LifeChanger Podcast | How to Grow Your Fitness Business

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EP57: From training in person making $1500 a month to blowing her business uppppp online Oct 03, 2018

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What's going on LifeChangers?! Today, I've got one of my badass clients, Kelsie, Founder of the Nutrition Revival Program. She helps women gain confidence & lose weight while still eating their fave foods.

In this episode Sterling discusses:

Moving forward without a backup plan
Having the guts to ask for help in your business
Investing in a mentoring
Valuing results over excuses

At the end of this episode, please leave Sterling a review. Screenshot it and blast it on Facebook and Instagram!

As always, Peace, Love, and Gains

Things Mentioned In This Episode:

Kelsie's Coaching bit.ly/kelsiedantonio

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EP56: The ONE THING you would NEVER not do before a work out...or a sales call Oct 01, 2018

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Welcome to the LifeChanger podcast! A couple of days ago I got back to Austin after traveling and decided to go to the gym after not going for about two and a half weeks. I only had 45 minutes and what goes through my mind is, what am I going to cut out of this workout? I knew I couldn't get through everything my coach had given me. I still have a fitness trainer because I want someone else to be responsible for keeping me on track with my goals. When I do have coaching, I move forward powerfully and consistently. I went right into my workout and did not do any intense stretches. Because I had not given the full attention to my warm up and my cool down —because I rushed those parts and to get to the meat of the workout — the thing I thought was going to move me forward in my health and fitness, I ended up going backwards.

Today, I'm having trouble standing and sitting down; I can't walk very fast and I can barely bend down. Why did this happen? What's the bigger principle here? The bigger principle here is that when you try and rush through the fundamentals or skip the fundamentals, within movement, within business, within sales —within anything — then you end up having backlash; you end up having challenges later on. If you show up haphazardly, you will get less results, and you will go backwards! What if a year from now you're still doing the same thing you're doing now? How are you going to feel emotionally if you don't change? How are you going to help others change?

In this episode Sterling discusses:

The difference between showing up haphazardly vs. showing up powerfully
The power of your warm up and your cool down
Six Stages of a Powerful Sales Process
Step 1: Warm up: Create a process that gets you hype and into a peak state!
Step 2: Show up with intention: Do you show up as your best or as anything less?
Step 3: Turn up! Intend to evoke emotions; emotions create motion and transformation.
Step 4: Close up! Make a powerful invitation to a transformational moment.
Step 5: Grow up! Grow the new client! Reproduce fulfillment within someone else.
Step 6: Next up: Learn from lost sales; it's not no, it's next! View negatives as positives.

If any of these steps resonated with you, send me a message on Facebook. I want to know if this is you! I want to know if this connects with you and if you feel this right now. I am obsessed with giving more to others and I will never stop! I love helping other people that are crazy, passionate, LIFECHANGERS like me!

At the end of this episode, please leave Sterling a review. Screenshot it and blast it on Facebook and Instagram!

As always, Peace, Love, and Gains!

Things Mentioned In This Episode:

Trainerize App

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EP55: How to Deal with Overwhelm and Go from MAXED OUT In Person Training to FREEDOM through a SIX FIGURE Online Fitness Coaching Business Sep 26, 2018

Show notes

What's going on LifeChangers?! Today, I want to have a conversation about overwhelm. I've got one of my badass clients, Angelica, with me who's going to join me and share some of her story. We discuss how to deal with overwhelm and how to beat overwhelm's ass whenever it shows up! Angelica joined the LifeChanger Academy just three months ago. She was a personal trainer for almost six years and was actually against online training. She preferred face-to-face training meeting centered around her passion, nutrition fitness. She had no intention of doing online coaching and always considered herself a trainer, not a coach. But now the GAINS TRAIN is rolling for Angelica!

In this episode Sterling discusses:

Angelica's journey from New York to California
The benefits of online coaching
The difference in Angelica's gains from the first month to the second month with LCA
3 Keys to Beating Overwhelm: Posting content, having conversations, making calls
The need to always prioritize and actionize
Why Angelica joined the Impact program
How to retain clients when switching from in person training to online coaching
How maintaining a dual focus causes you to lose money
Why people should join the LifeChanger Academy

At the end of this episode, please leave Sterling a review. Screenshot it and blast it on Facebook and Instagram!

As always, Peace, Love, and Gains

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EP54: One Simple Exercise I Started Doing to Prep Myself for Sales Calls Sep 24, 2018

Show notes

Welcome to the LifeChanger podcast! For today's episode, I want to take you through one simple exercise I started doing to prep for sales calls. Pay very close attention because this episode is going to help you a selling machine!

In this episode Sterling discusses:

How Jesse Elder inspired his sales process
How to charge more for your packages
How to inspire commitment from your clients
How to handle common rebuttles to your pitch

If any of these points resonated with you, send me a message on Facebook. I want to know if this is you! I want to know if this connects with you and if you feel this right now. I am obsessed with giving more to others and I will never stop! I love helping other people that are crazy, passionate, LIFECHANGERS like me!

At the end of this episode, please leave Sterling a review. Screenshot it and blast it on Facebook and Instagram!

As always, Peace, Love, and Gains

Things Mentioned In This Episode:

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EP53: How to make 10K in ONE MONTH with one of the most resourceful persons that I have ever met. Sep 19, 2018

Show notes

What's up LCC Crew?! I am here with the beautiful, the amazing, Andrea. I asked Andrea to share her inspiring story because she made over ten grand last month in the LifeChanger Academy as an online fitness coach. For all of you LifeChanger Lurkers who are in this community and have been for a while, and have been thinking about doing the academy, Andrea shares what she did before joining the academy and what her life was like. She explains how she was working herself thin until she finally realized the time to join the LifeChanger Academy is N-O-W!

In this episode Sterling discusses:

Andrea's journey with the LifeChanger Academy
Importance of persistence
How burnout impacts your health
Why the time to join the academy is NOW
Andrea's "Why"
Recent LifeChanger Academy results

At the end of this episode, please leave Sterling a review. Screenshot it and blast it on Facebook and Instagram!

As always, Peace, Love, and Gains

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EP52: The unfortunate reason why the people that do the MOST IMPORTANT work in the WORLD don't get paid what they deserve Sep 17, 2018

Show notes

Welcome to the LifeChanger podcast! For today's episode, I want to take you inside my private Facebook group, The LifeChanger Community, and I want to share with you a topic that honestly hurts my heart. I see so many people that are coaches who are personal trainers, firemen, police officers, that don't make the money they deserve to make. If you know somebody that has a super good heart that cares so much, and works so much, yet is barely making ends meet or is just making more than their means, there's a reason why that happens. Unfortunately, teachers don't get paid what we feel they deserve to make based on the value they add to the world, but there's a specific reason why certain people make so much and there's a way you can break that cycle.

What I've done in this episode is I've broken it down into a six step strategy, a series of six skills rather, that you need to learn in order to break past the just making it or the full time. If you want to build your online fitness coaching business or health coaching business to scale, to the six figure level —the multiple six figure level —and beyond, I've laid out the blueprint and shared the story—the journey, that I went on to get that multiple six figure business. Today I'll give lots of examples and my request is very simple: Share this episode with a friend that you feel deserves to earn more. I made this episode specifically for them, and I hope you enjoy this episode on the six steps you need to scale your income!

In this episode Sterling discusses:

The impact of the company you keep
How the market determines what you get paid
Difference of developing a broad array of skills vs. one skill
The value of the skill of sales
Holy Grail of 3 Skills: transforming, converting, marketing
Helping multiple people without spending personal time on each client
Creating systems that save you time
Six Step Process to Scale Your Business
Understanding your warm network of local contacts, friends, and family
Mini-sales and the ability to sell high-ticket packages to your warm network
Mini-transformation by using one-on-one coaching to transform lives and deliver results
Mini-lead-generation by creating targeted content that share your story
Investing in yourself to get others to invest in you: Leadership means going first!
Max sales and retaining clients for 18 months+
Max transformation and creating systems that deliver results
Max Lead Generation and investing in conversations with clients

If any of these common mistakes resonated with you, send me a message on Facebook. I want to know if this is you! I want to know if this connects with you and if you feel this right now. I am obsessed with giving more to others and I will never stop! I love helping other people that are crazy, passionate, LIFECHANGERS like me!

At the end of this episode, please leave Sterling a review. Screenshot it and blast it on Facebook and Instagram!

As always, Peace, Love, and Gains

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EP51:How she went from $1500 monthly income to over $16K PER MONTH in her online fitness coaching business (in 3 months!!) Sep 12, 2018

Show notes

Welcome to the LifeChanger podcast, Kristin Adolphi! Kristin shares how she went from $1500 monthly income to over $16K PER MONTH in her online fitness coaching business (in 3 months!!) In this episode Sterling talks to Kristin about:

Why she joined the LifeChanger Academy
Using the Step by Step Blueprint
Using scripts for calls
How to prepare for success
Using automation
Maintaining lead generation

At the end of this episode, please leave Sterling a review. Screenshot it and blast it on Facebook and Instagram!

As always, Peace, Love, and Gains

Things Mentioned In This Episode:

C1000 Community for Coaches

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EP50: My Tony Robbins Breakthrough Sep 10, 2018

Show notes

Welcome to the LifeChanger podcast! Today I want to tell you about my Tony Robbins breakthrough. I had just become homeless and was living out of my car, and I went to my first Tony Robbins event. I saved up for nine months because I knew that if I was going to learn how to get to the next level and figure out what to do with my career, I needed to learn from Tony Robbins himself. As a man, I didn't even think I was worthy enough to be in a relationship with a woman much less own my own business, so I went to this Tony Robbins even with an intention of creating a business where I could help people for a living. I wanted to create some sort of self-belief and self-confidence.

I put this standard on myself to become a life changer. I wanted to help people in their physical transformation. But, I thought I had to be like Tony Robbins. I thought I needed to have all these certifications and experience in order to charge somebody for coaching. So I never got paid to help people. But then I realized, what if just because somebody buys from Tony, doesn't mean they won't buy from me, too? What if they relate to my story more? What if they relate to your story more? I realized that the world needs all kinds of coaches because the world has different types of people. The world needs more people like you, too. Don't hold yourself back. If I can do it, you certainly can. No matter where you're starting from, you've absolutely got what it takes!

In this episode Sterling discusses:

His first time at a personal development event
Knowing your dream vs. Feeling worthy of your dream
Personal "flavors" of personal development
Importance of having multiple mentors
Power of connection and your personal story
What people need from coaches
Making your dreams a must and not just a should
Remembering "There is more for me"

At the end of this episode, please leave Sterling a review. Screenshot it and blast it on Facebook and Instagram!

As always, Peace, Love, and Gains

Things Mentioned In This Episode:

Tony Robbins

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EP49: How everyone told her she'd never make it and quit her job...and just last month she hit $10k a month in her coaching business Sep 05, 2018

Show notes

Welcome to the LifeChanger podcast, Heather Cox! Keeping the ball rolling, changing lives, getting paid! That's what's up! I'm excited to do this interview with Heather. She's been in our ecosystem for only a couple of months, and she's in the LifeChanger Impact Program. Heather has ascended to the next level of badass coaches, now building a six figure and multiple six figure earning business in just ONE year. Kudos to her for really crushing it! Today she shares her story about how she got started with LifeChanger Academy and her success even though she had no experience as a health or fitness coach!

Impact of ignoring naysayers
Heather's journey to earning $10K/month and beyond
Benefits of the LifeChanger Academy
Leap of faith vs. looking back with regret
Purpose of LifeChanger Impact Program
Issues with generating consistent flow of leads
Value of referral lead generation
Rule of 5 People Closest to You
Understanding your ideal client and marketing yourself to them
Referral Rocket Fuel Strategy: Facebook Live Interviews & Referral Bonuses
Ninja Tip: Using testimonials to prepare future clients
Power of group coaching call acknowledgements

Heather joined the LifeChanger program last October but didn't truly get started until January. Heather explains how almost everyone she knew told her she could not have a job that doesn't have a salary, that doesn't have benefits, that's not guaranteed. Soon after her initial call with LifeChanger Academy, she quit her marketing job and has made $25K in less than 6 months, in comparison to her previous salary of $34K for a whole year! I believe Heather is going to be at the Legacy Level, growing her business up to that $100K/month, million dollar earning level before she knows it. There were so many people that told her she couldn't do it, and she is ready to keep proving them wrong!

At the end of this episode, please leave Sterling a review. Screenshot it and blast it on Facebook and Instagram!

As always, Peace, Love, and Gains

Things Mentioned In This Episode:

C1000 Community for Coaches

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