Stay Paid Podcast

Latest Episodes:

BONUS - What Red Bull did to become #1 (and what you can learn from it!) May 27, 2023

Show notes

In this week's bonus episode, Luke discusses the two marketing stories you won't want to miss. How was Red Bull able to become the #1 energy drink in the world by throwing their product in the trash? What mistake did United Airlines make that lost them $180 million? Both stories come with valuable lessons you can use in your business, can't wait for you to hear them! This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.

459 - Instagram True or False (Revealing IG Secrets!) May 25, 2023

Show notes

Building off last week's episode on insider tips to succeeding on Instagram, we're discussing the truths and myths with four true-or-false statements, and how to best use effective content to build a successful presence. You may discover that some of the strategies you thought were effective for increasing your follower interaction are actually counterproductive. Listen to this Silver Dollar episode to dispel any misconceptions and get powerful tips proven to help skyrocket engagement.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

0:12 Instagram true or false

1:47 Does sharing posts in stories increase engagement?

4:13 Does reels have the highest engagement rate?

7:40 Does using an external editing app hurt your reels?

8:55 Does getting verified increase your reach?

14:18 Action Item

Want to see how we can help with your marketing? Visit: https://www.remindermedia.com/StayPaidMarketing T

o learn how to generate more referrals and repeat business, visit: https://www.remindermedia.com

458 - 7 Minutes to add Discipline into your life (With Allyson Lewis) May 22, 2023

Show notes

Everyone operates on autopilot occasionally, but that's no way to spend your entire life. In this week's episode, Allyson Lewis, time-management pro, best-selling author, and founder of the 7 Minute Life, joins us to share how devoting time daily to careful planning and reflection can put you in complete control behind the wheel. Listen to learn how just seven minutes every morning can set you up for success, pinpoint the five most important tasks to complete before 11 a.m., discover how you can train yourself to be proactive and not reactive, and understand the value of ending each day with seven minutes of reflection and gratitude.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Are you a New agent Curious about our customizable magazine? Visit : https://remindermedia.com/staypaidnewagent/

Want to see how we can help with your marketing? Visit: www.remindermedia.com/StayPaidMarketing

0:33 Introduction

1:54 Allyson's journey

5:27 Why people are not focusing on themselves

7:37 Using 7 minutes to improve your life

8:40 The 5 words to change your life

9:00 People have lost the ability to think

10:40 Clarify what you want to do

12:37 Create a plan

16:35 How to add discipline to your day

21:10 Choosing to take action

22:53 The 7 minutes at the end of your day

25:55 Making sure you have purpose

28:12 Eudaimonic happiness

33:07 Action Item

457 - How to Build the 6 Traits of Successful Sales Closers May 18, 2023

Show notes

We decided to ask ChatGPT for the six top qualities that the absolute best closers share. The answers didn't surprise us, but it did confirm what we know are the most important personality attributes and strengths any sales team should have if they want to close the most deals. Listen to this week's Silver Dollar episode to discover the importance of being confident and goal-oriented as a salesperson, why expert closers are always talented listeners and communicators, and the one easy tactic for closing more deals that successful sale professionals always use but most others skip.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

0:16 Introduction: 6 things top closers have…

1:40 Exudes confidence

5:32 Is goal-oriented

9:08 Use persuasive communication

12:25 Ability to overcome objections

16:20 Use active listening

18:10 Actively follows-up

20:20 Action Item

456 - The Only Growth Strategy That Never Fails (with Justin Brock) May 15, 2023

Show notes

This week, we host Justin Brock, the owner and CEO of Bobby Brock Insurance. He's built an insanely successful insurance business on the premise that providing value is the best marketing strategy for long-term growth. Listen to discover why leading with value simply makes good business sense and get examples of what Justin has done to encourage his audience to know, like, and trust his brand, hear about the types of marketing he's doing and the benefits his agency has reaped from using multiple mediums, and find out about "Medicare Monsters", Justin's Facebook group, and his upcoming Medicare conference, MedicareCon, for intermediate agents and smaller agency owners in the Medicare space.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

· Learn more and register for Medicarecon here

· Connect with Justin: info@justinbrock.com

· Website: justinbrock.com

· Facebook group: "Medicare Monsters"

0:23 Introduction

1:38 Justin's backstory

4:59 The start of Medicarecon

8:15 Leading with value

9:15 Taking action on opportunities

13:30 Value outside of the sale

16:25 Marketing and advertising strategy

21:00 Building a brand

23:51 The rule of convenience

27:00 Getting noticed and adding value

30:42 Action Item

455 - Unlock the Secrets: Meta's 5 Keys to Winning on Instagram May 11, 2023

Show notes

Of all the social media platforms, Instagram (owned by Meta) is the most transparent about what it takes to have its algorithm promote your content. Compliments of @marketingharry, who has 293K Instagram followers and attended Meta's most recent creators conference call, we're sharing five tips that Instagram insiders have revealed to be key to your success on the platform. Listen to this Silver Dollar episode to discover five suggestions for how to boost engagement on Instagram, the optimal number of hashtags to attach to your posts, an way to satisfy the algorithm we bet you're overlooking, and bonus, proven hacks we've used on our Instagram account that have worked for us.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Get @marketingharry's summary of Meta's creators conference call here.

454 - 5 Life-balancing, Business-growing Strategies for Real Estate Agents May 08, 2023

Show notes

In the almost two years since Shannon Gillette was last on Stay Paid, she's ranked among the top 12 agents in Phoenix, Arizona. She's also hired a coach and a virtual assistant, joined a new brokerage, and moved much of her marketing efforts to YouTube. Listen to this episode to find out the best decisions any agent can make regardless of the size of their business, the outrageously genius videos that are landing Shannon clients without the need for listing presentations, crazy good ideas for inexpensive client events, and the investments she's been able to make since making the move to a new broker (big reveal!).

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Highnote.io for professional online presentations

TubeBuddy for optimizing your YouTube channel

@Shannon_Gillette to connect with Shannon on Instagram

1:37 Introduction

2:48 Shannon's backstory

4:30 Balancing your real estate schedule

6:50 Creating next step videos for clients

7:37 Highnote.io

11:35 Content to create on social media

16:22 Client event ideas

21:22 Joining Real Brokerage

26:17 Action Item

BONUS - Are Morning Routines BS? May 07, 2023

Show notes

Do you really need a morning routine to be successful? Do you have a routine you swear by? If you have been in the entrepreneur or motivational speaker space for any amount of time you have heard people talk about the power of a morning routine. On this week's bonus episode, Luke shares his belief on morning routines and the 4 things he focuses on to start his day on the right foot. This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.

453 - Dying Wisdom: 7 Lessons to Live By May 04, 2023

Show notes

We can all get weighed down by our own stress, so it's a good idea now and then to step back and think about what's most important in life, shifting our priorities to what really matters—and there are few things that will make you examine your priorities more quickly than finding out you're dying. Listen to this episode to hear the seven things that the dying most regret not having done in their lives, find out why spending excessive time at work can be a double-edged sword, understand why perfectionists struggle with vulnerability, and discover the one activity that will instantly reveal to you whether you're living a life of purpose.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

"7 Critical Life Lessons We Can Learn from the Dying" by Matthew Royse

0:12 Introduction 7 Critical Life Lessons We Can Learn from the Dying by Matthew Royse

1:35 Your echo chamber of what is important in life

3:12 #1 Not spending enough time with loved ones

6:07 #2 Spending too much time on work

6:36 #3 Follow your heart and pursue your passions

10:38 #4 Be more thankful

11:39 #5 Forgive others

12:52 #6 Embrace vulnerability

14:52 #7 Find your purpose

16:49 Josh's Dad Joke

17:40 Action Item

452 - What's Your Excuse? A Do or Die Approach to Cold Calling May 01, 2023

Show notes

Last year, John Wetmore's agents sold an average of 10,000 policies monthly and generated $130M in paid annual premiums. He expects to double that in 2023. With numbers like those, we had to ask him about cold calling and how he goes about recruiting insurance agents for his team. Listen to John's interview to discover why a hesitancy to make cold calls is the result of a choice, a never-fails tactic that works wonders to create self-imposed discipline within your team, his damning perspective of agents who fail to follow up with leads, and a novel take on recruiting agents that starts with being indifferent to whether they join you.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Find all the ways to connect with John at johnwetmore.com

0:00 Introduction

0:42 John's business bio

1:53 Typical cold-calling mindset | Mindset is a choice

4:10 Kidnapping analogy

7:20 How to hold yourself accountable

8:50 How to hold your team accountable

10:09 You can't motivate another person

11:06 Perspective on following up with insurance leads

14:45 Follow-up strategy