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    Business

    Entreprenista

    The Entreprenista Podcast is a weekly show featuring the stories of successful female founders and what it’s really like to run a business. Hosted by Stephanie Cartin & Courtney Spritzer, co-founders of Socialfly, a leading social media marketing agency, each episode goes beyond what you see on Instagram and into the nitty-gritty of growing and scaling a company effectively from women who’ve done it. Consider this the most fun business meeting you’ll ever have.

    Advertise

    Copyright: © 2020 MouthMedia Network

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Cultivating Your Relationship with Money, Business, People, and Yourself with Jacquette M. Timmons Aug 20, 2021
    Show notes

    Jacquette M. Timmons is the President and CEO of Sterling Investment Management, Inc., and the author of Financial Intimacy: How to Create a Healthy Relationship with Your Money and Your Mate. As a financial behaviorist, Jacquette is passionate about the “human” side of money and helping people manage their choices around their finances. To fulfill her mission of educating entrepreneurs about money, Jacquette created The Comfort Circle—a dinner series where she hosts discussions about money, business, and life—and Pricing Made Human, a pricing approach for entrepreneurs and small business owners. She also created and hosts More Than Money, a podcast where she explores the psychology, emotions, and math of money.




    Jacquette joins me today to discuss the value of cultivating your relationship with money, business, people, and yourself. She explains the primary reasons she wanted to start her own business and why she decided to focus her work on financial behavior and education. She also highlights the importance of considering the health of your personal finances when making business decisions and shares her advice for Entreprenistas who want to transform their side hustles into a full-time business.




    “Whether we’re talking about business, money, or the relationships in our lives, it all starts with the relationships we have with ourselves.” - Jacquette M. Timmons




    This week on SocialFly’s Entreprenista Podcast:




    Jacquette’s beginnings in financial services and what inspired her to become a financial behavioristThe number one money myth Jacquette wants to dispelWhy she decided to pivot from financial management to her current business modelJacquette’s reaction to COVID-19 measures in 2020 and how she continues to adapt her businessHow having multiple streams of income can help business owners manage uncertaintyThe power of cultivating relationships beyond numbers and transactionsHer writing process for her book, Financial IntimacyHow our upbringing can impact our attitude and mindset toward money and sellingHow schools and universities can educate young people about personal financeWhat Entreprenistas can do to make better choices with their moneyJacquette’s advice on pricing and turning a side hustle into a full-time businessWhy Entreprenistas need to be aware of their businesses’ numbers and financesThe role of networking and building meaningful relationships in creating business opportunities




    Resources Mentioned:




    ClickUpMintYou Need a Budget




    Our Favorite Quotes:




    “When you’re making business decisions, weigh how they’re going to impact the health of your personal finances.” - Jacquette M. Timmons“Cultivate your relationships—you never know who knows who and how those dots can lead to opportunities.” - Jacquette M. Timmons“If one of the reasons you opted for entrepreneurship is to do things your way, be yourself. Ensure that in the process of being you, you’re delivering your best work possible.” - Jacquette M. Timmons




    Connect with Jacquette M. Timmons:




    Jacquette M. TimmonsBook: Financial Intimacy: How to Create a Healthy Relationship with Your Money and Your MateMore Than Money PodcastJacquette M. Timmons on LinkedInJacquette M. Timmons on InstagramJacquette M. Timmons on FacebookJacquette M. Timmons on Twitter




    Join the Entreprenista League!




    Hey Entreprenistas! We’re launching the Entreprenista League, our very own members platform and community just for you!




    We listened to your feedback and the support you’re looking for to start and build your business, and we’re here to provide you with all of the resources you’ll need!


    The Business of Equality: Advancing Diversity in the Workplace with Shelley Zalis Aug 16, 2021
    Show notes

    Shelley Zalis is the Founder and CEO of The Female Quotient, an organization dedicated to the business of equality and advancing diversity and inclusion. As CEO of The Female Quotient, Shelley strives to unite leaders to advance equality across industries and close the gaps that continue to impede women in parity, pathway, pipeline, and policy. She is also the Co-Founder of #SeeHer, a movement led by the Association of National Advertisers to increase the accurate representation of women and girls in advertising and media. Prior to her work with The Female Quotient, Shelley was the Founder and CEO of the research company, OTX, until she sold it to Ipsos OTX in 2010, where she also served as CEO from 2010 to 2015.

    Shelley joins me today to discuss how she and The Female Quotient are making an impact every day in the business of equality and advancing diversity in the workplace. She shares what inspired her to launch The Female Quotient and explains why she consciously decided not to raise funds for the organization. She describes how she pivoted her business during the pandemic, leading to over 700 virtual events. She also underscores the values that make the best leaders, highlights the #SeeHer movement and what it means to her, and discusses why equality never sleeps.

    “If we want to create true change, we can’t just change the equation with the visibility of women. We also need to close the gaps. And to close those gaps, we need to be conscious leaders.” - Shelley Zalis

    “The best leaders of today are those that have the feminine values of empathy, compassion, and nurturing.” - Shelley Zalis

    This week on SocialFly’s Entreprenista Podcast:

    • The beginnings of Shelley’s journey as an Entreprenista
    • The exit process and how Shelley sold her first company, OTX, to Ipsos in 2010
    • How she supported her son’s hockey game while in the middle of selling her company
    • Shelley’s advice for women selling their companies
    • The importance of knowing your worth
    • Hiring for lifestyle, culture, and life “stage”
    • Feminine values and the qualities of the best business leaders today
    • The founding of The Girls’ Lounge and how it transformed to The Equality Lounge and eventually The Female Quotient
    • The power of the pack and the value of women collaborating with other women
    • What it takes to close the gender gap and create change
    • The Female Quotient’s initial business model and how it evolved over time
    • Why Shelley consciously decided not to raise money for The Girls’ Lounge
    • What the Female Quotient offers for women all over the world
    • How the organization virtually migrated amid COVID-19
    • The #SeeHer Movement and advocating for womens’ visibility in media, entertainment, and advertising
    • Shelley’s remote working and Zoom best practices
    • Creating the perfect business pitch and getting the “Yes!”

    Our Favorite Quotes:

    • “If your employees can have a full life where work is just one element, you’ll see that your business will be more successful on so many levels.” - Shelley Zalis
    • “Never underestimate the power of emotion. Lead with authenticity.” - Shelley Zalis
    • “Stay you and be you. Don’t conform to legacy and leadership, for they only perpetuate the status quo.” - Shelley Zalis

    Connect with Shelley Zalis:

    • The Female Quotient
    • The Female Quotient on LinkedIn
    • The Female Quotient on Instagram
    • The Female Quotient on Facebook
    • The Female Quotient on Twitter
    • The Female Quotient on YouTube
    • Shelley Zalis on LinkedIn

    Join the Entreprenista League!

    Hey Entreprenistas! We’re launching the Entreprenista League, our very own members platform and community just for you!

    We listened to your feedback and the support you’re looking for to start and build your business, and we’re here to provide you with all of the resources you’ll need!

    As part of the Entreprenista League, you’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day. You’ll find special discounts on business products and solutions, exclusive content, private events, and the opportunity to have your story featured on our website and social channels!

    Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

    Join the Entreprenista league today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

    Free Virtual Event Series with Shopify

    Do you have an e-commerce business or are you thinking about launching one? We are excited to announce that we're launching a free virtual event series with Shopify to give small business owners the tools and motivation they need to get their e-commerce store up and running.

    By joining us at Entreprenista on Shopify, you will learn…

    • How to launch your Shopify store
    • The best tips for SEO
    • Digital marketing strategies to grow your customer base
    • Hear real case studies from successful entrepreneurs using Shopify
    • And much, much more...

    The virtual events will be hosted by experts that range from marketing, sourcing, merchandising, shipping, and procurement to help you connect all of the dots to start a successful online business,

    Shopify is also giving entreprenistas a 30-day free trial to launch your online store. When you attend the events, you'll also be entered to win a free website store build valued at over $2,500!

    Head over to www.entreprenista.com/shopify to get your free trial and join the Entreprenista on Shopify community.

    Say “Hello!” To DigiCards™

    Are you ready to take your virtual team meetings to the next level? Are you tired of yelling “You’re on mute!” at your computer screen and letting the important points you were trying to make get lost?

    If you’re tired of leading unproductive, distraction-filled team meetings, then it’s time for you to say “Hello!” to DigiCards. Each pack of virtual meeting cards include 20 color-coded professional cards designed to streamline your meeting communications while allowing each meeting to create an opportunity for collaboration and fun.

    Say “Goodbye!” to waving your arms, being ignored, and frantically typing in the chat.

    Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

    To grab your deck of DigiCards and bring fun, engagement, and collaboration back into your team meetings, visit www.hellodigicards.com. Use the coupon code: Entreprenista10 to receive 10% off your first order.

    Become An Entreprenista!

    Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay

    Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Don’t forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.


    Advancing Diversity in the Workplace with Shelley Zalis of The Female Quotient Aug 13, 2021
    Show notes

    Shelley Zalis is the Founder and CEO of The Female Quotient, an organization dedicated to the business of equality and advancing diversity and inclusion. As CEO of The Female Quotient, Shelley strives to unite leaders to advance equality across industries and close the gaps that continue to impede women in parity, pathway, pipeline, and policy. She is also the Co-Founder of #SeeHer, a movement led by the Association of National Advertisers to increase the accurate representation of women and girls in advertising and media. Prior to her work with The Female Quotient, Shelley was the Founder and CEO of the research company, OTX, until she sold it to Ipsos OTX in 2010, where she also served as CEO from 2010 to 2015.




    Shelley joins me today to discuss how she and The Female Quotient are making an impact every day in the business of equality and advancing diversity in the workplace. She shares what inspired her to launch The Female Quotient and explains why she consciously decided not to raise funds for the organization. She describes how she pivoted her business during the pandemic, leading to over 700 virtual events. She also underscores the values that make the best leaders, highlights the #SeeHer movement and what it means to her, and discusses why equality never sleeps.




    “If we want to create true change, we can’t just change the equation with the visibility of women. We also need to close the gaps. And to close those gaps, we need to be conscious leaders.” - Shelley Zalis




    “The best leaders of today are those that have the feminine values of empathy, compassion, and nurturing.” - Shelley Zalis




    This week on SocialFly’s Entreprenista Podcast:




    The beginnings of Shelley’s journey as an EntreprenistaThe exit process and how Shelley sold her first company, OTX, to Ipsos in 2010How she supported her son’s hockey game while in the middle of selling her companyShelley’s advice for women selling their companiesThe importance of knowing your worthHiring for lifestyle, culture, and life “stage”Feminine values and the qualities of the best business leaders todayThe founding of The Girls’ Lounge and how it transformed to The Equality Lounge and eventually The Female QuotientThe power of the pack and the value of women collaborating with other womenWhat it takes to close the gender gap and create changeThe Female Quotient’s initial business model and how it evolved over timeWhy Shelley consciously decided not to raise money for The Girls’ LoungeWhat the Female Quotient offers for women all over the worldHow the organization virtually migrated amid COVID-19The #SeeHer Movement and advocating for womens’ visibility in media, entertainment, and advertisingShelley’s remote working and Zoom best practicesCreating the perfect business pitch and getting the “Yes!”




    Our Favorite Quotes:




    “If your employees can have a full life where work is just one element, you’ll see that your business will be more successful on so many levels.” - Shelley Zalis“Never underestimate the power of emotion. Lead with authenticity.” - Shelley Zalis“Stay you and be you. Don’t conform to legacy and leadership, for they only perpetuate the status quo.” - Shelley Zalis




    Connect with Shelley Zalis:




    The Female QuotientThe Female Quotient on LinkedInThe Female Quotient on InstagramThe Female Quotient on FacebookThe Female Quotient on TwitterThe Female Quotient on YouTubeShelley Zalis on LinkedIn




    Join the Entreprenista League!




    Hey Entreprenistas! We’re launching the Entreprenista League, our very own members platform and community just for you!




    We listened to your feedback and the support you’re looking for to start and build your business,


    Building Organic Traction through Passion and Social Support with Carolyn Aronson Aug 09, 2021
    Show notes

    Carolyn Aronson is the Founder, CEO, and sole owner of It’s a 10 Haircare, one of the few independent, Latina-owned professional haircare brands in the world. A self-made entrepreneur, Carolyn worked as a stylist and salon owner for more than 20 years before founding It’s a 10 Haircare and continues to hold cosmetology licenses. As CEO of the company, Carolyn is dedicated to growing It’s a 10 Haircare’s portfolio to a full, head-to-toe experience. She recently released It’s a 10 Hair Tools and Ex10sions, a professional line of tape-in extensions. In 2020, Carolyn announced the launch of Be a 10 Cosmetics, the company’s expansion into the makeup industry.

    Carolyn joins me today to discuss how working as a hairstylist inspired her to launch and build It’s a 10 Haircare organically. She describes how she gave away free samples in the early days of the company to get the word out and how experiencing failure with her first business motivated her to keep going. She shares tips on buying out your business partner and explains why shareholder and operating agreements are essential. She also underscores the power of organic traction and passionate influencers and highlights the value of knowing your customers’ needs.

    “I believe in having people try, use, and love products and show it on YouTube. Organic passion behind products is the best way to drive people to your website.” - Carolyn Aronson

    This week on SocialFly’s Entreprenista Podcast:

    • How Carolyn’s frustration with the hair product industry led to her founding It’s a 10
    • The lessons she learned from failing her first business
    • Why Carolyn didn’t have any qualms about starting another business after the failure of the first
    • How contracts and shareholder agreements can help as a guide through challenging times
    • Her tips for buying out a business partner
    • Carolyn’s vision for the future of It’s a 10
    • How having an Ecommerce platform allowed It’s a 10 to weather COVID-19
    • Marketing tips for driving traffic to an Ecommerce site
    • What it’s like to be a woman of color in a male-dominated industry
    • The value of outsourcing and subcontracting
    • Carolyn’s process for conceptualizing a product line and bringing them to life
    • Her advice for women who want to start a product-based business
    • The secrets to mastering the art of prioritization

    Our Favorite Quotes:

    • “You don’t have to do it all by yourself. Find companies and vendors, and have multiple services under one roof so you aren’t scattering as much.” - Carolyn Aronson
    • “Anytime you’re in business with someone, it’s crucial to have solid contracts and agreements. They can guide you on what should happen when others want something else to happen.” - Carolyn Aronson
    • “When things get tough in business, network. Pick up the phone and ask for help, advice, and connections. That’s what helped me through hard times.” - Carolyn Aronson

    Connect with Carolyn Aronson:

    • It’s a 10 Haircare
    • It's a 10 Haircare on LinkedIn
    • It's a 10 Haircare on Instagram
    • It's a 10 Haircare on Facebook
    • It's a 10 Haircare on Twitter
    • It’s a 10 Haircare on YouTube
    • It’s a 10 Haircare on Pinterest
    • Carolyn Aronson on LinkedIn
    • Carolyn Aronson on Instagram

    Join the Entreprenista League!

    Hey Entreprenistas! We’re launching the Entreprenista League, our very own members platform and community just for you!

    We listened to your feedback and the support you’re looking for to start and build your business, and we’re here to provide you with all of the resources you’ll need!

    As part of the Entreprenista League, you’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day. You’ll find special discounts on business products and solutions, exclusive content, private events, and the opportunity to have your story featured on our website and social channels!

    Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

    Join the Entreprenista league today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

    Free Virtual Event Series with Shopify

    Do you have an e-commerce business or are you thinking about launching one? We are excited to announce that we're launching a free virtual event series with Shopify to give small business owners the tools and motivation they need to get their e-commerce store up and running.

    By joining us at Entreprenista on Shopify, you will learn…

    • How to launch your Shopify store
    • The best tips for SEO
    • Digital marketing strategies to grow your customer base
    • Hear real case studies from successful entrepreneurs using Shopify
    • And much, much more...

    The virtual events will be hosted by experts that range from marketing, sourcing, merchandising, shipping, and procurement to help you connect all of the dots to start a successful online business,

    Shopify is also giving entreprenistas a 30-day free trial to launch your online store. When you attend the events, you'll also be entered to win a free website store build valued at over $2,500!

    Head over to www.entreprenista.com/shopify to get your free trial and join the Entreprenista on Shopify community.

    Say “Hello!” To DigiCards™

    Are you ready to take your virtual team meetings to the next level? Are you tired of yelling “You’re on mute!” at your computer screen and letting the important points you were trying to make get lost?

    If you’re tired of leading unproductive, distraction-filled team meetings, then it’s time for you to say “Hello!” to DigiCards. Each pack of virtual meeting cards include 20 color-coded professional cards designed to streamline your meeting communications while allowing each meeting to create an opportunity for collaboration and fun.

    Say “Goodbye!” to waving your arms, being ignored, and frantically typing in the chat.

    Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

    To grab your deck of DigiCards and bring fun, engagement, and collaboration back into your team meetings, visit www.hellodigicards.com. Use the coupon code: Entreprenista10 to receive 10% off your first order.

    Become An Entreprenista!

    Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay

    Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Don’t forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.


    Building Organic Traction through Passion and Social Support with Carolyn Aronson of It’s A 10 Haircare Aug 06, 2021
    Show notes

    Carolyn Aronson is the Founder, CEO, and sole owner of It’s a 10 Haircare, one of the few independent, Latina-owned professional haircare brands in the world. A self-made entrepreneur, Carolyn worked as a stylist and salon owner for more than 20 years before founding It’s a 10 Haircare and continues to hold cosmetology licenses. As CEO of the company, Carolyn is dedicated to growing It’s a 10 Haircare’s portfolio to a full, head-to-toe experience. She recently released It’s a 10 Hair Tools and Ex10sions, a professional line of tape-in extensions. In 2020, Carolyn announced the launch of Be a 10 Cosmetics, the company’s expansion into the makeup industry.




    Carolyn joins me today to discuss how working as a hairstylist inspired her to launch and build It’s a 10 Haircare organically. She describes how she gave away free samples in the early days of the company to get the word out and how experiencing failure with her first business motivated her to keep going. She shares tips on buying out your business partner and explains why shareholder and operating agreements are essential. She also underscores the power of organic traction and passionate influencers and highlights the value of knowing your customers’ needs.




    “I believe in having people try, use, and love products and show it on YouTube. Organic passion behind products is the best way to drive people to your website.” - Carolyn Aronson




    This week on SocialFly’s Entreprenista Podcast:




    How Carolyn’s frustration with the hair product industry led to her founding It’s a 10The lessons she learned from failing her first businessWhy Carolyn didn’t have any qualms about starting another business after the failure of the firstHow contracts and shareholder agreements can help as a guide through challenging timesHer tips for buying out a business partnerCarolyn’s vision for the future of It’s a 10How having an Ecommerce platform allowed It’s a 10 to weather COVID-19Marketing tips for driving traffic to an Ecommerce siteWhat it’s like to be a woman of color in a male-dominated industryThe value of outsourcing and subcontractingCarolyn’s process for conceptualizing a product line and bringing them to lifeHer advice for women who want to start a product-based businessThe secrets to mastering the art of prioritization




    Our Favorite Quotes:




    “You don’t have to do it all by yourself. Find companies and vendors, and have multiple services under one roof so you aren’t scattering as much.” - Carolyn Aronson“Anytime you’re in business with someone, it’s crucial to have solid contracts and agreements. They can guide you on what should happen when others want something else to happen.” - Carolyn Aronson“When things get tough in business, network. Pick up the phone and ask for help, advice, and connections. That’s what helped me through hard times.” - Carolyn Aronson




    Connect with Carolyn Aronson:




    It’s a 10 HaircareIt's a 10 Haircare on LinkedInIt's a 10 Haircare on InstagramIt's a 10 Haircare on FacebookIt's a 10 Haircare on TwitterIt’s a 10 Haircare on YouTubeIt’s a 10 Haircare on PinterestCarolyn Aronson on LinkedInCarolyn Aronson on Instagram




    Join the Entreprenista League!




    Hey Entreprenistas! We’re launching the Entreprenista League, our very own members platform and community just for you!




    We listened to your feedback and the support you’re looking for to start and build your business, and we’re here to provide you with all of the resources you’ll need!




    As part of the Entreprenista League, you’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day. You’ll find special discounts on business products and solutions,


    From Underestimated to Unstoppable with Jamie Lima of IT Cosmetics Aug 02, 2021
    Show notes

    When Jamie Lima started experiencing rosacea at her dream job as a TV anchor and couldn’t find a makeup brand with the right coverage, she decided she had to launch her own line. After drafting a business plan on her honeymoon, she launched IT cosmetics, and the rest is history.

    Today, Jamie shares how she built her brand through pure grit and perseverance and finally sold it for $1.2 billion to L’Oreal. She also gives us a sneak peek into her new book, Believe IT: How to Go From Underestimated to Unstoppable. Jamie shares how she overcame self-doubt and finally decided to trust the feeling in her gut. She talks about the early days of building IT Cosmetics, including a funny story about her middle name. She shares her experience raising money and the lessons she’s learned from it. She explains why feedback is a gift and rejection is protection, and finally, she shares how she juggled running her business and becoming a mother after ten years of infertility.

    “When you are an entreprenista, you are one of the brave ones.”

    - Jamia Lima

    This week on SocialFly’s Entreprenista Podcast:

    • Jamie’s new book
    • The early days of IT Cosmetics
    • The experience of raising money
    • The value of feedback
    • Jamie’s work-life balance

    Connect with Jamie:

    • Jamie on Instagram
    • Believe IT: How to Go From Underestimated to Unstoppable

    Join the Entreprenista League!

    Hey Entreprenistas! We’re launching the Entreprenista League, our very own members platform and community just for you!

    We listened to your feedback and the support you’re looking for to start and build your business, and we’re here to provide you with all of the resources you’ll need!

    As part of the Entreprenista League, you’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day. You’ll find special discounts on business products and solutions, exclusive content, private events, and the opportunity to have your story featured on our website and social channels!

    Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

    Join the Entreprenista league today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

    Getting Into eCommerce?

    Do you have an eCommerce business, or are you thinking about launching one? Then this opportunity is for you! We’re excited to announce that we’re launching a free virtual event series with Shopify to help give small business owners the tools and motivation they need to get their eCommerce store up and running.

    By joining us at Entreprenista on Shopify, you’ll learn how to launch your store, the best tips for SCO, and digital marketing strategies to grow your customer base. The events will be hosted by experts whose knowledge ranges from marketing to sourcing, merchandising, shipping, and procurement. Together, they’ll help you connect all of the dots to start a successful online business. You’ll hear real case studies from entreprenistas and so much more.

    Shopify is also giving entreprenistas a 30-day free trial to launch your online store! Plus, when you attend the events you’ll be entered to win a free website store build valued at over $2500.

    So head over to entreprenista.com/shopify to get your free trial, and join the Entreprenista on Shopify community!

    Say “Hello!” To DigiCards™

    Are you ready to take your virtual team meetings to the next level? Are you tired of yelling “You’re on mute!” at your computer screen and letting the important points you were trying to make get lost?

    If you’re tired of leading unproductive, distraction-filled team meetings, then it’s time for you to say “Hello!” to DigiCards. Each pack of virtual meeting cards includes 20 color-coded professional cards designed to streamline your meeting communications while allowing each meeting to create an opportunity for collaboration and fun.

    Say “Goodbye!” to waving your arms, being ignored, and frantically typing in the chat.

    Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

    To grab your deck of DigiCards and bring fun, engagement, and collaboration back into your team meetings, visit www.hellodigicards.com. Use the coupon code: Entreprenista15 to receive 15% off your first order.

    Get In Touch!

    Hey Entreprenistas! If you don’t want to miss an episode, check out our new texting service.

    You can now text us at (561) 468 3997 to be the first to know about new episodes, access exclusive content, and reach out with any questions you have for us.

    Drop us a text - we can’t wait to hear from you!

    Become An Entreprenista!

    Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay

    Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Don’t forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.


    From Underestimated to Unstoppable with Jamie Kern Lima of IT Cosmetics Jul 30, 2021
    Show notes

    When Jamie Lima started experiencing rosacea at her dream job as a TV anchor and couldn’t find a makeup brand with the right coverage, she decided she had to launch her own line. After drafting a business plan on her honeymoon, she launched IT cosmetics, and the rest is history.




    Today, Jamie shares how she built her brand through pure grit and perseverance and finally sold it for $1.2 billion to L’Oreal. She also gives us a sneak peek into her new book, Believe IT: How to Go From Underestimated to Unstoppable. Jamie shares how she overcame self-doubt and finally decided to trust the feeling in her gut. She talks about the early days of building IT Cosmetics, including a funny story about her middle name. She shares her experience raising money and the lessons she’s learned from it. She explains why feedback is a gift and rejection is protection, and finally, she shares how she juggled running her business and becoming a mother after ten years of infertility.




    “When you are an entreprenista, you are one of the brave ones.”




    - Jamia Lima




    This week on SocialFly’s Entreprenista Podcast:




    Jamie’s new bookThe early days of IT CosmeticsThe experience of raising moneyThe value of feedbackJamie’s work-life balance




    Connect with Jamie:




    Jamie on InstagramBelieve IT: How to Go From Underestimated to Unstoppable




    Join the Entreprenista League!




    Hey Entreprenistas! We’re launching the Entreprenista League, our very own members platform and community just for you!




    We listened to your feedback and the support you’re looking for to start and build your business, and we’re here to provide you with all of the resources you’ll need!




    As part of the Entreprenista League, you’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day. You’ll find special discounts on business products and solutions, exclusive content, private events, and the opportunity to have your story featured on our website and social channels!




    Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.




    Join the Entreprenista league today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!




    Getting Into eCommerce?




    Do you have an eCommerce business, or are you thinking about launching one? Then this opportunity is for you! We’re excited to announce that we’re launching a free virtual event series with Shopify to help give small business owners the tools and motivation they need to get their eCommerce store up and running.




    By joining us at Entreprenista on Shopify, you’ll learn how to launch your store, the best tips for SCO, and digital marketing strategies to grow your customer base. The events will be hosted by experts whose knowledge ranges from marketing to sourcing, merchandising, shipping, and procurement. Together, they’ll help you connect all of the dots to start a successful online business. You’ll hear real case studies from entreprenistas and so much more.




    Shopify is also giving entreprenistas a 30-day free trial to launch your online store! Plus, when you attend the events you’ll be entered to win a free website store build valued at over $2500.




    So head over to entreprenista.


    Aiming for Harmony with Atlee Clark of Pika Layers Jul 26, 2021
    Show notes

    After climbing the ranks of Shopify, Atlee Clark was inspired to take the leap to launch her own business, Pika Layers. You’re about to hear how she manages her day-to-day as the Director of Operations at Shopify’s shopping assistant app while scaling her own business and making time for her family.

    Today, Atlee talks about how she does it all. She shares how easy it is to build your own e-commerce business on Shopify. She talks about how her role at the company has evolved over the past seven years, and she offers her best tip for knowing if you’re in the right role. She discusses her experience with her company’s pivot to becoming a fully remote business and shares her best tips for making this a success. She shares what inspired her to take the leap to start her own business and offers her best tips for managing a corporate career while also building her own business. Finally, she explains why it’s more rewarding to aim for harmony than for balance.

    “Calm down. Take a breath. There’s lots of time. There’s lots of opportunities.”

    - Atlee Clark

    This week on SocialFly’s Entreprenista Podcast:

    • The power of patience
    • Being willing to try things and willing to shut them down
    • Juggling it all and the power of scheduling
    • Setting up and running an e-commerce business
    • Atlee’s favorite company she’s invested in

    Connect with Atlee:

    • Atlee on Twitter
    • Atlee on Instagram
    • Pika Layers on Twitter
    • Pika Layers on Instagram
    • Pika Layers on Facebook
    • Pika Layers
    • Backbone Angels

    Join the Entreprenista League!

    Hey Entreprenistas! We’re launching the Entreprenista League, our very own members platform and community just for you!

    We listened to your feedback and the support you’re looking for to start and build your business, and we’re here to provide you with all of the resources you’ll need!

    As part of the Entreprenista League, you’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day. You’ll find special discounts on business products and solutions, exclusive content, private events, and the opportunity to have your story featured on our website and social channels!

    Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

    Join the Entreprenista league today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

    Getting Into eCommerce?

    Do you have an eCommerce business, or are you thinking about launching one? Then this opportunity is for you! We’re excited to announce that we’re launching a free virtual event series with Shopify to help give small business owners the tools and motivation they need to get their eCommerce store up and running.

    By joining us at Entreprenista on Shopify, you’ll learn how to launch your store, the best tips for SCO, and digital marketing strategies to grow your customer base. The events will be hosted by experts whose knowledge ranges from marketing to sourcing, merchandising, shipping, and procurement. Together, they’ll help you connect all of the dots to start a successful online business. You’ll hear real case studies from entreprenistas and so much more.

    Shopify is also giving entreprenistas a 30-day free trial to launch your online store! Plus, when you attend the events you’ll be entered to win a free website store build valued at over $2500.

    So head over to entreprenista.com/shopify to get your free trial, and join the Entreprenista on Shopify community!

    Say “Hello!” To DigiCards™

    Are you ready to take your virtual team meetings to the next level? Are you tired of yelling “You’re on mute!” at your computer screen and letting the important points you were trying to make get lost?

    If you’re tired of leading unproductive, distraction-filled team meetings, then it’s time for you to say “Hello!” to DigiCards. Each pack of virtual meeting cards includes 20 color-coded professional cards designed to streamline your meeting communications while allowing each meeting to create an opportunity for collaboration and fun.

    Say “Goodbye!” to waving your arms, being ignored, and frantically typing in the chat.

    Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

    To grab your deck of DigiCards and bring fun, engagement, and collaboration back into your team meetings, visit www.hellodigicards.com. Use the coupon code: Entreprenista15 to receive 15% off your first order.

    Get In Touch!

    Hey Entreprenistas! If you don’t want to miss an episode, check out our new texting service.

    You can now text us at (561) 468 3997 to be the first to know about new episodes, access exclusive content, and reach out with any questions you have for us.

    Drop us a text - we can’t wait to hear from you!

    Become An Entreprenista!

    Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay

    Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Don’t forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.


    Aiming for Harmony with Atlee Clark of Shopify & Pika Layers Jul 23, 2021
    Show notes

    After climbing the ranks of Shopify, Atlee Clark was inspired to take the leap to launch her own business, Pika Layers. You’re about to hear how she manages her day-to-day as the Director of Operations at Shopify’s shopping assistant app while scaling her own business and making time for her family.




    Today, Atlee talks about how she does it all. She shares how easy it is to build your own e-commerce business on Shopify. She talks about how her role at the company has evolved over the past seven years, and she offers her best tip for knowing if you’re in the right role. She discusses her experience with her company’s pivot to becoming a fully remote business and shares her best tips for making this a success. She shares what inspired her to take the leap to start her own business and offers her best tips for managing a corporate career while also building her own business. Finally, she explains why it’s more rewarding to aim for harmony than for balance.




    “Calm down. Take a breath. There’s lots of time. There’s lots of opportunities.”




    - Atlee Clark




    This week on SocialFly’s Entreprenista Podcast:




    The power of patienceBeing willing to try things and willing to shut them downJuggling it all and the power of schedulingSetting up and running an e-commerce businessAtlee’s favorite company she’s invested in




    Connect with Atlee:




    Atlee on TwitterAtlee on InstagramPika Layers on TwitterPika Layers on InstagramPika Layers on FacebookPika LayersBackbone Angels




    Join the Entreprenista League!




    Hey Entreprenistas! We’re launching the Entreprenista League, our very own members platform and community just for you!




    We listened to your feedback and the support you’re looking for to start and build your business, and we’re here to provide you with all of the resources you’ll need!




    As part of the Entreprenista League, you’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day. You’ll find special discounts on business products and solutions, exclusive content, private events, and the opportunity to have your story featured on our website and social channels!




    Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.




    Join the Entreprenista league today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!




    Getting Into eCommerce?




    Do you have an eCommerce business, or are you thinking about launching one? Then this opportunity is for you! We’re excited to announce that we’re launching a free virtual event series with Shopify to help give small business owners the tools and motivation they need to get their eCommerce store up and running.




    By joining us at Entreprenista on Shopify, you’ll learn how to launch your store, the best tips for SCO, and digital marketing strategies to grow your customer base. The events will be hosted by experts whose knowledge ranges from marketing to sourcing, merchandising, shipping, and procurement. Together, they’ll help you connect all of the dots to start a successful online business. You’ll hear real case studies from entreprenistas and so much more.




    Shopify is also giving entreprenistas a 30-day free trial to launch your online store! Plus,


    Persistence and Spirits with Carin Luna-Ostaseski of SIA Scotch Whiskey Jul 19, 2021
    Show notes

    When Carin Luna-Ostaseski discovered the world of scotch, she realized it was full of preconceived notions and decided she wanted to create an inclusive brand that changed people’s opinions about it. She built SIA focusing on creating a flavor profile that was unique and destructive, and she hit the ground running with grit, the determination to make an impact, and a successful Kickstarter campaign.

    Today, Carin looks back on her journey and shares the biggest lessons she’s learned over the years, as well as exciting news about the launch of The Entrepreneurial Spirit Fund by SIA Scotch, a $250,000 grant program in partnership with Hello Alice to support entrepreneurs of color. Carin shares how she pivoted from being a graphic designer for twenty years to launching her own brand, as well as her experience getting into the scotch industry and the power of networking. She talks about how she created a unique flavor profile that so many love, and she shares everything you need to know about launching a Kickstarter.

    “Each no [is] almost like a checkpoint to make you decide: is this important to me? How badly do I want this? Is this gonna stop me, or is this gonna motivate me to keep going?”

    - Carin Luna-Ostaseski

    This week on SocialFly’s Entreprenista Podcast:

    • Making the leap from a steady job into the unknown
    • Recommendations for starting a spirits company
    • The power of persistence in the face of rejection
    • Launching a Kickstarter
    • The Entrepreneurial Spirit Fund

    Connect with :

    • The Entrepreneurial Spirit Fund by SIA Scotch - Enter by August 10 for a chance to win a $10,000 grant
    • Sia Scotch Whiskey on Instagram
    • Sia Scotch Whiskey on ReserveBar

    Join the Entreprenista League!

    Hey Entreprenistas! We’re launching the Entreprenista League, our very own members platform and community just for you!

    We listened to your feedback and the support you’re looking for to start and build your business, and we’re here to provide you with all of the resources you’ll need!

    As part of the Entreprenista League, you’ll have access to a private community of like-minded Entreprenistas who are making an impact in business every day. You’ll find special discounts on business products and solutions, exclusive content, private events, and the opportunity to have your story featured on our website and social channels!

    Whether you’re looking to scale your existing business and want to make the right connections, or you’re thinking about finally taking the leap to launch your business, we’re here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch.

    Join the Entreprenista league today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!

    Getting Into eCommerce?

    Do you have an eCommerce business, or are you thinking about launching one? Then this opportunity is for you! We’re excited to announce that we’re launching a free virtual event series with Shopify to help give small business owners the tools and motivation they need to get their eCommerce store up and running.

    By joining us at Entreprenista on Shopify, you’ll learn how to launch your store, the best tips for SCO, and digital marketing strategies to grow your customer base. The events will be hosted by experts whose knowledge ranges from marketing to sourcing, merchandising, shipping, and procurement. Together, they’ll help you connect all of the dots to start a successful online business. You’ll hear real case studies from entreprenistas and so much more.

    Shopify is also giving entreprenistas a 30-day free trial to launch your online store! Plus, when you attend the events you’ll be entered to win a free website store build valued at over $2500.

    So head over to entreprenista.com/shopify to get your free trial, and join the Entreprenista on Shopify community!

    Say “Hello!” To DigiCards™

    Are you ready to take your virtual team meetings to the next level? Are you tired of yelling “You’re on mute!” at your computer screen and letting the important points you were trying to make get lost?

    If you’re tired of leading unproductive, distraction-filled team meetings, then it’s time for you to say “Hello!” to DigiCards. Each pack of virtual meeting cards includes 20 color-coded professional cards designed to streamline your meeting communications while allowing each meeting to create an opportunity for collaboration and fun.

    Say “Goodbye!” to waving your arms, being ignored, and frantically typing in the chat.

    Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas.

    To grab your deck of DigiCards and bring fun, engagement, and collaboration back into your team meetings, visit www.hellodigicards.com. Use the coupon code: Entreprenista15 to receive 15% off your first order.

    Get In Touch!

    Hey Entreprenistas! If you don’t want to miss an episode, check out our new texting service.

    You can now text us at (561) 468 3997 to be the first to know about new episodes, access exclusive content, and reach out with any questions you have for us.

    Drop us a text - we can’t wait to hear from you!

    Become An Entreprenista!

    Thanks for tuning into this week’s episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts.

    Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay

    Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.

    Don’t forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.


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