Digital Marketing Fastlane

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**Digital Marketing Fastlane**

This podcast will show you how to build, launch, grow, and scale a wildly successful online business. Listen to real conversations with proven practical strategies and success stories. You will learn how to generate more traffic, more sales, more profit, and customer lifetime value for your online store. Coming to you from the online marketing experts at Voy Media, here is your host Kevin Urrutia. We bring a rotating lineup of experts to analyze the week in content marketing, copywriting, email marketing, conversion optimization, and mindset.

Latest Episodes:

Voy Media x Revealbot Community Chat Jun 15, 2020

Show notes

Here's the replay of our second community chat with Reggie Paquette from Revealbot. Here's what we talked about:

Change in business with COVID-19
What we did for blackout Tuesday
User-generated content (UGC) is king right now
How to get UGC from customers and so much more

Thanks to everyone who joined this one and looking forward to the next one!

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

Scaling with Subscription Models: Lifetime Value, Repeat Business, Creatives, Retargeting, and more Jun 12, 2020

Show notes

In this episode learn how to properly scale your recurring subscription business.

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

Digital Marketing & Coronavirus: 100 Days Later Jun 05, 2020

Show notes

In this episode, you will find out what is happening in the e-commerce and Facebook ads space now that we have been living a corona world.

AKA - "E-Commerce Lessons from 100 Days of Coronavirus Quarantine"

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

Media Buying and Planning for Agencies with Jeromy Sonne Jun 03, 2020

Show notes

Meet Jeromy, full-time Dad + Husband, most of the time digital media strategist. Jeromy and his family are travelers having most recently been based out of Denver, CO before hitting the road. Jeromy has 9+ years of digital media buying experience most of which revolves around Facebook ads. He’s has had the pleasure of working with well over 100 brands throughout his career with clients such as unicorn startups, publicly traded companies, local bagel shops, and his personal favorite project, helping take a song to #1 global viral on Spotify. When he’s not making how-to videos for other media buyers on Youtube or interviewing agency owners on his podcast Jeromy is a passionate home cook trying to perfect his roasted tomatillo salsa recipe or smoke the perfect brisket.

Jeromy is the founder of Moonshine Marketing a White Label Media Strategy, Buying, and Planning agency helping creative agencies, content agencies, and more.

Jeromy is also the founder of Reverb Media. A self-serve audio advertising platform for podcasts, digital radio, and streaming audio such as Spotify + Pandora.
This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

Cashvertising - How To Apply For Better Facebook Ads May 28, 2020

Show notes

Learn how to apply Cashvertising principles to your ads and how we have been able to increase the ROAS of a few brands we work on. In Cashvertising by Drew Eric Whitman, you will learn how to sell anything with persuasive advertising techniques that even the experts don't do properly. He lays out the principles of successful advertising in examples and step by step details that anyone can follow them if they so choose. This action-packed episode is brought to you by the performance marketing experts at Voy Media. https://voymedia.com/

Broad Targeting vs Narrow Targeting on Facebook Ads May 25, 2020

Show notes

Find out why you NEED to be using broad targeting on Facebook Ads today!

Targeting broadly essentially means that you're mostly relying on our delivery system to find the best people to show your ad to. This approach can lead to us finding potential customers you never would've known about otherwise

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

Dominating SMS Ecommerce Marketing With Dennis Hegstad May 22, 2020

Show notes

Dennis is the CEO & Founder of LiveRecover. LiveRecover is a text message abandoned cart recovery for e-commerce stores online. Our human-powered sales team texts your customers in real-time, converting carts into sales.

Who else wants to recover 21% of abandoned carts?

https://twitter.com/dennishegstad
https://liverecover.com/

https://www.linkedin.com/in/dennis-hegstad-93480126/

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

Noom - How They're Using Facebook Ads To Drive User Growth May 11, 2020

Show notes

Today we do a brand audit of Noom. Noom helps you build healthier habits to lose weight, no dieting needed. Get personalized support every step of the way. You can do it with Noom

Youtube Video - https://youtu.be/k0OQvY0LdTY

Learn how they are using Facebook Ads to scale.

Today You Will Learn About:

Landing Pages
Quiz Funnels
Free trial offers
Photos/Videos in Ads Hooks
....and much more!

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

https://voymedia.com/

https://www.noom.com/

Mastering Messenger Bots with Ben Vandal May 05, 2020

Show notes

Ben Vandal has spent $2.5m+ in Paid Media profitably scaling eCommerce businesses to 8-Figures in Total Sales. In this episode learn why you should be using Messenger bots and Messenger tools to grow your business. Ben gives his experience and personal insights into what is currently working.

Messenger Mastermind Website

Messenger Mastermind Podcast

This action-packed episode is brought to you by the performance marketing experts at Voy Media.

Voy Media

Monday.com - How They're Using Facebook Ads To Drive User Growth May 01, 2020

Show notes

Today we do a brand audit of Monday.com. Monday.com is a work operating system that enables organizations to build custom workflow apps in a code-free environment - to run projects, processes, and everyday work. As of 2020, the company serves 100,000 organizations from around 200 vertical markets, including many non-technical organizations. Learn how they are using Facebook Ads to scale.

Youtube Video - https://youtu.be/-CBTB1eedgw

Today You Will Learn About: