The Art of Online Business

Latest Episodes:

My 30-Minute Challenge: How to Use ChatGPT to Write a Full Sales Page Oct 25, 2023

Show notes

Have you ever thought about how AI, like ChatGPT, is changing the way we do business in big ways?
For online course creators, this is huge! It’s not just talk - it really works.

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Kwadwo [QUĀY.jo] found out just how powerful it can be. He used ChatGPT to make a sales page, and it took only 30 minutes! Doing this the usual way could take hours, and hiring someone else to do it could cost a lot of money.
In this episode, Kwadwo shares the specific prompts he used with ChatGPT and delves into his process of training the AI to capture his unique voice and style.
It's an enlightening look at how we, as course creators, can guide AI to produce engaging and on-brand content.
Yet, as intuitive as AI might be, the human touch remains irreplaceable. He talks about how important it is to check the work that AI does, making sure it fits his brand and speaks to his audience in just the right way.
In this episode, you will learn:

Using AI tools like ChatGPT can significantly streamline and automate business processes, saving time and money.
Training ChatGPT to write in your tone of voice and style is crucial for achieving the desired output.
ChatGPT prompts to create email sequences and upsell pages.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Funnel Fix Friday - Karin Carr's Evergreen Funnel Turns Every Dollar into $11 pt. 1 Oct 20, 2023

Show notes

Evergreen webinar funnels are a challenge for many online course creators. Designing a high converting landing page and troubleshooting all the other variables to make a funnel profitable with Facebook ads can become overwhelming.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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In this episode, we dig into a case study featuring Karin Carr, a successful video marketing course creator and CEO of a 7-figure coaching business. Karin transformed her real estate success using YouTube videos into a thriving online course & coaching empire. Through her journey, she discovered the power of webinars to scale her offers.

We examine Karin's evergreen webinar funnel to understand how it converts at 11x her ad spend! Additionally, we unveil a game-changing metric for webinar success.

For those striving to master their webinar funnel, especially if you're a course creator like Karin, this episode holds the keys to maximizing retention and boosting conversions in the first stages of a funnel. Next week you'll learn about how to improve key metrics in the final stages of a funnel.

In this episode, you'll learn:
• The best practices for designing a high converting opt-in page.
• The power of "on-demand" webinars.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

From Major Surgery To Major Success: How Kwadwo Is Scaling His Business with a Limited 3-Hour Work Day Oct 18, 2023

Show notes

Have you ever faced a major setback in your business?
A moment that forces you to reevaluate how you're spending your time and resources?
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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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[QUĀY.jo] recently found himself in precisely that situation after a serious bike accident and subsequent major surgery.
However, rather than letting this setback hinder his business, [QUĀY.jo] took it as an opportunity to reevaluate his priorities and achieve remarkable success.
He's not one to back down from a challenge, even when dealing with a major setback. During his recovery period, he embarked on the "$100k Months in 100 Days Challenge." This challenge compelled him to streamline his daily work routine and focus solely on the highest revenue generating tasks.

Subscribe to Kwadwo’s YouTube channel to follow along as he does the 100 days to $100k months challenge!

In addition to the challenge, we also explore how he built a team that stepped up in his absence, highlighting the importance of delegation and trust in the success of his business.
In this episode, you’ll learn:

Kwadwo's approach to managing his limited 3-hour workday
Strategies for building and managing a resilient team
Tips for navigating challenges and setbacks in business

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

The True Cost Of Not Delegating In Your Business Oct 13, 2023

Show notes

Many of us, online course creators, grapple with the fear of delegation.
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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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That nagging thought that no one else can do the job as well as we can often looms large in our minds.
But what if, in succumbing to this fear, we're missing out on a more efficient and sustainable way to grow our businesses?
This is the central question I aim to tackle in this episode.
As a fellow course creator, I've frequently found myself entangled in the whirlwind of tasks, spanning content creation, marketing, and business management.
However, a recent personal experience has sparked a significant shift in my perspective on time management and delegation.
In this episode, I'll delve into the heart of this realization. I'll explore the fear that impedes us from delegating and the prevailing belief that we can execute tasks better on our own. Also, I'll uncover the essential tasks that course creators should concentrate on to expedite business growth.
If you're a course creator wearing too many hats and feeling the weight of it all, this episode is tailor-made for you. It's an invitation to embrace the transformative potential of delegation and to prioritize tasks that genuinely drive your business forward.
In this episode, you’ll learn:

The fear of delegating and its impact on business growth
The concept of hiring to buy back time
Key tasks for course creators to focus on for scalability

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Is it too late to start a podcast in 2023? Rick and Kwadwo discuss this question and more w/ Travis Albritton Oct 11, 2023

Show notes

The question that looms large for online course creators and coaches is - should you jump on the podcast bandwagon?

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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To help answer this, we've invited Travis Albritton, the founder of Honest Marketing. With a wealth of experience in producing, promoting, and optimizing podcasts, Travis has been instrumental in guiding numerous entrepreneurs and businesses to success in the podcasting realm.
His agency, Honest Marketing, takes the heavy lifting off your shoulders by specializing in podcast production, enabling clients to concentrate on their primary business.
In this episode we discuss the advantages and challenges of podcasting, strategies to bolster listener engagement, and introduce you to technical tools that can smoothen the journey for aspiring podcasters.
In this episode, you’ll learn:

Whether YouTube should be part of your podcasting strategy
Podcast production and recording tips
Principles for a successful podcast

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Travis Albritton’s Links:

Visit Honest Podcasts
Download this FREE guide to start your podcast
Listen to Honest Marketing
Connect with Travis

Funnel Fix Fridays - New Series, Fresh Insights to Fast-Track Your Success Oct 06, 2023

Show notes

As you know, data is crucial in any online business, and we all want to know what stats to track for our funnels and launches.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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In response to the questions we receive from our listeners, we've decided to dedicate our Friday episodes to Funnel Fix Fridays.
During these episodes, we'll dive deep into a carefully chosen funnel, providing you with invaluable insights, actionable recommendations, and proven strategies to enhance its overall effectiveness.
This is your chance to get expert insights. Whether you have a lead magnet funnel, a webinar funnel, or any other kind, you’ll walk away with ideas and improvements directly applicable to your business.
So, don't miss out on Funnel Fix Fridays, where inspiration and practical strategies await.
In this episode, you’ll learn:

The importance of tracking stats in your online business
Benchmarks to aim for when it comes to funnel optimization
Tips for improving your own funnel based on the numbers

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Overcoming Perfectionism to Thrive in Business and Life | w/ Nicole Baker Holleman Oct 04, 2023

Show notes

Perfectionism is a double-edged sword.

On one hand, it can drive us to excel and strive for excellence in our personal and professional lives.

On the other hand, it can lead to stress, anxiety, and a constant fear of failure.
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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍

Many entrepreneurs and individuals struggle with perfectionism, and it can be a significant obstacle to success.

In this episode, we delve deep into the world of perfectionism with our guest, Nicole Baker Holleman, a coach specializing in helping high achievers overcome this challenge.

Join us as we explore the struggles of simply showing up, the crucial role of setting boundaries, and practical strategies for breaking down goals to avoid falling into the perfectionist trap.

Tune in now to learn how to kick perfectionism to the curb with the wisdom of our guest, Nicole Baker Holleman, and start making real progress.

In this episode, you’ll learn:

How to break free from the pressure of perfectionism
The importance of setting boundaries and being kind to yourself
Practical strategies for finding uninterrupted time to focus on your work

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Nicole Baker Holleman’s Links:

Visit Nicole’s website
DM Nicole on Instagram
Subscribe to Imperfect Success Podcast

Is Loyalty Holding You Back? Sep 29, 2023

Show notes

Ever wondered about the dynamics of your team and how its structure could be hindering your business' growth? With a focus on loyalty's impact on business, we'll delve into a real-life case study of a business where an over-loyal team member was an obstacle to growth and development.
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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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You'll discover how the GWC framework can help assess your team's skills and motivation. We'll also unravel how this information can pinpoint organizational needs and address any misalignment. And as a cherry on top, I'll let you in on a personal story that will illuminate how to make the tough decisions that can set your business on the path to success.

In this episode, you’ll learn:

The impact of loyalty on business
Real-life case study of an over-loyal team member hindering your business’ growth.
Exploring team dynamics and their impact on business.
Introducing the GWC framework for assessing team skills and motivation.
Using the framework to pinpoint organizational needs and address misalignment.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

The Secrets to 15-Hour Work Weeks & 6-Figure Years | w/ Jill Wise Sep 27, 2023

Show notes

Achieving six figures while only working four days a week sounds like an impossible feat for most business owners. But for entrepreneurs who have a proven system and determination, that reality isn’t too far from them.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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Our special guest for today’s episode is a perfect example of this achievement!

We’re fortunate to have Jill Wise here to tell us how she was able to make a six-figure income through her online entrepreneurial ventures.

And here’s the surprising part—she doesn’t even have to grind 24 hours, 7 days a week. She effortlessly makes time for vacations and gym workouts. On top of it all, she manages to do what’s most important for her now and that is to be a mother.

Now, you might be thinking, ‘How is that even possible when I have so many things on my calendar?’

The answer, as Jill puts it, is to create your ideal calendar. It all boils down to designing the life that you really want and creating a system that will help you get there.

If achieving six-figure years without sacrificing the quality of your life interests you, then you need to pay attention to Jill Wise. Tune in to discover her secrets to developing efficient systems, building strong client relationships, and optimizing your 6-Figure Calendar.

In this episode, you'll learn:

Why you need to cut out things that don’t matter in your life
How to design your ideal calendar
Systems to help you achieve six-figure years

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Jill Wise's Links:

Expert Insights: Cracking the Code of Effective Facebook Advertising with Andrea Vahl Sep 22, 2023

Show notes

On today's show, we've got the lowdown on all things Facebook advertising with none other than Andrea Vahl, a multifaceted expert in the field. Andrea is a Facebook Advertising Specialist, Author, and Social Media Consultant, making her the perfect guest to explore Facebook Ads strategy with us.
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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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We’ll discuss the challenges of ad tracking, harnessing the potential of Google Analytics, and explore the rationale behind broad versus niche targeting. Andrea will provide invaluable insights into Facebook's ad recommendations, optimizing advertising budgets, and the strategic advantages of lead ads.

For those dedicated to mastering Facebook advertising and ensuring their campaigns resonate in a competitive space, this episode offers indispensable insights. Don't miss it!

In this episode, you’ll learn: