The Art of Online Business

Latest Episodes:

Get to Know Digital Strategist Selena Conmackie May 27, 2024

Show notes

I get to know Selena Conmackie, a WordPress wizard who's all about serving digital small businesses. We talk about her dual role as a designer and a digital strategist, and why she's everyone’s tech bestie. We also touch on personal stuff, like the impact of our business choices on family life, and the legacy we're building for our kids.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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Watch the next episode How Website Analytics Can Super Charge Your Marketing Efforts with Selena Conmackie
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Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

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Links mentioned in this episode:

Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
Listen to episode 720 to get to know Kwadwo.

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Selena’s Links:

What should Facebook ads look like to get the best results? May 24, 2024

Show notes

I'm breaking down the anatomy of successful Facebook ads, showing you how to optimize the visual and textual components for maximum impact. Check out examples from my clients on my YouTube channel or follow along here as I describe how to make every part of your ad work hard for your business.

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Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

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Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Video Strategy That Unlocks Sales With Ben Amos May 22, 2024

Show notes

Ben and I discuss how to tailor video content to various stages of the customer journey, from capturing attention to closing sales. Ben shares insights on choosing the right type of video production for your business goals and how to strategically place content for maximum impact. If you're looking to enhance your video strategy and connect more authentically with your audience, this episode is packed with actionable tips.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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Watch the ‘Before We Hit Record’ episode with Video Strategist Ben Amos.

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Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode:

Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
Listen to episode 720 to get to know Kwadwo.

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Ben’s Links:

Before We Hit Record with Video Strategist Ben Amos May 20, 2024

Show notes

Join me as I catch up with Ben Amos, a former coaching student who's now an expert in video marketing.

We reminisce about our first meeting and talk about how speaking at Social Media Marketing World catapulted his career. Ben also shares invaluable insights into how he's evolved his business strategies post-pandemic and balances his passion for teaching video strategy with running his agency.
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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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Watch the next episode "Video Strategy That Unlocks Sales With Ben Amos"

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Ben’s Links:

Should I Use The Cost Per Click Metric When Budgeting For Facebook Ads May 17, 2024

Show notes

I break down why cost per result matters more than cost per click when budgeting for Facebook ads, especially for course creators like you.
You'll learn how to figure out what cost per acquisition your business can handle to hit your profit and revenue goals, and share a few tweaks to optimize your funnels and ad copy for better performance in your next launch.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help
Learn the 7 biggest FB ad mistakes course creators make that burn through $$$ and kill results

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Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

‍‍

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Why Good Copywriting Is Better than a Pretty Website with Samantha Burmeister May 15, 2024

Show notes

Sam, the founder and lead copywriter at Nomad Copy Agency, is back to discuss the essential role of copywriting in business, emphasizing how strategic ad copy can enhance your sales pages and emails, helping you connect with your audience effectively while you focus on other aspects of your life.
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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍

Watch the ‘Before We Hit Record’ episode and get to know Samantha Burmeister.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode:

Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
Listen to episode 720 to get to know Kwadwo.

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Samantha’s Links:

Before We Hit Record With Nomad Copy Agency Founder Samantha Burmeister May 13, 2024

Show notes

Samantha Burmeister, founder of Nomad Copy Agency, talk about her life as a digital nomad and how she successfully combines extensive travel with running a thriving copywriting business. Hear about her journey from a corporate job to becoming her own boss and setting up shop in scenic spots like Bali.
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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help
Learn the 7 biggest FB Ad mistakes course creators make that burn through $$$ and kill results!

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Watch Why Copywriting Trumps Website Design with Samantha Burmeister!

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Samantha’s Links:

Don't Boost Instagram Posts. Do This Instead. May 10, 2024

Show notes

iPhone users now get charged 30% extra for boosting posts!! Learn a smart alternative ads setup to boosting that you can do inside of Facebook Ad Manager. (You're going to want to watch this tutorial on my YouTube channel.)

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

‍‍ ‍‍ ‍‍

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

Use Minimalist Marketing & The Oprah Effect To Grow Your Business With TaVona Denise May 08, 2024

Show notes

I welcome back TaVona, a business strategist and master certified life coach, to talk about minimalist marketing and the Oprah effect.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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TaVona shares how leveraging the Oprah effect through guest appearances on other platforms can enhance your reach, shorten the sales cycle, and attract clients. We also discuss the value of working smarter, not harder, and how to leverage collaborations to boost your brand.

Watch the ‘Before We Hit Record’ episode and get to know TaVona Denise.

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode:

Listen to episode 746 where Rick talks about passing the baton to me and his new direction.
Listen to episode 720 to get to know Kwadwo.
Listen to episode 672, How to Turn Your Launches From Stressful, Unfocussed Chaos Into Fun and Profitable | w/TaVona Denise

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Get 1:1 Meta Ads Coaching from Kwadwo!
Get Done For You Facebook Ads
Say hi to Kwadwo on Instagram
Subscribe to The Art of Online Business’s YouTube Channel

TaVona’s Links:

Before We Hit Record With TaVona Denise, Business Strategist & Master Certified Life Coach May 06, 2024

Show notes

I get to know TaVona Boggs, a Master Certified Life Coach and Business Strategist.

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Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
Visit The Art of Online Business website for Facebook Ads help

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We discuss her journey from physical therapy to life coaching and eventually moving to Mexico. TaVona shares insights on going through business challenges, the perks of running a business while living abroad, and the cultural nuances of dating in a foreign country.

Watch the guest expert episode with TaVona Denise "Use Minimalist Marketing & The Oprah Effect To Grow Your Business"

Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!

Links mentioned in this episode: