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    TV & Film

    Shifting Focus with John Bunn

    Shifting Focus (Formerly How To Film Weddings) with John Bunn is the podcast for wedding photographers, videographers, planners, and industry pros who feel STUCK in the middle market. If you’re tired of chasing trends and ready to focus on what really moves the needle—branding, pricing, mindset, and building relationships that lead to real growth—you’re in the right place.

    With nearly two decades of experience and a background in educating tens of thousands through courses, masterminds, and one of the top wedding podcasts in the world, John brings a clear, approachable voice to the conversations that matter. Every episode is packed with honest insights, practical strategies, and real stories from leaders who’ve built something that lasts. If you’re ready to shift your focus and grow your wedding business with intention, this show is for you.

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    Latest Episodes:
    379. The Truth About Outsourcing Your Edits w/ Serge Baidin, CEO of Bride&Groom.Video Dec 02, 2024
    Show notes

    Save $100 on your first Bride&Groom.video edit with promo HTFW100: https://howtofilmweddings.com/outsourcing

    Let's be honest, outsourcing your films can be a huge risk. Nobody is ever going to think exactly like you do. So why even consider it? To be honest, some of you might not need to consider it. But for the majority of us (us included), we wouldn't be able to run a successful business without outsourcing our edits.

    So today we did something different. We brought in Serge from Bride&Groom.Video to talk about how they are different from most other companies. John asks some of the hard questions that need to be asked, and we walk through just what it takes to outsource your films.


    378. Should I Ask My Couples to Write Reviews? // You Asked Nov 27, 2024
    Show notes

    Get a Free 14 Day Trial of Musicbed: https://howtofilmweddings.com/musicbed

    Welcome to "You Asked," our short from podcast where we answer your questions. Today, John answers the question: "Should I Ask My Couples for Reviews?"

    Join our Mastermind waitlist: https://howtofilmweddings.com/mastermind


    377. I've Been Complacent Nov 25, 2024
    Show notes

    Anyone else been there? You're living your life and running your business. One day you look up and things feel... off. I've been in a place like this for a little bit, and today I wanted to talk about it.

    Last week I went to Guatemala with John and Blake - while there we had a lot of discussions and this idea of complacency really stuck with me. So, in this week's podcast I share what's going on in my head.


    376. What Does Your Wedding Day Questionnaire Look Like? // You Asked Nov 20, 2024
    Show notes

    Welcome to "You Asked," our short from podcast where we answer your questions. Today, John answers the question: "What Does Your Wedding Day Questionnaire Look Like?"

    Join our Mastermind waitlist: https://howtofilmweddings.com/mastermind


    375. How I Booked $68,000 in Weddings in the Last 3 Months Nov 18, 2024
    Show notes

    In this week's episode, John is breaking down how he went from an overdrafted account in August, to booking over $68,000 in new weddings in November. In the last 3 months, John has completely changed his mindset toward the wedding video industry, and gotten back to some of the basics on getting new bookings. If you are in need of some help in getting more bookings, you definitely want to check out this episode.

    Check out our Mastermind Group here: https://howtofilmweddings.com/mastermind


    374. How Do You Create Custom Proposals? // You Asked Nov 13, 2024
    Show notes

    Welcome to "You Asked," our short from podcast where we answer your questions. Today, John tackles the question: "How Do You Create Custom Proposals?" submitted by Claudia Goodwin.

    Join our Mastermind waitlist: https://howtofilmweddings.com/mastermind


    373. Are You In Alignment? with Films by Stanton & Multiply Sound Nov 11, 2024
    Show notes

    Are you in alignment? Do you continue to set goals and fall short? In this week's episode, John interviews Stanton Giles (Films by Stanton) and Boomer Bate (Multiply Media, Multiply Sound) in a very relaxed conversation. We dig into being excited about what you are doing in life. Being led by the little crumbs on the trail of life that guide you toward your purpose. We dug deep. We talked about their Alignment Experience coming in January, and so much more. Grab a coffee, sit back, and enjoy this week's episode.

    Pick up tickets to the Alignment Experience: https://choose-alignment.com


    372. What I've Been Up To Nov 04, 2024
    Show notes

    Subscribe to our Tutorial Channel Here for all the tips and tricks on business, shooting, editing: https://www.youtube.com/@howtofilmwed

    Over the past few months (and if we're real, a majority of 2024) John has been the primary driver of the How To Film Weddings Podcast. We did get a few comments (and if we're real, one) asking where Nick has been.

    Well, in today's podcast Nick is going solo to share what he has been up to in 2024 and a couple of things he's really excited about moving into 2025.


    371. My 2025 Plan Oct 28, 2024
    Show notes

    Things have changed completely in the wedding video industry since 2022. Are you adapting accordingly? Seriously… are you taking the steps you need in order to thrive next year? Or are you sitting back and waiting for things to get 'back to normal.' We have some news for you, things are different, and we don't think they are going back to 'normal.' So what do we do? We have to change our approach in 2025. In this week's episode, John breaks down his 2025 plan. What he is doing to get more bookings, how he added photography to his brand, and more. As a reminder, our Mastermind group also opens in January.

    Waitlist for Mastermind: https://howtofilmweddings.com/mastermind


    370. Things in 2025 are looking up! Oct 21, 2024
    Show notes

    2024 was a bit rough, but the trend in 2025 is that things are looking up! In today's episode, John walks through how he has built momentum in his brand with some major moves he's been making. From booking a $17,000+ wedding, to booking weddings in Atlanta, Tuscany, and OKC, and figuring out ways to get people to say yes, he has been working his tail off.

    Listen in as John shares what he has been doing to adapt, and change his mindset toward booking weddings. It has really paid off for him, and will for you too!

    Sign up for our Mastermind Waitlist here: https://howtofilmweddings.com/mastermind


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