Stay ConnectedDigital marketing in the age of crypto, Web3, and blockchain. Hosted by the fastest-growing Web3 marketing agency, Coinbound. Learn top crypto marketing tips and tools daily in this very binge-able podcast.
Follow Ty Smith on Twitter: https://twitter.com/tysmithhq
We can expect a myriad of NFT projects to emerge in 2022, and while a handful may be successful, most will undoubtedly fail to catch on. While some NFT projects are backed by major investors, celebrities, or have built-in communities, most don’t have those advantages. If you’re running a newly launched NFT project, how do you make your project stand apart in an extremely competitive environment? We at Coinbound have created a guide for any NFT project looking to succeed in an ever-increasingly crowded marketplace. Following our tactics will improve your social media presence, grow your community, and set your company up for success in the NFT ecosystem! Resources ► Check out our agency, Coinbound: https://coinbound.io ► Check out our Twitter: https://twitter.com/coinboundio ► More about the Crypto Marketing Podcast: https://coinbound.io/podcast ► Listen on Apple Podcasts: https://coinbound.link/podcast-apple ► Word Press: https://wordpress.com/ ► Wix: https://www.wix.com/ ► Webflow: https://webflow.com/
Crypto conferences are predicted to be bigger than ever before in 2022. Many are searching for the BEST conference of the year. These events are key in getting involved in the crypto community or networking your way to your dream DeFi career. How do you choose which conference is best for you? Each event is different. The one that may be perfect for you may not be perfect for the next person. You have to consider an array of variables: cost, travel time, who is sponsoring, and more.
In this episode, Ty & Liz took the time to discuss their favorite conferences, tips & tricks to make the most of your time, and why they believe attending Crypto Conferences is money well spent!
💸BONUS💸: Stay tuned until the end to receive a special discount code to use towards attending our favorite crypto conference!
With 2021 coming to a close as the biggest year for crypto, it is no surprise that we have crypto marketing predictions and key trends to break down going into 2022.
The root of every successful crypto project is strong digital marketing strategies. These strategies align with marketing trends, such as the increasing necessity for media, advances in content marketing, the growing prevalence of in-house community management, and so many more!
As a crypto marketing agency, we are constantly strategizing and adjusting to key marketing trends, and making the most educated predictions we can for our clients. In this episode, Ty is discussing the Crypto Marketing Trends of 2021 that he believes will live on in 2022, and how he predicts these trends will manifest in 2022.
Social media automation software, such as Sprout Social and Later, are indispensable tools in any digital marketing strategy. Through these platforms, you can schedule out content months in advance, export detailed analytical reports on your audience and engagement, collaborate with your team on multiple platforms, and so much more. Many successful crypto projects and crypto marketing experts utilize social media automation tools for their Twitter marketing initiatives and have grown both followers and engagement while leveraging automation.
In the latest episode of the Crypto Marketing Podcast, Ty and Liz discuss what marketing automation is and how to utilize it, both the pros and cons of social media automation, the best platforms for social media automation, and where the future of the field is going in 2022 and beyond. This podcast is a must-listen not just for aspiring crypto marketers, but anyone interested in establishing a strong crypto marketing strategy.
Crypto Content Creators (AKA crypto influencers) have become a key element of digital marketing, especially in emerging industries like cryptocurrency. With that, it is vital to listen to these individuals because they are the driving force behind some of our favorite crypto projects. Our first Content Creator Spotlight features the lovely Altcoin Sara! With a social media audience of over 60k and over 4 years of industry experience, Sara was able to provide her unique view of the crypto industry through the lens of an experienced content creator. In their discussion, Ty and Altcoin Sara discuss her journey from DEV 👉 Content Creator 👉 CMO of DEFIT. The beauty of crypto is that if you have a passion for this space, you can find a niche for yourself, and Altcoin Sara is the perfect example.
Marketing is likely just one of your myriad responsibilities when you decide to jump into the crypto world. And PR firms come handy as they prove success in building revenue for their clients. Giving you an assurance that there’s a wealth of opportunity to have various placements in big-name publications.
The concept of owned, earned and paid media has content at the center. Luckily, crypto businesses are getting savvier at creating and curating engaging content. And in this episode Ty and Liz will be breaking down the ins and outs of these concepts, what their differences are and how their functions vary from each other.
Key Takeaways:
Resources:
► Check out our agency, Coinbound: https://coinbound.io
► More about the Crypto Marketing Podcast: https://coinbound.io/podcast
► Listen on Apple Podcasts: https://coinbound.link/podcast-apple
► Cision: https://www.cision.com/
► PR News Wire: http://www.acesswire.com
With cryptocurrencies emerging as a financial asset class, now is the right time to change the narrative around diversity in the financial system. In this digital age, we are now paying more attention to a new segment of people: women, persons of color, minorities, and the like to be involved in different fields.
Moreover, the crypto realm allows women to invest, have financial freedom, compete with the market, and empower one another. Today we are joined by Liz and Amara, as they give us an overview of how important it is to have women representation in the crypto world. Listen to this episode to find out more.
Key Takeaways
Resources:
► Check out our agency, Coinbound: https://coinbound.io
► More about the Crypto Marketing Podcast: https://coinbound.io/podcast
► Listen on Apple Podcasts: https://coinbound.link/podcast-apple
► Follow Ty on Twitter: https://twitter.com/TyDanielSmith
► CryptoCanvas:
► Coinbase:
► World of Women:
Ty, Jared, and Liz are re-living the NFT.NYC annual event that occurred in Times Square, New York. Jared and Ty of the Coinbound team share their memorable experiences that include: Teslas, crypto advertisements in billboards, marketing strategies, impeccable music, and a whole lot more. In this episode, let’s join the team as they discuss the rise of out-of-home marketing in the crypto realm. Key Takeaways Key features during the annual NFT.NYC Different types of marketing strategies and advertising in the event Comparing NFT.NYC to other events How out of home advertising is going to become an increasingly important part of crypto marketing ---------- ► Check out NFT Lately: https://nftlately.com/ ► Follow Ty on Twitter: https://twitter.com/TyDanielSmith ► Check out our agency, Coinbound: https://coinbound.io ► More about the Crypto Marketing Podcast: https://coinbound.io/podcast ► Listen on Apple Podcasts: https://coinbound.link/podcast-apple ► Check out NFT Lately: https://nftlately.com/ ► Follow Ty on Twitter: https://twitter.com/TyDanielSmith ► Check out our agency, Coinbound: https://coinbound.io ► More about the Crypto Marketing Podcast: https://coinbound.io/podcast ► Listen on Apple Podcasts: https://coinbound.link/podcast-apple
Influencer marketing is a kind of marketing that is more authentic and reaches out to a wider audience than traditional advertising. With an influencer at the helm of your product launch, you have a chance to bring in a ton of new viewers and expand your reach so you can get your business going at a much faster rate.
However, influencer marketing is getting more and more crowded everywhere you turn, and there's a growing sentiment that no one is going to notice if you promote your brand. If you’re looking to leverage influencer marketing for your NFT brand, then this podcast is for you.
Join Ty and Liz as they cover everything you need to know about NFT influencer marketing, why influencer marketing is important for NFT brands, how to properly vet NFT influencers and what it takes to cut through the noise and get influencers to actually answer.
Key Takeaways:
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► Check out NFT Lately: https://nftlately.com/
► Follow Ty on Twitter: https://twitter.com/TyDanielSmith
► Check out our agency, Coinbound: https://coinbound.io
► More about the Crypto Marketing Podcast: https://coinbound.io/podcast
► Listen on Apple Podcasts: https://coinbound.link/podcast-apple
How are you using social media to engage your community?
To be a successful community manager, you need to understand the various ways you can interact with your community. And today, Discord has definitely grown as the de facto communication method for NFT communities. If you're not using Discord right now to communicate with your NFT community, then this is definitely the episode that you want to check out.
Join Ty Smith in this episode of Crypto Marketing Podcast as he covers the 5 channels you need to know when you're setting up your Discord channel and 5 bots that are gonna make your life a whole lot easier!
Key Takeaways:
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► Follow Ty on Twitter: https://twitter.com/TyDanielSmith
► Check out our agency, Coinbound: https://coinbound.io
► More about the Crypto Marketing Podcast: https://coinbound.io/podcast
► Listen on Apple Podcasts: https://coinbound.link/podcast-apple
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