The Art of Appointment Setting

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How To Convert Free Users To Paying Customers | Vovik Tsybulskyi Sep 26, 2018

Show notes

Vovik Tsybulskyi is the Head of Inbound Sales at Woodpecker. And for those of you who don't know it, Woodpecker is a SaaS Company that enables all B2B companies to connect with their ideal customers.

Vovik Joined the company in 2015, and he was the 2nd salesperson in the company and ever since he's helped to design the Inbound Sales process from the scratch.

Today, we’re talking about how to increase free-to-paid users with email automation:

In this episode, we also talk about:

How to connect with and nurture inbound leads
How to use email automation and sequencing to educate your customers
How to make it easier for free users to see value in your product and buy
How to add the human touch to all the sales touches

Woodpecker’s Resources:

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How to Create Lead Magnets and Email Funnels That Convert | Ian Brodie Sep 19, 2018

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Ian Brodie is one of the Top 50 Global Thought Leaders in Marketing and Sales according to Top Sales World Magazine. He teaches consultants & coaches on how to build a steady flow of leads and clients in less than 30 minutes a day.

Today, we’re talking about how to build authority, attract clients and get more leads with the 30 Minute Marketing Plan

In this episode, we also talk about:

How to create a quality lead magnet that offers value to your website visitors
How to get website visitors to download that quality content and sign up for your email list
How to use the 4s email nurturing model for getting readers to engage with your emails.
How to get more inquiries from your website

Ian’s Resources:

This episode is brought to you by Katallyze.io:

Get instant access to our new video course: Lead Generation Masterclass. You’ll get:

✔️60+ videos, techniques, scripts
✔️Win dream clients with a detailed blueprint
✔️Turn cold email replies into sales
✔️12 Bonuses

Don’t wait any longer, enroll now.

How to Develop a Brand that Attracts High Value Clients | Dana Mwangi Sep 12, 2018

Show notes

Dana Mwangi is the founder of the award-winning branding and web agency, Cheers Creative. Her story, work, and talks about branding, entrepreneurship, and design have been featured and referenced in Forbes, Net Magazine, Essence, and more.
Today, we’re talking about how to create a brand that attracts high value business.
In this episode, we also talk about:

How define your company's brand in specific terms
How to use your brand as a sales tool
3 ways to improve your brand

This episode is brought to you by:
Katallyze.io
Whenever it makes sense, Katallyze can help you get quality b2b leads and appointments to help grow your sales. Best way to start is to book a strategy session with our team.
Check out more about Katallyze services here.
AGM
AGM is a B2B agency that helps you scale your business using LinkedIn. They have LinkedIn training, LinkedIn lead generation, LinkedIn recruiting and LinkedIn advertising services.
The company has been featured on the BBC, Entrepreneur and Huffington Post.
Right now, AGM is offering all of our listeners a Free LinkedIn Audit. Just go to abrahamglobal.com to reserve your session.

How to Write Cold Emails That Sell Sep 05, 2018

Show notes

In today's special episode, I share a free lesson from my new video course: Lead Generation Masterclass.

Get instant access to our new video course: Lead Generation Masterclass. Use code "PODCAST" for 70% off.

In this special episode, you'll learn:

How to think and write cold emails like a professional copywriter
How to top 3 barriers to persuasive cold email copy
How to develop cold email scripts that get opened, read and responses

The free in this episode is from our new course, Lead Generation Masterclass. Use this link (and code "PODCAST" at check out to get 70% off): https://courses.katallyze.io/p/cold-email-lead-generation-masterclass/

In this course with over 50 video lessons, I’m not holding anything back.

You will learn how to:
🔑 Improve Your Cold Email In Less Than 30 Minutes
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🔑 Research More Leads In Less Time
🔑 Slash Your List Building Time By 50% Without Spending A Dime More
🔑 Think And Write Cold Emails Like A Professional Copywriter
🔑 Write Cold Emails That Open The Floodgates Of Sales - Even When You Sleep
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I share all the failproof, piece-by-piece cold email techniques I've used to generate over 7 figures in sales opportunities.
Enroll here: https://courses.katallyze.io/p/cold-email-lead-generation-masterclass/

$0 to $2M: How One Female Entrepreneur Skyrocketed Her Sales Aug 29, 2018

Show notes

Lana Boone is the founder of Kurly Klips – the world’s first natural hair clip-in extensions brand. With no business experience, Lana built her company from $0 to over $2 Million in just five years.
Today, we’re talking about some of her lessons from getting to seven figures in sales.
In this episode, we also talk about:

How Lana use networking events to grow her business
How she went from idea to product to sales
How to identify customer needs that drive sales
How she uses influencer networks to grow her business

How to Build an Effective Sales Pipeline | Stephen Anderson Aug 22, 2018

Show notes

Stephen is a Sales Growth Specialist who has worked with several startups and Multi-National Corporations across different industries including construction, Content Marketing and Artificial intelligence.
Today, we’re talking about strategies that you can use to build your sales pipeline.
In this episode, we also talk about:

How to engage prospects with ideas they care about
How to close the deal using the "push up" technique
How to nurture a prospect if they are not interested after first contact
How to prevent a deal from crushing

How to Develop Marketing Plans that Increases Sales | Tameka Vasquez Aug 15, 2018

Show notes

Tameka is a New York-based marketing and business development strategist and an Adjunct Professor of Marketing at Baruch College.
Today, we’re talking about how to get the right PR to grow your business.
In this episode, we also talk about:

How to build a flexible and agile marketing strategy
How to think like a big corporation and execute in small sized bits
How to make your marketing strategy failure-proof
How to link marketing to sales in a measurable way

Co-founder of $12M Company on What's NOT Working in Sales Today | Brandon Bruce Aug 08, 2018

Show notes

Brandon Bruce co-founded and grew Cirrus Insight to $12 million in revenue and #41 on the Inc. 500 list (after a six-year rollercoaster of sales success and setbacks).
Today, we’re talking about how to find the unique sales strategy for your business, and how to abandon what doesn't work.
In this episode, we also talk about:

How sales prospecting has changed in past three or five years
The old sales prospecting tactics that don't work anymore
Specific sales strategies to help you stand out from the pack
How to develop a culture that keeps learning

How to Get the Right PR to Grow Your Business | Carolyn Fraser Aug 01, 2018

Show notes

Carolyn Fraser is the owner of The PR Shoppe which is a marketing agency based in Chicago. Carolyn has worked with major brands such as Revlon, Visa, BET Networks, Swizz Beatz, CURLS and Maytag, to name a few.
Today, we’re talking about how to get the right PR to grow your business.
In this episode, we also talk about:

How to distinguish PR from Marketing
How to avoid the common PR mistakes business make
How to pitch to a popular journalist or media
How to execute a PR strategy on a budget

How to Use Small Marketing Tactics to Generate Big Revenues | Zev Asch Jul 25, 2018

Show notes

Zev is the owner of LEDAZA Incorporated which is an outsourced marketing agency based in New York. His recent book titled "Are You Sure About That" made the Amazon Hot New Sellers category.
Today, we’re talking about how to use subtle marketing tactics to drive revenue
In this episode, we also talk about:

How to be more intentional with marketing
How to choose and implement a tactic unique to your business
How to avoid the single biggest mistake business owners make when it comes to marketing
How to align marketing with sales

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