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    Business

    Imagine If, with Doone Roisin | Conversations on Health, Wealth & Wisdom for Women (formerly Female Startup Club Podcast)

    Join your host and hype girl, Doone Roisin, for full access to the best knowledge, tips, and strategies from the world’s most exciting (and successful) founders & entrepreneurs doing multi 7, 8 & 9 figures in revenue – who happen to be women. This is the go-to space for early stage dreamers women-in-progress to be inspired to start their side hustle or business, and get help along the journey.


    Hosted on Acast. See acast.com/privacy for more information.

    Advertise

    Copyright: © 2022 Female Startup Club

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    Latest Episodes:
    How to build your confidence: "Stop holding yourself to a higher standard than men!" - Amira Sajwani Oct 22, 2026
    Show notes

    Struggling with your confidence? Amira Sajwani, the Dubai property leader and Shark Tank investor, gets into everything: why you hold yourself to a higher standard than the men around you, how to invest in property from as little as $135, and the 30-second test she gives every founder. She didn't hold back.


    Amira is Managing Director of DAMAC Properties, which booked a record AED 36 billion (about $9.8 billion) in sales in 2025. She's the Founder of PRYPCO, which facilitates more than 1 billion dirhams (over $250 million) of property financing every month, co-founder of the ultra-luxury developer Amali Properties, a shark on Shark Tank Dubai and one of Forbes Middle East's Top 100 CEOs of 2026. She was giving speeches at her father's property launches at age 10, and has valuable insights to share with women who are building, or want to.


    In this episode, she explains:


    ■ The confidence gap: men discount their mistakes, while women, even overachieving mums running companies, feel guilty and question themselves. Her fix: rephrase "I messed up" to "it was a mistake" before the world does.
    ■ Property from as little as $135: how PRYPCO lets you invest in UAE real estate from 500 dirhams, and who is actually buying: 60+ nationalities, aged 22 to 75.
    ■ The 30-second founder test: on Shark Tank she decides in the first 30 seconds whether she believes in the founder, then looks at the business, then the market size.
    ■ Her 3-factor investing filter: founder, business, market. Revenue, growth and valuation only come after.
    ■ The next wave of AI businesses: "services as a software", meaning companies using AI to 10x their growth without adding people, and why she's watching AI move into robotics.
    ■ The golden spoon question: growing up in the DAMAC family, why the assumptions don't bother her, and how she blocks out the noise.

    This episode is in partnership with the World Economic Forum at the Annual Meeting of Global Future Leaders 2026, in the Davos on Air Studio.


    🔗 LINKS
    → Amira Sajwani on Instagram: https://www.instagram.com/amirasajwani
    → PRYPCO: https://prypco.com
    → DAMAC Properties: https://www.damacproperties.com
    → Amali Properties: https://www.amaliproperties.com

    📱 MORE FROM DOONE
    → Access money opportunities you won’t find anywhere else on the internet: https://female-startup-club.beehiiv.com/?utm_source=youtube&utm_campaign=amira_sajwani
    → Follow me on Instagram: https://www.instagram.com/dooneroisin


    Live Podcast: We Asked 4 Highly Successful Women in CPG About Ambition, Growth & Personal Wealth Oct 01, 2026
    Show notes

    A few weeks ago we hosted our 7th birthday party to celebrate Australia’s leading female founders in ecommerce and have an intimate conversation on ambition, growth & personal wealth.

    Anna Podolsky — Founder & CEO of Lyka ($200M ARR)
    ​Bronte Campbell OAM — Co-founder of Earthletica, 4x Olympian
    ​Sarah Forrai — Founder of Contour Cube (1B+ views)
    ​Katharina Cser-Mostyn - Founder, Wine Not the Brand
    In partnership with our pals at Omnisend.

    💁‍♀️ SPONSORS

    → For ecomm founders: Omnisend is your email SMS automation partner that costs 35% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    CHAPTERS

    00:00:00 Introduction: Celebrating Seven Years of Female Startup Club

    00:02:48 Meet the Panelists: From Olympic Gold to 200M Revenue

    00:08:49 Redefining Ambition: What Does More Actually Mean?

    00:16:43 The Biggest Bottlenecks to Growth: Team, Timing, and Supply Chain

    00:25:34 The Economics of Scaling: From Growth to Profitability

    00:29:33 What We Stopped Spending Money On: Agencies and Smarter Investments

    00:32:05 Acquisition vs Retention: Building Three-Dimensional Brands

    00:38:22 Big Bets That Didn't Work Out: TikTok Shop and Product Pivots

    00:44:42 Building for the Long Term: Customer Community and Value Creation

    00:56:52 Business Wealth vs Personal


    Red light therapy, sauna, supplements... The best health protocols for women according to a Doctor! Aug 31, 2026
    Show notes

    What if the health advice you're following wasn't actually studied on women... and the protocols everyone's recommending might not work for your body at all?

    This is a conversation about personalized health, why women need different protocols than men, and the future of precision medicine that actually tracks what your body needs in real time.

    We're diving into why clinical trials need to study more women, how your hormone levels should dictate your supplementation, and why the one size fits all approach to health is fundamentally broken.

    We're exploring the cold plunge debate (and why timing matters more than you think), the Finnish sauna study that showed longevity benefits, and why red light therapy might actually be worth the investment if you buy the right device.

    Here's what we're diving into:

    • Why clinical trials need to study more women (and why N equals 1 isn't enough to understand what works)
    • How ethnicity, biology, childhood, and diet all influence what your body actually needs
    • Why women have different requirements at different life phases (pregnancy, postpartum, perimenopause, and beyond)
    • The supplements women actually need: iron, magnesium, vitamin D (and why they're different from men's needs)
    • Why maintaining muscle mass and bone mineral density is critical for metabolic health (and preventing diabetes and cardiovascular disease)
    • The hormone innovation we need: a patch that tracks your estradiol and progesterone day to day and releases the exact dose you need in real time
    • The cold plunge truth: why you should wait a couple hours after strength training (because it reverses muscle hypertrophy)
    • Why women's body temperatures run higher and cold plunges below 10 degrees might not be ideal for long term muscle preservation
    • The Finnish sauna study: 4 to 7 times a week, 20 minutes at 80 degrees for cardiovascular benefits and lower mortality rates
    • Red light therapy: what the studies actually show (collagen production, scar reduction, dermatological benefits) and why you need a credible device like Omnilux
    • Why yoga can be just as effective as SSRIs for PTSD (but nobody funds the trials because you can't sell yoga)
    • The money problem: why pharmaceutical companies fund drug trials but not trials on things like yoga or cold plunges
    • The cold plunge and fertility question: why temperature regulation matters when you're pregnant or trying to conceive
    • How to actually research health advice: why ChatGPT makes up links and why Open Evidence is the tool you should be using instead

    This one is for the woman who's been following health advice without questioning where it came from, who wants to understand what her body actually needs, and who's ready to take a more personalized approach to her health.

    💁‍♀️ SPONSORS

    → For ecomm founders: Omnisend is your email SMS automation partner that costs 35% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc

    🔗 LINKS

    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub
    → Doone Roisin's Instagram: www.instagram.com/dooneroisin
    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/


    The Science of Chronic Stress, Grief & Burnout (and how to fix it!) - with Lisa Walker Aug 12, 2026
    Show notes

    Join the conversation: https://forms.gle/7F9vYtPkedAtwWu38

    What if the exhaustion, anger, and the feeling like you're just surviving each day isn't just stress... it's your body trying to tell you something bigger?

    This is a conversation with Lisa Walker, a woman who's lived through chronic stress, grief, and burnout, and came out the other side with a radical approach to living her life.

    She's studied the science of stress, nervous system regulation, and what actually makes life worth living. And she's getting brutally honest about what happens to your body when you push through for too long.

    In this episode, Lisa opens up about the years she spent in survival mode, raising young kids, running a business, and managing a marriage affected by addiction that ended in death.

    She shares the phone call that changed everything, the year of yes that followed, and why she now believes that wellbeing literacy is the number one thing we're missing.

    Here's what we're exploring:

    • Why so many women hit burnout in their mid 40s (and what chronic stress is actually doing to your body)
    • The difference between emotional dysregulation and nervous system dysregulation (and how they're connected)
    • How grief isn't just about losing a person, it's about grieving the life you thought you were going to have
    • Why sitting in stillness might not be the answer for everyone (and what to do instead)
    • The practical tools that actually work: journaling, meditation, breath work, creativity, and the power of a year of yes
    • Why living with radical aliveness means being brave enough to feel it all

    This one is for the woman who's been running on empty, who's been told she's fine when she knows something deeper is going on, and who's ready to understand what her body is trying to tell her.

    💁‍♀️ SPONSORS → For ecomm founders: Omnisend is your email SMS automation partner that costs 35% less than the big names and returns $79 for every dollar spent

    → Use code FSC for 30% off your first 3 months at omnisend.com/fsc

    🔗 LINKS →

    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub
    → Doone Roisin's Instagram: www.instagram.com/dooneroisin
    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/


    The Friendship Experiment: 36 Questions That Create Deep Female Friendships (Pt. 3/3) Aug 04, 2026
    Show notes

    Be part of the experiment (& our friendship group) by joining us here: https://forms.gle/zVr3Dt9CKGPVg55r7
    We're back with part three of The Friendship Experiment! If you missed the first 2 episodes, start there and circle back for the first 12 questions…
    Here's what we're answering:
    - What did you last cry about?
    - What’s too serious to joke about?
    - Regrets…
    💁‍♀️ SPONSORS
    → For ecomm founders: Omnisend is your email-SMS-automation partner that costs 35% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc
    🔗 LINKS
    → Join the FSC podcast discussion group: https://forms.gle/zVr3Dt9CKGPVg55r7
    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc
    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub
    → Doone Roisin's Instagram: www.instagram.com/dooneroisin
    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/


    The Friendship Experiment: 36 Questions That Create Deep Female Friendships (Pt. 2/3) Jul 29, 2026
    Show notes

    Be part of the experiment by joining us here: https://forms.gle/zVr3Dt9CKGPVg55r7

    We're back with part two of The Friendship Experiment! If you missed the first episode, start there and circle back for the first 12 questions…

    Here's what we're answering:

    • What I'd change if I knew I only had one year to live
    • My most treasured memories
    • What I actually value in friendship
    • How I feel about my relationship with my mum

    This one's for the woman who's craving real connection, who wants to go deeper than small talk, and is ready to answer these questions for herself.

    You can be part of the experiment by joining us here: https://forms.gle/zVr3Dt9CKGPVg55r7

    💁‍♀️ SPONSORS

    → For ecomm founders: Omnisend is your email-SMS-automation partner that costs 35% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc

    🔗 LINKS

    → Join the FSC podcast discussion group: https://forms.gle/zVr3Dt9CKGPVg55r7

    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/


    The Friendship Experiment: 36 Questions That Create Deep Female Friendships (Pt. 1/3) Jul 22, 2026
    Show notes

    Be part of the experiment by joining us here: https://forms.gle/zVr3Dt9CKGPVg55r7

    Introducing The Friendship Experiment:

    We're lonelier than ever. Despite being more connected than any generation before us, loneliness is now being called the epidemic of our lifetime. Coupled with the fact that making friends in your 30s is tricky… And the world is telling us AI solves everything, yet research consistently shows that relationships are the single greatest predictor of how long we live and the quality of that life. We are most certainly in a pickle.

    We asked ourselves whether we could actually do something about it.

    In 1997, psychologist Arthur Aron published a study exploring whether intimacy could be accelerated between strangers using just 36 questions, delivered in three sets of increasing depth. The results were pretty remarkable. We've taken his experiment and tweaked it: what happens when you apply it to female friendship instead of romantic love?

    The Friendship Experiment is a three-part mini series where I answer all 36 questions myself, raw and increasingly personal, before opening them up to our community inside our private podcast discussion group. It's an experiment of an experiment, and an exciting new format for the show to explore a deeper two-way street connection between podcast and you, our community.

    It's intimate and joyful, and something new :)
    Here's what we're exploring:

    • Why making friends in your 30s feels harder than it used to (and what we can do about it)
    • The science behind why vulnerability creates connection
    • My unfiltered answers to the first set of 12 questions like

    This one’s for the chicks craving deeper connection, who are tired of surface-level networking, and looking for friendships that feel good for the soul.

    You can be part of the experiment by joining us here: https://forms.gle/zVr3Dt9CKGPVg55r7

    💁‍♀️ SPONSORS

    → For ecomm founders: Omnisend is your email-SMS-automation partner that costs 60% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc

    🔗 LINKS

    → Join the FSC podcast discussion group: https://forms.gle/zVr3Dt9CKGPVg55r7

    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/


    Dear FSC fangirls: We're entering a new era of Connection, Female Friendship & Joy (you're invited) Jul 15, 2026
    Show notes

    FSC fangirls: You’re invited to join our private group chat (free) → https://forms.gle/zVr3Dt9CKGPVg55r7

    Today’s episode is a little different! I'm actively looking for FSC fangirls (aka you). The women who've been listening for years, who've slipped into my DMs, left reviews, told a friend about an episode that sparked something... Our hype girls. Because we're launching something new, FSC 2.0, and I want you to be part of it :)


    Here's what I’m sharing with you:

    • Why FSC started as a way to figure out what I wanted to do with my life (and how that's evolving now)
    • The moment I realized I'd outgrown the "startup" label (but didn't need to burn the whole thing down)
    • What FSC 2.0 actually is: the go-to show for modern women building a life that’s super rich in health, wealth & collected wisdom
    • Why I'm launching a private group chat and IRL events (and how you can be part of it)

    💁‍♀️ SPONSORS

    → Omnisend is your email-SMS-automation partner that costs 35% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc

    📱 Join our universe:

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/


    Perimenopause in Your 30s: Why We Need Better Hormone Testing for Women - with Dr. Amandeep Hansra Jul 09, 2026
    Show notes

    What if the brain fog, the mood swings, and the exhaustion you're dismissing as "just stress" is actually perimenopause... and you're only 37?

    This is a conversation from our full length episode with Dr. Amandeep Hansra on Female Startup Club, where she's getting brutally honest about the thing most doctors still won't tell you: perimenopause can start in your 30s. And the tests we're using to diagnose it? They're basically useless.

    In this conversation, Dr. Amandeep opens up about why a single blood test won't tell you if you're perimenopausal (your hormones fluctuate minute to minute), why she had to see three doctors before getting HRT prescribed (as a doctor herself), and the 2000s study that created a generation of women too scared to take hormones that could actually help them live longer.

    I wanted to know:

    • Why we can't diagnose perimenopause with a blood test (and what we actually need)
    • What the HRT scare of the early 2000s got wrong and why doctors are still scared to prescribe it
    • How to find a doctor who won't dismiss your symptoms as anxiety

    This one is for the woman who's been told "it's just stress" or "maybe it's anxiety" when she knows something deeper is going on in her body.

    Let us know what you think of this episode by leaving a review or commenting on our video wherever you’re tuning in from (we reply!) :)

    💁‍♀️ SPONSORS

    → For ecomm founders: Omnisend is your email-SMS-automation partner that costs 60% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc

    🔗 LINKS

    → Dr. Amandeep Hansra Instagram: www.instagram.com/dochansra

    📱 Join 160K smart chicks in the Female Startup Club universe:

    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/


    Why Female Fandom is Dominating the Attention Economy: From NFL Athletes to Swiftie Communities, with Alexy Posner Jun 29, 2026
    Show notes

    What does an NFL sports agent have in common with a Taylor Swift fitness community?


    Alexy Posner has spent 10 years building the personal brands of top NFL players. She's also the founder of Swiftie Liftie Club, a Taylor Swift-themed fitness community that now draws 400+ people per event. And the thing she wants every founder to know? Saying no is where the leverage actually lives...


    In this episode:


    • Why your follower count matters less than your audience clarity when pitching brand deals
    • How to use the "so what" question to cut through trend-chasing and build a community brands actually want
    • What the Caitlin Clark effect has actually done to money flowing into women's sport


    💁‍♀️ SPONSORS

    → For ecomm founders: Omnisend is your email-SMS-automation partner that costs 60% less than the big names and returns $79 for every dollar spent → Use code FSC for 30% off your first 3 months at omnisend.com/fsc


    🔗 LINKS

    → Alexy Posner Instagram: www.instagram.com/alexyposner/?hl=en

    → Swiftie Liftie Club Instagram: www.instagram.com/swiftieliftieclub/?hl=en

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


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