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Lessons of a Lashpreneur — Business
Lessons of a Lashpreneur

Hello My Fellow Lashpreneurs!

– Are you toying with whether you should venture out on your own to start your very own lash business?

– Have you been an independent contractor or room renter for a while, but stumped on how to build a larger clientele…or even better, one that’s willing to pay full price?

– Have you booked yourself solid with an amazing clientele and are overworked, exhausted and frustrated that you have no life outside of lashing?

– Are you sick of Groupon clients?

– Are you tired of working harder and not smarter?

– Are you an accidental business owner and are clueless about the ins and outs of running a business?

If you said “YES!” to any of those questions, then you have come to the right place my friend! The Lashpreneur is for those of you looking for answers, guidance and practical tips that you can implement into your lash business TODAY to START, BUILD, and GROW a thriving Lash Business on your own terms!

Also check out https://www.thelashpreneur.com for all sorts of lash biz golden nuggets and how we can work together to take your lash biz to the next level!

I welcome and congratulate you on taking the first step towards stepping into your badass business self!

Have a good one!

Tara

Latest Episodes:

Escape the Time Trap - How to Stop with the "Never Enough Time" Dilemma Dec 04, 2023

Show notes

Welcome to another episode of The Lessons of a Lashpreneur Show! In this week's episode we're putting you into the driver's seat of your life and aiming to put you in a place of power over where your time is spent so you can experience more TIME freedom and LESS guilt/shame/stress around all the things on that endless to do list!

I always love to know your thoughts about how this episode connected with you AND to see how y'all are listening to the episodes! Share your thoughts or show us where you're listening to this episode on Instagram and tag us @lessonsofalashpreneur

Episode Highlights:

Strategic Time Investment: We explore the pivotal role of evaluating where your time and energy is best spent to get a positive return on your "time" investment in growing your business.
Team Building Dynamics: Discover the power of assembling and leading a high-performing team to amplify your business and get your time back!
Perspective Shift on the "Never Enough Time" Belief: I challenge the belief of trading personal time for money and offer insights into where your time is genuinely best spent for YOUR LIFE.
Client Lifetime Value: Learn how a one-hour marketing effort can translate into substantial sales increase over time, emphasizing the significance of long-term client relationships and team building!
Empowering Moms in Business: As a fellow mom with young kiddos - I share practical advice for moms in business, navigating the delicate balance between personal and professional priorities.

Join me as I passionately dissect the myths around time management, guiding entrepreneurs toward efficient business scaling without scaling your time IN the business. Drawing from my own personal experience, I'm a huge advocate for intentional decision-making, team empowerment, and aligning actions with long-term goals for every single one of you.

Ready to have your business SOAR in 2024? If you're ready to stop trading YOUR time for money and to start growing your business without growing your time spent in it - I invite you to apply for our Team Building programs at www.TheLashpreneur.com/apply and we can connect on a 1:1 strategy call to discuss how you can regain control of your time and LAUNCH your business to new heights!

How Our 6-Figure Clients are Planning for 2024 Nov 27, 2023

Show notes

Set your 2024 up for success by following what our multiple 6 & 7 figure clients do to goal plan and strategize major growth in their business with the latest episode, unraveling the keys to effective goal planning for your lash and beauty business. We dive into the significance of crystal-clear goals, dissecting how each decision either propels you closer or farther away from success and you'll learn about the steps we teach our mastermind clients on how to make decisions much easier with long term, big picture goal planning.

Highlights:

🚀 Master effective 1 year, 3 year and 10 year goal planning strategies.
🤝 Cultivate a compelling mission statement that helps you get clarity on what the next best step is for your business based on your goals.
🌟Learn how concrete, long term goals combined with a stellar Mission statement is a game changer for the growth of your business (and your current or future team!).

Ready to break free from trading your time for money and ready to grow your business and team the "right" way? Let's grow your team together inside of Momentum Mastermind - start by applying for the Momentum Mastermind Program at www.thelashpreneur.com/apply. Step into a future where your business thrives, granting you the freedom to savor success without sacrificing your time. If you're interested in learning more about the VTO - Vision, Traction Organizer, check out "Traction" by Gino Wickman here: https://amzn.to/46qjNOd

The Breathwork Episode: This ONE tool changed my life Nov 20, 2023

Show notes

🎙️ Ready for a breath of fresh air? 🌬️ In this latest episode, we dove into the transformative world of breathwork, and I can't wait to share this incredible practice with you. It's like hitting the reset button for your soul. It helps you release deep-seated emotions, whether they're big or small, and allows you to find freedom and clarity in the present moment.

I've had some extraordinary experiences with breathwork, from my first life-altering experience with Breathwork in Sedona during the pandemic to processing the aftermath of a divorce. This practice has been pivotal in my healing journey, and it can be for you too. It's a safe space to embrace all your emotions and reach for your higher self.

You'll hear testimonials from clients of mine like Victoria, Amber, and Danielle, and their stories are just a glimpse of the incredible impact of breathwork. They discovered a path to healing, personal growth, and a lighter, more balanced life.

If you're ready to explore breathwork and write your own testimonial, DM me "BREATHWORK" on Instagram @thelashpreneur and let's chat about this incredible journey. It's like 10 years of talk therapy healing in one session! 🌟

She Hired 8+ Team Members Last Quarter and Crossed the Million Dollar Mark Already with Momentum Mastermind Member Berlyn Ramirez Nov 13, 2023

Show notes

In this episode, we're diving into the amazing transformation of one of our Momentum Mastermind Members, Berlyn Ramirez, of Sugar & Glow Salon with 2 locations in Southern California. From a solo operator to a flourishing salon owner with two locations and a staff of 18! MAN has she got some valuable lessons to share on hiring for team culture and finding GREAT hires! AND she's already crossed the Million dollars in sales mark as of October of this year!!!

Highlights:

Berlyn's revamped hiring process based on what we teach inside of Team Building Program, Society Xcelerator, unleashes team cohesion and profit producing team members!
Listen to her personal growth wins through emotional regulation in the face of business challenges and how she navigates managing such a large team over 2 locations.
Find out how processes in her business now lets her enjoy a work-life balance, where she's no longer in the treatment room and is able to work ON the business and no longer IN it.

You can experience similar transformations in your business. Just DM us on Instagram www.instagram.com/thelashpreneur with the word #Hire, and let's talk about your team building goals and challenges and see what processes your business may be lacking to get you (and your current or future team) to the next level! Berlyn's success story shows that with determination and the right support, you can turn your dreams into reality. So, let's chat about your journey today!

7 Lessons for 7 Years of Being the Lashpreneur - Anniversary Episode Nov 06, 2023

Show notes

It's been seven incredible years since I started this Lashpreneur journey, and in this anniversary episode, I'm sharing seven vital lessons learned during this WILD ride. I dive deep into the 7 takeaways these last 7 years have taught me about business and life.

Simplify Marketing: Overcomplicating marketing often leads to scattered efforts. The secret is to find what works and stick to it.
Know Your Numbers: Understanding and tracking your data is crucial for growth. It's all about making data-based decisions.
Choose Your Perspective on Failure: Failure is not the end; it's a chance to learn and improve. Keep moving forward, and you'll never truly fail.
Urgency is Relative: Urgency can lead to reactive decisions. Learn to manage and regulate it for better, more sustainable solutions.
Shiny Object Syndrome: Shiny objects often cost more than they earn. Don't get distracted from the path you're on.
Progress Over Perfection: Perfectionism can be paralyzing. Focus on taking action and learning as you go; progress is more valuable than perfection.
Master Your Mindset: Your mindset is the ultimate key to success. Embrace the journey of becoming who you aspire to be.

As we celebrate these seven years of Lashpreneur, I invite you to explore the Lashpreneur Society. Try it out with a 7-day trial for just $7 at www.thelashpreneur.com/7daytrial. Join our community of driven, supportive women and empower your business journey. Your dreams are worth pursuing now, not tomorrow. Cheers to your success!

Now, let's continue this amazing journey. Join me in the Lashpreneur Society, and let's conquer your business goals together. See you there!

Your 2023 Holiday Success Checklist Oct 30, 2023

Show notes

In this podcast episode, we dove into Your Holiday Success Checklist for a successful holiday season in your lash and beauty service business. Here's a quick summary:

Plan Ahead for the Holiday Rush: Anticipate and strategize for the increased demand during the holiday season.
Smart Marketing: Learn why you shouldn't compete with the retail giants on Black Friday and when to market your services effectively.
Holiday Decor and Gift Cards: Spruce up your salon with festive decor and make sure you have gift card options in place.
Client Appreciation: Consider when and how to show your clients appreciation without creating awkward expectations.
Marketing Funnel: Understand the different levels of marketing strategies, from desire to interest to awareness.
Boost Reviews and Referrals: Start asking for referrals and reviews from your clients.
Emphasize Pre-Bookings: Encourage your current clients to pre-book their appointments to ensure you're fully booked.
Raise Your Prices: If you're too busy or fully booked, consider a strategic price increase.

For more in-depth insights and actionable steps to fully maximize your 2023 holiday season, check out the Holiday Success Masterclass mentioned in the episode inside of our Lashpreneur Society Coaching Program. Preparing your beauty service business for the holiday season has never been easier. Check out the Lashpreneur Society our signature program to help you go from overlooked to fully booked for 7 days for $7 at www.thelashpreneur.com/7daytrial

The TWO Questions to Ask in a New Hire Interview Oct 23, 2023

Show notes

Hey there, Lashpreneurs! 🚀 In today's podcast episode, we're going to spill the beans on the two MUST ASK questions you should always ask when you're hiring. Believe me, these questions can be total game-changers when it comes to building your dream team.

Whether you're a seasoned pro at hiring, a newbie, or just thinking about it, these questions will save you time and help you find the perfect fit for your business.

🌟The 3-5 Year Vision: In the first phone interview, slyly pop the question about where they see themselves in three to five years. Sounds simple, right? But it reveals a lot. Do they want to grow with your company or have ambitions to start their own business? This can be a deal-breaker, and we'll tell you why.
🌟The 1-Year Gratitude Question: Fast forward one year from now. Ask them what they'd be grateful for if they've been with your company for that time. This question uncovers their real motivation and values. Are they all about the money, or do they appreciate your team's culture, mission, and job satisfaction?

By using these questions, you'll spot the right candidates who'll embrace your company's vision and vibe.

And here's the deal: If you're ready to learn more about assembling your dream team and stop trading your precious time for money, and you want to stop trading your time so you can start growing your biz without growing your time spent in it - you can apply to jump on a free team building strategy call with me and talk about your team building goals at www.thelashpreneur.com/apply.

This episode is a total must-listen! You won't believe how much it can revolutionize your hiring game. 🎧💡

Unleashing Your Potential - Lessons from Getting Out of Your Comfort Zone Oct 16, 2023

Show notes

🎙️ Hey there, my amazing podcast fam! 🎧 Have you ever found yourself chasing a goal so hard that you're practically holding your breath until you achieve it? Well, that used to be me too, until I had an incredible revelation that I just had to share.

In this episode, we dive deep into me getting WAAAAAY outside of my comfort one at my very first team CrossFit competition experience as a newbie to Crossfit (only been serious about it for about 2 months), where I discovered that the journey matters WAY more than the results. 🏋️‍♀️ I've learned that focusing on who you're becoming along the way is far more rewarding than any end result.

🕒 Tune in at [2:20] as I share the initial doubts and fears I had before the competition began. Spoiler alert: I was way out of my comfort zone!

🤩 Then, head over to [6:32] to hear about the power of consistency. Even when I didn't place first in every event, our team's consistency and resting your key people made all the difference.

💪 Finally, in [11:40], I discuss why embracing the journey can lead to more lasting fulfillment and growth.

So, my fabulous pod friends, I invite you to listen to the full episode and take a step towards embracing the journey in your own life. And if you enjoyed this episode, please do me a huge favor – hop over to iTunes and leave a review. Your feedback means the world to me! 🌟

Until next time, keep rocking those goals and enjoying every step of the journey. 💃🎉

How I Mastered my Mindset AND Overcame Anxiety Oct 09, 2023

Show notes

Let's dive into this week's episode where I'm sharing my personal journey of the three key steps that have transformed my life, helping me conquer anxiety, prioritize self-care, and cultivate a positive mindset.

🌟 Prioritize Self-Care: I've been there, relying on unhealthy habits to cope with life's challenges. Discover how neglecting self-care can lead to self-sabotage and the crucial steps you can take to break free.

🌟 Understanding Your Brain and Hormones: Learn how to navigate the chemistry of stress and happiness to your advantage. Uncover the power of hormones in controlling your emotions and find natural ways to boost your well-being.

🌟 Changing Your Self-Talk: I'll share how altering the way you talk to and about yourself can be a game-changer. Embrace self-compassion and positive self-talk to rewire your mindset for success.

Episode Highlights:

[2:07] Prioritizing self-care to break free from self-sabotaging behaviors.
[6:07] Exploring the role of hormones in managing stress and happiness.
[13:20] Transforming your life through self-compassion and positive self-talk.

Ready to take charge of your life and work on your mindset? Grab my Mind Your Business Mindset trainings for just $11.11 - an exclusive promotion for my podcast listeners! It's time to thrive and empower yourself! 🚀

Unmasking Social Media: Why Follower Count is Overrated Oct 02, 2023

Show notes

In today's episode, we dive deep into the world of social media marketing and debunk some common myths. I spill the beans on why follower count isn't the be-all and end-all, and why obsessing over pretty pictures might not be doing your business any favors.

We explore how to create content that truly resonates with your ideal clients and why authenticity reigns supreme. I share some invaluable insights into the marketing funnel, showing you how to guide potential clients from strangers to loyal customers.

Discover why follower count is not the ultimate metric in social media marketing and why engagement matters more.
Learn how to create content that resonates with your ideal clients and the importance of authenticity.
Gain insights into the marketing funnel and how to guide potential clients from strangers to loyal customers.
Find out why profitability should be prioritized over sales and how successful businesses use diverse marketing channels.

Discover how you can supercharge your beauty business by signing up for my free Overlooked to Fully Booked Masterclass. Don't miss out – head to www.thelashpreneur.com/masterclass now to secure your spot in the next class! It's time to level up your biz skills. 💪🌟

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