Leveling Up with Eric Siu

Latest Episodes:

How Samsung Does Marketing (They Have a $353T, TRILLION, Market Cap!!) Jan 28, 2020

Show notes

What can you learn from Samsung's marketing? Excited look inside one of the best marketing campaign examples out there? This week, we turned to one of the most well established online brands in the world to discover the digital marketing strategy behind the app and how marketing works for Samsung.

Tune in to hear Eric Siu shares his insight into Samsung's website to look deep at one of the best marketing campaign strategies around as well as to use the content marketing strategy of the Samsung team to provide a marketing plan example for those of you watching at home.

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How Angel Investor Marvin Liao Helps Businesses Scale Jan 27, 2020

Show notes

Hey everyone! Today, we are joined by Marvin Liao who is a partner at 500 Startups, a micro venture capital firm with a network of startup programs located in Silicon Valley.

Tune in to hear how Marvin worked at Yahoo and helped them scale, how his businesses stand out above their competitors plus listen in to hear him give you a list of his most successful investments to date – including being the first person to invest in ManyChat!

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How Ex Semi-Pro Chess Player Danny Rensch Grew a Website to ~5 Million Active Users! Jan 25, 2020

Show notes

Hey everyone! Today, I share the mic with Danny Rensch, the Chief Chess Officer at Chess.com, American Chess Master, event organizer, lecturer and commentator. Tune in to hear how Danny transitioned from playing professional chess to owning a domain with 30 million accounts, how Chess.com was able to tap into their market’s needs and why Danny finds riding his lawnmower his most useful tool. Click here for show notes and transcript

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How to Make Business Connections as an Introvert Jan 24, 2020

Show notes

Are you an introvert? Is business networking intimidating? Have no fear!

Tune in to hear Eric Siu share how he overcame his introverted traits into a superpower to make lasting business connections, meet more people, and ultimately close more business deals.

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How to Organically Gain 10K Followers Per Week on Instagram Jan 20, 2020

Show notes

Hey, everyone! Today, I share the mic with Chris Do, Founder of The Futur and Blind! Chris is a graphic designer, business educator and online entrepreneur, who has so much to share about building an audience, creating engagement and reaching your goals!

Tune in to hear Chris talk about how he was able to organically grow his Instagram account exponentially, how setting overly ambitious goals can have unexpectedly great results and how he plans on helping a billion people achieve their business dreams without compromising their ideals or creative passions!

Click here for show notes and transcript

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How Serial Entrepreneur Bill Widmer Turned a Personal Blog into a 6-Figure Website Jan 19, 2020

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Hey everyone! Today, I share the mic with Bill Widmer, an SEO expert and a serial entrepreneur.

Tune in to hear how Bill has turned his casual blog for family and friends into a 6-figure blog site, how his site is able to get 300,000 visits a month and what current SEO trends are working.

Click here for show notes and transcript

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Why Account-Based Engagement Should Be Part of Your Content Marketing Strategy Jan 18, 2020

Show notes

Hey everyone! Today, I share the mic with Randy Frisch, Co-Founder and CMO of Uberflip, a content experience platform that empowers B2B marketers to create personalized content experiences.

Tune in to hear Randy discuss why we need to work on account-based engagement, how to know if you’re creating too much content and how Uberflip gets the most out of their annual conference.

Click here for show notes and transcript

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What I Learned From Doing A $25K Mastermind Group Jan 17, 2020

Show notes

$25,000 might sound like a lot of money to pay for a mastermind, right? In this case, it was very much worth it.

Tune in to hear Eric Siu reveal some of the lessons he learned from this event that he has considered life changing.

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How the Away CEO Return Could Affect the $1.4B Company Jan 16, 2020

Show notes

The Away Luggage CEO was under a lot of scrutiny for creating a toxic work environment at the $1.4B valuation startup and is now announcing a return to the company as a Co-CEO. What does this mean for the culture at the company? Will the leader be able to recover from the damage?

Tune in to hear Eric Siu explain why Steph Korey's return to the company after resigning due to the scandal about toxic culture might be bad for the company.

Click here to watch the full YouTube video

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What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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Is the Sony Vision-S a TRILLION Dollar Business Opportunity? Jan 15, 2020

Show notes

What is the Sony Vision-S? Did Sony make a smart business move?

Tune in to hear Eric Siu share his thoughts on why Sony's decision to venture into the electric car space positions them to be the premiere supplier for many electric car parts and entertainment options.

Click here to watch the full YouTube video

Leave Some Feedback:

What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
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