Digital Marketing Fastlane

Being able to stand out and stop people from scrolling to check out your content is key. So I decided to show you an ad that is easy to do and that is very eye-catching! Plus, you can do tons of variations of it.

I’ll also give you some tips on how to improve your conversion rate with a landing page.

Hope you like it! If you try it out, let me know how it went for you!

Watch on YouTube: https://youtu.be/ga2H9xA8D9k

🔎 STAY CONNECTED

► Website: https://voymedia.com/

► YouTube: https://www.youtube.com/c/KevinUrrutia

► Instagram: https://www.instagram.com/voy_media/

► LinkedIn: https://www.linkedin.com/company/voy-media

► Twitter: https://twitter.com/VoyMedia

► Facebook: https://www.facebook.com/VoyMediaAgency

► Email: Team@voymedia.com

How to Crush Q4 in 2021! Oct 10, 2021

Show notes

Did you miss our Webinar on how to crush Q4 in 2021?

Don’t worry: we recorded it!

Listen to learn:

1. Why Q4 is extremely critical for every business.

2. iOS14 Tracking.

3. How to successfully convert creatives into revenue.

4. Landing pages! How they increase conversion rates AND your AOV.

5. Essential entrepreneurial tips from us: Small business owners who scaled from zero to 3 million in 18 months.

Watch on YouTube: https://youtu.be/QkUP1Yl0FYc

🔎 STAY CONNECTED

► Website: https://voymedia.com/

► YouTube: https://www.youtube.com/c/KevinUrrutia

► Instagram: https://www.instagram.com/voy_media/

► LinkedIn: https://www.linkedin.com/company/voy-media

► Twitter: https://twitter.com/VoyMedia

► Facebook: https://www.facebook.com/VoyMediaAgency

► Email: Team@voymedia.com

Important Google Ads Update – Data-Driven Attribution Sep 29, 2021

Show notes

As the advertising industry is changing due to recent privacy updates, Google is taking action to adapt and help you make the most of your campaigns.

The biggest change is that the new default attribution model is set to become Data-driven Attribution.

Nowadays, not a lot of people buy directly after seeing an ad. They will most likely do some research and look at a couple of websites first. Thus, Last-Click Attribution is not really accurate: is this last ad really the reason why they are making the purchase?

Instead of looking at the last step before the purchase, we want to analyze the whole journey.

In this new episode, I will explain in more detail what this new update means for you.

Read the full announcement here: https://blog.google/products/ads-commerce/data-driven-attribution-new-default/

Watch on YouTube: https://youtu.be/nXHgQrRi_ak

🔎 STAY CONNECTED

► Website: https://voymedia.com/

► YouTube: https://www.youtube.com/c/KevinUrrutia

► Instagram: https://www.instagram.com/voy_media/

► LinkedIn: https://www.linkedin.com/company/voy-media

► Twitter: https://twitter.com/VoyMedia

► Facebook: https://www.facebook.com/VoyMediaAgency

► Email: Team@voymedia.com

What Makes a Great Marketer? Sep 17, 2021

Show notes

Today I want to share with you a person I’ve learned a lot from; Ezra Firestone.

They are a number of things that make him such an inspiration. But one of the main reason is that he is a marketer that also does eCommerce.

Listen to this new episode to discover more about Ezra and see how you, too, can learn from him!

Watch on YouTube: https://youtu.be/F79mAi51BH8

🔎 STAY CONNECTED

► Website: https://voymedia.com/

► YouTube: https://www.youtube.com/c/KevinUrrutia

► Instagram: https://www.instagram.com/voy_media/

► LinkedIn: https://www.linkedin.com/company/voy-media

► Twitter: https://twitter.com/VoyMedia

► Facebook: https://www.facebook.com/VoyMediaAgency

► Email: Team@voymedia.com

BEST Ad of the Week - How to Respond to Complaints Sep 15, 2021

Show notes

No product or service is perfect. There will always be complaints because you can’t please everyone.

But how do you react when most of the complaints are about the same thing?

Do you ignore them, or do you address them?

In today’s episode, I’m reviewing an ad by Atoms that I really like.

What they did here is great: they created an ad as a response to the complaints people have regarding the price of their shoes.

Listen now to get some inspiration and learn about how you can react in this type of situation.

Watch on YouTube: https://youtu.be/S3MGOKlxABk

🔎 STAY CONNECTED

► Website: https://voymedia.com/

► YouTube: https://www.youtube.com/c/KevinUrrutia

► Instagram: https://www.instagram.com/voy_media/

► LinkedIn: https://www.linkedin.com/company/voy-media

► Twitter: https://twitter.com/VoyMedia

► Facebook: https://www.facebook.com/VoyMediaAgency

► Email: Team@voymedia.com

How to Skyrocket Q4 2021 | WEBINAR Sep 10, 2021

Show notes

How to skyrocket the most profitable quarter of the year?

Some of the most significant events happen during Q4 (Halloween, Black Friday, Thanksgiving, Christmas, New Year…)

If you want to take advantage of all the opportunities it has to offer, you need to come prepared.

This is why I am hosting a webinar on how to navigate Q4 efficiently. I will also discuss how to track post iOS 14.

👉 When?

September 22, 2021

2:00 PM EST

👉 Register here:

https://us06web.zoom.us/webinar/register/WN_pASbVIONTtq1euMdV5qpBg

👉 Agenda:

1. Why Q4 is extremely critical for every business.

2. iOS14 Tracking

3. How to successfully convert creatives into revenue.

4. Landing pages! How they increase conversion rates AND your AOV.

5. Essential entrepreneurial tips from us: Small business owners who scaled from zero to 3 million in 18 months.

6. Q&A. Please come prepared with questions to make your Q4 the most profitable it's ever been.

Watch on YouTube: https://youtu.be/bdi9E-YbEaI

🔎 STAY CONNECTED

► Website: https://voymedia.com/

► YouTube: https://www.youtube.com/c/KevinUrrutia

► Instagram: https://www.instagram.com/voy_media/

► LinkedIn: https://www.linkedin.com/company/voy-media

► Twitter: https://twitter.com/VoyMedia

► Facebook: https://www.facebook.com/VoyMediaAgency

► Email: Team@voymedia.com

What Should Your Landing Page Look Like? Sep 01, 2021

Show notes

Great landing pages will have a significant impact on the performance of your marketing campaigns.

You should never take the importance of landing pages lightly: they help increase conversion rates and lower CPA.

The 2 main types of landing pages are:

-Lead generation landing pages: focuses on collecting information about your leads and customers.

-Click-through landing pages: focuses on CTA.

Once you know what type of landing page you need depending on your goals, they are plenty of formats to chose from!

Listen to today's episode to learn more, to get my advice, and to get some examples!

Watch on YouTube: https://youtu.be/n1EtXgOKOak

🔎 STAY CONNECTED

► Website: https://voymedia.com/

► YouTube: https://www.youtube.com/c/KevinUrrutia

► Instagram: https://www.instagram.com/voy_media/

► LinkedIn: https://www.linkedin.com/company/voy-media

► Twitter: https://twitter.com/VoyMedia

► Facebook: https://www.facebook.com/VoyMediaAgency

► Email: Team@voymedia.com

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