Maximize Your Influence

Latest Episodes:

Episode 445 - Surprising Sales and Persuasion Trends Nov 30, 2022

Show notes

What does it take to persuade with power in any encounter? Think about it. When was the last time you didn't get something you wanted? What happened? Did you fail to get your point across? Were you persuaded by someone else? Our understanding of persuasion and influence has changed dramatically. In the past, we did not know or care how consumers thought or what prompted them to buy or take action.

The challenge is that many of persuasion rules and sales are changing fast. What worked a few years ago – no longer work. You must be aware of adjusting your persuasion and sales techniques to the new world of influence.

16 Latest Sales Trends & Forecasts for 2023

Join me for this week's podcast on Surprising Sales and Persuasion Trends. You will discover what has changed and how to adjust for the future. Where does technology fit in? Join me to get the tools and techniques to understand the game of sales

Episode 444 - How To Create Legitimate Scarcity And Urgency To Increase Buying Desire- Mindy Weinstein Interview – Nov 21, 2022

Show notes

The mental trigger of potential loss causes such great anxiety in people that they act to prevent the loss—even though they might not be completely interested in the product itself. Imagine making a decision where you have all week to make up your mind, and you have the reassurance that when you return tomorrow, the item will still be available at the same good price. You could take days, weeks, or months to make that decision.

How do you create legitimate scarcity? How do you make them feel it is urgent to make a decision ASAP? How does this affect the human brain. Join me for this week's podcast interview with Mindy Weinstein. We will discuss How To Create Legitimate Scarcity And Urgency To Increase Buying Desire.

For more info about Mindy and her work, visit her website here.

Episode 443 - How A Smile (Certain Ones) And Humor (Targeted) Increases Likeablity And Influence Nov 16, 2022

Show notes

Humor can be a powerful tool to create rapport. Humor makes the persuader seem more friendly and accepting. Humor helps gain attention, enables you to create rapport, and makes your message more memorable. It can relieve tension, enhance relationships, and motivate people. Appropriate use of humor increases trust in your audience.

Another aspect of humor is the smile. A smile is free, generates a great first impression, and shows happiness, acceptance, and confidence. Your smile shows you are pleased to be where you are, or you are happy to meet this person. As a result, they become more interested in meeting you. Smiling also conveys a feeling of acceptance, which makes your listener more trusting of you. It has been shown that sales representatives who smiled during the sales process increased their success rate by 20 percent. However, as with traditional humor, use a smile appropriately.

Global collaboration led by Stanford researcher shows that a posed smile can improve your mood

Does a fake smile work? Can a smile backfire? Can humor hurt influence? The answer is both to all of these questions. Join me for this week's podcast on How A Smile (Certain Ones) And Humor (Targeted) Increases Likeability And Influence.

Episode 442 - Top Words You Are Using That Repel, Offend, And Annoy Your Prospect Nov 08, 2022

Show notes

The Law of Verbal Packaging states that the more skillful a person is in the use of language, the more persuasive they will be. People are persuaded by us based on the words we use. Words affect our perceptions, attitudes, beliefs, and emotions. The words we use in persuasion make all the difference in the world. Language misused will trigger the wrong response and decrease your ability to persuade.

'Annoying' people say these 75 things, according to Reddit users

I take a deeper dive in this week's podcast with all those words you are using that repel people and cause a bad association triggers. The votes are in, and I am going to say you are guilty. You will be surprised by the top picks. This week's podcast is Top Words You Are Using That Repel, Offend And Annoy.

Episode 441- Triggering The Right Response: Yes vs No Nov 03, 2022

Show notes

Have you heard about foot-in-the-door" (FITD), or the "sequential request theory? Basically, it is a means of using a person's self-perception to motivate them to take a desired action When an individual complies the first time, they perceive themselves to be helpful. If they are asked to comply a second time in an even greater way, they are more likely to consent. The key to using FITD is getting the person to initially agree to a small request.

Join me for this week's podcast on Triggering The Right Response: Yes vs No. How do you use FITD? Do you know when to get the yes, the no, and maybe? You will discover how to be more influential by triggering the right responses. Even find out how to turn a no into a yes.

Episode 440 - Increase Trust - How Will Power affects Character Oct 27, 2022

Show notes

You could have the greatest product in the world, but if there is no trust, there is no sale. Trust can be ambiguous, but certain things are pretty clear: 1) You can't get others to trust you unless you first trust yourself; and 2) your message will not be convincing to others unless it's convincing to you.

Whenever someone tries to influence us, in our minds, we ask ourselves, "Can I trust this person? Do I believe him? Is she concerned about me?" We are less likely to be influenced if we sense that the person trying to persuade us is driven solely by self-interest.

Trust is the glue that holds the entire persuasion process together. Trust is created when you put your audience's interests and wants before your own. Research shows that, deep down, people want to trust others.

Gaining and keeping trust for both the short and long term is vital to your success as a persuader. Do people trust you? Are you sure? What is the one element of trust that most people don't have on their radar? How to you create that instant trust from your prospect?

Join me for this week's podcast on Increase Trust - How Will Power Affects Character. Discover your missing element for massive trust.

Episode 439 - How to Instantly Connect With Anyone: Your First Impression – Rapport or Repel? Oct 11, 2022

Show notes

Not only do charismatics use your gestures in the right way, they also have the ability to read and interpret nonverbal gestures. You can read people like a book and obtain the knowledge you need to adjust yourself and your presentation based on what body language you are reading. When you can read and be aware of your body language, you can synchronize your nonverbals to create instant likeability and rapport. You can create positive subconscious triggers. If you don't have control of your nonverbals, you could come across as flustered, nervous, or out of control.

Jobs That Need Peop le Skills Are The Most Recession Proof

Be more aware of your body movements and nonverbal behavior. Sure it takes some effort, but the rewards will last a lifetime. Join me for this week's podcast on How to Instantly Connect With Anyone: Your First Impression – Rapport or Repel? I will go through each body part and non-verbal so you can identify in others (and yourself) how to instantly connect with people or cause resistance.

Episode 438 - Fine Tune Your EQ or Emotional Intelligence Sep 30, 2022

Show notes

What makes someone successful? Why do some people achieve wealth while others don't? How can we predict who will make it big, who will barely make ends meet, and who will fail? How do we quantify the characteristics of highly successful people?

Emotional Intelligence Has 12 Elements. Which Do You Need to Work On?

Given that increasing your EQ is critical for your success, you need to master this skill. Influence is on1 of the 12 areas of Emotional Intelligence. Join me for this week's podcast on Fine Tune Your EQ or Emotional Intelligence. You will discover the areas that are critical for your ability to master your own emotions and reading/adapting to the emotions of others.

Episode 437 - Saving the Sale: Refunds, Regret, And Remorse Sep 22, 2022

Show notes

Imagine that there is a giant rubber band inside of you. When dissonance is present, the rubber band begins to stretch. As long as the dissonance exists, the band stretches tighter and tighter. You've got to take action before it reaches a breaking point and snaps. The motivation to reduce the tension is what causes us to change; we will do everything in our power to get back in mental balance.

Sleepless And Selfish: Lack Of Sleep Makes Us Less Generous

We like to feel a level of consistency in our day-to-day actions and interactions. This harmony is the glue that holds everything together and helps us cope with the world and all the decisions we have to make. Dissonance causes us to distort our memories or remember what we want to see or how we want it to happen. This blurs reality and allows us to cover our mistakes.

Do you want your persuasion to stick? Do you want your sales never to have buyer's remorse? What causes that dissonance or regret for saying yes? Join me for this week's podcast on Saving the Sale: Refunds, Regret, And Remorse. You will discover the techniques used to get those sales to stick.

Episode 436 - Negotiating A Raise – Mistakes To Avoid Sep 14, 2022

Show notes

Let's talk about where negotiation fits into the world of persuasion and the difference between the two. Persuasion occurs when your ideas are so convincing that the other party adopts your point of view. With persuasion, there is no compromising as there is in negotiation.

While persuasion is the ultimate ideal, anytime any one of us presents our ideas, the other party is often equally committed to their convictions, thus making negotiation the next best path. When we hear the word "negotiation," we often think of a complex deal in the business world. However, in reality, all of us are involved in multiple negotiation processes every day.

10 Hard Bargaining Negotiation Skills

What about negotiating a raise? What if your boss is going to use those hardball negation tactics? What do you do? Join me for this week's podcast Negotiating A Raise – Mistakes To Avoid. I will focus on which tools work best, which techniques to avoid, and how to deal with those difficult mean tactics of the other side.

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