I Am Your Korean Mom

Latest Episodes:

37. The one question that can foretell your marketing success Jan 21, 2020

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How do you know if you're on the right trajectory with social media marketing? How do you know it's working?
A lot of people think it's the numbers. The amount of money earned, followers gained, likes, comments, DMs.
But what if those don't point to longer-term success?
In this episode, I have one powerful question that will reveal something more important than all of that.

36. Why you shouldn't fear intimidating people Jan 17, 2020

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Not everyone will like the way you market.
And that's good news.
Your offer is not for everyone.
In this episode, you will learn how to reframe the negative feedback you might get on your marketing, and how to avoid getting sidetracked by letting the wrong people shape your message.

35. What to do when you tried everything and it's not working Jan 14, 2020

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You've been writing, recording videos, posting photos, making offers, adding the right hashtags... and still, crickets?
If you think you've been experimenting and trying everything, but still not getting the results you want, this episode is for you.
Trying things and showing up is important, but it's not enough.
I share the key question that will give you insight into what's really been going on, and reveal exactly what next step to take.

34. Why buyers are always lurking Jan 10, 2020

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Every single successful online business owner I know knows this to be true: people who end up buying are rarely the people who were already liking and commenting on your posts.
In other words, most of your buyers will come from lurkers.
Here's how to take advantage of all the lurkers already in your orbit, and get them ready to buy.

33. Quick tip: How good people lie on social media Jan 09, 2020

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32. How to leave your people spell-bound Jan 07, 2020

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There's marketing, then there's magic.
I have my people often telling me, "it's like you cast a spell...."
You can try to convince or cajole prospective customers ... or you can compel them so powerfully, they don't know what hit them.
In this episode, I'll teach you a simple way to do that.

31. How to think about vulnerability hangovers Jan 02, 2020

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Vulnerability hangovers are NOT fun.
But they're pretty unavoidable if you decided to take up space and market in a way that your business deserves.
In other words, if you're feeling them, it's probably a sign that you're doing something right.
You don't have to avoid them if you know how to manage those feelings. Learning how to manage my own has made all the difference for my business.
In this episode, I share my exact "thought hacks."

30. 3 thoughts that sabotage your marketing (and how to override them) Dec 31, 2019

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As I reflect back on 2019, I can recall three thoughts that had the biggest impact on my marketing and sales.
These weren't new empowering thoughts.
Rather, they were old, sneaky thoughts I'd learned how to recognize and OVERRIDE.
They're not necessarily super 'negative' thoughts. They are subtle, they feel true, and they'll sabotage you at every turn!
In this episode, I share how I worked with them, and how you can, too.

29. My only regret about this podcast Dec 28, 2019

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I don't regret a lot, but there is one regret I have about this podcast.
And chances are, the same thing might be a problem for you, too.
Find out how you can prevent such regrets!

28. Why NOT to stop marketing during the holidays Dec 24, 2019

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Are you giving yourself a break from marketing on social media?
Because... after all, "it's the holidays"?
Be curious about the real reasons why, because they could be sabotaging your business the rest of the year.
In this episode, I present you with ideas for how to recognize what's going on, and think differently.

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