exceptional at business and positioning oneself as an exceptional business owner to better serve customers.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(1:02) - Passion for customers is crucial for success.

(4:26) - Focus on being exceptional in business.

(6:41) - Be passionate about delivering exceptional products.

(7:49) - Be honest and focus on running an exceptional business.

(8:47) - Admitting lack of passion allows focus on business excellence.

(9:06) - Be an exceptional business owner for success.

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How To Win At Business | Ep 36 Mar 06, 2018

Show notes

“The only thing that differentiates what we get done is our level of skill." Today, Alex discusses the importance of focus and hard work in entrepreneurship. He shares his experience of working hard to work smarter and advises entrepreneurs to focus on one business and acquire the necessary skills to succeed.

Timestamps:

(0:57) - Avoid unprofitable partnerships, pay instead of sharing income.

(3:24) - Focus on one area to excel and avoid overextension.

(6:32) - Core functions are crucial for business success.

(8:53) - Hard work and motivation are keys to success.

(11:43) - Skills matter more than work-life balance in the market.

(15:43) - Successful businesses require skill and hard work.

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HOW TO HAVE MORE SEX, MAKE MORE MONEY, AND HAVE FUN LIVING IN A “MONTH TO MONTH” MARRIAGE WITH YOUR CUSTOMERS | Ep 35 Mar 03, 2018

Show notes

"I'm all about raising prices, but I'm all about being ten times more valuable than my price.” Today, Alex (@AlexHormozi) talks about the importance of fulfilling the needs of customers and employees on a week-to-week basis rather than relying on contracts. He also emphasizes constantly innovating and providing abundant value to stay ahead of competitors.

Timestamps:

(0:42) - Focus on core tenets for consistent decision-making.

(3:30) - Consistent effort is key in marriage and business.

(5:42) - Create an outstanding customer experience; avoid relying on contracts.

(8:33) - Treat customers as if you're only as good as the last interaction.

(11:08) - Focus on daily efforts and continuous improvement.

(12:51) - Invest in employees' growth to serve customers better.

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Watch Your Mouth | Ep 34 Jan 23, 2018

Show notes

"The culture always has to start at the top, right?" Today, Alex (@AlexHormozi) Today, Alex (@AlexHormozi) emphasizes the importance of setting a positive example and instilling a culture of excellence and world-class support in order to increase productivity and build a successful team. He also encourages listeners to pay it forward and share the podcast with others through word of mouth.

Timestamps:

(0:45) - Align actions with desired culture.

(2:54) - Lead by example, set high standards.

(4:54) - Value customers when talking about them.

(6:39) - Address disrespect and lead responsibly.

(8:17) - Inspire team with exceptional service leadership.

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How To Overcome Price Objections Like A Sales GENIE | Ep 33 Dec 19, 2017

Show notes

"It's not a budget issue. It's usually a priorities issue." Today, Alex (@AlexHormozi) discusses the importance of understanding customer needs and priorities when selling, and shares a story about how a purchase can mark a transition in identity and priorities. He also encourages listeners to rate, review, and share the podcast to help more entrepreneurs succeed.

Timestamps:

(01:32) - Prioritize spending on health, coaching for personal transformation

(05:16) - Prioritize health, coaching for best version, identity shift

(05:59) - Introduce permanent cost with aligned priorities for success

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How To Ride The Virtuous Cycle of High Pricing and Grateful Customers | Ep 32 Dec 13, 2017

Show notes

“I'm worth what I'm charging." Today, Alex (@AlexHormozi) discusses the virtuous and vicious cycle of pricing in business. He explains that lowering prices can lead to decreased perceived value, worse customers, and reduced profits, while raising prices can lead to increased emotional investment, better customers, and increased profits.

Timestamps:

(0:33) - Attract better customers, improve service, increase profits.

(3:04) - Virtuous vs. vicious cycle in pricing.

(5:32) - Higher prices lead to value, better customers, investment.

(7:00) - Exceptional support without time constraints due to high prices.

(8:07) - Increase prices significantly for better buying decisions.

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Slay One Dragon At A Time | Ep 31 Dec 07, 2017

Show notes

"Stop being busy all the time and stop spreading yourself crazy thin." Today, Alex (@AlexHormozi) discusses the importance of focusing on one business at a time in order to achieve success and avoid spreading oneself too thin. He shares personal experiences and advice from a business mentor to emphasize the benefits of this approach for business owners.

Timestamps:

(0:18) - Solve one business's issues before branching out.

(1:10) - Eliminate distractions and give full attention.

(2:05) - Don't fear failure; commit and make it work.

(2:42) - Focus on one thing to increase productivity and income.

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How to 2X Your Show Rate WITHOUT Taking A Credit Card | Ep 30 Dec 07, 2017

Show notes

"We'll help you get people in the door without them being offended." Today, Alex (@AlexHormozi) shares tips on how to elegantly respond to the question "how much is your program?" without sounding pushy or unprofessional. By using the analogy of a mechanic giving a quote before seeing the car, he explains why a needs assessment is required before determining the price.

Timestamps:

(0:51) - Agree, explain need for assessment

(2:02) - Avoid ranges, emphasize personalized assessment

(2:31) - Use "epiphany bridge" to align ethically

(2:59) - Never get price over the phone, unethical.

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Serve less Make More - Raising your EFT | Ep 29 Nov 05, 2017

Show notes

"And it all comes down to making sure that our prices make sense." Today, Alex (@AlexHormozi) discusses the importance of raising EFT prices for legacy gym members and how to handle the situation with honesty and respect. He emphasizes the need to focus on profitability and offers tips on how to communicate the price increase effectively.

Timestamps:

(0:51) - Careful communication for raising gym prices

(1:43) - Ethically explain need for profitability with price increase

(3:15) - Address concerns and negotiate alternative terms

(5:43) - Personally contact customers to discuss pricing changes and benefits.

(7:30) - Explain the necessity of raising prices for business growth.

(8:51) - Increasing blended average EFT for higher profits and capacity.

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Focus on your CLIENTS not the competition | Ep 28 Oct 24, 2017

Show notes

"Would happen if we had 10 gyms in one market that ran all of our systems?" Today, Alex (@AlexHormozi) discusses the importance of focusing on client results and exceptional service rather than worrying about competition. He provides practical tips for gym owners to attract and retain clients, including leveraging referrals, holding events, and providing compelling offers.

Timestamps:

(1:31) - Prioritize client results and service for competition handling.

(2:39) - Shift to abundance mindset, leverage existing customers.

(3:42) - Channel attention into better-serving customers.

(4:48) - Explore customer acquisition beyond Facebook: referrals, etc.

(5:42) - Winners focus on their own success, not competitors'.

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