Make BIG Happen podcast with Mark Moses

Latest Episodes:

An Unconventional Staffing Solution Helped This CEO Grow from $0 to $120 Million Nov 12, 2019

Show notes

The battle for the best talent is as fierce right now as it's ever been. The best performing companies spare no expense when it comes to recruiting top performers. And young companies just starting down the road to BIG need to make sure they're not stuck settling for second-best.

How?

One: make sure your employee compensation package is stellar.

Two: make sure you're not so busy shopping in the same crowded talent pool that you're overlooking other ways to hire the best performers for the jobs you need done.

Mastering number two is a BIG reason Jim Bennett grew Unishippers from 0 to $120 million. In this conversation, recorded live at the 6th Annual CEO Coaching International Summit held in Santa Monica, CA, Jim and coach Don Schiavone discuss how Jim recruited unconventional employees and then trained them up into a major differentiator between his company and the competition.

How this Founder/CEO Took a Sabbatical to Find What was Missing Despite His Success Oct 29, 2019

Show notes

One of the reasons that I started the annual CEO Coaching International Summit is that I wanted our clients and friends to have a forum where they could learn about what's next. Our speakers have talked about new products, emerging markets, outside-the-box problem solving, and some really mind-blowing tech.

Thanks to Cyrus Sigari, we can add flying cars to our list. And if you think that sounds far-fetched, think again. According to Cyrus, heavy hitters like Google, Uber, Boeing, and Airbus are all battling to be first to market with small, affordable aircraft that are as easy to drive as a car. This space is going to explode sooner rather than later, and the implications for all businesses could be huge.

But I'm so proud that our Summit is also a place where CEOs can learn from leaders like Cyrus, whose personal story is maybe more amazing than the work he's doing. His family fled the Iranian Revolution in 1979, and as he grew up in the States, Cyrus fell in love with aviation. He learned to fly while he was a teenager and started his company right out of college.

Then, a series of personal challenges led Cyrus on a spiritual journey that's helped him redefine everything he does in business and in life.

In this presentation, recorded live at the 6th Annual CEO Coaching International Summit held in Santa Monica, CA, Cyrus Sigari talks about how he arrived at his Most Transformative Purposes, and how all CEOs have to step outside of their businesses if they truly want to make BIG happen.

3 Steps to Starting a Movement In Your Industry That Tackles a Big Problem and Positions Your Firm as a Leader Oct 15, 2019

Show notes

Some CEOs were surprised when Business Roundtable redefined the purpose of a corporation to include promoting "An Economy That Serves All Americans."

But some of the most successful companies that we work with at CEO Coaching International are the ones that have a vision beyond profit. They're the companies that are actively asking employees what's important to them. They're turning down huge cash infusions from celebrity investors because they believe their products can improve the environment. They're finding innovative new ways to let employees earn ownership and grow their personal wealth. And they're being intentional about how they build their legacies.

On today's show, we welcome back Kerry Siggins to discuss the grassroots efforts she's undertaken to promote a global safety movement in her industry. Starting a movement definitely isn't for every CEO. But it's leaders like Kerry who are leading their employees and their businesses towards BIG things beyond the business.

6 Exercises that CEOs Can Do to Build a Lasting Legacy Oct 01, 2019

Show notes

The BIGGEST and best businesses are about more than just business. They're an expression of the CEO's professional and personal values that can impact the world for generations. Building that kind of enduring legacy takes clear vision and intentional planning. That's why Mark Moses and the CEO Coaching International team have developed a series of exercises that CEOs can use to clarify goals and create missions that transcend profit.

On today's episode, Mark Moses walks us thorough those six exercises and explains how his own responses have shaped his approach to legacy planning. Mark also shares FREE tools that CEOs and entrepreneurs can download right now that will help you think about how you are living your life and what you may want to do differently to create a lasting legacy.

The How, Why, and When it Makes Sense to Convert Your Company to an ESOP Sep 17, 2019

Show notes

A good CEO is always looking for ways to inspire his team and encourage employees to take ownership of their work.

One way to do that? Let your employees earn some real ownership.

Top young talents want to feel like they're a real part of the companies they work for. More and more CEOs are setting up Employee Stock Ownership Plans (ESOPs) to provide that incentive, that motivation, and that feeling of being a part of something BIGGER than profit.

On today's show, Adam and Jason Svet discuss the business and culture fit issues that CEOs who are interested in an ESOP should consider. They also talk about the nuts and bolts process of setting up an ESOP and how going through the process helped them to put their company's values in action and get their employees thinking and working BIG.

4 Ways to Deliver World-Class Customer Service That Wows Your Customers and Leads to Repeat Business Sep 03, 2019

Show notes

Most companies get customer service all wrong. They make a big show of designing shiny apps, building amazing showrooms, and rolling out cutting edge products. But they forget to put a laser focus on who actually pays for all that—the customer! When you deepen your customer relationships and focus on creating a memorable experience, you can charge a premium price and retain clients for life.

"Technology is only 10% of the experience," says customer service expert John DiJulius, while your person who delivers the service is the other 90%. "Technology can never build a rapport, show empathy, or make a brilliant comeback when we drop the ball, but you can," he said.

Many businesses are trying to de-emphasize the importance of the employee and replace them with chat bots and AI. But that technology will never outperform a well-trained human who steps in when your customer needs personalized help.

In this presentation, recorded live at the 2019 CEO Coaching International Summit, John DiJulius explains how you can train your team to own every problem, make meaningful connections with every customer, and create a world-class customer experience that will drive BIG business.

How Emma Cohen Prospered After Turning Down 2 'Sharks' on Shark Tank and Raising $1.8 Million on Kickstarter Aug 20, 2019

Show notes

If Emma Cohen and her collapsible, reusable straws sound familiar, you probably caught her appearance on the TV show "Shark Tank." After a successful Kickstarter campaign, Emma stood face-to-face with sharks Mark Cuban and Mr. Wonderful himself, Kevin O'Leary, to try to secure an investment. And not only did Emma field multiple offers from the sharks … she actually turned them down!

On today's episode, recorded live at the 6th Annual CEO Coaching International Summit held in Santa Monica, CA, Emma Cohen and her coach, Chris Larkins, discuss where she got the courage to make such a difficult call and stand her ground against the sharks. Fans of "Shark Tank" are going to enjoy Emma's behind-the-scenes peek at how the show really works. But the lessons Emma learned are going to help all entrepreneurs who are fine-tuning their pitches and deciding how much an injection of much-needed cash is really worth.

How Barron's Hall of Fame Financial Advisor Ron Carson Went From Living in a Trailer to Finding His 'Why' and 'MTP' That Led to $10 Billion in Assets Under Advisement Aug 06, 2019

Show notes

Ron Carson's family lost everything in the 1980s farm crisis. Instead of preparing to follow in his father's footsteps, Ron had to watch his father cry for the first time and move into a trailer.

Then, when he was studying at the University of Nebraska, Ron read a magazine article about becoming a Certified Financial Planner®.

Thirty years later, Carson Wealth is one of the BIGGEST names in finance. And I'm proud to say that my good friend Ron Carson is a person who runs his business and his life with a passion we should all try to emulate.

In this special episode, recorded live at the 2019 CEO Coaching Summit, Ron Carson discusses how his family's hardships motivated him to push past fear, figure out his "Why," and dedicate himself to things he loves doing.

14-Time Inc. 5000 Winner Says More Money is Not the Key to Winning the War for Talent--But These 4 Things Are Jul 23, 2019

Show notes

Hiring the best people is always critical. Right now, it's also very challenging. According to the staffing pros at Integrity Staffing Solutions, unemployment is near the lowest figure in decades. That translates to around 7 million open jobs, and only 6 million people looking. Add in the retiring baby boomer generation and the rise of the millennial workforce and it's absolutely imperative that your firm is doing everything it can to make open positions as attractive as possible.

On today's show, Todd Bavol and Megan Couch of Integrity Staffing Solutions give some important tips on how to make your company a preferred destination for top talent.

MINDBODY President Josh McCarter on Going From Losing $350,000 per Month to Running a $2 Billion Juggernaut Jul 09, 2019

Show notes

About ten years ago, Josh McCarter was running a struggling SaaS business in New York. His company was generating about $700,000 in annual revenue, but burning through $350,000 a month. He didn't have enough cash on hand to cover next month's payroll. His customer base had flatlined. And just when it seemed like relief was on the way, a terrorist attack disrupted a critical investment. Not even his YPO forum mates thought Josh was going to make it.

I should know – I was in that forum!

Fast forward to 2019, and Josh is in charge of a company that was recently purchased for $2 billion.

In this conversation, recorded live at the 2019 CEO Coaching Summit, Josh and I talked about how he kept cool during all this adversity and focused on a plan that pivoted his company to BIG. Josh also describes how turning around his original company and zeroing in on one key strategy prepared him to run a billion-dollar business.

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