The Art of Online Business

Latest Episodes:

Executing Brilliant Business Ideas - with Partnership & Profit Strategist Roberto Candelaria Apr 10, 2024

Show notes

In this insightful podcast episode, Roberto and I talk about entrepreneurship, discussing strategies for overcoming bottlenecks in business growth and the importance of delegation.
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We explore practical tips for outsourcing tasks effectively, such as utilizing overseas teams and different platforms.

Additionally, we offer a sneak peek into the upcoming "Platform and Profit Summit," where we'll uncover the real truths of business success, emphasizing the value of mindset, strategy, and celebrating small wins along the journey.

Listen to the previous episode with Roberto Candelaria.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Roberto’s Links:

Connect with Roberto on Instagram
Learn More about the Platform and Profit Summit

Get to Know Partnership & Profit Strategist Roberto Candelaria Apr 08, 2024

Show notes

Join us in the first 'Before We Hit Record' episode where you get to listen in on all the goooooood conversation that happens between two online business owners as we get to know each other before we record Roberto's guest expert episode. ‍‍

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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Roberto and I explore the fundamental principles of entrepreneurship. We discuss the vital role of authentic connections and a sense of belonging in business success.

Through personal anecdotes and reflections, we reveal the profound influence of mentorship, overcoming self-imposed barriers, and discovering fulfillment in entrepreneurial pursuits. This candid conversation highlights the human aspect of business, emphasizing authenticity, resilience, and the invaluable support of meaningful relationships along the entrepreneurial path.

Listen to the guest expert episode with Roberto.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Roberto’s Links:

Connect with Roberto on Instagram
Learn More about the Platform and Profit Summit

Membership Cheat Codes With Stu Mclaren Apr 05, 2024

Show notes

In this episode, I'm joined by Stu McLaren, the go-to expert for online memberships. Stu shares invaluable insights on how a membership can skyrocket your business growth and how to determine if it's the right fit for your business.
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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help
Sign up now for Stu’s live membership training!

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He also reveals a high-value strategy for existing membership owners to reduce churn and increase revenue. You don't want to miss this episode jam packed with actionable advice that can transform your business.

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Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Why Testing Isn't Working Apr 03, 2024

Show notes

I talk about the importance of testing in your online business, and share mindset insights from Adam Grant's book "Think Again."

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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I address common misconceptions that prevent us from testing effectively, offering practical advice on how to improve conversion rates in your funnel.
Using examples from my clients, I highlight the impact of testing on thank you pages and email sequences, emphasizing the value of embracing experimentation for business growth.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode:

Get the book Think Again by Adam Grant
Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
Listen to episode 720 to get to know Kwadwo

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

The Joy Of Being Wrong Mar 29, 2024

Show notes

In this episode, I reflect on the value of being wrong and the realizations I gained from hiring a business coach. Inspired by Adam Grant's book "Think Again," I explore how embracing our mistakes leads to growth and innovation in business.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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Through personal anecdotes and lessons learned, I encourage listeners to challenge their perspectives and seek guidance to overcome obstacles effectively.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode:

Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
Listen to episode 720 to get to know Kwadwo
Get the book Think Again by Adam Grant

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Cookies going away so will the Meta ads won't work–AGAIN??? Mar 27, 2024

Show notes

In this episode, I debunk the rumors surrounding the disappearance of cookies and the 2024 demise of the Facebook pixel. I guide you through ensuring your pixel works seamlessly so you can continue maximizing your ad performance.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode:

Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
Listen to episode 720 to get to know Kwadwo.

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

You Owe It To Yourself To Test These Facebook Ads Audiences FIRST Mar 22, 2024

Show notes

These are the best Facebook audiences I test first for clients, but remember, testing is key – what works for one business might not work for another.
I'll show you how to leverage these custom audiences to maximize your ad performance.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode:

Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
Listen to episode 720 to get to know Kwadwo.

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Install the Meta Pixel on your website NOW! Mar 20, 2024

Show notes

Even if you're not running ads, you'll want to benefit from collecting data about your potential customers now. I break down the importance of installing the Facebook Pixel, aka the Meta Pixel.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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You'll learn why it's crucial, where to find it, and how to set it up easily on your website.
Plus, I share some bonus tips on leveraging the Pixel to build valuable audiences for your future ads.

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Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

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Links mentioned in this episode:

Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
Listen to episode 720 to get to know Kwadwo.
Sign up for ThriveCart

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

What To Do When Your Offer Isn't Selling—Real Talk Mar 15, 2024

Show notes

In this episode, I open up about two failed business initiatives close to my heart: teaching Chinese in China and launching a new membership last fall.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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Despite pouring my all into these endeavors, setbacks like the pandemic forced me to pivot. I share the tough decisions I had to make and let you behind the scenes so that hopefully you'll find encouragement as you figure out the Art of Online Business.

See what I did there?
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Building Your Online Business When Organic Traffic Becomes Undependable Mar 13, 2024

Show notes

Did the TikTok vs UMG fallout ruin your videos? Google's updates cut down your organic SEO traffic? I discuss the challenges of relying solely on social media and search engines for business growth...
... and three effective methods for building your email list (because it's a dependable business strategy): collaborating with other people who serve the same niche as you, starting a YouTube channel, and running Facebook ads the right way.
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