The Best Coach Ever Podcast

Latest Episodes:

Why Your Leads Are Saying No to Your Prices May 03, 2022

Show notes

First things first: If you’re struggling to convert leads to clients, it’s probably NOT because your prices are too high (even if that’s an objection you’ve heard frequently).

Instead, it’s likely because you haven’t nailed the 3 things I’m discussing in this episode.

Tune in to hear why lowering your rates isn’t necessarily the answer to getting more people to work with you, and find out what I recommend doing to help reduce sticker shock on sales calls – including things you can do with your social media content!

In this episode, I cover:

My journey to charging appropriately for my online fitness coaching services and the struggles I went through with price objections from leads [2:30]

Why fear may keep your leads from working with you and how to address and overcome their fear – even BEFORE you’re on a sales call [10:55]

Perceived value and how to *effectively* communicate the TRUE value of your programs and services [15:15]

How your positioning in the online space may be creating a sticker shock situation when your leads learn your prices [24:00]

Taking strategic steps to change the way your brand is perceived [26:35]

Sticking to a price that reflects the worth of your coaching (hint: reducing your rates will probably NOT solve your lead conversion issues!) [28:05]

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/

The Mindset Shift That Will Get You to Your Goals Apr 26, 2022

Show notes

When I made the major mindset shift I’m discussing in this episode, my entire business (and life) changed – for the better.

If you’re like most people, you know what you *should* do to get the results you want… you have the strategy, you have access to the tools and resources you need, you’re consuming all the right content and following all the right people… but something VERY important is holding you back: Your mindset.

Maybe you’re convinced your business won’t work out for you and you’re constantly looking for evidence to back that up, or you’re regularly assuming the worst when something doesn’t go your way – if that sounds like you, you’re in the right place.

Your mindset matters more than you realize… and if you’re stuck in a negative headspace, it’s time to get OUT and start moving toward the success you deserve!

In this episode, I cover:

How your mindset impacts your results and why my coaching programs have included mindset work for YEARS [2:15]

The importance of shifting our mindsets from “IS this going to work out for me?” to “HOW will this work out for me?” [8:45]

Why “if” questions are so detrimental… and why “how” questions are opportunities to grow, explore and succeed [10:35]

The power in believing and deciding that if there’s something you want, it’s meant to be yours [11:15]

How your mindset influences your creativity and problem-solving abilities [12:30]

The ways negative thoughts have slowed me down in the past and what I choose to focus on now [14:10]

A personal example of how my mindset directly impacts your energy and output [16:00]

Why mindset is absolutely not a “woo woo” concept and can truly determine your success or your failure [18:32]

Accepting that there will be hard times and obstacles to overcome on the way to achieving our goals [20:10]

How much easier the work becomes when we decide our success is inevitable [23:06]

Apply for The Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/

How to Make 6 Figures as a Health & Fitness Coach Apr 18, 2022

Show notes

When I’m working with clients who want to hit the 6-figure mark as online health and fitness coaches, there are 5 important things I help them do… and I’m sharing each of them with YOU today.

You’ll learn how upgrading your branding and messaging can help you attract the clients of your dreams who are excited to pay for your services, as well as why you need a strategic product suite and a solid sales process in place. I also touch on the importance of organizing and streamlining the backend of your business so you can focus on working in your zone of genius (and can show up for your clients the best coach ever!).

No matter where you are on your journey as an online wellness coach, you CAN eventually generate the income you want – 6 figures and beyond! – and I’m here to help you connect the dots and make your dreams a reality.

In this episode, I cover:

The incredible results members of The Wellness CEO Mastermind have seen by implementing my strategies [2:35]

How leveling up your brand, message and overall vibe can help you attract the clients you want to work with and close more deals [5:00]

The importance of developing a STRATEGIC product suite as an online health and fitness coach [9:40]

Creating a sales plan (and knowing how to execute it) [16:15]

Why you need to establish and implement a sales process that is both predictable and repeatable [21:00]

Generating more income by organizing and streamlining the backend of your business and putting automations in place [26:10]

Apply for The Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/

The Team Behind My 7-Figure Online Coaching Business Apr 18, 2022

Show notes

Ever wonder how I keep my 7-figure online coaching business up and running while supporting dozens of clients, hosting live masterclasses, recording podcast episodes, and generating and nurturing leads… even though I only work about 20-25 hours a week?

The truth is simple: I don’t do it alone. I’m fortunate to have an incredible team of women who work alongside me and carry out TONS of essential tasks in my business each week, from planning and scheduling to designing graphics and writing copy (just to name a few of the things they take care of!).

Today I’m sharing more about the roles and responsibilities of each of my team members, and toward the end of the episode, I’m offering my suggestions for making hiring decisions in your own coaching business.

In this episode, I discuss:

The critical roles my online business manager, Katelyn Hamilton, plays in my business [6:25]

How Emma Maher collaborates with Katelyn and the rest of my team to implement plans and ensure our day-to-day operations run smoothly [9:55]

The “tech-y” tasks my virtual assistant, Keali Scheider, handles in my business [12:12]

The ways Corinne Toussaint supports my business as a graphic designer and visual branding expert [13:30]

My copywriter, Jessica Boehm, and the ways she communicates my voice and brand via emails, Facebook posts, etc [17:12]

Sales funnel strategist Jenn Robbins and how she assists with copy creation on an as-needed basis for big projects [20:10]

My salespeople, Emma Maher and Lizzy Murray, and the support they provide to both me and my clients [21:15]

Ashley Nellett, my ads manager and strategist, who helps me optimize and increase my ROI on Facebook and Instagram ads [26:50]

How my team has helped me continue to grow and scale my business [29:30]

The first hire I recommend you make as a coach and business owner [32:40]

When to hire additional people to serve and support your business (and how to determine what you want to outsource) [35:00]

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/

The Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214

7 Lessons in (Almost) 7 Years of Business Apr 18, 2022

Show notes

As I launch this episode, my podcast is OFFICIALLY rebranded as The Best Coach Ever Podcast! Tune in to find out what this shift means (all good things, I promise!), and hear 7 of my major takeaways from nearly 7 years as an online business owner.

I’m sharing why I believe your mindset is SO important when it comes to your success in both business and life, and I’m discussing the things I lean into during difficult times in business that may help you, too! You’ll also get a peek into what I tell my clients when they’re struggling to overcome obstacles in their businesses (hint: there is NO problem you cannot solve when you have the right support, strategy and mindset!).

This episode is for you if you’re looking for insight from a seasoned pro – that’s me! – on building a business that lasts while navigating the inevitable roadblocks and hardships that arise from time to time. Even if you’re *not* a business owner, the 7 lessons I’m sharing can still serve you – especially if you’re in the business of living your best life.

In this episode, I cover:

This podcast’s BRAND NEW NAME: The Best Coach Ever Podcast! [1:25]

My story as an online business owner that began with a fashion blog [5:20]

How I created the Fitness Coaching Business Accelerator (FCBA) [9:15]

Shifting out of online fitness coaching into full-time online business coaching [10:50]

LESSON #1: Start your business before you’re “ready” – because “ready” is a lie [14:00]

LESSON #2: The quote/saying “there’s always more” can change your perspective (and your life) [20:25]

LESSON #3: “Everything is figureoutable” (an idea made popular by Marie Forleo’s book of the same name) [25:40]

LESSON #4: The results you seek are likely in the work you’re avoiding [31:58]

LESSON #5: The fastest way to make money (or make MORE money) in your business is by hiring someone who’s been where why you want to go [36:34]

LESSON #6: Mindset is EVERYTHING [42:56]

LESSON #7: Success in business is not about fate, chance or privilege – it’s about choice [49:35]

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/

The Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214

How to Overcome Perfectionism in Life & Business Mar 29, 2022

Show notes

You may *think* your perfectionism is serving you well, but… what if I told you it’s actually holding you back from reaching your personal and professional goals AND it’s stealing joy and happiness from your life?

From one perfectionist to another (I tend to attract a lot of you!): Letting go of our perfectionism is ESSENTIAL if we want to make our dreams come true, and even though it’s not easy to let go of our fixations and perfectionist tendencies, it’s SO worth it – I know from experience.

If this sounds like something you could use some help with, you’re in the right place!

Today I’m sharing how perfectionism can show up in our lives and the impact it often has (hint: for most of us, it’s not a very positive impact), and I’m offering solutions for overcoming your perfectionism that have been game-changers for my clients and me.

In this episode, I cover:

Questions to ask yourself to help determine if you’re a perfectionist [2:50]

How perfectionism stands in the way of progress and slows you down [5:25]

Why perfectionism inhibits your creativity and keeps you stuck [9:45]

The all-or-nothing mentality perfectionism often leads to (and why that way of thinking kills your dreams) [11:50]

The ways perfectionism makes you miserable [15:05]

Becoming more aware of the places perfectionism shows up in your life [18:45]

The importance of setting small, easily attainable goals for yourself [19:50]

Being willing to be OK with B-minus work, effort and results [23:10]

Giving yourself credit for every win and celebrating those wins – no matter how small they may seem [26:10]

Zooming out and asking yourself, “is this really *that* big of a deal?” [30:35]

Why I believe done is better than perfect (originally said by Sheryl Sandberg) [32:30]

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/

How My Client Christy Lee Made Six Figures in 2021 on TikTok Mar 22, 2022

Show notes

Today I’m chatting with one of my clients, Christy Lee, an amazing weight loss and life coach who has used TikTok to build a loyal following filled with leads – MANY of whom have signed up to work with her!

Tune in to hear Christy and I discuss all things business, online coaching and social media strategy. You’ll find out how posting on TikTok helped her take her business to the next level, and you’ll get a peek into how my business coaching has impacted Christy and her fitness coaching biz (my free advice alone made her nearly $5K!).

This episode is for you if you want to grow your business using social media but aren’t sure where to start or are letting the fear of what others might think of you hold you back. Your people are out there, but YOU have to show up as your authentic, imperfect self so they can find you!

In this episode, Christy and I cover:

Christy’s weight loss and life coaching business (@christyleefit on Instagram) and philosophy [4:25]

Why a skilled, empathetic coach can help bridge the gap between a person and their goals and dreams [14:10]

The importance and effectiveness of mindset-based coaching [16:30]

How Christy found success on TikTok (@christyleefit on TikTok) and began using the platform to market her business [18:15]

The initial stages of restructuring Christy’s business to funnel her new leads into her programs [24:10]

How working with me has helped Christy make her business less chaotic and messy and more structured and organized [30:20]

Overcoming barriers to entry on TikTok and carving out a niche [34:10]

The pros and cons of using TikTok trends as a creator and business owner [38:55]

Christy’s advice to coaches looking to get started on TikTok [41:20]

The importance of sharing your personality and overall vibe on the internet if you want to attract new clients [46:00]

Using your social media content to intentionally draw and connect with the kinds of people you want to work with [48:00]

When your audience knows, likes and trusts you, the rest falls into place [50:20]

Why you don’t necessarily need a degree or certification to be a fitness coach [53:20]

Letting go of your fears of what others might think of you as you grow your social media presence [54:10]

Dispelling the myth that TikTok is primarily used by people age 18 and under [1:00:00]

Pitching and selling on TikTok vs. other social media platforms [1:04:45]

Christy’s message to fitness coaches who are considering using TikTok for business purposes [1:06:20]

Follow Christy on Instagram: https://www.instagram.com/christyleefit/

Follow Christy on TikTok: https://www.tiktok.com/@christyleefit

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/

Selling Authentically in Your DM's with Sales Expert Madalynne Rose Americano Mar 15, 2022

Show notes

Interested in taking a relationship-driven, high-integrity approach to sales that’s based on building authentic connections with your leads? This episode is for you!

I’m chatting with Madalynne Rose Americano, co-founder and CEO of Authentic Connection Media, about selling in the DMs through genuine, human-to-human conversations. Not only is this an incredibly effective sales strategy, but it’s also a surefire way to ensure your prospective clients feel safe, comfortable and at ease with you – NO pushy, sleazy sales here!

We recorded this episode LIVE in my private Facebook group, Coaching With Impact, and toward the end of our chat, we answered a few questions from those in attendance – you’ll definitely want to hear our answers, so be sure to listen to this one in its entirety!

In this episode, Madalynne and I cover:

The Client Attraction 101 3-Day Workshop: https://bit.ly/3sDexpL [1:20]

Madalynne’s entrepreneurial journey [6:40]

The importance of building relationships and connecting with your audience when it comes to sales [9:15]

Using authentic conversations to build relationships while also putting out high-value content that positions you as an expert [13:45]

Where to begin if you’re trying to work up the courage to reach out to someone online [17:45]

Detaching from the goal of making a sale when DMing a prospective client and seeing the conversation as an opportunity to connect [20:00]

Why you shouldn’t try to sell out of desperation [24:30]

Using your sales skills to direct your lead to convert to a client when appropriate [26:00]

Initiating a conversation with someone you’ve never spoken to but follows you and/or engages with your content [30:00]

Finding conversation starters to break the barrier of communication [33:00]

Understanding an initial “no” doesn’t necessarily mean someone will never work with you [37:25]

How believing in your services/products and expertise helps you form more genuine connections with prospects [39:00]

Respecting someone’s “no” and following up with potential clients in both direct and indirect ways [40:55]

Playing the long game [45:10]

The long-term impact DM sales conversations can have when you build relationships and show you care [48:00]

Embracing the reality that becoming a coach or any type of entrepreneur REQUIRES you to be good at sales [50:00]

Selling in DMs on platforms other than Instagram [54:30]

Getting on a sales call after DMing: Yay or nay? [58:05]

Advice for new coaches who want to build a targeted audience on social media and connect with leads [1:02:45]

Overcoming objections without pushing too hard [1:09:40]

Contact info for Madalynne + Authentic Connection Media: https://www.instagram.com/madalynne_rose, https://www.instagram.com/authentic.connection.media/

Madalynne’s freebie, High-Ticket Lead Generation System: https://bit.ly/34dzfTS

Authentic Connection Media’s DM Sales Academy waitlist: https://bit.ly/3ILAvga

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group: https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/

How to Consistently Hit $5K, $10K and $20K Months in Your Coaching Biz Mar 08, 2022

Show notes

Today we’re diving into what it REALLY takes to make $5K, $10K and $20K a month as an online coach.

You’ll learn what’s required to reach each level – the strategies, the tools, the best practices and the things to avoid – and you’ll walk away with a clearer understanding of how to increase your income exponentially without burning yourself out or working 24/7 (it’s possible, I promise!).

Whether you’re a brand new coach, someone with loads of experience or somewhere in between, this episode is for you. You’ll get valuable insights into scaling and growing your coaching business and setting yourself up for long-term, sustainable success in the online space!

In this episode, I cover:

Why you need to niche down rather than being a general coach [6:54]

Showing up consistently on social media and building relationships [8:10]

Growing an audience of targeted leads [10:08]

Creating a high-ticket program that’s highly transformative and PERFECT for your ideal client [11:25]

The importance of selling CONSISTENTLY if you want to make a full-time income as an online coach [13:40]

Why you should focus on selling one main offer as a new or beginner coach [16:15]

What $5K months can entail or require logistically [16:45]

Raising your rates once you’ve hit the $5-6K mark in business [20:15]

Creating a second offer that’s more scalable than 1:1 coaching [22:05]

Solidifying your sales process (lead generation, nurturing, qualifying and closing) [25:45]

Streamlining the back end or operations aspect of your business [29:10]

Hiring your first team member – likely a virtual assistant [30:05]

What $10K months can entail or require logistically [32:55]

Why you should increase your rates (again) as you work toward $20K months [36:50]

Strategically expanding your product suite to include low-level, mid-level and high-level offers [38:30]

Adding specialists to your team and/or hiring highly skilled professionals for specific projects [44:10]

Using sales funnels and lead magnets to convert followers into clients [46:20]

Increasing your visibility with ads, news articles, partnerships, collaborations, etc [53:00]

What $20K months can entail or require logistically [55:35]

My biggest business-related regret – and how you can AVOID having this regret [57:45]

Contact info for sales funnel strategist and conversion copywriter Jenn Robbins: https://jennrobbins.com, @thejennrobbins on Instagram

Contact info for sales funnel strategist and creator Mia Farrington: https://miaalysse.com

Connect with Lynette:

Instagram: https://www.instagram.com/lynettemarieh

Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/

The Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214

VIP 1:1 Coaching: https://lynettemariecoaching.com/work-with-me/

10 Ways to Generate New Leads in Your Online Biz (no cold DMs!) Mar 01, 2022

Show notes

It’s essential to connect with new leads consistently if you want to grow your online business, but sometimes it can feel like your lead pool is pretty low… or completely nonexistent. Today I’m sharing 10 ways you can generate new leads on a regular basis – NONE of which include cold pitching to strangers!

However, some of my tips may be a bit out of your comfort zone or require you to go the extra mile, so I encourage you to listen to this episode with an open mind – and don’t knock anything until you try it. If you’re not afraid of a little hard work that has the potential to pay off in MASSIVE ways (including financially), you’re in the right place!

In this episode, I cover:

Asking clients, friends and family for referrals [6:40]

Creating shareable Instagram content [8:45]

The impact of making Instagram Reels [13:48]

Collaborating with another online coach [16:08]

Pitching yourself as a podcast guest or blog contributor [19:35]

Expanding into additional social media platforms [21:58]

Why you should be on a searchable platform [23:45]

Offering your services at no cost to someone with a big platform in exchange for promotion [29:30]

Using paid promotions or paid ads [31:05]

Offering highly valuable freebies to your current audience [33:05]

Connect with Lynette: