Business Casual

Latest Episodes:

The Lifestyle Business Health Check Jan 14, 2025

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How I evaluate whether my business decisions are actually supporting the lifestyle I want to maintain.

My Zero-Based Email Marketing Reset Jan 13, 2025

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I gutted every email automation I had set up for something totally new...and simpler.

SEO-Based YouTube Growth Vs. Viral-Based Growth Jan 10, 2025

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A question about creating content around keywords or titles that want to be clicked.

Email CTA With Multiple Products Jan 09, 2025

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This question is all about the difference between creating a list of CTAs and creating ONE CTA per email. Let's discuss...

How To Define a Social Media Strategy Jan 08, 2025

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I wrote down a list of things based on my own experience using social media that I think would be good for my brand to start posting.

The Most Valuable Business Skills I've Developed Since 2006 Jan 07, 2025

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Here's a breakdown of all my skills and how they've helped me build a sustainable lifestyle business since 2012.

I Published 217 Episodes Last Year and This is What I Learned... Jan 06, 2025

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The title speaks for itself, right?

Season Finale Dec 20, 2024

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The end...for now.

I Published 217 Episodes This Year, and This is What I Learned Dec 19, 2024

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The title says it all.

The Only 3 Email Sequences I Actually Need Dec 18, 2024

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Breaking down the essential email automations that drive 80% of my revenue and how I've optimized them over time.