Stay ConnectedJoin your host and hype girl, Doone Roisin, for full access to the best knowledge, tips, and strategies from the world’s most exciting (and successful) founders & entrepreneurs doing multi 7, 8 & 9 figures in revenue – who happen to be women. This is the go-to space for early stage dreamers women-in-progress to be inspired to start their side hustle or business, and get help along the journey.
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Copyright: © 2022 Female Startup Club
Joining me on the show today is Sophie Bakalar, co-founder of FABLE.
FABLE is a direct-to-consumer product innovation studio that solves real problems for pets and their humans through thoughtful, functional designs. The brand leverages the latest research in pet wellness, designing the most convenient, versatile, secure, and durable gear to help you appreciate every moment with your pet –inside and outside the home.
In this episode we’re chatting through lessons learned after spending time working in VC, what to do and what not to do when you’re pitching your startup idea, how she built a 5,000 person waiting list through thoughtful design and why you shouldn’t keep your idea a secret.
LINKS WE MENTION:
FABLE's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Joining me today is Toyin Omisore from Roam Loud.
Roam Loud is a premium brand of activewear and athleisure apparel. Toyin is a Liberian-Nigerian American, born and raised in Rhode Island and was inspired to create this brand for two reasons; wanting to unapologetically create a lifestyle where brown skin is at the forefront and not an afterthought. And for Cynthia Grey, her maternal grandmother and second source of inspiration who’s personality and legacy embodied the essence of roaming loud in the world.
In this ep we’re covering how she launched the business while working her 9-5 and investing all the money she could directly into the brand, the key moments of growth and the pros and cons to being part of popups.
LINKS WE MENTION
Toyin's Instagram
Roam Loud's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Podcast: Boutique Chat
Promo code: FSG15 for 15% off Expires: 6/26/21
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Today I’m joined by Desiree Haller, Founder and inventor of SubSafe.
SubSafe is what I like to call a simple stroke of genius - and it truly is so genius I just couldn’t believe it didn’t exist already. SubSafe is exactly what it sounds like. It’s the first product designed to protect a sub sandwich in a cooler, and they’ve since expanded into an entire line of products all intended for outdoor use.
In this conversation we’re talking through the patent and trademark process, how they sold their beloved boat to fund the business and how they got the word out there on a $0 marketing budget.
Links We Mention:
SubSafe's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Community: Rachel Hollis
Charity: Children’s Organization - Provision Packs
Promo code: FEMALE for 20% off and good for 30 days from air date
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Joining me today is Gwen Lane, Founder of The Spark School. Usually I’m chatting to women in ecommerce but today we’re mixing things up! I was recently a guest on Gwen’s popular podcast, The Spark Show and today she’s joining us here to share her insights and learnings from along the way.
Gwen Lane is a seven figure entrepreneur and business coach who helps impact-driven content creators grow their influence and revenue through brand sponsorships and digital products. Since launching the Spark School in 2018, she's helped 5,000+ students worldwide through her online programs.
In this conversation we’re chatting about how to successfully build an online community and how entrepreneurs and small business owners should approach influencer marketing.
LINKS WE MENTION:
Gwen's Instagram
The Spark School's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Community: We Should All Be Millionaires: The Club
Book: We Should All Be Millionaires by Rachel Rodgers
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Today I’m chatting with Stephanie Morimoto, owner and CEO of Asutra.
Asutra is women-owned and women-led. They offer natural remedies for pain, sleep and rejuvenation. A few years ago Venus Williams loved Asutra’s product so much she decided she wanted to be part of building this incredible brand and has since become part owner and Chief Brand Officer.
In this episode we’re chatting about how to buy a business, how the partnership with Venus came about and the key learnings now that the brand has expanded into thousands of retail stores across America
LINKS WE MENTION:
Asutra's Instagram
Stephanie's Instagram
Stephanie's LinkedIn
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Government Agency Support: Small Business Administration
Newsletter: Direct to Consumer newsletter subscription
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Today I’m learning from Xenia Chen, the Founder of Threads.
Threads is a new direct-to-consumer luxury tights brand. By cutting out the middleman and working directly with their Italian factory, they’re able to offer customers a luxurious and high-quality pair of tights at a fraction of the going price.
We’re chatting about the differences between working with a Chinese manufacturer vs working with an Italian manufacturer and how to weigh up the pros and cons of both, the importance of doing deep customer research before building your brand and why Facebook marketing is key in driving growth.
On the topic of Facebook and Instagram ads, I want to take a moment to shout about our agency partner, Amplifyr. If you’re a small business looking to start outsourcing your performance marketing efforts to an agency feel free to shoot me through an email at hello@femalestartupclub.com to book in a free consultation. I’ve left my info in the show notes too.
LINKS WE MENTION:
Xenia's Instagram
Thread Website
Thread's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Promo code: FSCPOD - 20% off first order for new customers, no expiry.
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Today I’m chatting to Sarah Ribner, the Founder of PiperWai.
PiperWai is redefining everyday hygiene essentials-- starting with the first natural deodorant that uses activated charcoal to neutralize odor and absorb wetness. PiperWai products are consciously packaged and certified vegan, cruelty-free, and don’t contain common pollutants or toxic ingredients that harm the environment or our bodies.
In this episode we’re covering the struggles that come with creating a truly sustainable brand and what the downsides can be when it comes to things like packaging, the levers for growth in the beginning of building the brand that still work to this day and what can go wrong if your operations aren’t set up when you go on SharkTank.
LINKS WE MENTION:
PiperWai's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Podcast: How I Built This with Guy Raz
Community: Clubhouse
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Today I’m joined by Kendra Kolb Butler, the Founder of Alpyn Beauty.
Alpyn Beauty® is the first and only skin care line to sustainably harvest wildcrafted ingredients straight from the mountains of Jackson Hole, Wyoming. The plants they harvest are some of the hardest-working and most resilient botanicals that are conditioned to survive in an unforgiving climate (high altitude, low humidity, little oxygen, intense sun, harsh wind and heavy snowfall). When applied to skin, these plants perform just like they do in the wild—preserving, protecting and strengthening your skin for increased resiliency, which results in skin that looks, feels and behaves more youthfully.
We’re chatting about creating a unique offering and how you can approach the retail piece before you even place an order and how to get your brand stocked in the likes of Sephora.
LINKS WE MENTION:
Kendra's Instagram
Alpyn Beauty's Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Alpyn Beauty on the Today’s Show
Podcast: Female Start Up Club by Doone Roisin
Community: Clubhouse
Promo code: FEMALE20 - 20% off End of May 5/31
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Today I’m joined by the Founder and inventor of the world’s first flushable pregnancy test, Bethany Edwards.
Lia is an earth-friendly healthcare company on a mission to revolutionize reproductive health through the development of innovative products. The company's first product, which came to market just a couple of months ago, is the FDA cleared Lia pregnancy test – which is changing the historically wasteful product into a plastic-free, flushable, biodegradable form.
We’re covering some key insights into the timeline it takes to develop an idea like this that doesn’t exist in the world, spoiler alert: it’s a 6-9 year journey and the kind of money you actually need to fund the research and development piece.
LINKS WE MENTION:
Lia's Instagram
Lia Website
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Community: Industrial Designers Society of America
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
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Today’s episode is brought to you by Klaviyo, my favourite email marketing provider. And I say that both because they’re supporters of this show AND because they actually are the best when it comes to functionality and how incredibly easy the platform is to use with everything set up for you. Today I’m joined by Becca Davison - she’s the co-founder of a company called unbuckleme that she’s been building with her mum!
When Becca's first daughter was born, her mom offered to help with childcare, but quickly realized that her mom couldn't unbuckle her daughter's car seat because of arthritis in her thumb. Her mom is an occupational therapist, and decided to invent a tool to solve her own problem. Becca recognized the need, and together, they have launched their business. After an appearance on Shark Tank in 2020, and Good Morning America in 2021, UnbuckleMe is gaining global attention as an essential car seat tool.
In this episode we chat through different topics like how to patent your invention, how to choose whether to focus on profitability or growth at all costs, the SharkTank experience and startup capital.
LINKS WE MENTION:
Unbuckleme Website
Unbucklme’s Instagram
Female Startup Club's Instagram
Doone's Instagram
In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.
Female Startup Club's YouTube
Female Startup Club’s Private Facebook Group
Say hello to Doone: hello@femalestartupclub.com
Podcast: NPR’s How I Built This with Guy Raz
Promo code: WOMEN10
📱 Join 160K smart chicks in the Female Startup Club universe:
→ Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
→ Female Startup Club's Instagram: www.instagram.com/femalestartupclub
→ Doone Roisin's Instagram: www.instagram.com/dooneroisin
→ Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/
Hosted on Acast. See acast.com/privacy for more information.
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