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    Business

    Dan Kennedy’s Magnetic Marketing Podcast

    Dan Kennedy is internationally recognized as a ‘millionaire-maker’, helping people in just about every category of business turn their ideas into fortunes. He has been called the “Professor of Harsh Reality” because he’s provocative, irreverent, sarcastic, and tells it like it is in a humorous, but chilling, serious fashion that cuts to the core of the issues in a way no other marketing ‘guru’ does.

    Dan Kennedy’s advice can be moved with remarkable ease from one very different field, industry, or profession to another with amazing success. He is a leading consultant in direct marketing, copywriting, internet strategies, and profit improvement systems.

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    Copyright: © Copyright 2021 All Rights Reserved

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    Latest Episodes:
    19 Secrets of Exceptional Results Selling (3 of 4) Sep 29, 2023
    Show notes

    In part three of this unique four-part episode, Dan Kennedy reveals his secrets for selling high ticket items, tactfully setting oneself apart from the competition and the art of closing the sale throughout the entire sales presentation.

    If you've been looking for ways to improve your sales game, this timeless interview with Dan is exactly what you've been looking for. Be sure to check out parts one and two before diving into this episode, and don't forget to give part four a listen next week!

    MagneticMarketing.com NoBSLetter.com


    19 Secrets of Exceptional Results Selling (2 of 4) Sep 22, 2023
    Show notes

    In part two of this extra special four-part episode, Dan Kennedy discusses how to deal with some of the more difficult realities one must face in selling, such as selling in tough times, dealing with rejection and handling the tendency for prospects to be cynical and untrusting.

    Though this interview was conducted years ago, Dan's principles are just as applicable today as when he first taught them. Grab some note taking materials, and don't forget to check out part three and four in the coming weeks!

    MagneticMarketing.com NoBSLetter.com


    19 Secrets of Exceptional Results Selling (1 of 4) Sep 15, 2023
    Show notes

    In 1994 Dan Kennedy published a gold mine of an interview in which he outlined his top secrets for delivering "million dollar" sales presentations to prime prospects.

    In a Magnetic Marketing Podcast first, Dan's timeless interview will be released over a month's time in four parts! Whether you sell from stage or one-on-one, these secrets have the power to transform the way you approach selling forever.

    MagneticMarketing.com NoBSLetter.com


    Championship Thinking With Pat Williams Sep 08, 2023
    Show notes

    Pat Williams knows a thing or two about thinking like a champion. As a former general manager of the Philadelphia 76ers, co-founder of the Orlando Magic, basketball hall of fame inductee, and prolific author and speaker, Pat has studied and worked alongside many champions in sports and in business.

    Using Walt Disney and Rich DeVos as key examples, Dan Kennedy and Pat discuss the beliefs and attitudes champions need in order to inspire and succeed in their vocation.

    MagneticMarketing.com NoBSLetter.com


    Maintaining Customer Relationships For Lifelong Retention Sep 01, 2023
    Show notes

    Are you waiting until your customers hit "unsubscribe" to try and salvage the relationship? Robert Skrob, marketing expert and former business partner of Dan Kennedy, says that employing this tactic is like deciding to work on your marriage just as your spouse is about to ask for a divorce. There's plenty you can (and should) be doing to preserve the relationship from the start.

    Ken McCarthy, one of the earliest pioneers of internet marketing, interviews Robert to get his masterful advice on how to foster stronger, more lasting relationships with your customers, members and/or clients.

    MagneticMarketing.com NoBSLetter.com


    Designing In-Person Events To Be Extremely Lucrative Aug 25, 2023
    Show notes

    As an info marketer, why waste a bunch of time and money putting together an in-person conference or convention for your business? Can't your members learn all they need from you with a webinar or online course? Dan Kennedy says that, although online media certainly has a place in your business, you absolutely cannot replicate online the transformative experience customers can have in person.

    Robert Skrob interviews Dan to learn all about the various kinds of in-person events he uses and how they can be formulated to acquire, convert and retain customers.

    MagneticMarketing.com NoBSLetter.com


    Reinventing Your Successful Business To Become Even Better Aug 18, 2023
    Show notes

    The saying goes, "If it ain't broke, don't fix it", but does this adage apply to successful entrepreneurs? Jimmy Vee and Travis Miller, two longtime followers of Dan Kennedy, make their case for reinventing your business while you're ahead in order to continue to grow and stay ahead.

    In this incredibly insightful interview, Bill Glazer and Robert Skrob discuss in depth with Jimmy and Travis as to exactly how they transformed their already successful business so that they made even more money and served even more of their dream customers.

    MagneticMarketing.com NoBSLetter.com


    Wealth Attraction Dos & Don'ts Aug 11, 2023
    Show notes

    It makes absolutely no sense to subscribe to beliefs and behaviors that drive money and opportunity away from oneself, yet so many in business are unknowingly doing just that.

    Lee Miltter interviews Dan Kennedy to clear up misconceptions surrounding wealth attraction as well as define the mindset, principles and beliefs entrepreneurs need to adopt about what causes money to move in order to draw the flow of wealth continuously in their direction.

    MagneticMarketing.com NoBSLetter.com


    Trust Based Lead Generation Aug 04, 2023
    Show notes

    Do you take the time to build real trust and lasting relationships with your customers or clients? Or does your relationship end with the sale? Matt Zagula, prominent financial advisor and collaborator of Dan Kennedy's, says failing to nurture the relationship before, during and after the sale is one of the biggest mistakes a person can make in business.

    Interviewed by Dave Dee, Matt shares his first hand experience and expert strategies for building continuous, natural and reliable lead generation through your current clients.

    MagneticMarketing.com NoBSLetter.com


    Guidelines For Accelerated Achievement Jul 28, 2023
    Show notes

    Are there any real "shortcuts" to success? If so, what are they and how do I apply them to my business? Countless entrepreneurs would like to know the answers to these questions, but according to Dan Kennedy, the solutions aren't that simple.

    Interviewed by Dwight Woods, a longtime student of Dan's most elite programs, Dan clears up common misconceptions surrounding mindset, efficiency, and effectiveness, while also sharing his top tips for accelerating achievement through clarity of goals, simultaneous action, "failing fast" and developing marketing stamina.

    MagneticMarketing.com NoBSLetter.com


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