The Boss Mom Podcast

Latest Episodes:

Creating a Safe Space for Young Girls Experiencing Cyberbullying w/Kennishia and Kyree Duffus Aug 26, 2021

Show notes

Whether online or in person, children are bullied every single day, and as moms, we can sometimes feel a little powerless over the situation. How do we even begin to help them through the experience?

Better yet, how can our kids find what they need to not only deal with the experience, but rise from it and assist others, through the help of their peers?

In this episode, mother-daughter duo and co-founders of Girl Gang Strong, Kennishia and Kyree Duffus share how they turned Kyree's experience with cyberbullying into a platform to empower young girls.

3 Things You'll Learn in This Episode

The first step to helping our daughters deal with bullies How can we equip our daughters with everything they need to handle bullies, online or in person?

How to help our children stand up for their beliefs For kids and adults alike, it's easy to fall into a rut where we go with what our friends are doing or saying, even if we don't necessarily agree with it ourselves. What can we do to break that cycle?

The best time to help girls grow their confidence When do young girls go from feisty and headstrong to doubting themselves, and what can we, as moms, do about it?

Guest Bio-

Kennishia Duffus is a Mom of three, an Event Planner and the owner of Girl Gang Strong Inc. Co-founded with her daughter Kyree, Girl Gang Strong Inc. is a subscription box & online community for preteen and teen girls.

Kyree Duffus is the co-founder of Girl Gang Strong. After going through cyber- and real life bullying herself, Kyree partnered with her mom to create a community for young girls dealing with the same experience, so they can rise from the ordeal and help others in the same situation, too.

To find out more, go to:

https://girlgangstrong.com/

https://www.facebook.com/girlgangstronginc/

https://www.instagram.com/girlgangstronginc/

https://twitter.com/girlgangstrong_

https://www.pinterest.ca/girlgangstronginc/_shop/

Emily Perron's Guide to Hiring the Right Freelancers, Getting Your Time Back and Growing Your Business Faster Aug 19, 2021

Show notes

Growing a business takes a ton of time - something many Boss Moms just don't have enough of. The solution is to make more time, and the only way to do that is by hiring people.

For small business owners, onboarding freelancers is the most economical route, but how do we get started with that? What are the biggest differences between hiring freelancers and appointing employees, and how can we ensure we're finding the best fit for the job?

In this episode, creator of The Hiring Fix course, Emily Perron shares the right way to hire freelance talent.

3 Things You'll Learn in This Episode

Who to hire first Which roles should we onboard first, and how can we be sure we're making the right hires for our needs?

How to get better at delegating For many business owners, it's tempting to try to do everything ourselves. How can we get more intentional about handing tasks over to others?

The difference between micromanagement and checking in Is it possible to ensure our recruits are on the right track without making them feel like we're constantly looking over their shoulder?

Guest Bio-

Emily Perron helps bloggers and creative entrepreneurs expand and improve their teams with talented freelancers. Her number one goal is to align the right person with the right role. She teaches her strategic hiring process inside her signature course, The Hiring Fix, and also works one-on-one with clients looking to bring on high-quality support.

To connect with Emily, go to:

https://www.thehiringfix.co/

https://www.instagram.com/emily.perron/

https://www.pinterest.com/perronemily/

https://www.emilyperron.com/

https://www.linkedin.com/in/emily-perron/

And for the FREE course mentioned in this episode, head to: https://www.emilyperron.com/minicourse

How a Meditation App Saved Nathalie Walton's Pregnancy and Turned into Her Dream Job Aug 12, 2021

Show notes

Few things feel as exciting as creating a business around the things we use in our own lives, and sometimes, our coping mechanisms can turn into professional ventures.

How can we turn something like meditation for stress alleviation into a business, so we can use what's helped us to assist countless others? How can we fall in love with our daily practices enough to promote them?

In this episode, CEO of Expectful, Nathalie Walton shares how she became the co-founder of a business that helped her through her difficult pregnancy.

3 Things You'll Learn in This Episode

How to develop a regular meditation practice Most of us have heard about the benefits of meditation, but how can we find the time (and the willpower!) to get started?

How stress impacts fertility What can we do to reduce the effects stress has on our reproductive systems?

How to get started with hypnobirthing What is hypnobirthing, and how can we more women start using it in their own birth plans?

Guest Bio-

Nathalie Walton is the CEO and Co-Founder of Expectful, the number one go-to wellness app for women and growing families.

While she was working at some of the world's most admired companies, Airbnb, Google, and eBay, she was always on a constant search for deeper fulfillment. This search launched a self-discovery process that resulted in the cultivation of a wellness & mindfulness practice; Nathalie began meditating and practicing yoga daily, became mindful of her eating, and read incessantly about finding purpose. Not long after, she became pregnant and discovered that she was at high risk for placental challenges in the second half of her pregnancy. She went from an uneventful pregnancy to a high-stress pregnancy where every day she worried about her baby's survival. During her third trimester, she saw an ad for Expectful, which was not only life-changing but the next step into her future. Within a week of diving into the meditations and deeping her hypnobirthing practice, her condition managed to stabilize and she made it to term.

After becoming familiar with Expectful, she soon met Mark Krassner, who was looking for the right person to succeed him as CEO/Co-Founder. As a user, a new mother, a longstanding wellness enthusiast, and the person who built the roadmap for scaling Google's Local Commerce offerings, this was the perfect opportunity for Nathalie.

Nathalie knew that she was passionate about the prospect of making Expectful available to every pregnant woman, especially those whose doctors hadn't offered them the support and resources they could be utilizing.

Since becoming CEO, Nathalie has raised over $4M for Expectful. As Expectful's CEO, as of September 2020, Nathalie's mission is to solve the wellbeing crisis facing the 21 million women in the U.S. who are new parents, pregnant, or aspiring to conceive.

To find out more, go to:

https://expectful.com/

https://www.instagram.com/expectful/

https://www.instagram.com/nathaliewalton/

Say NO to the Things That Hold You Back and Make Space for the Life of Your Dreams w/Whitnee Lynn Hawthorne Aug 05, 2021

Show notes

There's a huge difference between having people who drift in and out of our lives and being surrounded by truly great human beings who will help us achieve anything we set our minds to.

How can we start saying no to the relationships that don't serve us, so we can focus all our energies on the connections that consistently inspire and fulfil us, instead? Is it even possible, when so many women struggle with saying no? Where do we get the confidence to believe we can say no, in the first place?

In honor of our 500th episode, author, podcaster and productivity expert, Whitnee Lynn Hawthorne shares how to start saying no to the things that stunt our growth, so we have more space to say yes to the things we want to do.

3 Things You'll Learn in This Episode

How to build lives that make us happy Once we've moved past the stage of self-preservation, are we spending our time doing things that really fulfil us?

1 thing to remember when saying no to something For years, women have been taught that saying no is a sign of weakness. Is there any truth to that, or are we way off the mark?

The key to a guilt-free NO How can we stop feeling bad for saying no to things we don't want to do? Is it possible to do it without hurting anyone's feelings?

Guest Bio-

Professional speaker, author, certified coach, Podcast host, Fortune 500 executive, productivity expert, successful entrepreneur, self-care guru, passionate mom and wife, Whitnee Hawthorne is a woman with many hats.

Whitnee leads by example and loves to inspire aligned action in others. She teaches her audiences steps they can take right now to increase their productivity, grow their confidence, and bring more joy to their lives.

With broad experience working with women from all over corporate America and in communities, Whitnee's message will resonate strongly with working moms, caregivers, and leaders alike.

To find out more, go to:

www.thesavvyworkingmom.com

https://thesavvyworkingmom.com/podcast/

https://www.instagram.com/thesavvyworkingmom/

http://bit.ly/TheSavvyWorkingMomOnSpotify

Whitnee offers courses to Moms that aim to give clarity, confidence and peace.

Her digital courses include:

Get Ahead Without Staying Late
Grace and Joy Morning Routine
Sustainable Self Care
How To Delegate Masterclass
10 Minutes to Better Days Video Course

And she also offers the following workbooks:

Mom Reboot Workbook
Guilt Detox

For Whitnee's 'How to Get Unstuck' video course, go to: getunstuckmama.com

How to Spark Your Kids' Imagination: C.R Stewart on Creativity, Storytelling and The Books Your Children SHOULDN'T Read Jul 29, 2021

Show notes

Creativity is incredibly important for our children, but their imaginations are often stunted way more than we realize. What's stopping them from tapping into their full creative potential, and what can we do about it, as parents?

How do the stories our children read, hear, or watch influence their ways of thinking, and is there anything we should be monitoring? How can we foster creativity that will help them in the real world?

In this episode, award-winning author of the Britfield book series, Chad Robert Stewart shares how to engage our children's minds.

3 Things You'll Learn in This Episode

The key to getting kids eager to learn Far too often, education is seen as a chore. How can we flip that on its head and help our kids find the FUN in learning?

How to keep our kids' imaginations alive while working from home Kids tend to be more imaginative when they're interacting with their peers. How can we recreate a playful, creative environment while they're learning remotely?

How creativity benefits us as adults Could a creative background be more beneficial than we're led to believe?

Guest Bio-

Born in Newport Beach, California, Chad Robert Stewart has 20 years of experience in writing fiction, non-fiction, and screenplays. He is an award-winning, bestselling author, creativity specialist, and prolific writer. Founder of prestigious Britfield Institute, and Devonfield, an innovative company dedicated to the highest quality in publishing, film production, and education, Chad received a Bachelor of Arts in British literature and European history from Brown University; earned an MBA from Boston College, and is pursuing a Master of Science and a Ph.D. at Peter F. Drucker and Masatoshi Ito Graduate School of Management.

To find out more, go to:

https://www.britfield.com/

https://www.britfieldinstitute.org/

https://www.facebook.com/OfficialBritfield

https://twitter.com/britfieldworld?lang=en

One of the most awarded books in children's fiction, Britfield & the Lost Crown is a bestselling, fast-paced middle school adventure novel that transports the reader from the smoldering crags of Yorkshire, through the heart of England, and finally to the magnificent shores of Dover. Creating an interactive world of mystery and adventure, culture and education, Britfield is about friendship, family, loyalty, and courage. The first in a seven-book series, Britfield presents a real-world that children can embrace and not only entertains the reader, but educates them with accurate geography, literature, architecture, and history is interwoven throughout the exciting story.

Get a copy at:

https://www.britfield.com/store/

The Permission Sandwich Formula: How to Write Emails That Actually Get You Sales Jul 22, 2021

Show notes

As busy moms with businesses, we want to make sales without working all the time, but how do we do it? Through evergreen emails that nurture and do the selling for us.

There's a nuance and an art to getting people to buy. We have to nurture our audience, create a sense of belonging and clout so when they are asked to buy from us, they trust us, care about us, and believe that they belong in our space.

Through a templated system, and series of emails, this process can be easy.

What is the permission sandwich formula, how will it help us get sales, create loyalty, retention, and referrals? In this episode, I talk about how to write emails that convert.

3 Things You'll Learn in This Episode

How to get sales consistently without selling all the time We don't have to work and sell all the time to grow our businesses. How can we leverage evergreen content so it becomes our very own sales rep?

How buying decisions happen What are the 6 emails in the permission sandwich formula and how do they lead to buying decisions?

The power of permission sandwiches Why do permission sandwich emails build loyalty and trust, and create a powerful sense of belonging that gets better results, lowers refund rates, and generates better referrals?

How to Feel Confident and Comfortable on Camera and Start Sharing Your Brand's Story Visually w/Nicole Anderson Jul 15, 2021

Show notes

For most of us, being on camera while we're dealing with personal challenges is the last thing we want to do. However, building a brand requires us to push past the things holding us back, and if we want to make our mark we have to put ourselves out there.

How can we stop letting our insecurities get in the way of telling our brand's story more effectively? Is there anything we can do to feel more at-home in front of a camera? How can we bring our A-game to shoots as brand owners and photographers?

In this episode, owner of NicoleBRanderson and It's Not Brand Surgery, Nicole Anderson gives us a crash course on brand photography and how to do it right.

3 Things You'll Learn in This Episode

How to prepare for a brand photography shoot What do photographers and brand owners need to do ahead of a shoot to ensure we get the best results?

Where to share our brand photos We've had a ton of amazing pictures taken that highlight who we are and what our brands represent. Now, where do we put them?

How to feel more confident on camera What can we do to feel like the best versions of ourselves at a photoshoot?

Guest Bio-

Nicole Anderson is the Nashville-based owner of NicoleBRanderson, where she specializes in working with boss mom run small businesses, and It's Not Brand Surgery, where she trains other brand photographers. She is the wife of an Englishman and the mom to two kiddos, Jack & Olivia! She's seen all the Friends seasons 10 times, enjoys murder shows and will never pass up a charcuterie plate.

To find out more, go to:

www.instagram.com/nicolebranderson

www.instagram.com/notbrandsurgery

www.nicolebranderson.com

www.itsnotbrandsurgery.com

How to Strike the Balance Between Openness and Oversharing in Your Personal Brand w/Mike Kim Jul 08, 2021

Show notes

At its core, marketing helps us share who we are with our audience, but just how much should we be sharing?

Building a brand based on our identities certainly comes with its challenges. How can we show our communities who we are without putting everything on the table? Is there anything we should avoid sharing altogether?

In this episode, the author of You Are the Brand and host of the Brand You Podcast, Mike Kim shares how to be more strategic when building a personal brand.

3 Things You'll Learn in This Episode

How to build a campfire around our businesses Is the content we share with our audiences warm and inviting? Could it help us build a community?

The difference between authenticity and transparency Can we be real and raw with our audiences without oversharing in a way that makes people uncomfortable?

How to stop trying to serve everyone We'll never be for everyone, so where should we be channeling our efforts for stronger engagement instead?

Guest Bio-

Mike Kim is a brand strategist for coaches who want to create an impact with their ideas and get their message heard. His refreshing approach has made him a sought-after consultant for top thought leaders. He is the author of You Are the Brand and host of the Brand You Podcast.

To connect with Mike, go to:

mikekim.com

Instagram.com/mikekimtv

Linkedin.com/in/mikekimtv

Twitter.com/mikekimtv

Facebook.com/mikekimtv

Youtube.com/youarethebrand

And to get a copy of Mike's new book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business, go to: youarethebrandbook.com

How to Stand Up to Your Fears of Starting an Online Business w/Jennifer Allwood Jul 01, 2021

Show notes

There are a ton of ways to make money using social media, but many women hold back from getting started because they're afraid of the unknown.

How can we stop letting fear hold us back from the lives of our dreams? Will we ever truly get over the fears that come with starting a business and making an income through the things we love to do?

In this episode, the author of the #1 bestselling Fear is Not the Boss of You, Jennifer Allwood shares how to stop holding back and start taking advantage of all the opportunities social media has to offer.

3 Things You'll Learn in This Episode

The trick to overcoming our fears Every Boss Mom has a big, beautiful brain, and we have access to all the knowledge we need to move our businesses forward, so how can we stop letting fear get in the way?

How to pick a revenue stream that works for our unique abilities If there's no one-size-fits-all revenue model, how can we find what works best for us?

Why we need to get better at capitalizing on what we're good at How can we shift our energies to the activities we enjoy and stop getting caught up in all the things we don't?

Guest Bio-

Jennifer Allwood is a business coach to several thousand women every month, giving them the tools they need to grow a business in the online space. What started as a desire to help pull her family out of financial desperation became a calling to help other women find the courage to do the same. Jennifer stands steadfast in the idea of using her business as a way to serve God and her family.

She uses her social media following of over a half million people, her podcast, The Jennifer Allwood Show, with almost 3M downloads, her coaching groups, and her #1 best selling book, Fear is Not the Boss of You, to help other women do for their businesses and life what she has done in hers.

Jennifer lives in Kansas City, Missouri with her husband of a gazillion years, four kiddos, and two golden doodles.

To connect with Jennifer, go to:

https://www.instagram.com/jenniferallwood/?hl=en

https://www.facebook.com/themagicbrushinc

https://itunes.apple.com/us/podcast/the-jennifer-allwood-show/id1206006469?mt=2

https://jenniferallwood.com/

Take the quiz mentioned in this episode at:

https://jenniferallwood.com/quiz/

And to find out more about Jennifer's book 'Fear Is Not The Boss Of You', visit https://jenniferallwood.com/book/

Other products mentioned in this episode:

https://welcome.socialbluebook.com/

How to Up Your Speaking Game and Convey Your Message More Effectively w/Tricia Brouk Jun 24, 2021

Show notes

Few platforms allow us to share our message like speaking engagements. How do we do them right, so we can make the biggest possible impact?

What can we do to create a better sense of connection with our audiences? More importantly, how can we get comfortable in front of an audience in the first place?

In this episode, Executive Producer of TEDXLincolnSquare and author of The Influential Voice, Tricia Brouk shares how to get better at communicating with an audience.

3 Things You'll Learn in This Episode

How to coexist with our fears of being on stage We're not likely to ever completely get over stage fright, so how can we get to a point where fear isn't stopping us from connecting with an audience?

How to boost our credibility as speakers When can we start positioning ourselves as experts whose voices on a subject matter?

How to be vulnerable with an audience without making them feel bad Is it possible to pull on heartstrings without losing the point of our message?

Guest Bio-

Tricia Brouk is an international award-winning director. She founded The Big Talk Academy and served as the executive producer of TEDxLincolnSquare until August 2019. She curates the Speaker Salon in NYC, hosts The Big Talk, an award-winning podcast, and her book, The Influential Voice: Saying What You Mean For Lasting Legacy was #1 new release pre-order on Amazon.

To find out more, go to:

https://triciabrouk.com/

https://www.theartofthebigtalk.com/

https://triciabrouk.com/podcast/

https://www.linkedin.com/in/triciabrouk/

https://www.facebook.com/thebigtalkwithtriciabrouk

https://www.instagram.com/tricia_brouk/

And to get a copy of The Influential Voice: Saying What You Mean For Lasting Legacy, head to: www.theinfluentialvoicebook.com