The Game with Alex Hormozi

Latest Episodes:

Part 2: Engage Your Leads | $100M Leads Book Aug 19, 2023

Show notes

“The business that provides the most value wins, period.” In this episode, Alex (@AlexHormozi) discusses the importance of understanding what a lead is and how to engage them effectively. He also covers creating lead magnets and offers to attract engaged leads.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:17) - Get Understanding

(0:50) - Leads Alone Aren’t Enough

(2:38) - Engage Your Leads

(8:47) - Making a Lead Magnet

(32:09) - Conclusion

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Part 1: Start Here | $100M Leads Book Aug 19, 2023

Show notes

“Doing the thing that scared me most, giving away my secrets, led to the biggest breakthrough in my life.” In this episode, Alex (@AlexHormozi) discusses the importance of leads and advertising in business success, sharing his personal experience of going from $100M to $1B in net worth through these methods. The episode covers the basics of advertising and lead generation, and offers practical tips for business owners looking to grow their customer base.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:00) - Opening Credits & Guiding Principles

(2:06) - Read This First

(6:39) - How I Got Here

(24:05) - The Problem This Book Solves

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Part 7: $100M Offers Book Aug 19, 2023

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“Change here usually just creates inefficiency and operational drag, costing you money, no bueno.” In this episode, Alex (@AlexHormozi) discusses the importance of naming your product or service and how it can attract the right customers and repel the wrong ones. He also shares a formula for creating compelling names and offers tips on how to keep your offers fresh to prevent them from becoming fatigued in the market.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:29) - Naming

(15:29) - Execution

(18:51) - Summary & Closing Credits

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Part 6: $100M Offers Book Aug 19, 2023

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“The only way you can make a fully informed decision is on the inside, not the outside.” In this episode, Alex (@AlexHormozi) discusses the power of bonuses and guarantees in increasing sales and reducing risk. He shares tips on how to present bonuses effectively and how to structure guarantees for maximum impact.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:45) - Bonuses

(9:47) - Price-To-Value Discrepancy

(12:51) - Guarantees

(23:07) - Unconditional vs. Conditional Guarantees

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Part 5: $100M Offers Book Aug 19, 2023

Show notes

“The person who needs the exchange less always has the upper hand.” In this episode, Alex (@AlexHormozi) discusses the use of scarcity and urgency as offer enhancers in business. He highlights the importance of using these tools ethically and the potential for increased profits by creating a sense of exclusivity and perceived value.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:49) - Enhancing Your Offer

(11:56) - Scarcity

(24:25) - Urgency

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$100M Offers Audiobook Part 5 | Ep 583 Aug 19, 2023

Show notes

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:49) - Enhancing Your Offer

(11:56) - Scarcity

(24:25) - Urgency

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Part 4: $100M Offers Book Aug 19, 2023

Show notes

“Most things that are hard to sell are typically easy to fulfill.” In this episode, Alex (@AlexHormozi) discusses the thought process behind creating a Grand Slam Offer, and shares tips on turning problems into solutions. Listeners will learn how to identify dream outcomes, list problems, and create solutions that provide tremendous value to prospects.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:29) - Thought Process

(4:24) - Value Offer Part 1: Problems and Solutions

(14:28) - Value Offer Part 2: Trim and Stack

(19:12) - Enhancing the Value They’d Be Stupid To Say No

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Part 3: $100M Offers Book Aug 19, 2023

Show notes

“You can either be right or you can be rich.” In this episode, Alex (@AlexHormozi) discusses the Value Equation, a concept that can help businesses charge heinous amounts of money for their products or services. The episode includes tips on increasing the perceived likelihood of achievement, decreasing time delay, and decreasing effort and sacrifice to create more value for the customer.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:40) - Value Equation & Free Goodies

(9:59) - Dream Outcome

(13:20) - Perceived Likelihood of Achievement

(14:47) - Time Delay

(18:13) - Effort and Sacrifice

(20:18) - How the Value Equation is Used

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$100M Offers Audiobook Part 3 | Ep 581 Aug 19, 2023

Show notes

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:40) - Value Equation & Free Goodies

(9:59) - Dream Outcome

(13:20) - Perceived Likelihood of Achievement

(14:47) - Time Delay

(18:13) - Effort and Sacrifice

(20:18) - How the Value Equation is Used

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Part 2: $100M Offers Book Aug 19, 2023

Show notes

“I hope what you're giving them is worth it.” In this episode, Alex (@AlexHormozi) the pricing and commodity problem that most businesses face, along with the importance of having a Grand Slam offer to differentiate your product based on value, not price. He also emphasizes the three ways to grow a business: get more customers, increase their average purchase value, and get them to buy more times.

Get your own copy of the book at acquisition.com/books

Wanna scale your business? ⁠Click here.⁠

Timestamps:

(0:47) - Pricing The Commodity Problem

(16:37) - Finding the Right Market

(42:18) - Charge What It’s Worth

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