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    Business

    Imagine If, with Doone Roisin | Conversations on Health, Wealth & Wisdom for Women (formerly Female Startup Club Podcast)

    Join your host and hype girl, Doone Roisin, for full access to the best knowledge, tips, and strategies from the world’s most exciting (and successful) founders & entrepreneurs doing multi 7, 8 & 9 figures in revenue – who happen to be women. This is the go-to space for early stage dreamers women-in-progress to be inspired to start their side hustle or business, and get help along the journey.


    Hosted on Acast. See acast.com/privacy for more information.

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    Copyright: © 2022 Female Startup Club

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    Latest Episodes:
    Greatest Hits: Ghia founder Melanie Masarin on how she launched a wickedly cool booze-free beverage that’s on the tip of everyone’s tongue Sep 02, 2021
    Show notes

    Joining me on the show today is Melanie Masarin, Founder of the spirited booze free brand, Ghia.

    A Glossier alum, Melanie launched her brand earlier this year during the pandemic and it’s been on the tip of everyone’s tongue ever since.

    We talk about the lightbulb moment she decided she was going to launch an aperitif, what actually happens in the lead up to the launch, the steps to doing a friends and family round and how her special vision was brought to life through branding and language.

    With a super cute background story that involves Italy, her grandmother and all the good things in life Ghia has quickly grown into a brand that’s needed in our social lives, now more than ever.

    LINKS WE MENTION:

    Ghia

    Ghia’s Instagram

    Melanie’s Instagram


    Female Startup Club's Instagram


    Doone's Instagram


    In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.


    Female Startup Club's YouTube


    Female Startup Club’s Private Facebook Group


    Say hello to Doone: hello@femalestartupclub.com

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


    Greatest Hits: Ann McFerran on building Glamnetic to $50M annual revenue Aug 31, 2021
    Show notes

    Joining me on the show today is Ann McFerran, the LA based founder behind Glamnetic - the go-to magnetic lash company. Glamnetic is committed to providing the highest quality products and experience to customers and finding ways to continually make your beauty routine easier!

    Ann launched her brand a year ago from her bedroom and within no time at all was doing 7 figures a month in sales! In this episode she’s sharing that early hustle with us and what she attributes that success to, a great strategy to get orders when you’re just starting out and why social media and community is so critical to building a brand in 2020.

    LINKS WE MENTION


    Glamnetic’s Instagram

    Ann’s Instagram


    Female Startup Club's Instagram


    Doone's Instagram


    In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.


    Female Startup Club's YouTube


    Female Startup Club’s Private Facebook Group


    Say hello to Doone: hello@femalestartupclub.com

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


    The feeling when you have to throw away $25,000 worth of stock because it’s BAD. With Nomadica’s Founder Aug 28, 2021
    Show notes

    On the show today we’re chatting with Kristin from Nomadica wine. We’re discussing some of the tough stuff that happened early on in her journey including the moment they had to throw away $25,000 worth of wine because it wasn’t good enough and what she’d do differently if she started this biz tomorrow.


    Kristin is a Sommelier by trade and the Founder + CEO of Nomadica wine, where she thoughtfully curates a selection of high quality canned wine. She’s passionate about working with high quality, small producers who focus on sustainable practices.


    Learn from Entrepreneurs like Kristin in the Hype Club, a private network made for founders - who happen to be women - building the next wave of ecommerce and CPG brands.

    LINKS WE MENTION:


    Nomadica's Instagram


    Kristin's Instagram


    Female Startup Club's Instagram


    Doone's Instagram


    In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.


    Female Startup Club's YouTube


    Female Startup Club’s Private Facebook Group


    Say hello to Doone: hello@femalestartupclub.com


    Podcast: How I Built This with Guy Raz

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


    3 things retailers like Ulta & Sephora are looking for in beauty brands, with Everyday Humans Charlotte Chen Pienaar Aug 26, 2021
    Show notes

    Today we’re learning from Charlotte Chen Pienaar, the founder behind one of the coolest bootstrapped companies around right now. We’re talking about how she approaches money and the old school tips to funding a CPG brand, why retailers like Ulta and Sephora came knocking on her door and the pros and cons to creating a truly sustainable brand.

    Everyday Humans make next-generation sunscreens that are comfortable, conscious and designed for all.

    If you’re building a CPG brand and want to learn from women like Charlotte, come join us in Hype Club where you can access our take on Modern Mentorship, live workshops and masterclasses.


    LINKS WE MENTION:


    Everyday Humans' Instagram


    Charlotte's Instagram


    Female Startup Club's Instagram


    Doone's Instagram


    In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.


    Female Startup Club's YouTube


    Female Startup Club’s Private Facebook Group


    Say hello to Doone: hello@femalestartupclub.com

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


    How to negotiate margins & equity + reduce your unit costs with blanket orders.. The stuff no one tells you in beauty with Freck Founder Remi Aug 24, 2021
    Show notes

    Today we’re learning some serious stuff about the beauty industry from Remi, the founder of Freck. Let me ask you something… Do you know what a blanket order is? I’ve done over 200 episodes and this has never come up!!!! So if you don’t know. Welcome to the club. Prepare to pick up some nifty tips to reducing your unit costs. We also cover negotiating your margins and some know-how around fill rates in the industry. This is also highlighting some of the epic fails that Remi persevered through to get the brand where it is today stocked on the shelves of Sephora, asos, revolve and the likes. Remi is the entrepreneur we all need to learn from. She is a solid 10 out of 10.


    Freck Beauty is a clean beauty brand inspired by Remi's hunt for a perfect freckle. During her years of R&D on what ultimately became the world's first freckle cosmetic, FRECK OG, she found that there wasn’t a bold beauty brand that represented everything from “moisturizer-and-go” to “blue-flame-eyeliner-energy." After launching with FRECK OG in 2017, which quickly took the internet by storm, Remi connected with Des Wilson - now the company's COO. Together, Remi and Des have since expanded Freck Beauty into skincare with the Cactus Collection, and color cosmetics with the CHEEKSLIME range.


    LINKS WE MENTION:


    Frecks Beauty's Instagram


    Remi's Instagram


    Female Startup Club's Instagram


    Doone's Instagram


    In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.


    Female Startup Club's YouTube


    Female Startup Club’s Private Facebook Group


    Say hello to Doone: hello@femalestartupclub.com

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


    Part 5. How to find a manufacturer Aug 21, 2021
    Show notes

    In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups & downs of building a CPG brand.

    If you have something you want me to cover, reach out on Twitter or Instagram.


    In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.


    Female Startup Club's YouTube


    Female Startup Club’s Private Facebook Group


    Say hello to Doone: hello@femalestartupclub.com

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


    Why you shouldn’t take stupid money, JLO and the Shark Tank effect with Poppi Founder Allison Ellsworth Aug 19, 2021
    Show notes

    On today’s episode we’re learning from Allison Ellsworth, the founder of Poppi.


    There’s some seriously cool insights in this episode... We talk through her approach to raising money in the early days and why you shouldn’t take stupid money. Her recent moment of partnering with jlo. Mind blowing stuff. And her explosive growth after going on shark tank plus everything in between. This is an episode that shows you the power of having a truly great product. I’ve come off this episode feeling so inspired and charged for my own journey. This is the kind of thing that really lights me on fire so I hope you love it too!


    If you haven’t heard of it before Poppi it’s the leading prebiotic soda and the fastest growing non-alcoholic beverage brand in the U.S. After appearing on Shark Tank in 2018, Poppi launched nationwide in retail and quickly became an Amazon best-seller.


    Allison Ellsworth is Co-Founder and Chief Brand Officer of Poppi, the leading prebiotic soda and the fastest growing non-alcoholic beverage brand in the U.S. After appearing on Shark Tank in 2018, Poppi launched nationwide at retail and quickly became an Amazon best-seller.


    LINKS WE MENTION:


    Allison's Instagram


    Poppi's Instagram


    Female Startup Club's Instagram


    Doone's Instagram


    In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.


    Female Startup Club's YouTube


    Female Startup Club’s Private Facebook Group


    Say hello to Doone: hello@femalestartupclub.com


    Podcast: Patrick Lencioni Podcast

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


    Why it’s important to think about your exit strategy with Sacred Serve’s Kailey Donewald Aug 17, 2021
    Show notes

    In this episode we’re chatting with Kailey from Sacred Serve and there’s some serious hustle in this story! Her first 2 years were spent doing hundreds of local events and making the product herself.... We hear her tactical tips when it comes to labelling and also chat about why it’s important to talk about your exit strategy - especially as women.


    Sacred Serve is a plant-powered line of gelato bringing function into the frozen aisle. Made from a base of certified organic young Thai coconut meat combined with potent superfoods, adaptogenic herbs, medicinal mushrooms and just a hint of low-glycemic coconut sugar, this gelato is rich, creamy, and packed with plant-based nutrition.


    LINKS WE MENTION:


    Sacred Serve's Instagram


    Female Startup Club's Instagram


    Doone's Instagram


    In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.


    Female Startup Club's YouTube


    Female Startup Club’s Private Facebook Group


    Say hello to Doone: hello@femalestartupclub.com


    Promo Code: FSC15 for 15% off. Expires 1 year from podcast release date.

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


    Part 4. The step-by-step breakdown of my survey that got 100s of responses in 48 hrs Aug 14, 2021
    Show notes

    In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups & downs of building a CPG brand.

    If you have something you want me to cover, reach out on Twitter or Instagram.


    In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.


    Female Startup Club's YouTube


    Female Startup Club’s Private Facebook Group


    Say hello to Doone: hello@femalestartupclub.com

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


    The $10,000 in legal fees you can avoid with Goldune’s Founder Azora Zoe Paknad Aug 12, 2021
    Show notes

    Today on the show I’m chatting with Azora Zoe Paknad, the Founder of Goldune - and yes I love the name.

    We’re talking in depth about her launch and the brands she’s on the lookout for at the moment - hint: it could be you.

    Goldune is a new ecommerce retailer making sustainability less beige. Get everything you need for home and life, always sustainable-- but never granola.

    LINKS WE MENTION:


    Goldune's Instagram


    Azora Zoe's Instagram


    Female Startup Club's Instagram


    Doone's Instagram


    In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.


    Female Startup Club's YouTube


    Female Startup Club’s Private Facebook Group


    Say hello to Doone: hello@femalestartupclub.com

    📱 Join 160K smart chicks in the Female Startup Club universe:


    → Use code 'FSC' for 30% off your first 3 months at omnisend.com/fsc

    → Female Startup Club's Instagram: www.instagram.com/femalestartupclub

    → Doone Roisin's Instagram: www.instagram.com/dooneroisin

    → Get opportunities delivered to your inbox 3x weekly here: https://female-startup-club.beehiiv.com/

    Hosted on Acast. See acast.com/privacy for more information.


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