The Game with Alex Hormozi

Latest Episodes:

How to Pivot and Succeed in Business | (on the Founder Podcast) Pt.1 - July ‘23 | Ep 585 Sep 09, 2023

Show notes

“There are so many different ways, and people just aren't creative enough.” Today, join Alex (@AlexHormozi) as he guests on the Founder Podcast with Chris Lee to discuss the importance of showing initiative and having the necessary skills to identify a need for others. They also touch on their friendship, how they met at a mastermind event in Utah, and sharing insights on getting more customers, increasing revenue, and building lasting relationships. This is part 1 of the interview.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Check out the episode on the Founder Podcast’s YouTube Channel!

Timestamps:

(2:18) - Entrepreneurship is a constant game.

(5:23) - Expand beyond your niche market.

(10:01) - Taking risks can be difficult.

(16:57) - Value of experience and education.

(21:00) - Value and opportunity cost matter.

(27:30) - Be creative in offering value.

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I Built a $50 Million Business in 6 Minutes | Spotify Video Exclusive Sep 08, 2023

Show notes

"If you can help someone feel better about who they are, people will pay anything for that feeling." Today, Alex (@AlexHormozi) breaks down how he would launch a nose strip business and turn it into a $40 to $60 million enterprise. He also shares valuable insights on branding, marketing, and pricing strategies that can be applied to any physical products or service business.

Timestamps:

(1:33) Business strategy, pricing, profit estimation

(3:00) Branding, and marketing for nose strip business

(4:25) Customization, influencer partnerships for sales

(5:41) Projected revenue, enterprise value of nose strip business

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When To Take The Chips Off The Table | Ep 584 Sep 07, 2023

Show notes

"The objective of a business is to make a profit (…) That is what separates it from a nonprofit.” Today, Alex (@AlexHormozi) discusses the importance of taking profits out of your business and investing in yourself rather than constantly reinvesting in the business. He emphasizes the cyclical nature of the business and the need to be disciplined in taking money out every month to increase net worth and prepare for potential downturns.

Timestamps:

(0:47) - Difference between reinvesting in business versus reinvesting in self

(2:49) - Take more money out to need to make more money

(6:07) - Losing on profit and valuation of business by keeping money

(9:16) - Rip out as much cash as possible every month

(12:23) - Prioritize maximizing monthly profits, keep in mind the cyclical nature of the business.

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(This episode is a re-run. Original airdate was March 3, 2020)

When To Take The Chips Off The Table | Ep 603 Sep 07, 2023

Show notes

Timestamps:

(0:47) - Difference between reinvesting in business versus reinvesting in self

(2:49) - Take more money out to need to make more money

(6:07) - Losing on profit and valuation of business by keeping money

(9:16) - Rip out as much cash as possible every month

(12:23) - Prioritize maximizing monthly profits, keep in mind the cyclical nature of the business.

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(This episode is a re-run. Original airdate was March 3, 2020)

How To Get Ahead of 99% of Entrepreneurs | Ep 583 Sep 05, 2023

Show notes

Watch the YouTube version of this episode HERE

"Being a skilled entrepreneur is a big bucket for hundreds of smaller skills underneath of it.” Today, Alex (@AlexHormozi) discusses how to get ahead of 99% of entrepreneurs by focusing on leverage and maximizing skills and beliefs. He explains the four types of leverage - collaboration, capital, code, and content - and shares his personal experience of transitioning between industries to find higher leverage opportunities.

Timestamps:

(0:49) - Importance of skilled and belief-driven entrepreneur

(9:16) - Transition from gyms to done-for-you model

(11:26) - Understanding leverage and its impact on success

(13:27) - Four types of leverage: collaboration, capital, code, content

(18:37) - Time's impact on business growth

(21:18) - Skills for collaboration, capital raising, content creation, coding

(26:17) - Challenges and benefits of switching industries

(37:40) - Invest in skills, adjust living expenses

(40:18) - Transitioning skills into reality

(48:40) - Value of service businesses and continuous learning

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Unlocking Your Potential: Leaving No Stone Unturned (on Real Talk with Zuby) Pt.2 - June ‘23 | Ep 582 Sep 02, 2023

Show notes

“You want someone who really believes.” Today, join Alex (@AlexHormozi) as he guests on Real Talk with Zuby to discuss the importance of having supportive people in your life and taking advice from those with bigger dreams for your future. Drawing on his personal experiences with pressure, coping mechanisms, and mental health, Alex shares how a life-threatening experience led him to reevaluate his priorities and exit multiple businesses to focus on his own well-being. This is part 2 of the interview.

Check out the episode on Real Talk with Zuby’s YouTube Channel!

Timestamps:

(6:56) - Legacy is through education.

(13:32) - Building a relationship through entrepreneurship.

(26:39) - Unconventional love story with success.

(37:02) - Find someone who accepts you.

(41:56) - Shared values and interests are crucial in a successful relationship.

(44:48) - Importance of being coachable.

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How To Make $5 Million in 8 Weeks | Spotify Video Exclusive Sep 01, 2023

Show notes

"Pricing is one of those very interesting things because it's very tied to emotions.” Today, Alex (@AlexHormozi) breaks down a specific process for doubling the profit of a business in less than eight weeks. He explains the three options for doubling a business and discusses the importance of pricing and constantly testing it.

Timestamps:

(1:30) - Double business: more customers, higher prices, better retention

(3:00) - Double retention: best option for growth

(4:30) - Increase price for increased profit

(6:00) - Steps to increase price: survey, communicate, implement

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When It Gets Easy, Go Hard | Ep 581 Aug 31, 2023

Show notes

Strike while the iron’s hot. Today, Alex (@AlexHormozi) discusses attending a mastermind where he presented his business numbers. He shares how everyone in the room was amazed at the fact that he wasn't taking advantage of the massive potential to increase his profits by 10x. He shares the lesson of stepping up and seizing this opportunity before it's too late.

Timestamps:

(1:37) - Story of the mastermind, attendees suggest improving business

(4:25) - Attendees see potential, suggest 10x the business overnight

(6:44) - Internet culture: belief in needing multiple revenue streams for billions

(9:53) - When opportunity presents itself, step up and take advantage

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(This episode is a re-run. Original airdate was March 11, 2021)

Legacy Is A Myth | Ep 580 Aug 29, 2023

Show notes

"We're wishing for something that will literally never happen.” Today, Alex (@AlexHormozi) discusses his belief in optimistic nihilism and how he uses mental frameworks to manage stress and anxiety in entrepreneurship. He argues that legacy is a myth and that understanding our insignificance can lead to better decision-making.

Timestamps:

(4:33) - No inherent meaning, like weather

(5:12) - If it doesn't matter in 500M years, doesn't matter

(10:05) - Legacy doesn't matter

(12:23) - Leaving things to kids doesn't benefit them

(13:50) - Law of large numbers

(14:52) - Imagine bad things happened a thousand times before

(16:57) - Exercise: Failure resume

(18:52) - The only real legacy is leaving the human race better

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The Pressure to Innovate: How Challenges Drive Success (on Real Talk with Zuby) Pt.1 - June ‘23 | Ep 579 Aug 26, 2023

Show notes

"That first one is zero to one. That's the hardest. And that's where I think most of the life lessons are.” Today, join Alex (@AlexHormozi) as he guests on Real Talk with Zuby to share his journey from starting a chain of gyms to selling multiple companies for millions of dollars. He emphasizes the importance of education and how it can't be taken away from you. This is part 1 of the interview.

Check out the episode on Real Talk with Zuby’s YouTube Channel!

Timestamps:

(4:23) - Teenage angst and parental approval.

(10:02) - Seeking father's approval and depression.

(26:48) - Opening gyms without fronting money.

(34:36) - Financial desperation and risky decisions.

(48:29) - Lessons from financial ups and downs.

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