I Am Your Korean Mom

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27. How I built my social media confidence Dec 20, 2019

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When you're confident on social media, it's easy to do business.
You show up consistently, and speak powerfully, which draws people to you. You make offers boldly, and often, which creates sales.
I am one of the most confident people I know. And I now have a career teaching people how to be confident on social media.
But I wasn't born this way. I worked on it intentionally over time.
In this episode, I share with you the one powerful tool I used to build my own confidence.

26. How to take the anxiety out of making offers Dec 17, 2019

Show notes

The more offers you make, the more you can sell.
No offers made = no sale.
Obvious, right?
But no matter how awesome your product is, making offers on social media can be nerve-wracking.
But it doesn't have to be.
When you know how to actually enjoy making offers, you'll do more of it... and end up with more sales, more profit!
In this episode, I share how to think about making offers that takes a lot of the stress out of it.

25. Why people don't take you up on your FREE offer Dec 13, 2019

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Often, the best way to start selling is to offer things for free so people can get to know the quality of your work.
So people offer things like freebies, webinars and mini coaching calls online, free of charge.
But you might have noticed that not all of those offers actually SELL.
And it's easy to get super discouraged when no one takes you up on the offer even when it costs nothing.
If this happened to you, there's no reason to get down on yourself. Here's why nobody 'bought' your free offer, and how to fix it.

24. How to tell if you're hiding vs. discerning on social media Dec 10, 2019

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23. The painless way to write CTAs - Part 2 Dec 08, 2019

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Here is one power question to make CTAs so much easier.

22. The painless way to write CTAs - Part 1 Dec 07, 2019

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CTA = call to action
Writing a lot of CTAs is critical for having a successful business online.
I get so many questions about how to tack on CTAs at the end of posts or emails in a way that feels natural and inviting.
I have learned how to approach CTAs so that they always feel fun and simple to write.
In this episode, I talk about the exact mindset that I use for my own offers.

21. What my wedding taught me about social media Dec 04, 2019

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I just got married.
How I shared the experience on social media taught me two important things.
And yes... they could change how you show up to marketing.
Take a listen.

20. Why you shouldn't "push on pain points" Nov 30, 2019

Show notes

If you've been confused and conflicted about having to understand, and market to people's 'pain points', you're not alone.
In this episode, I present an alternative that will give you a lot more clarity... and more importantly, FEEL better.

19. The right way to be vulnerable on social media Nov 30, 2019

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Everyone talks about the importance of being vulnerable on social media. But what does that really mean?
There are a lot of ways to get it 'wrong'. We can easily be manipulative when we think we are being authentic.
Here's how to get it right.

18. How to deal with people's projections Nov 30, 2019

Show notes

If you have the courage to express yourself on social media, people will project their insecurities on you.
"She's fake."
"She's too intimidating."
"He's a show-off."
But you will be able to serve your people best, leave your unique mark on the world and profit... only when you say "F%@$ THAT!" to all that.
Here's how to be immune to other people's projections.

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