The Art of Appointment Setting

Latest Episodes:

How to Master Sales Appointments with Prospects | Victor Adefuye Jul 18, 2018

Show notes

Victor is the CEO of Dana Consulting here in New York. His firm helps technology startups and other small businesses with outsourced VP of sales services.
Today, we’re talking about how to prepare for and have a successful sales appointment
In this episode, we also talk about:

How to set objectives for the first appointment with the prospect
How to tell if your first appointment is successful
How to listen proactively during the sales appointment
How to ask important questions that move the deal forward

How to Use AI to Improve Prospecting | Carol Bunevich Jul 11, 2018

Show notes

Carol Bunevich. Carol is one of the most passionate sales professionals I know. She has over 20 years of sales and marketing experience and uses her experience to help clients reach their first $1mm in sales.
Today, we’re talking about how to use AI to improve prospecting.
In this episode, we also talk about:

How to explain AI to a kid
How could AI disrupt cold calling and email prospecting
How AI could deliver massive prospecting results
How to take advantage of AI instead of resisting it

How to Create a Work Culture that Drives Growth and Sales | Orin C. Davis, Ph.D. Jul 04, 2018

Show notes

Dr. Orin Davis. Orin is a self-actualization engineer who enables people to do and be their best. He's a TedX speaker and an advisor to a lot of early-stage companies including Happify and Happy Brain Science.
Today, we’re talking about creating a work culture that drives growth and sales.
In this episode, we also talk about:

How to create an authentic work culture
How to look for culture fit when hiring
How to build a sales culture that doubles or triples revenue
How to wipe out a toxic culture and start a more reinforcing one

This episode is brought to you by:
Katallyze.io
Whenever it makes sense, Katallyze can help you get quality b2b leads and appointments to help grow your sales. Best way to start is to book a strategy session with our team.
Check out more about Katallyze services here.
AGM
AGM is a B2B agency that helps you scale your business using LinkedIn. They have LinkedIn training, LinkedIn lead generation, LinkedIn recruiting and LinkedIn advertising services.
The company has been featured on the BBC, Entrepreneur and Huffington Post.
Right now, AGM is offering all of our listeners a Free LinkedIn Audit. Just go to abrahamglobal.com to reserve your session.

How to Build Professional Relationships & Grow Your Business | George Atuahene Jun 27, 2018

Show notes

George is the Principal & Lead Executive Recruiter at the Kofi Group. His company is a recruiting firm that places professionals on a direct hire basis in the Houston information technology space.
Today, we’re talking about the right ways to build professional relationships.
In this episode, we also talk about:

How George generated six-figure revenue in less than 3 years
How to add value to your relationship and be a "giver-first" person in your network
How to build professional relationships when you start a business or move to a new city
How to stay top of mind within your network

How to Tell Powerful Brand Video Stories that Attract Top Clients | Reema Dutt Jun 20, 2018

Show notes

Reema is the Co-founder and Head of Business Development at Luminoustudios, a digital video marketing production company with customers like Polaroid, Google, and Splacer.
Today, we’re talking about video marketing.
In this episode, we also talk about:
• How to craft a powerful narrative in a business video
• How to avoid common video marketing mistakes
• How to choose the right channels to market your video
• How to start using video for your business

How to Get Predictable Appointments With Business Automation | Charles Gaudet II Jun 13, 2018

Show notes

Charles Gaudet II is the Author of The Predictable Profits Playbook, which is "The #1 Book in Sales and Marketing" according to Indie Excellence.
Today, we’re talking about business automation.
In this episode, we also talk about:
• Why automation and systems are important for busy businesses
• How to set automation goals
• Why it's important to be specialized
• 3 step email to existing customers that can potentially double and triple revenue

How to Get More Clients With the 70 Word Cold Email | Steve Taylor Jun 06, 2018

Show notes

Today we're deconstructing The 70 Word Cold Email Follow Up That Can Get You More Clients. If you haven't yet downloaded the free script, you can do so at katallyze.io/ebooks

In this episode, we also talk about:

• The exact cold email script and when to use it
• How we used the 70 cold email & results
• How important are follow-ups to closing the deals
• Cold email principles: vulnerability, giving way out, scheduling next step
• How to craft your own using principles from the script

How to Exchange Value & Insights for the C-Level Appointment | Donna Valente May 30, 2018

Show notes

Donna Valente is the co-Founder of Enterprise Sales Institute. He is also a certified Co-Active coach with a focus on enterprise sales, leadership, and management communication.

Today, we’re talking about C-Level Appointments.

In this episode, we also talk about:

• Why is it important to exchange value for a C-Level appointment
• Specific examples of "value" or insights
• Specific cold email script that communicates the value
• How to follow up in a value-adding way
• How to change the type of value you present

Attorney-turned-CEO on How to Launch Meetups that Gets You More Meaningful Appointments | Nehal Madhani May 23, 2018

Show notes

Nehal Madhani is an attorney and the founder and CEO of Alt Legal, a software company that helps legal professionals to prepare and manage IP filings and deadlines daily.

Today, we’re talking about using meetups to get more leads.

In this episode, we also talk about:

• Why did Nehal start his first Meetup
• How starting a meetup impacted his new business
• How Nehal convinced attorneys to join his meetup
• What Nehal will do differently if he were to start a meetup today
• How to create a community of value

How to Tap Into Your Existing Network to Generate High Ticket Appointments | Leo Channing May 16, 2018

Show notes

Leo Channing is the VP of Strategic Partnerships and Business Development at Unified Field. He has also sold millions of dollars of services in his previous life.

Today, we’re talking about generating high-ticket appointments.

In this episode, we also talk about:

• What all business relationships have in common
• How to build a strategic mindset when tapping into your network
• How do you build trust before asking for help
• How to use tools to enable connections
• How to lead with value when connecting