Growing Steady | Intentional Creative Business Podcast

Latest Episodes:

195 - 14 QUICK wins for business growth this week Mar 14, 2024

Show notes

This week, we’re all about action taking! We have a handful of tasks you should be able to accomplish this week to impact the growth of your audience and overall business.

Here are the 14 quick wins written out:

Rewrite your homepage so it speaks to a problem
Make your home page lead magnet obvious and enticing
Remove clutter from your site that isn’t converting
Make your lead magnet useful, specific, and efficient
Rewrite your opt-in copy to be based on a mini-problem
Try a welcome mat on your blog posts
Create a contextual lead magnet for your top 3 articles
Put search terms in your Instagram name
Add related “guide posts” to every piece of content
Use ConvertKit’s Creator Network/Recommendations
Include a “ways to work with me” section in emails
Name and “brand” your newsletter
Add formatting to make your newsletters scannable
If your podcast host has dynamic ad insertion, use it!

If you’re feeling frisky, send us an email and let us know how many of these 14 wins you HAVEN’T done yet and are going to next week.

🗣️ Send us a voice memo for ep #200! Head to podcast.wanderingaimfully.com and leave a voicemail with when you started listening to our podcast and a favorite episode, memory, or note to share. Thank you!

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🌟 GET READY! Our un-boring coaching program opens for enrollment March 11 - 26! You can learn more and jump on our pre-launch email list at wanderingaimfully.com/join

194 - A paid coaching program requires 4 crucial parts Mar 07, 2024

Show notes

For the last 5 years we’ve run a paid coaching program that includes a community. During that time, we’ve learned a lot about what works and doesn’t work and thought we’d break down in this episode.

We go over 4 crucial parts: The Audience, The Offer, The Community, and The Launches.

Not only do we share what has worked for us in each of those four categories, but we also share some ideas if we were to start over from the beginning. How would we build an audience from nothing? Would we still lean on email marketing? How would we facilitate a thriving community? And what would our sales and launch strategy be?

All of those questions and more covered this week! We hope you enjoy this chat and if you know anyone looking to start a paid coaching program or community, pass this episode on to them!

🎥 Check out Created By Wayne’s YouTube channel to see exactly what we’d do for audience building using YouTube: https://www.youtube.com/@createdbywayne

🗣️ Ask us a question! Head to podcast.wanderingaimfully.com and leave a voicemail if you have any questions you want us to answer in a future episode!

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🌟 GET READY! Our un-boring coaching program opens for enrollment March 11 - 26! You can learn more and jump on our pre-launch email list at wanderingaimfully.com/join

193 - Why we love lifetime pricing Feb 29, 2024

Show notes

Is lifetime pricing better than an ongoing membership model? What about individual course launches? And what if you only sell a $97 product? We go over all our thoughts on our lifetime pricing model in this episode and answer listener (and customer) questions!

There is no perfect way to make money with online business, but from our experience, using a lifetime pricing model to sell an online coaching program (WAIM Unlimited) OR a software product (Teachery) is a fantastic option that reduces stress, puts less overall pressure on sales and marketing, and creates a stronger connection with your customers.

Early on, we ran our WAIM Unlimited program as a membership and saw a monthly churn of 30% — which is NOT good 🥵. After a slight positioning pivot and rebrand of the offer to a Lifetime Program, our churn immediately dropped to ~3% and felt way more predictable and a win-win for us and our members.

Lifetime pricing isn’t for every business, but in this ep we share all our thoughts, lessons learned, challenges, and reasons we love it.

🎢 If you haven’t ready our WAIM Journey to Enough, you can read how we reached $33,000 MRR at wanderingaimfully.com/330

🗣️ Ask us a question! Head to podcast.wanderingaimfully.com and leave a voicemail if you have any questions you want us to answer in a future episode!

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🌟 GET READY! Our un-boring coaching program opens for enrollment March 11 - 26! You can learn more and jump on our pre-launch email list at wanderingaimfully.com/join

⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

💌 Want to get a weekly jolt of business inspiration and learn tactics and strategies that can help you increase profit, save time, and enjoy your work more? Sign up for our weekly email at wanderingaimfully.com/newsletter

192 - What happens when you lose momentum? Feb 22, 2024

Show notes

This week, we wanted to share an episode that was a bit more off the cuff. We had a friend visiting for a week, we both got sick, and momentum has slipped from our grasp! Now… what the heck do we do?

We share the steps we’re taking to regain momentum and we also talk through the idea of “starting ugly” and what to do with the feelings of wanting to change EVERYTHING.

If you take nothing else away from the episode, just do the following: Keep going.

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you at wanderingaimfully.com

191 - *NEW NAME!* ..... Growing Steady Feb 15, 2024

Show notes

Welcome to the next era of our podcast!!! After 5 years of the name “What is it all for?” we’ve rebranded to Growing Steady. The podcast content itself will stay the same, but it was time to evolve and grow 😉.

In this ep, we share the process and thoughts we had around changing the podcast name. We also go through the nuts and bolts of why we changed things up and what you can expect moving forward.

🗣️ Ask us a question! Head to podcast.wanderingaimfully.com and leave a voicemail if you have any questions about our lifetime pricing model that’s generated $1.5m in revenue.

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you at wanderingaimfully.com

190 - More ease doesn’t mean easy Feb 08, 2024

Show notes

This week, we share a bit of a roadblock we’re running into while focusing more on our online course software Teachery. And it’s not just one roadblock, it’s multiple, very technical, confusing, and difficult roadblocks 😂😂. Which is especially tough for us because our main business (WAIM) has become such a smooth operator over the course of 5 years.

While this episode may not be full of actionable tips and takeaways, we hope it’s a relatable conversation about what it actually takes when you’re at a starting point or pivot point in your biz!

Also, when things get challenging in your business, just remember: "You get to do this."

📜 Find our 5-step business checklist at wanderingaimfully.com/checklist

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you at wanderingaimfully.com

189 - 7 things you’ll need on your creator journey Feb 01, 2024

Show notes

To kick off this episode we’re sharing a “mini meltdown” that Caroline experienced the day before recording. We wanted to share that and talk about how we’re trying to reframe using Uncle Jhery as a metaphor/story to continue to move forward when we experience something difficult in growing our second business Teachery.

Then, it’s time to go through the 7 things to pack for the long-term journey as a creator. Tune in to the ep to hear us discuss discomfort, self-care, self-awareness, taking risks, self-belief, tunnel vision, and thinking long-term.

If you’re feeling frisky, jump on over to wanderingaimfully.com/contact and share the action item we mentioned at the end of the episode! 😜

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you at wanderingaimfully.com

188 - Where’s your resistance coming from? Jan 25, 2024

Show notes

Whenever you change something, whether it’s a routine, a process, or pivoting your entire business, there are so many unforeseen ripple effects that will create resistance. We bumped up against a few of these and want to share the emotions and roadblocks we encountered as well as how we worked through them as a team (even if it was difficult in the moment).

Join us as we talk about facing the “stuffed closet,” introverts doing customer interviews, and “don’t talk to me before lunch.”

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you at wanderingaimfully.com

187 - Taking a side project to a full-time project Jan 18, 2024

Show notes

This episode starts with an important question for 👩🏻‍🦰😂 and then we dive into a brief history of our online course software (Teachery) that’s been a side project for 10 years.

We walk you through four essential steps we’re taking this year to take Teachery from an afterthought in our work week, to priority #1! You’ll hear how we’re changing up our schedule to accommodate Teachery, the key mindset shifts that are motivating us, how we’re moving from vagaries to specifics, and what our goals are for the year. Those four things should help you do the same if you’re also want to transition a side project into a full-time biz.

💬 Let us know if you’re excited about getting a monthly check-in on our progress this year with Teachery?

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⚙️ Give Teachery a try today for free! Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you at wanderingaimfully.com

186 - Our 2023 year end review and 2024 preview! Jan 11, 2024

Show notes

We absolutely LOVE doing year end reviews! You can read the written version of this one with a few accompanying photos over at https://wanderingaimfully.com/2023-review

If you’ve never done your own year end review, we love the simple format of answering these questions:

What went well in 2023?
What didn’t go well in 2023?
What did you not do on PURPOSE in 2023?
What are you looking forward to in 2024?
What is a defining word to help guide 2024?

Simple questions, but very effective and fun to look back on each year (we’ve been doing this since 2015! 😱)

Here are the links we mentioned (aff links):

☕️ Hario Switch Coffee Dripper - https://amzn.to/47pagYv
🎬 Screen Studio - https://bit.ly/jasonscreenstudio
💻 Arc Browser - https://bit.ly/jasonarc
💌 ConvertKit - https://convertkit.com/jason

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✳️ Are you a freelancer looking to transition to digital products (selling online courses, etc)? Check out our free coaching session created just for you at wanderingaimfully.com

⚙️ Looking to create online courses with a platform that lets you customize everything? Give our course software a 14-day free trial at teachery.co

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