Profitable Mindset

Latest Episodes:

THIS Will Make Your Marketing WAY More Successful in 2021 Jan 07, 2021

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Book a free strategy session to invest in coaching: http://3cowmarketing.com/strategy How in the world does the shame of "who I am" end up in an interview on email list building? Tune in to today's podcast episode to see exactly how I connect the two. And why it's imperative we all learn to manage shame or any other fears and doubts that might sneak into our thoughts -- IF we want success. If we wait till we feel better about ourselves, our marketing, or our products… we'll NEVER put ourselves out there. In today's podcast, where I'm interviewed by Brand Strategist Shereen Pasha, I talked about what I've done to overcome personal setbacks and how that propelled me to grow my list from zero (everyone starts at zero!) to almost 10,000 people. Like I said, this is much more than a marketing interview. You'll also learn:

How I went from 4000 to 8000 subscribers in 1.5 years.
What mindset do we need to succeed at list building.
What role my podcast has played to grow my brand.
My insider productivity secrets for consistent visibility and business growth
My launch success mindset.

And much more… Tune in and also, click here to learn more about my Tech Assistant, Shereen Pasha and her work helping entrepreneurs gain visibility and scale their businesses.

How to Transform Your Business in 2021 Dec 31, 2020

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Click HERE for Marketing & Mindset Mastery. What if I told you the biggest secret to reaching your HUGE goals in your life and business is not about what you thought it was? Many people think reaching goals is about better planning, creating motivation, drive, or more organization. Or they think reaching those huge goals depends on having an amazing website or getting into the right market. But instead, what if I shared new research that neuroscience teaches us - that your success depends on how fulfilled you feel TODAY? In today's episode, you'll learn what most of us are doing to try to reach our goals is actually costing us time and energy - AND I'll show you how to create that elusive fulfilling feeling that will drive your success. So let's get started. In episode 60 I'm covering:

The key question to ask before moving forward with new goals (and why this is the key to building a fulfilling business)
Why you might not need new goals for 2021
An exercise so you intentionally decide your revenue goals for 2021
The ONE question to ask yourself to have success this year

Plus, I'm sharing some of the ways I've transformed my business and how these lessons can work for you! Let's set you up for HUGE success in 2021! Listen to episode 60 now! Much love, Charlotte

Your Most Profitable Year in Business Starts Here Dec 17, 2020

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Click HERE to book a strategy session to decide on investing in coaching. One thing you might not know about me - I'm a super-nerd for all things planning! I've learned by experience that only when I plan - do I reach huge goals. Goals I thought were impossible - until I planned them and followed that plan. I'm teaching you one of the processes I use to plan each year - today is part 2. If you're already starting to dream and plan for 2021, this will help you know what to focus on that will get you the best results. Even if you already have a plan in place, or if you're just getting started, you'll want to take some time to listen to episode 59, and implement the steps to help you plan for your most profitable year in business. When you join me, you'll learn:

The one goal you need to set in order to have your most profitable year (most people skip this step)
What you can do to reach more success (with ease/not stress)
How to let go of things you don't love doing anymore (but feel pressured to do)
A crucial step to include in your plan in order to ensure you're building a business you love

Plus, I'm sharing tips to help you free up your energy and time as you increase your profits! Let's make 2021 your most successful year in business so far! Listen to episode 59 now! Much love, Charlotte

This is What You Need to Have Your Best Year Ever in Business Dec 10, 2020

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Book a Free Strategy Session Here: http://3cowmarketing.com/strategy On the podcast today, learn how to have your best year EVER in business with your 2021 Business Marketing Plan. I've been teaching this process for 5 years now, and every year, I hear from at least one person who completes this process and says that sales went up almost right away. This plan is unlike anything else you've probably seen or experienced in business planning. I can't wait for you to try it! Listen to episode 58 now to learn:

The truth about what it takes to have a successful farm
The exact questions to ask yourself to create a sustainable, fulfilling business
The surprising key to setting a goal that will help you grow
What you must include in your business plan so that your business supports the life you want to live

Plus, I'm sharing examples from my previous goals and plans, so you can discover the results that are possible when you put this process into action! Let's make 2021 your best year ever in business! Listen to the podcast now! Much love, Charlotte

Here's How This Farmer is Making One Million Dollars This Year Dec 02, 2020

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Click Here to Read All About Marketing & Mindset Mastery: https://3cowmarketing.mykajabi.com/mmm My client came to me for coaching to feel better and to figure out how to get her farm more profitable. We've been working together since January. She is now on track to make a million dollars on her farm this year. That's SEVERAL times what she was making before this year. You'd think my work with her is done. But nope. Guess what happens at each new level you attain? MORE struggles come up. And her struggle? Now she's feeling guilty for making so much money! If you feel guilty then the actions you take will sabotage your money-making, and sales/profit will drop. Period. I see it all the time with farmers. But you can't just STOP FEELING GUILTY. Our brains don't work that way. You can't just STOP negative emotions that are keeping you stuck. You need to learn how to manage your mindset so those emotions disappear and can be replaced by more useful emotions. This might sound like a lot of work. But guess what? It took us all of about 5 minutes for her guilt to disappear and transform into compassion, joy and gratitude. Now she has embraced she can be an example to other farmers that you CAN make money as a farmer. And it CAN be easy. And she's LOVING embracing that as her purpose. She did this because I'm trained and skilled at eliciting from your brain what's holding you back from feeling amazing no matter what AND making lots of money AND creating a sustainable life. Let me help you in the same way, {{ subscriber.first_name }}. You'll find my help inside my new coaching program, Marketing and Mindset Mastery. Click HERE to read all about it and let's get started. This work is the most important work you will do in your life. Period. That's what my clients tell me; that's my personal experience, too. It might be the most challenging work you ever do - but worth it. Worth every tear. And there are lots of tears when we're growing. There's so much magic waiting for you in your life you're living now. If you doubt - try to suspend that doubt for a bit, be open to the possibility that you don't have to change any circumstance in your life to feel that magic. You can find it - it's there for you. Love and hugs, Charlotte

This Simple Practice Will Improve Your Farm's Bottom Line Profit Nov 25, 2020

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click here to check out my new program, Marketing & Mindset Mastery I meet so many farmers with truly great products, yet they aren't making enough money, many times they're barely paying the bills and feeling incredibly overwhelmed. Or, maybe they're doing all the right things but it feels like "something is missing." In episode 56 of the podcast, I'm sharing a key practice that's going to make it so much easier to have a profitable farm. In fact, without this practice, it's likely you'll struggle. This isn't something that's usually talked about when it comes to marketing or building your business, so listen in now to learn about:

The foundation you must have in place to build a profitable farm
A simple practice you can do right now if you're feeling stressed or overwhelmed (and why this will make your business easier)
The "missing piece" I see so many farmers overlooking (hint: it's probably the opposite of what you think you need)
This common habit that is probably holding you back from success (no matter what success looks like to you)

Plus, I'm sharing exactly what you can do to turn your business around if you're feeling stuck or like nothing is working! When you start implementing what I'm sharing today, the transformation almost feels like magic. Click here to listen to episode 56 right now! And if you're ready for more support with this, click here to check out my new program, Marketing & Mindset Mastery Happy Thanksgiving to you and yours! Much love, Charlotte

How To Set Boundaries on the Farm and With Your Family Nov 19, 2020

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JOIN Marketing & Mindset Mastery Now: https://3cowmarketing.mykajabi.com/mmm Ever find random customers wandering around the farm NOT where they should be? (hand raised!) A boundary is meant to protect you and what is most important to you. Sometimes a boundary is needed with customers or family. Sometimes it's a boundary to protect ourselves from ourselves! For instance, for us people-pleasers, maybe we're working on something and someone drops in for a visit and we drop everything WE wanted to do so we don't disappoint them. Letting others dictate your time will hold you back. Boundaries are a beautiful protector and a gift in our lives when set properly. Listen to episode 55 where I'm talking all about how to set boundaries on the farm and with your family. When you listen to episode 55, you'll learn:

The frequent mistake people make when it comes to boundaries (understanding this is the key to setting boundaries that support you and your relationships)
What to do if you're filled with anger or resentment and feel a relationship is forever broken
The one thing you need to do in order for boundaries to work
How to set boundaries that support you and help you enjoy this holiday season - no matter what anyone says or does

Plus, I'm sharing how you can start setting boundaries in your farm business so that you have less stress and more joy as you work. I'm even sharing stories from my own experience in setting boundaries so you can easily see how you can start applying this practice right now. With this practice, life becomes so free and fulfilling. Even better, you don't have to wait to learn this skill and experience this change. Much love, Charlotte

How to Have Stress Free Holidays With Your Family Nov 12, 2020

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Sign up for coaching at: http://3cowmarketing.com/group The holidays are coming up quickly! Along with everything we love about these celebrations, for many of us, the holidays also bring a lot of stress. Stress caused by all sorts of things - like - ...your mother-in-law criticizes your parenting. ...a family member drinks too much and embarrasses you. ...there are political arguments at the dinner table. In episode 54 of The Profitable Mindset podcast, I'm talking all about how you can fix all of this and enjoy your holiday, no matter what. I'm so excited to share this episode with you. When I learned the mindset skill I'm teaching today, it blew my mind and changed my life forever! When you listen to episode 54, you'll learn:

The truth about why you might feel stress/negativity at family gatherings (it's probably not what you think)
What's behind frustration with family members and what to do to ease this stress
The secret power you probably don't know you have (learning this is the key to feeling how you want to feel no matter what is happening around you)

Plus, I'm sharing my own story of learning this mindset skill and the difference it's made in my life and my experience of the holidays. Ready to have a joyful, stress-free holiday season? Listen to episode 54 now! Much love, Charlotte

How to be An Expert in Writing Profitable Marketing Emails Nov 05, 2020

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Get Coaching - Mindset & Marketing Mastery: http://3cowmarketing.com/group Most people struggle to make sales from emails and they just decide that it doesn't work. But - what if I told you - it's not that email marketing doesn't work - it's just that you've never learned how to structure the emails so people WANT to buy from you. Yes, that's the only problem here. Email marketing is powerful - when done correctly. Today I teach you 4 components of profitable emails that will start changing how people respond to your communication. AND, you can use the same components to up your response to your social media posts. If you're looking for more sales, more engagement, and more connection with your customers, listen to episode 53 of The Profitable Mindset podcast, where I'm teaching you how to be an expert in writing profitable marketing emails. The best part is that I'm sharing actionable tips you can implement right now! Join me in episode 53 to discover:

Why social media marketing might not be working for you and what to do instead
What's really keeping you from emailing your list on a regular basis (and how to move forward)
How I started my farm and made a plan to make it profitable (this might change how you feel about marketing)
The truth about what to do so that customers are happy to pay more for your products

When you learn and implement the 4 key components to writing a profitable marketing email, it's going to be so much easier to write emails to your list and build that customer loyalty that leads to a profitable, sustainable farm. Click here to listen to episode 53 now! I can't wait for you to try this process and see how powerful it is! Much love, Charlotte

How to Get More Sales with Email Marketing. Oct 30, 2020

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Click link to get on the waitlist for Farm Marketing Mastery: http://theprofitablemindset.com/ Many farmers discount the value in learning marketing. I hear from many people who say - people don't read email anymore, it's dead, social media is where it's at. My emails all go to spam. Farmers will even say things like, "email marketing is too basic." But guess what. "Basic" is the most profitable and powerful tool we all have available to us. You just don't believe it yet. You want proof. I encourage you - go create your proof. Do it. Watch the proof flow into your bank account. The farmers I work with who study, implement, and then practice email marketing have proof it's the most profitable marketing tool in existence. Their proof? The tens and hundreds of thousands of dollars and the millions of dollars flowing into their businesses. Because of their very BASIC and very POWERFUL tool of email marketing. If you want a profitable farm, email marketing is essential. I've been teaching marketing for 8 years and doing my own farm's marketing for 11 years, and here's what I know for sure: No matter what other options, social media channels or trends may come or go, email marketing is still the MOST successful means of building your profitable farm. Research consistently demonstrates that, too - email marketing is often 50 times more profitable than any other form of marketing. And so, in episode 52, I'm teaching you How to Get More Sales with Email Marketing. If you haven't started your mailing list yet or your emails aren't getting the results you want, tune in and learn:

How to get set up with your email marketing system today
The truth about why people do (or don't) buy from you
What to do if your email list is 'dead' or no one is opening your emails
The one thing you must do if you want to build a list of loyal customers
How to know what to write about (plus one essential element to include in every email)

The reason why most farmers struggle to market their business is because they don't have a strategy. They haven't invested time or money in learning how to market their farms. Rather, they look around at what other people are doing and try to follow along. It will never work to try to copy what others are doing in order to be successful if you haven't learned to create your strategy. If you're ready to build a profitable, sustainable farm, you need a strategy that works and what I'm sharing in episode 52 is exactly what you need to get started. Click here to listen now! Much love, Charlotte

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