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    Business

    Maximize Your Influence

    Maximize Your Influence: Your source for the top persuasion, influence, and negotiation techniques that will help you maximize your success in life and in business!

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    Latest Episodes:
    Episode 435 - How Humor, Happiness, And Mood Increase Sales Sep 09, 2022
    Show notes

    Moods affect our thinking, judgment, and willingness to say yes. When the person you are trying to persuade is in a good mood, they are more likely to accept your offer. The opposite is also true. If they're not in a good mood, chances are much higher they won't bite. This is a massive advantage to you when it comes to persuasion. Great persuaders create the right mood.

    Leading with Humor

    Using humor is the fastest way to get someone in the right state. Yes it works and yes, you can get better? Do you get people to laugh? How about a smile? Join me on this week's podcast on How Humor, Happiness, And Mood Increase Sales. Discover how to use appropriate humor to get your prospect in the right state and easier to influence.


    Episode 434 - How Waiting (Lines, Emails, Products) Triggers Negative Behavior & Resistance Sep 01, 2022
    Show notes

    Do you know how long waiting times affect persuasion? Do they bave a negative or positive influence? Listen now to see how waiting is either helping or hurting your persuasion.

    Psychology of Waiting Lines

    Starbucks still has a problem with long lines

    Long Waiting Times Cost You Sales


    Episode 433 - Do You Talk Too Much? Data Dump? TMI? Are You Sure? Aug 26, 2022
    Show notes

    Many times, when we are trying to be persuasive, we want to highlight all the perks and plusses. It's only natural. Wouldn't helping someone see the potential gains of your product or service be a good thing? Yes, but here is the issue: Your audience will buy for their own reasons and only their reasons.

    How managers can spark, not squelch, our motivation

    They don't care about why you like the product or service. They don't care how much you know about it—don't bury them in detail. The more you spout off about features, the more your audience mentally checks out.


    Episode 432 - Resisting Manipulation And GasLighting – The Dark Side of Influence Aug 11, 2022
    Show notes

    Do you think people are trying to flatter you into submission? Are they using manipulation tactics and want to know how to resist. Are you seeing signs of gaslighting and feel like they want to take advantage of you? Let me give you the answers.

    How to Spot Manipulation Tactics, gaslighting, coercion

    Join me for this week's podcast on Resisting Manipulation And GasLighting – The Dark Side of Influence


    Episode 431 - How Being Too Qualified Hurts Trust Aug 04, 2022
    Show notes

    A poll with your prospects found that Trust is at an all-time low. Their default setting is not to trust you. In fact, only 12 percent of the prospects trusted their persuaders, while 88 percent of the persuaders felt they had established trust with their audience. Wow, what a disconnect.

    It's harder to gain credibility nowadays than in the past.

    Are you good at what you do? Bragging about it could make people trust you less

    Are you credibile? Are you sure? You say yes, and your prospects say no. What are you doing that destroys your credibility? The answers and science surprised me and will surprise you.

    Join me for this week's webinar on How Being Too Qualified Hurts Trust.


    Episode 430 - JND, Shrinkflation, Advertising - Brilliant Deception? Jul 25, 2022
    Show notes

    Our task is not only to realize humor's profound influence but also to develop the necessary skills to use it powerfully and ethically. As you become more and more skilled at incorporating humor into your presentations, you will discover that humor almost always has a place.

    Humor puts your audience in a good frame of mind. Your audience is in a good disposition and less likely to disagree with you. When you develop rapport with your audience, they will like you more. Humor also increases trust.

    Top commercials of all time The skill of using humor can be learned and mastered, but only with consistent practice. Sometimes you may fail but keep at it until you have harnessed the power to make others laugh. Then others will always feel good when they are in your presence. They will also take what you have to say more seriously. Humor will give you the power to motivate and influence others in a productive, positive way.

    shrinkflation examples What else is used to persuade below the radar? What are companies doing to their slightly deceptive products that you are not even aware of? How do JND and Shrinkflation sway your thoughts and opinions? Join me for this week's podcast on JND, Shrinkflation, Advertising - Brilliant Deception? You will discover how to persuade below the radar.


    Episode 429 - Reprogram Your Brain For Success And Wealth Jul 20, 2022
    Show notes

    Most people don't address why it is taking so long to achieve their goals or find their success. The first step is always self-discipline. When we hear the word self-discipline or willpower, we tend to get a little tense, tune out or think about something else. We think of all our bad habits, things we don't want to do, or all the times we tried to exercise willpower and failed. It is something we are constantly working on and can never neglect.

    Cinemark link

    How Far Away is the Moon?

    What can you do to strengthen your willpower and your self-discipline? It is easier than you think. You already have the desire, and you already know you are capable of more. You know you want more success in your life.

    This is a critical life skill. Are you ready for the next steps? Join me for this week's podcast on how to Reprogram Your Brain For Success And Wealth. You will discover wealth is an open book test, and now it is time for you to have all the answers.


    Episode 428 - The Secret Sauce of Influence Jul 14, 2022
    Show notes

    Optimistic persuaders outpersuade pessimistic persuaders every time. Not only is optimism essential to influencing others, but is also a critical for success in life. Optimism is more than a positive mental attitude. It is not constantly saying positive things to yourself and then hoping they will come true. Rather, true optimism is a state of mind that dictates how you look at the world. An optimistic view of life and the world around you can inspire hope and courage in others. We all want to feel inspired and encouraged. When a persuader can deliver this type of message, we want to follow that person. This tendency is how optimism helps you in influencing others.

    Pessimism on the other hand is always taking the negative view. Others will consider a pessimist as irritable and always looking for the negative in every situation. Pessimists are the ones who will be the first to complain and tell everyone else that nothing goes right. As a result, they never get the success or recognition they deserve.

    Article : A little anger in negotiation pays

    Countless studies have shown that optimists do better in school, persuade better, have more friends, perform better in their careers, and live longer than pessimists. Pessimists, on the other hand, frequently battle depression, have fewer friends, find it difficult to persuade, and give up faster and more easily. To illustrate this point, in one study, those who sold insurance were monitored on their optimistic or pessimistic outlook in relation to setbacks. The optimistic persuaders sold more policies and were half as likely to quit.

    Great persuaders have what we call "influential optimism." This means that they see the positive in all situations. Rather than focusing on disappointment, cynicism, or negative feelings, they look for ways to move forward. People want to be persuaded by individuals who have a positive view on life. As an optimist, you see the world as a series of exciting challenges. You inspire positive feelings about everything you stand for. People want to be around you because they live in a very pessimistic world. The optimistic mindset is contagious and helps to empower other people to believe in you and in themselves. As an optimist, you help others see failure or setback as temporary. You have no doubt that success will happen.

    Free Book


    Episode 427 - Wealth Formula Secrets - Tom Painter Interview Jul 05, 2022
    Show notes

    How did you learn what you know about money? You likely picked it up, a piece here, a tip there.

    You absorbed attitudes from your parents and from the media. You absorbed the examples of friends. You proceeded through trial and error—the school of hard knocks.

    You learned haphazard, mostly wrong, and certainly out of context.

    Money is one of the most important subjects to study in your entire life. Some of life's greatest enjoyments and most of life's greatest disappointments stem from your money decisions.

    Wealth is an open book test, and the answers are obvious. What small results can you add to your life that can bring you large financial results? How much do you know about the wealth formula? Join me for this week's podcast on Wealth Formula Secrets - Tom Painter Interview.

    Click HERE for more info about Tom & his work.


    Episode 426 - Resistance: Do You Create Your Own NO? Jun 30, 2022
    Show notes

    By adding Expectations to your persuasive toolbox, you can change your audience's expectations of you—and their expectation of buying your product, service, or idea—and you will be infinitely more persuasive.

    Staring at yourself during virtual chats may worsen your mood

    The challenge is you are creating negative expectations – they feel the desire to say no because of your mindset, body language, or word choice. When we suggest (subconsciously) that it is OK to say no – they do. Join me for this week's podcast on Resistance: Do You Create Your Own NO?


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