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MBA1207 Being OK With Where You Are In Business + Free Ride Friday! Feb 22, 2019

Show notes

Entrepreneurship: it’s fun and exciting at the start, but after a while, some uncomfortable questions may start to creep in. Usually, those questions have to do with your progress. Are you successful enough? Are you “making it,” whatever that means?

It’s time to reframe the question.

One of the most important lessons an entrepreneur can learn is that you’re always learning. There is always a next plateau you haven’t reached, always another entrepreneur who’s gone further than you have. Getting comfortable with your own inexperience — however experienced you are — is a must in order to maintain a healthy peace of mind.

Today, we discuss how to measure your progress objectively, relative to your own unique mission. By learning how to enjoy the process of growth, learning, screwing up, and learning more, you can let go of excessive goal orientation and bask in the joy of right now — wherever you are. Click Play!

EasyCourse

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MBA1206 How to Know What To Work On First Feb 21, 2019

Show notes

Your “to do” list is out of control. That’s entrepreneurship for you. Sometimes, just getting started is the biggest challenge of every day.

With so many potential tasks and projects on the horizon, you need a way to prioritize. It has to be efficient, fast, and (most importantly) it has to guarantee the best return on the investment of your precious time. Fortunately, we’ve got the perfect system.

Today, we’ll explain the exact procedure we use, with examples from our own businesses. You can attack your list with calm, confidence, and the knowledge that you’ll get the right things done in the right amount of time. We also discuss how to limit the number of projects you’re working on, and how to “score” each for prioritization.

Take a load off your mind, and start checking “done” boxes. Click Play!

WebinarNinja

EasyCourse

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MBA1205 Q&A Wednesday: How long should I be side hustling? Feb 20, 2019

Show notes

Are you in a position to transition?

Many of us entrepreneurs started out side-hustling, building our little businesses while holding down a 9-to-5. But at some point, you have to decide if and when it’s time to ditch the day job and invest fully into your independent creation.

It’s Q&A Wednesday, and one listener wonders how to know when it’s time to take that leap. What level of success should you have reached before you go full-time? How can you know your chances of full-time success are reasonable?

Where on the highway of side-hustling is the off-ramp to independence?

Today, we explore various scenarios and timelines for making the big move. We discuss what to consider before you commit, the bare-minimum profit margins, and how to position yourself to have the best chance. The goal is in sight — let us help you with the timing. Click Play!

To submit your questions, visit 100mba.net/q.

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MBA1204 Why Integrations Are Good For Business Feb 19, 2019

Show notes

Every barrier between your customers and your product is an opportunity for lost business. One of the easiest ways to remove those barriers? Integration.

Whether you’re selling a course, software, or even a physical product, integrations are and important key to closing, onboarding, and retaining customers. The more apps your products work with, the bigger your customer base — and the easier it is for customers to stick around.

Today, we discuss how to use integrations to make your business “sticky.” Not only will you integrate your product with popular common apps, you’ll integrate your product into the normal daily lives of your customers. By tying your product to “household name” applications, you give it a seamless place in the consumers’ day-to-day.

Find out how to look for integration opportunities, and tie your business to the applications your audience is already comfortable with. Click Play!

ShareThis

Sumo

EasyCourse

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MBA1203 Guest Teacher: Martin Moore- How To Handle Tough Conversations with Your Team Feb 18, 2019

Show notes

Leadership can be tough, and so can the conversations.

When it comes to criticism, course correction, and other awkward talks, only the leader can (and must) buck up and say what has to be said. It has to be done smoothly, professionally, and in a way that creates change without creating resentment. It’s not easy. It’s a skill, one that every entrepreneur needs to practice.

Fortunately, we’ve found someone to help.

Martin Moore is the founder of yourceomentor.com and the host of the No Bullshit Leadership podcast. As you can see, he doesn’t mince words when there’s an important conversation to be had. Today, Martin is here to show us how to get comfortable with the hard talks, so that your own fear and avoidance impulses don’t hurt your business.

The good news? Both Martin and our beloved host Omar were terrible at these tough conversations early on. But both of them learned how to see these talks as an essential, positive part of entrepreneurship — and so can you. Click Play!

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MBA1202 Is Getting Up Early Really Good For Business? + Free Ride Friday! Feb 15, 2019

Show notes

Rise and shine, entrepreneurs. The early bird gets the profit.

Or does it?

Expert after expert, guru after guru, claims that jumping out of bed at the you-know-what-crack of dawn is the key to productivity and efficacy. But does that hold true for everyone? Can’t a night owl be successful? Can’t you make strides after 12pm?

Is the snooze button so bad for business?

Today, we discuss whether the early risers really do have a competitive edge, and whether it’s necessary to beat the sun to work. With job-juggling, personal life, and (in many cases) multiple time zones to deal with, early mornings just aren’t possible for everyone. And while the science generally backs nighttime sleep, there’s no one-size-fits-all in life or business.

See where you fall on the early bird/night owl spectrum, and how it can affect your business. Click Play!

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EasyCourse

The Miracle Morning by Hal Elrod

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MBA1201 Crafting The Perfect Welcome Email For Customers Feb 14, 2019

Show notes

What entrepreneurs focus way too much on: customer acquisition.

What entrepreneurs focus way too little on: customer retention.

Onboarding and retention are key to long-term sustainability. The first step? The initial welcome email your new customers receive when they purchase your product. That email is the start of something big, and it needs to be more than just a few hastily typed lines with a generic message.

The first email needs to be a love letter, the start of a long-term relationship.

Today, we discuss how to capitalize on the excitement of new purchase by establishing that relationship. We share our strategy for crafting genuine, engaging, effective welcome emails that turn a simple purchase into something more meaningful. With some of our favorite examples from other companies, we’ll show you how to get the most out of this little interaction.

Increase your open rates, improve your sender reputation, and keep your customers. Click Play!

WebinarNinja

Anything You Want by Derek Sivers

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MBA1200 Q&A Wednesday: How do I improve my public speaking skills? Feb 13, 2019

Show notes

In business, public speaking is a must, even if it’s only occasionally.

Communication is everything. It’s Q&A Wednesday, and one listener is ready to make a conscious effort to become a better public speaker. As it turns out, our host Omar wasn’t always the comfortable, confident maestro of the mic he is today. In fact, as a young educator, Omar realized quickly that he needed help talking to a crowd.

Since then, he’s developed a voice that works. From the classroom to the podcast to the stage, Omar’s public speaking is the result of years of effort and training. Today, we share the techniques, resources, and services that work best.

Learn how to invest your time and money for the maximum improvement in your public speaking game. Click Play!

Steal the Show by Michael Port

Heroic Public Speaking

To submit your questions, visit 100mba.net/q.

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MBA1199 How To Learn From Cancellations and Refunds Feb 12, 2019

Show notes

When a customer taps out, it’s generally a sad, defeated moment. But not all is lost.

Cancellations and refunds are going to happen, period. But each one is an opportunity to learn something that will improve customer retention going forward. There is great value in every loss, value you can reinvest into your business for a better long-term trend.

The canceller can be your greatest teacher, if you’re willing to learn.

Today, we discuss how to use your former customers to help your business evolve, grow, and improve. Whether you sell a physical product, service, or SaaS, every entrepreneur can use cancellations to shine a light on the product’s flaws. Then, it’s simply a matter of taking action.

See every cancellation and refund as a bit of market research, not a defeat. Click Play!

Sumo

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MBA1198 Must Read: Lead with a Story by Paul Smith Feb 11, 2019

Show notes

Stories have power. Stories are the way human beings fundamentally comprehend everything, from their history to their personal trajectory. When you want people to understand something, the best thing to do is tell a story.

Especially if you want them to believe in your business.

Entrepreneur and author Paul Smith’s Lead With a Story explains exactly how to bring storytelling into your business leadership. By harnessing the power of narrative, you can motivate your team, inspire your audience, and make your message hit home.

By putting their role in a greater narrative context, your employees and customers become characters in a story that matters far more than a simple exchange of money for products. See how this book can help you master the art of messaging via story. Click Play!

Dan Martell

Discover all our must-read book reviews at https://100mba.net/bookreviews.

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