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    Fitness

    The Best Coach Ever Podcast

    I’m Lynette Marie, a business coach and social media expert who helps women build their online coaching businesses and turn shaky start-ups into thriving empires. As a former online fitness coach who scaled her business to a multiple-six-figure operation, I specialize in giving women the tools, strategies and knowledge they need to make their own business dreams a reality – and that’s exactly what I’m sharing in this podcast. Whether you’re interested in social media marketing, want tips for taking your business to the next level, or need strategies for maximizing your time, energy and productivity as a CEO, you’re in the right place!

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    Copyright: © 2021 Balance & Thrive

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    Latest Episodes:
    How to Get Out of a Content Slump Feb 22, 2022
    Show notes

    If you’re an online service provider, influencer or someone simply looking for help with content creation, you’re in the right place.


    You already know you need to consistently put out highly valuable, impactful content to grow your brand, but that’s often easier said than done. Maybe you’re struggling to create content that hits home with your ideal clients, or you’re just not sure what you “should” be posting to gain traction in your business. These are common struggles that you absolutely CAN overcome – and I’m going to show you how.


    Today I’m sharing ways I help my clients create a solid content strategy as well as strategies for navigating out of a content slump. You’ll get my tried-and-true tips for targeting the people you’re trying to reach, putting yourself in your potential clients’ headspaces, getting inspired when your creativity is nowhere to be found… and so much more!


    In this episode, I cover:


    Keeping a running list of your ideal clients’ pleasure and pain points and using it to create a content strategy [6:25]


    Conducting market research interviews to help you better understand and connect with your ideal clients [12:25]


    Banking your content so you can reuse it later on (note: there is NOTHING wrong with doing this!) [16:45]


    Why it’s not realistic to always rely on your motivation, inspiration or creativity when it comes to content creation [22:50]


    Investing in a copywriter to help you create fresh content – even on a short-term basis [24:15]


    Lynette’s copywriter: Jessica Boehm, jessicawboehm@gmail.com (she’s accepting new clients!)


    Connect with Lynette:


    Instagram: https://www.instagram.com/lynettemarieh

    Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

    Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/


    My New House (& the power of saying YES, fast) Feb 15, 2022
    Show notes

    If you follow me on Instagram @lynettemarieh, you already know… I’M MOVING!!! For all of you who don’t follow me, here’s the deal: My husband and I have purchased a new home that we absolutely love in a new city about 45 minutes away from where we currently live, and we are THRILLED! (PS: If you like the podcast and don’t follow me on Instagram, you’re missing out on tons of awesome content… just saying!)


    Today I’m sharing why we took the leap to sell our home and buy a new one, as well as how the mindset work I’ve done in the past helped me get *exactly* what I wanted. Even if you’re not interested in buying a home right now, this episode has some nuggets for you – I promise! – and I hope you’ll walk away feeling inspired to go after your own big dreams.


    In this episode, I cover:


    Deciding to buy a new house in early January 2022 (and why I wanted to be closer to @kelseykcoaching) [6:50]


    The strange, random way Matt and I found our new home [10:55]


    How Matt and I purchased our last two homes, which happens to be eerily similar to our current situation [14:15]


    Telling our realtor to write an offer on our new house as soon as I walked in the door [22:00]


    Why I listen to my gut and don’t question my intuition, and how this habit has made me a decisive, action-oriented person [24:35]


    The ways my fears that held me back in my early 20s taught me never to delay going after what I want [26:40]


    How mulling things over and debating pros and cons can enable you to make excuses when you should be moving forward [28:15]


    Evidence that taking quick action works in business, too [29:50]


    The No. 1 reason I’m willing to take big risks and make fast moves when it comes to big decisions – and how this way of thinking applies to YOU and your life as well [30:40]


    Why I’ll always choose to try and fail rather than never trying at all [32:20]


    The power of trusting yourself, not overthinking things and knowing that you CAN go for whatever you want [34:45]


    Connect with Lynette:


    Instagram: https://www.instagram.com/lynettemarieh

    Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

    Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/


    How to Nail Your Sales Calls Feb 01, 2022
    Show notes

    No matter what you call them – sales calls, discovery calls, clarity calls, etc. – these opportunities to connect with potential clients one-on-one are incredibly valuable and important. Not only are you ensuring they’re a good fit for your coaching program and that the two of you would work well together, but you’re also showing them what makes your offer worth investing in – and ideally, these calls result in new clients.


    Today I’m teaching you what to say and do on sales calls to boost your success rate (without using manipulation or implementing sleazy sales tactics – we don’t do that here). Instead, you’ll learn how to respectfully and ethically help potential clients overcome their fears and objections, and you’ll get my top six tips for nailing your sales calls every single time.


    In this episode, I cover:


    Prequalifying your leads before getting on a sales call [5:12]


    How you can use your social media content to help prequalify your leads [10:05]


    Establishing authority and purpose on your sales calls at the beginning of the conversation [12:25]


    Having a proven sales script and making it your own, especially when you’re just starting out (aka: not winging it) [15:45]


    Listening and asking questions more than you talk during sales calls [20:40]


    The importance of overcoming sales objections [24:10]


    What 99% of sales objections are actually about [26:20]


    The difference between a fear-based “no” and a valid “no” [29:00]


    Following up with leads after sales calls (more than once) and staying connected to leads even if they aren’t ready to invest at the time [31:20]


    Connect with Lynette:


    Instagram: https://www.instagram.com/lynettemarieh

    Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

    Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/


    How to Sell Without Being “Sales-y” Jan 25, 2022
    Show notes

    When someone says they don’t want to sound “sales-y,” what they’re *really* saying is they want to sell in a way that adds value to others and isn’t off-putting, annoying or uncomfortable. Good news: That is 100% possible, and it’s much easier (not to mention more fun!) than you think it is.


    Today I’m sharing how to get your mindset right when it comes to sales as well as how to sell online without ever coming across as “sales-y.” I’m also explaining why I fully believe sales = service… If that sounds crazy to you, you’re definitely in the right place!


    In this episode, you’ll get my best advice for overcoming the limiting beliefs and fears that hold you back from selling your products and services, and you’ll walk away with strategies you can implement right away to help you sell more effectively, authentically and confidently – WITHOUT being pushy.


    In this episode, I cover:


    My former relationship with sales/selling (spoiler: it wasn’t very positive) [7:20]


    What “sales-y” means to most of us – and why some people actually LOVE aggressive selling [8:30]


    Sales strategies I tried (before I knew better) that don’t work [12:05]


    How your fear of selling and pitching stems from your belief that people don’t actually like you and/or your products/services [14:30]


    The mindset shifts you must make to grow and improve your sales skills [17:40]


    The importance of believing that your offer is awesome [18:18]


    Believing and trusting that other people will see the value in your offer [22:52]


    Why repeatedly discussing/pitching your programs and services is beneficial to people who need and want your help [27:50]


    The reason I *don’t* think losing social media followers is always a bad thing [34:00]


    My challenge to you when it comes to sales and selling [37:35]


    Why I believe selling can be a beautiful act of service [39:20]


    How sharing client case studies can help you boost sales [41:00]


    Using day-in-the-life content to increase sales by showing how you serve and support your clients [43:10]


    Showcasing your own story as a sales tool [45:20]


    Connect with Lynette:


    Instagram: https://www.instagram.com/lynettemarieh

    Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

    Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/


    Handling Haters & Hypercritical People on the Internet Jan 18, 2022
    Show notes

    If the fear of other people “hating” on you holds you back from posting on social media and growing your online presence as a current or aspiring coach or influencer, this episode is for you.


    It’s important to note that when I say “haters,” I’m not talking about people offering genuine constructive criticism – that’s different. Instead, I’m talking about the people who are determined to pick you and your content apart no matter what you do. It’s the people who you’re probably NEVER going to please. Sometimes, they’re the loudest voices in your comment section and DMs… and they can make you feel pretty horrible (I know from experience).


    Today I’m sharing reasons people may be hypercritical as well as how I handle not-so-supportive people, both on the internet and in real life, with the goal of helping you overcome your fears, grow your confidence and post whatever you want online – because haters gonna hate.


    In this episode, I cover:


    When I started working to grow my online presence (and a mention of my VERY old fashion blog that still lives on the internet) [4:10]


    Feeling hurt by other people’s harsh opinions but not letting that hold me back [6:00]


    Why “if you want to be loved, get comfortable with being loathed” is 100% accurate [7:40]


    The inevitability of someone not liking you – no matter what you do or don’t do online [10:05]


    People lashing out when they just don’t vibe with you for whatever reason [14:30]


    Your success or good fortunate “triggering” someone [16:35]


    How a difference in values can bring someone’s inner hater out [19:15]


    A criticism I often received as a fitness coach and why I stopped taking it personally [21:00]


    The unfortunate truth: Some people think they need to knock someone else down to feel good [25:35]


    Examples of respectful critical feedback that I’ve appreciated [30:00]


    How someone’s jealousy of a person they see online can manifest in hateful, rude comments [31:00]


    An example of a hater trying to take away from my success and how it made me feel [33:35]


    Why I’m able to more easily let go of people’s mean comments these days [34:40]


    How happy, content, fulfilled people behave (hint: they’re not the ones coming for you online) [36:20]


    The reasons I’ve come to believe that most mean comments have very little to do with me at all [38:35]


    A pep talk for feeling the fear and doing it anyway when it comes to posting online and receiving hateful or overly critical comments/DMs [40:10]


    Connect with Lynette:


    Instagram: https://www.instagram.com/lynettemarieh

    Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

    Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/


    The Truth About 2021 For Me (And How I’m Making 2022 My Best Year Yet) Jan 11, 2022
    Show notes

    Long time, no chat! Did you miss me?! I hope so – I missed you A LOT!


    I’m back and ready to kick off 2022 with a brand new episode that’s all about my 2021 – the good, the bad and the ugly – and includes what I’ll be focusing on throughout 2022 in both my personal and professional life.


    I’m detailing my struggles with anxiety, the ways in which my belief system and core values have changed, and why 2022 is the year I am committing 100% to my health. It’s for you if you’re interested in catching up with me and learning more about what went on behind the scenes last year (trust me, some of it will surprise you!) and if you’d like to know what I have planned for the new year.


    In this episode, I cover:


    Why 2020 was actually much easier for me than 2021 was [4:12]


    How many anxiety manifested in the early part of 2021 (and something about my personal life I wasn’t even sure I’d share on the podcast) [6:15]


    The ways my upbringing impacted how I dealt with my struggles and hardships [8:30]


    Transitioning to full-time business coaching in 2021 [12:20]


    My experience with the sunk cost fallacy [15:00]


    When I finally made the decision to leave fitness coaching behind [18:10]


    My new chapter that began in August 2021 – both professionally and personally [24:00]


    How 2021 set me up for the incredible 2022 I’m looking forward to [29:18]


    Why and how I’m changing my approach to work and rest in 2022 [31:00]


    One of my most important 2022 goals [37:00]


    The permanent shift I am making in my life [40:45]


    Recent health changes I’ve made and plan to continue implementing going forward [42:15]


    Where I want my health and health-related habits to be by the end of 2022 [52:35]


    My current workout routine (and why I’ve made the decision to change my approach to fitness and exercise for the time being) [53:22]


    How slowing down has been both challenging and rewarding for me [55:55]


    Additional 2022 goals and plans [57:15]


    Connect with Lynette:


    Instagram: https://www.instagram.com/lynettemarieh

    Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

    Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/



    5 Reasons Your Coaching Programs Aren’t Selling Nov 16, 2021
    Show notes

    Struggling to sell as an online coach? Whether it seems like no one’s interested in your offers, you can’t close deals or your leads are ghosting you, chances are you’re making *at least* one of the five mistakes I’m discussing in this episode.


    By making a few shifts, you can likely make your sales process far easier and more successful because, contrary to popular belief, selling does NOT have to be stressful or challenging (I promise!). In fact, when you do it right, sales gets to be FUN.


    Give this episode a listen if you’re ready to change the way you approach selling your programs – just remember to give me a shoutout when your closing rate skyrockets!


    In this episode, I cover:


    Assumptions people often make when they aren’t selling, including what I used to think when I struggled with sales [1:58]


    The importance of frequently pitching your offer [3:55]


    Why you need to shift your focus from your program’s features to its OUTCOMES when you’re selling [6:52]


    The problem with selling to a cold or un-targeted audience [10:55]


    Building trust with your audience so they see you as an authority and an expert in your field [14:20]


    Why you need to energetically get behind your offer (and yourself) to support your success as an online coach [17:00]


    The necessity of creating strategic coaching programs you believe in and are excited about – NOT run-of-the-mill, basic programs [19:00]


    Connect with Lynette:

    The Wellness CEO Mastermind (applications are open for a limited time only!): https://lynettemariefit.clickfunnels.com/optin1634051235214


    Instagram: https://www.instagram.com/lynettemarieh

    Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

    Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/



    Breaking Down Exactly How to Make Six Figures Online Nov 09, 2021
    Show notes

    Looking to grow your online coaching business beyond $3-5K months and hit six figures but have no idea how to get there? You’re in the right place!


    In this episode, I’m sharing strategic approaches that will help you achieve your goal as well as explaining how I became a multiple-six-figure earner as an online fitness coach – WITHOUT overworking myself (it’s possible, I promise!).


    I’m also discussing my newest offering, the Wellness CEO Mastermind, which JUST opened for enrollment! This 6-month program is for established, full-time online wellness coaches who are ready to scale their businesses and hit that six-figure mark, and as of this recording, I’m accepting applications. There are only 8 seats available, so if you’re interested, apply now and let’s get on a call to determine if this mastermind is a good fit for you! https://lynettemariefit.clickfunnels.com/optin1634051235214


    In this episode, I cover:


    What the Wellness CEO Mastermind is, who I’ve created it for and why I’m SO excited to begin the first round of this brand new group coaching program [3:45]


    My feelings about wanting to make lots of money while also helping/serving people in need – and why both can exist simultaneously [8:55]


    Why I believe money is an amplifier [11:40]


    What money signifies for me [12:40]


    How much money you must make per month to hit $100,000 in revenue over the course of a year and examples of what to sell to make that happen [14:00]


    The reasons having more products or programs available to sell makes generating revenue easier [18:25]


    Why you NEED to provide multiple offers as a coach (and why it’s not true that your audience will always choose your most affordable offer) [19:45]


    The importance of creating the right products and programs that are appropriately priced *and* having a solid sales strategy if you want to hit six figures [21:30]


    How I took clients through my entire product suite as a fitness coach, starting with my low-ticket and eventually ending with my high-ticket offer [24:05]


    Connect with Lynette:

    The Wellness CEO Mastermind (applications are open for a limited time only!): https://lynettemariefit.clickfunnels.com/optin1634051235214


    Instagram: https://www.instagram.com/lynettemarieh

    Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

    Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/


    Why Coaches Should Be Doing Sales Calls Nov 02, 2021
    Show notes

    If you’re a coach who is trying to sell your programs or services strictly via direct messages on social media or through email, I have bad news: You’re leaving a LOT of sales on the table.


    That’s because when it comes to closing deals, sales calls are a MUST – especially if you’re trying to sell high-ticket offers.


    Today I’m explaining why sales calls are so effective and giving you tips and tricks for handling potential clients when they slide into your DMs asking for pricing (who else has been ghosted immediately after sharing the cost of your coaching?). Plus, I’m sharing the message you *actually* need to be relaying to your leads during sales calls in order to seal the deal – and it’s probably not what you think.


    In this episode, I cover:


    The ways I used to sell my programs – and why I’ll never NOT do sales calls again [5:00]


    The importance of sales calls in helping you and the potential client decide if you’re a good fit for one another [6:45]


    How sales calls enhance your ability to relay the value and effectiveness of your coaching and programs [9:15]


    Where the value of your coaching program ACTUALLY comes from (spoiler alert: it’s not in the “stuff” you’re giving people) [10:55]


    What to say when someone messages you asking for your prices [14:25]


    Overcoming objections on sales calls (and the objections we should *not* try to overcome) [16:45]


    Using sales calls to create a sense of urgency when it comes to making a decision about purchasing your services [20:45]


    Connect with Lynette:

    Instagram: https://www.instagram.com/lynettemarieh

    Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

    Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/


    Pep Talk for a Dreamer Oct 19, 2021
    Show notes


    Hey, you ​​– the woman who dreams of becoming an online coach. The woman who envisions creating a successful business that enables her to live a flourishing, fulfilled life that only exists in her imagination. The woman who’s gotten used to playing small.


    Today’s episode is just for you.


    If you’re anything like I used to be, you’ve probably been conditioned to “play it safe.” You may think you’re not capable of achieving amazing things, or maybe you’ve been told it’s best to be content with just “getting by” and to aspire to have more is wrong. You might even be scared to work toward making your dreams a reality because you’re worried you’ll fail, so you decide not to try at all.


    I have news for you: You are MORE than capable of achieving whatever it is you want to do, and there is nothing wrong with going for it – in fact, I think you should *definitely* go for it. In this episode, I’ll tell you why that is… and why your fear of failure shouldn’t deter or stop you.


    In this episode, I cover:


    The fears, insecurities, doubts and limiting beliefs I struggled with before starting my online coaching business [2:00]


    Why you should listen to the desires of your heart and take them seriously [4:05]


    What I believe success is ACTUALLY based on (hint: it’s not fate, chance or luck) [6:10]


    The reasons I don’t believe in failure [8:25]


    Why you don’t have to be the best, the smartest, the fittest, etc to be successful [10:00]


    Your permission slip to go ALL IN on your dreams [10:55]


    Connect with Lynette:

    Instagram: https://www.instagram.com/lynettemarieh

    Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact

    Fitness Coaching Business Accelerator: http://lynettemariefitness.com/acceleration/



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