Dan Kennedy's Magnetic Marketing Podcast

Latest Episodes:

Magical Marketing & Subliminal Selling Techniques Jul 12, 2024

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Ever wish you could magically get your prospects to agree with you? Wish you could make their objections and hangups disappear? Expert marketer Dave Dee is here to show you how it's possible.

Not only is Dave an expert in marketing and the psychology of selling, but he's an incredible magician and entertainer as well. In this episode, Dave teaches listeners tips and tricks he's used countless times in sales presentations that help you hack into your prospects' minds and subtly convince them to buy from you.

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Sales Weapons (2 of 2) Jun 28, 2024

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Picking right back up where part one left off, Bill Glazer continues on the topic of top sales strategies that prime your potential customers to do business with you, using examples from his own work helping clients improve their sales prowess.

Be sure to listen to the very end to get the answer to Bill's "secret sales weapon" question, and don't forget to listen to Dan Kennedy's sales weapons in part one first!

MagneticMarketing.com NoBSLetter.com

Sales Weapons (1 of 2) Jun 21, 2024

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The process of going through a sale can be painful for buyers. The process you lead them through may be good enough to get them to buy, but if it's not good enough for them to recommend you to their friends, you can't say it was a successful sale.

In part one of this two part episode, Dan Kennedy uses real world examples to illustrate sales weapons you can use to better prepare for a sales experience that will leave prospects "wowed". Don't forget to tune in text week to learn more sales weapons from Bill Glazer!

MagneticMarketing.com NoBSLetter.com

The Power of Mastermind Alliances Jun 14, 2024

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Who do you spend the majority of your time with, and how much influence do you let these people have in your life? Do they support you in your business endeavors, or do they struggle to believe in your vision?

Lee Milteer offers her sage advice on forming and maintaining strong friendships with like minded entrepreneurs who can build you up and drive you toward your goals, and how you can provide that support for others in return.

MagneticMarketing.com NoBSLetter.com

Removing Fear From The Sales Process (2 of 2) Jun 07, 2024

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Sometimes it really does come down to the tiniest details that decide whether a prospect will trust you and buy, or become wary of you and run away.

Continuing right where he left off last week, Dan Kennedy explains the two main approaches used in selling and which one has a greater advantage over the other. Dan also talks about some of the crucial "tipping points" that determine whether or not a consumer will buy. Be sure to listen to all of part one before starting part two!

MagneticMarketing.com NoBSLetter.com

Removing Fear From The Sales Process (1 of 2) May 31, 2024

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So many entrepreneurs wish they could find cheaper leads (or just more leads in general), when the majority of their issues actually come from their severely flawed sales processes, NOT their advertising or marketing.

How do you know if it's time to overhaul your sales strategy? Using examples from his own experiences, Dan Kennedy helps listeners understand why some promising prospects don't buy, and steps you can take to avoid costly sales mistakes. Be sure to catch part 2 next week!

MagneticMarketing.com NoBSLetter.com

Foundations of Sales Success May 24, 2024

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Marketing and advertising often take the blame for bad salesmanship. Too many entrepreneurs want to excel in business but aren't willing to also be a salesperson at their core. But what exactly makes a good salesperson anyway?

Dan Kennedy and Nick Loise share their expertise in clearly laying down the foundations of successful salespeople, including their traits and essential strategies.

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The Principle of Defiance (2 of 2) May 17, 2024

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What does it take to defy industry norms, break away from false beliefs and set yourself apart from every other entrepreneur in your field? Dan Kennedy has some major pointers you won't want to ignore.

In part two of Dan's incredible address from stage, the godfather of marketing himself shares more of his big ideas on embracing what's next, complexity over simplicity and solving "the great mystery" of why extremely qualified leads don't buy. Be sure to check out part one first!

MagneticMarketing.com NoBSLetter.com

The Principle of Defiance (1 of 2) May 10, 2024

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On your entrepreneurial journey, all kinds of people will offer you their unsolicited advice and their criticism. Are you listening to what they have to say? If you spend all your time conforming to the unqualified opinions of others, you'll never live up to your full potential.

Dan Kennedy shares from stage some of his top "big ideas" on the topic of defying not only industry norms, but the people who want to impose their rules and ideas upon you as well. Come back next week for part two!

MagneticMarketing.com NoBSLetter.com

Building Blocks of Renegade Millionaire Marketing (2 of 2) May 03, 2024

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Too many entrepreneurs are in such a rush to make a sale that they forget the fact that it is far less costly to retain a current customer than it is to acquire a new one. But just how do you nourish your relationship with your "herd" (aka list)?

Marketing experts Dan Kennedy, Lee Milteer and Bill Glazer are back to dive further into some of the essential building blocks of Renegade Millionaire Marketing, including herd building and finding riches in niches. Be sure to check out part one first before giving this episode a listen!

MagneticMarketing.com NoBSLetter.com