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Lessons of a Lashpreneur — Business
Lessons of a Lashpreneur

Hello My Fellow Lashpreneurs!

– Are you toying with whether you should venture out on your own to start your very own lash business?

– Have you been an independent contractor or room renter for a while, but stumped on how to build a larger clientele…or even better, one that’s willing to pay full price?

– Have you booked yourself solid with an amazing clientele and are overworked, exhausted and frustrated that you have no life outside of lashing?

– Are you sick of Groupon clients?

– Are you tired of working harder and not smarter?

– Are you an accidental business owner and are clueless about the ins and outs of running a business?

If you said “YES!” to any of those questions, then you have come to the right place my friend! The Lashpreneur is for those of you looking for answers, guidance and practical tips that you can implement into your lash business TODAY to START, BUILD, and GROW a thriving Lash Business on your own terms!

Also check out https://www.thelashpreneur.com for all sorts of lash biz golden nuggets and how we can work together to take your lash biz to the next level!

I welcome and congratulate you on taking the first step towards stepping into your badass business self!

Have a good one!

Tara

Latest Episodes:

Results vs. Transformation: Why the Journey Matters Most Sep 25, 2023

Show notes

Welcome to the latest episode, folks! Today, I'm spilling the beans on my wild four-month ride with CrossFit, where I even dared to sign up for a competition. But you know what? This journey has taught me something priceless – it's not about the trophies; it's about the transformation!

We'll dig deep into the idea that the real magic happens when we step out of our comfort zones. In life and business, we often get caught up in chasing external achievements, forgetting that the true gold lies in becoming the best versions of ourselves.

Comfort zones? Well, they're cozy, but they won't make you grow. The real growth happens when you venture out, even if it feels daunting, because that's where the real treasure lies. Remember, wherever you go, you take yourself with you!

So, let's stop fixating on the results we desperately crave. Instead, let's celebrate the journey, even when it gets tough. The results? They'll naturally follow, but you won't be so hung up on them. Ready to step out of your comfort zone? Leave a review on iTunes, and let's inspire others to embark on their transformative journey today! 🌟

Bad Hires, Toxic Team Members and Team Walkouts Sep 18, 2023

Show notes

Taking 100% responsibility for the results in your business is how you effectively problem solve any people or process issues!

In this team building chat - we're diving into how to avoid bad hires, toxic team members and team walkouts. If you find you are consistently struggling with any of these challenges - YOU are the common factor sis - and YOU are also the solution to prevent these patterns from continuing on in your business.

If you're interested in learning more about building a profit producing team with less stress so you can create a well-oiled machine of a team, DM #hire and let's chat about what challenges you're facing in growing a team!

If you're looking for a STELLAR payroll company to simplify your payroll processing and new hire onboarding - I can't recommend GUSTO enough! It is the payroll company we use and recommend to all our team building clients - and you can receive $100 for running your first payroll with gusto by heading to www.thelashpreneur.com/gusto

Hustle Culture Won't Get You Paid Sep 08, 2023

Show notes

Join me and Team Lashpreneur Coach Victoria Parrish of Lashtastic Lounge for a chat on taking the stress and "hustle" out of running a business!

Knowing your numbers is how you start to pay yourself and GROW your pay, your profits, and your progress as a business owner.

Unfortunately - the toxic "hustle" culture is bred from an employee mindset that has you overworking and waiting for "someday" for you to get some freedom in your business.

So if you want more time/financial freedom - you have GOT TO KNOW YOUR NUMBERS!

The Poplin laundry service has honestly changed my life and saved me SO MUCH TIME! For $1 a pound, they'll pick up your laundry from your house and bring it back the next day—with free delivery! It'll be washed, dried, folded, sorted—ready to be put away. Use this link to get $10 off your first order. You can thank me later! www.thelashpreneur.com/poplin

Tomorrow is the LAST DAY to sign up for my Know Your Numbers Masterclass at the discounted price of only $19 USD. The price goes up September 9th at midnight (New York Time). To learn more about this masterclass so you can TAKE HOME MORE PAY (and stop hustling so dang hard) head to www.thelashpreneur.com/knowyournumbers

How Does A Biz Coach Know What You Should Do Next In Business? Sep 05, 2023

Show notes

"What lash training do you recommend?" "Do you think I'm ready to hire?" "Should I move into this new space that has great walk by traffic?" "I was thinking of raising my prices but I'm not sure if I should, what do you think?"

How do I know how to support someone in coming up with the best answer to their business when every business is different?

Data Based Decisions and Crystal Clear Goals - that's how!

Join me for an inside look as I share just how I and my Team Lashpreneur Coaches are able to advise and support the growth of 100s of businesses all over the world to grow sales, decrease expenses and TAKE HOME MORE!

And if you're ready to learn how to Know Your Numbers so that you can TAKE HOME MORE - join me this weekend for my Know Your Numbers Masterclass happening LIVE this SUNDAY, September 10 at 11:00am Los Angeles times (yes, the replay will be available and you'll have access to this training for life!)... AND IT'S ON SALE for only $19 usd (price triples September 9th at midnight)

Sign up for this training at www.thelashpreneur.com/knowyournumbers

Inside this class you're going to learn IF your business is profitable (and by how much) AND the exact action steps to take to INCREASE the PROFIT in your business so you can TAKE HOME MORE... OR YOUR MONEY BACK!

In other words, if you don't walk away from this class knowing if your business is profitable or not AND what your next step is to increase profitability in your business, all you need to do is email Rachel on my customer success team at hi@thelashpreneur.com and I will happily refund 100% of your funds - no questions asked. PLUS you get to keep all the recordings and workbook!

Top 3 Ways to Face Your Fear of Financial Failure Sep 01, 2023

Show notes

Tune into the latest episode "The Top 3 Ways to Face Your Fear of Financial Failure." In this real talk, I share practical steps to banish financial fears and boost your biz. From flipping failure to understanding money mindsets, let's break it down together.

Highlights:

Choose your outcome, don't let it choose you.
Define your fear, make it concrete, solve for it.
Partners' or family's opinions? Take 'em with a pinch of salt.
A 4-step formula for a fearless financial mindset.

Get ready to make peace with your money monsters! Listen now and let's conquer those fears.

🚨NEW TRAINING ALERT🚨 Registration is now available for my Know Your Numbers Masterclass happening LIVE on Sunday, September 10th at 11:00am Los Angeles Time/2:00pm New York Time (7pm London/Sept 11th at 4:00am Sydney)

To Register or Learn more about this Masterclass so YOU CAN TAKE HOME MORE CLICK HERE.

Feelings, FOMO and Finances…The Trifecta of Stressed Out Lashpreneurs Aug 28, 2023

Show notes

Ready for a new episode on this week's podcast - that's all about turning your beauty business into a profit-churning powerhouse? We've got just the podcast guest that'll inspire you to want to get off the roller coaster of emotions that running your business has you on!

🔮 Unveiling the Magic of Data-Driven Success! 🔮

We know, we know –finances and numbers might sound as exciting as waiting for your lash glue to dry. But what if we told you that mastering the art of data-driven decisions could transform your biz owner journey into a spellbinding saga of growth and prosperity?

In our latest episode, we're spilling the secrets with none other than Dreama Destiny-Har, long time student of mind and current Momentum Mastermind member who is sharing just how much shifting her focus from feelings to facts has transformed how she runs her business!!

Episode Highlights:

(05:33) Cracking the Code with Data: How making decisions based on real data can be the secret sauce to whip up success and growth in your lash business.
(06:44) Emotions vs. Cold Hard Facts: Dreama spills the tea on her rollercoaster decisions, from space changes to service upgrades. Lesson learned: ditch the drama, embrace facts, and watch your life change.
(13:20) Rocking Your Biz with Numbers: Unravel the mystery of "knowing your numbers" – it's not just jargon. It's about crafting a profitable business so you can actually be successful, not just faking success to impress.
(14:07) Bridal Makeup Dreams and Data Driven Choices: Dreama shares about her quest to bring back bridal makeup services when the reality is that through dissecting data, brainstorming alternatives, and prioritizing time freedom and profitability - she actually surprised herself at what the data said!
(25:06) Profit Boss and Time Freedom: Tara and Dreama reveal the magic trick to getting more time back in your business: boost profits and free up funds to outsource or hire.
(27:53) From Math Misfit to Data Diva: Dreama's confession: numbers used to be scarier than Tammy Faye Bakker's clumpy mascara. But guess what? Now she's jazzed about financial analysis. It's like solving a puzzle that leads to more dough.
(31:04) Party at the Know Your Numbers Fiesta: Tara unveils the Know Your Numbers Masterclass! Imagine decoding finances with the ease of ordering a latte. Psst, it's a path to mega business know-how and moolah.
(31:32) Roll Up Your Sleeves and Let's Learn: Tara and Dreama wrap it up with a friendly nudge: jump into the podcast, shake hands with the masterclass, and level up your financial wisdom. Your lash empire awaits!

P.S. 🚀 Are you ready to decode your financial fairy tale? Don't miss out on our upcoming Know Your Numbers Masterclass – where we make numbers as fun as a popping a new client's full set cherry! Registration for this class kicks off on September 1st! If you want to be notified as soon as registration is open so you can lock in a special email discount on the class… head on over to www.thelashpreneur.com/kynwaitlist and add your name and email to the waitlist!

Meet the Most Dedicated Member of The Lashpreneur Society - Takeydia Smith Aug 21, 2023

Show notes

Welcome back to another power-packed episode of the Lessons of a Lashpreneur Show! Today, we're diving deep into the incredible journey of Takeydia, a long time Lashpreneur Society member from Miami, Florida. Get ready to be inspired, motivated, and ready to conquer your own lashpreneur dreams!

🎧 Listen to the episode here: https://www.thelashpreneur.com/244

Here's some highlights from today's episode:

[8:12] - Takeydia spills the beans on her favorite aspects of the Lashpreneur Society family. Learn how this tight-knit community is unlike any other in the industry, providing unwavering support and camaraderie that nurtures success.
[10:41] - Discover the transformative magic that stems from connecting with like-minded women. Takeydia shares how receiving support from fellow business owners can be a game-changer, propelling your journey forward in ways you never imagined.
[11:38] - Curious about the wealth of knowledge inside the Lashpreneur Society? Tune in to find out! Explore the wide array of business trainings and topics that Tara and her team cover, each designed to empower you on your entrepreneurial path.
[13:17] - Join Takeydia as she traces her remarkable journey from a new business owner to a thriving solo entrepreneur and, most excitingly, her venture into the world of education. Learn how the Lashpreneur Society played a pivotal role in her growth.
[15:34] - Brace yourself for a revelation! Uncover how the insights and strategies Takeydia gained within the Lashpreneur Society seamlessly translated into the development of her educator business brand. The power of knowledge knows no bounds!
[17:46] - Still debating whether business coaching is your next step? Takeydia shares her invaluable advice. If you're standing at the crossroads, wondering whether to dive in, her perspective might be just the push you need.

This episode is jam-packed with wisdom, heart, and a whole lot of lashpreneur magic. Whether you're a seasoned pro or just starting out on your journey, Takeydia's story will resonate deeply and inspire you to reach for the stars.

So, grab your headphones, get comfy, and dive into this must-listen episode that's bound to ignite your lashpreneurial spirit!

ALSO SAVE THE DATE! I've created a BRAND NEW TRAINING I'm teaching LIVE on September 10th called "Know Your Numbers Masterclass". You've heard me talk about how important data-based decision making is in your business and I keep hearing just how confusing knowing your numbers and managing the money side of your business is - so I created this very easy to follow training so by the end of the class you'll know if your business is profitable (or not!) AND one area to focus on in your business to INCREASE your profits! Registration for this class starts on September 1st! If you'd like to be notified when we open up registration - get on the waitlist here: www.thelashpreneur.com/kynwaitlist and I'll send you the link to register FIRST!

BEST OF - The Money Mindset Episode You Have to Hear Aug 14, 2023

Show notes

I wanted to do a deep dive on money mindset and how the most toxic phrase thrown around in our industry is useless to help you grow your business and adjust prices.

"Charge Your Worth" 🤮

What does that even mean? Have you ever stopped to think about how you would even go about charging your worth? I think most people giving that advice mean it to raise your prices, but if you don't have any clients at your current pricepoint, raising your prices certainly ain't going to help you make more money… but hey – at least you're "charging your worth now".

So on this week's podcast episode – I'm sharing ACTIONABLE steps you can use to identify a profitable price point for your business.

I share how you can reframe the meaning money has in your life, how to reassign looking at money through the lens of what's possible as opposed to your current circumstances, how to help your clients see the value of what you offer before you ever introduce price, AND keeping your money mindset out of your client's pocketbook.

This is one of those must listen to powerful mindset episodes that can really help challenge limiting beliefs around money that are so common in our industry.

Episode Highlights:

[7:38] – Money is neither good nor bad
[9:26] – Your treatment with money is a learned experience
[12:41] – An exercise to change your perspective of money
[18:19] – Your job is to make your client understand your service value
[19:53] – The whole point of having a business is to make money

NEW TRAINING ANNOUNCED: Mark your calendars for September 10th when I'll be hosting my "Know Your Numbers Masterclass". Too many Lashpreneurs are focusing on increasing sales and clientele, but losing money every single month and barely paying themselves! In order to pay yourself as the biz owner - your focus should be on increasing PROFIT and not necessarily sales. Registration for the masterclass will be opening soon - but if you get on the waitlist NOW - I'll be sure to send you a killer discount for you cause I like to reward ACTION TAKERS: www.thelashpreneur.com/KYNMasterclass

BEST OF - I Don't Want You To Know My Secret – But Here It Is! Meet my Coach James Wedmore Aug 07, 2023

Show notes

Well well well…

I suppose this is about the time where you're expecting me to tell you what my secret to building my business is. As you might already know, I transformed my in person lash business to a fully online, multi six figure business, with the help of this one thing…

But before I tell you, it's not exactly WHAT it is, it's WHO it is…

Yes people, on this week's podcast episode, I am joined by my business coach and mentor, James Wedmore!

I am so beyond thrilled to have him on the podcast this week because he has played a major role in helping me get to where I am today. In today's episode we're diving into three major key points:

1) Beliefs vs Facts

2) Overcoming Fear & Scarcity

3) How to Get Unstuck When You Feel beat down

Now I will tell you, this episode is a long one, but it is an absolute must must must listen. In this episode, James shares the same critical mindset shifts that he has taught me in the past when I was first beginning my journey of entrepreneurship. These perspectives have changed my entire business…

Heck, they've changed my whole life!

I would not be the businesswoman I am today without the lessons that are taught within this episode. So let's dive in!

To find out more about James, you can visit his website, follow him on Instagram at @businessbydesign, or listen to his podcast called "Mind Your Business"

BEST OF - Coaching Corner – How to Get Started in Business as a New Lash Artist with Listener Sarah Anderson Jul 31, 2023

Show notes

I was recently asked by a new lash artist just how to get started in running a business once she's got her license and I thought this would be a great opportunity to do some coaching for her on this week's podcast episode!

So I did just that!

If you are new to running a business or heck – to the beauty industry in general – this call is going to be incredibly relatable!

And for those of you who have been around for a hot minute – my guess is that there's some tips and strategies that I'm going to share in this episode that will help you streamline your business and maybe even help future students of yours if you ever want to teach others to get going in the lash world!

Here's some highlights from this week's Coaching Corner episode of the Lessons of a Lashpreneur Show:

[7:18] – Working with the end in mind
[10:49] – Defining Success and how to get clear on what you're working towards
[13:14] – What is it Sarah is working towards as she struggles to get clarity on WHY she wants a business
[16:21] – We define what Sarah's Highest Value is in wanting to have a business of her own – Security
[19:29] – How to tie money as a tool to create a plan to get the feeling of security
[20:32] – The two ways to increase the profitability in your business
[23:03] – How Tara looks at money and budgeting when it feels overwhelming
[25:01] – Pricing conversations around money mindset
[28:03] – Fill pricing is our bread and butter
[29:58] – How many fill clients do you need to reach a monthly income goal
[31:23] – Determining how many clients you need a day to reach your goal income
[33:36] – How to control expenses in your business when you're new
[36:03] – Tips for new Lash Artists on supply ordering and artistry
[38:22] – Clarity on what's getting in the way of your business moving forward
[41:28] – What to do when you're a brand new lash artist to get practice

Would you like to get coached on an upcoming episode? If so – you can apply to come on the podcast to get Coached by me here: www.thelashpreneur.com/lolcoach

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