Real Influence w/ Joey Vaillancourt

Get access to my free course, The Bootstrapper's Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer.

Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates, and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox.

45. Step-By-Step: How to Land Your FIRST Influencer Collaboration (exactly what to do) May 27, 2024

Show notes

Ready to take your brand to the next level by partnering with influencers?

In this episode, we dive into the process of landing your first influencer collaboration. From prospecting to outreach, we'll cover the essential steps to help you close the deal and kickstart your influencer marketing journey.

What You'll Learn:

Prospecting 101: How to find the right influencers for your brand
Crafting the perfect outreach message: Tips for grabbing an influencer's attention
Closing the deal: Strategies for negotiating and sealing the partnership
Measuring success: Setting up tracking and creating feedback loops

If you're a startup looking to gain traction or an established brand seeking to expand your reach, this episode is full of actionable advice to help you navigate the world of influencer marketing.

Get ready to partner up and watch your business grow!

Connect with Joey!

44. Cash Meets Commission: The Win-Win Hybrid Deal Structure to Create Interest-Aligned Deals Between Brands and Creators May 20, 2024

Show notes

Have you ever struggled to find a fair and effective way to compensate influencers or content creators? What if there was a method that ensured both parties felt valued and motivated?

Today, we explore the Hybrid Deal, a blend of flat rate and commission that benefits both brands and influencers. This episode gives insights and practical tips to help you create long-term, mutually beneficial partnerships.

What You'll Learn:

How to structure a Hybrid Deal: Understand the balance between flat rate and commission.
Benefits for brands and influencers: Learn why this model works for both sides.
Long-term partnership strategies: Discover how to build lasting relationships that drive success.

Whether you're a brand looking to maximize your marketing budget or an influencer seeking fair compensation, this episode will provide you with the tools you need to succeed.

Connect with Joey!

https://www.linkedin.com/in/marustern/

43. Boxes to Bank Millions: Mark Stern's Customer Experience Strategy to Amplify Revenue, Slash Churn, and Skyrocket Lifetime Value May 13, 2024

Show notes

Want to create a customer journey that keeps your audience engaged and coming back for more? 📦

Imagine receiving a package that makes you feel like a kid on Christmas morning, eagerly unwrapping a gift tailored just for you. What if every product you sell gives the same level of excitement and anticipation to your customers?

Most businesses often forget the power of tangible, personalized experiences. But what if we could bridge the gap between the online and offline world, creating customer journeys that leave a lasting impression?

In this episode, we sit down with Mark Stern, founder of Custom Box Agency, who shares his insights on revolutionizing the customer journey by blending the physical and digital worlds through highly strategic and creative custom box experiences. With his unique background and expertise, Mark helps businesses optimize their customer journey, boost retention rates, and unlock new revenue streams.

Discover how to:

Gamify your customer's journey with creative box experiences
Leverage QR codes and AI to create personalized, interactive experiences
Break free from the limitations of digital-only products and create perceived value
Optimize your customer acquisition, retention, and expansion strategies using custom boxes

So, if you're ready to achieve a strong return on your investment, you won't want to miss this episode. Tune in now and get ready to transform the way you connect with your customers!

Connect with Mark Stern

https://customboxagency.com/

Connect with Joey!

42. Lesson in Courage: Feel the Fear and Do It Anyway (Daily Practice) May 06, 2024

Show notes

What have you been putting off because of fear? How would you feel if you took action and it worked out?

In this episode, I share personal stories and insights on how facing your fears and taking action can lead to incredible growth and transformation in your life and business.

Drawing inspiration from the book "Feel the Fear…and Do It Anyway" and my experience at the Powerful Living Experience event with David Bayer, I explore the importance of recognizing and overcoming limiting beliefs to achieve your goals.

Join me as I dive into the power of questioning assumptions, prioritizing your own needs, and making the impossible work in your favor.

What You'll Learn:

How to recognize and overcome limiting beliefs
The importance of facing your fears and taking action
Strategies for making the impossible work in your life and business

Whether you're looking to escape the 9-to-5, start a new venture, or simply take the next step in your personal growth journey, this episode will inspire you to feel the fear and do it anyway.

Remember, the win is in the action, not just the outcome. Tune in now, and let's partner up for success!

Connect with Joey!

https://www.instagram.com/erichinman

41. Building Brands with Eric Hinman: Networking, Community, and Long-Term Partnerships Apr 29, 2024

Show notes

How can influencers create successful partnerships with brands and deliver tangible returns?

In this episode, we sit down with Eric Hinman, a content creator, ambassador, and consultant who specializes in helping wellness brands achieve exponential growth through effective influencer marketing strategies. With his expertise, Eric's clients have generated over $100 million in sales.

Eric emphasizes the importance of selecting ambassadors with genuine influence rather than mere fame, structuring collaborative long-term deals, and harnessing the transformative power of building communities and connecting people. He explains how brands should focus on finding creators with a strong product-market fit, who not only create engaging content but also cultivate communities, generate brand awareness, and introduce the brand to investors and other key industry players.

In addition to his professional insights, Eric shares his personal routine for maintaining productivity, the significance of crafting a memorable personal brand, and his aspiration to expand his impactful wellness retreats.

Don't miss out on Eric's valuable insights if you want to learn how to effectively leverage influencer marketing to grow your brand, foster long-lasting relationships with creators, and achieve a strong return on your investment.

In this episode, we cover:

[00:11:43] Eric Hinman's journey to becoming an influencer marketer

[00:15:33] The evolution of influencer marketing and what's changed since 2013

[00:18:40] The importance of building long-term relationships with creators

[00:21:42] What to look for when searching for the right brands to work with as an influencer

[00:25:15] Creative freedom in brand partnerships

[00:28:57] Productivity hacks and daily routines for success

[00:33:31] Embracing compound consistency for success [00:34:59] Navigating work-life balance and how to avoid burnout

[00:39:00] Measuring the success of influencer partnerships beyond direct sales

[00:49:05] 10 Quick Fire Questions: Getting to know Eric on a personal level

Connect with Eric Hinman

Connect with Joey!

https://www.linkedin.com/in/jesseclemmens

40. The Secret to Turning Social Media Followers into Paying Customers With Jesse Clemmens Apr 22, 2024

Show notes

Are you leaving money on the table by not converting your Instagram followers into SMS subscribers? What if you could convert at least 5% of your passionate Instagram followers into devoted customers?

In this episode, we sit down with Jesse Clemmens, the co-founder of HiTide, a company that specializes in helping brands convert their social media followers into SMS and email subscribers. With years of experience in the advertising industry, working with companies like Google and Facebook, Jesse shares his insights on the importance of owning your customer and prospect lists and how to effectively use social media to grow your SMS and email lists.

Jesse explains how HiTide's unique tool allows brands to send automated direct messages to their engaged followers on Instagram, guiding them through a short subscription journey to join their SMS list.

🎁 Special Gift for My Listeners: Try HiTide for FREE and get a personal Instagram strategy session with Jesse Clemmens! Visit GoHiTide.com and mention this podcast to claim your exclusive offer!

This episode is a must-listen if you want to learn how to effectively leverage your social media following to grow your SMS and email lists, drive more revenue, and reduce your dependence on advertising.

In this episode, we cover:

[00:05:47] The evolution of advertising and SMS marketing

[00:14:40] The importance of owning your customer and prospect lists

[00:18:08] The differences between email marketing and SMS marketing

[00:24:41] The process of converting social media followers into SMS subscribers

[00:34:32] Conversion rates and subscriber growth insights

[00:37:41] Exclusive offer for my listeners

[00:40:36] 10 Quick Fire Questions: Getting to know Jesse

Connect with Jesse Clemmens

Find Jesse Clemmens on this website: https://gohitide.com/

Connect with Joey!

https://www.linkedin.com/in/amberspears/

39. The Future of Affiliate Marketing: How ONE New Hire Could Add 7-Figures to Your Biz w/ Amber Spears Apr 15, 2024

Show notes

Wondering how to grow your business through affiliate marketing? Do you feel like you're missing out on potential revenue because you don't have the right affiliate manager in place?

Today, we sit down with Amber Spears, a true expert in the field of affiliate marketing. Amber and her team at East 5th Avenue have generated over $28.3 million in sales and over 5 million leads for their clients in just the last two years.

Amber Spears is the co-founder of East 5th Avenue, a company that specializes in finding, training, and providing skill development for affiliate managers. She is a highly sought-after expert in the field of affiliate marketing and has helped more than 2,500 businesses achieve significant growth through her strategies and training programs. In addition, she is also the co-founder of the Four Rooms Mastermind (formerly Mimosa Mastermind), which is specifically designed for health, wellness, and personal development entrepreneurs.

In this episode, Amber shares her journey from being a first-generation college student to becoming a successful entrepreneur in the affiliate marketing industry. She discusses the importance of having a well-trained affiliate manager, the common mistakes businesses make when starting an affiliate program, and the future trends in affiliate marketing.

Amber's mission is to help businesses grow by providing them with the tools, knowledge, and support they need to succeed in the competitive world of online marketing.

If you want to learn how to build a successful affiliate program, find the right affiliate manager, and scale your business to new heights, this episode is a must-listen!

In this episode, we cover:

[00:00:00] Introduction

[00:01:09] Getting into the affiliate marketing industry

[00:16:38] Common mistakes businesses make when starting an affiliate program and how to avoid them

[00:25:28] The importance of having a well-trained affiliate manager

[00:43:17] Success stories of businesses that have worked with East 5th Avenue to find and train affiliate managers

[00:46:13] The future trends in affiliate marketing and how businesses can stay ahead of the curve

[00:51:02] How to work with East 5th Avenue to find, train, and grow your affiliate program

Connect with Amber Spears

https://www.ambermspears.com/

https://east5thavenue.com/

https://fourroomsmastermind.com/

Connect with Joey!

38. Motivation: Listen to this 5-Minute Morning Habit to Destroy Limiting Beliefs, Create New Empowering Beliefs, and Start Feeling Great Apr 08, 2024

Show notes

Are you feeling stuck in the same situation or stressed out with racing thoughts?

You're not alone. In this episode, I share a powerful 5-minute morning routine called the "morning dump" that has helped me alleviate stress and attract some of the greatest things in my life.

I will teach you how to transform limiting beliefs into empowering ones, a powerful concept I learned from attending "The Powerful Living Experience," hosted by David Bayer. I will also explore how making a decision can literally rewire your brain and activate immediate change.

What You'll Gain:

A simple yet powerful 5-minute morning routine
Strategies to transform limiting beliefs into empowering ones
Insights into the science of visualization and its effects on the brain
Understanding how decision-making can rewire your brain

Join me as I share personal stories and actionable insights to help you unlock your potential and alleviate stress.

Remember, it's about committing to the practice and seeing the transformation unfold in your life.

Get ready to kickstart your day with purpose and positivity!

Connect with Joey!

Get access to my free course, The Bootstrapper's Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army: https://www.partnerupprofits.com/influencer

Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing: https://www.partnerupprofits.com/productivity-toolbox

37. Magellan: #1 Tool Serious Marketers Use to Tap into Billion-Dollar Podcast Market w/ John Goforth Apr 01, 2024

Show notes

Be ready to unlock the secrets of successful podcast advertising and skyrocket your ROI!

Tune in to learn how Magellan AI can transform your approach to podcast advertising and elevate your brand's presence in this rapidly growing space.

John Goforth, Magellan AI's Chief Revenue Officer, blends extensive marketing expertise with a passion for podcast data analytics. With a background spanning local radio sales to leadership in terrestrial radio, he's positioned as an industry expert.

John's mission is to serve as the connective tissue of the podcast advertising industry, providing brands with the data and insights needed to make informed decisions and achieve marketing goals.

In this episode, we explore podcast advertising's multi-billion dollar industry, uncovering vital tools and strategies for business success. John provides insights on ROI, competitive intelligence, and future trends in podcast ads.

What You'll Discover:

How Magellan AI Benefits Brands and Companies
Finding Contextual Fits for Podcast Advertising
Future Trends in Podcast Advertising
The Challenge of Defining Podcast ROI
Podcast Industry Statistics and Growth
Free Resources and Monthly Webinar from Magellan AI

Tune in to transform your podcast ads from mere expenditures to powerful brand-building tools. You'll walk away knowing how to amplify your brand presence, engage your audience, and cut down on customer acquisition costs.

Connect with John!

Interested in a demo or want to learn more? Reach out directly to John at:

john@magellan.ai or visit Magellan AI's website for more information.

Connect with Joey!