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    Business

    Coaching Inc with Tom Krol

    Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies that just don’t work? Do you spend hours and hours creating content that doesn’t attract paying clients let alone build an audience? Are you starting to think that building a coaching business just might not be for you? Well, if you answered YES to any of those questions, you’re in the right place. I’m Tom Krol the founder of Coaching Inc and host of this Podcast. I’ve helped thousands (yes thousands) of people achieve massive success and generate mountains of revenue using my proven methods. I don’t say this to brag, it’s just a fact and it’s part of why I launched this Podcast. I see too many incredible coaches struggling to make money in this business and it truly breaks my heart. Well that stops TODAY! I want to show you how to (finally) get paid what you’re worth and start generating the income you deserve. And I want to teach you how to do this without spending hours creating content that doesn’t work, and without doing webinars, seminars, or building complicated funnels. The goal of this podcast is let you peak behind the curtain of some of the most successful coaches in the industry, so you can emulate their strategies and tactics and start getting immediate results, putting revenue in first position. This podcast isn’t about theory and it’s not filled with a bunch of fluffy words to make you feel good. I’m putting these incredible business builders in the hot-seat and getting them to share all of their biggest secrets, bam! If what you’ve been doing isn’t working and you want to get to revenue fast, this podcast is for you. If you follow folks like Alex Hormozi, Ed Mylett, Andrew Huberman, Russell Brunson, and Tony Robbins, welcome home. Twice a week, you’ll discover the most current strategies and tactics that are getting results and making people money in today’s online environment. We’ll be covering everything from choosing the right niche, to pricing your programs and services, to generating more leads than you can handle, and how to convert those leads into real income, right now. It’s about taking massive, imperfect action and adopting a “progress not perfection” attitude. Think of this podcast as having a mentor in your back pocket. If you’re willing to join me on this great adventure, and you’re a go-giver who is willing to step outside your comfort zone and do the work, this podcast is your lifeline. Let’s charge Rhinos! BAM!

    Advertise

    Copyright: © 2024 Coaching Inc with Tom Krol

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    Latest Episodes:
    CI - S2 - 148 - The Biggest Mistake You're Making with Client Reviews Aug 06, 2026
    Show notes

    Most business owners have happy clients, but very few know how to turn those happy moments into powerful marketing.

    In this solo episode, Tom Krol talks about a simple technique that he used just to make massive amounts of revenue in a short amount of time that doesn't cost a penny. That is, you become a ninja at capturing good news.

    Listen as he shares a simple strategy for collecting authentic client reviews, and why timing is everything in client reviews.

    You'll Learn How To:

    • Capture authentic client reviews
    • Collect reviews consistently without making it complicated
    • Build trust with potential clients using real customer feedback

    What You'll Learn in This Episode:

    • (01:02) Capturing "good news"
    • (02:06) Simple trick that is built on human nature and laws of reciprocity
    • (02:52) Timing is everything in client reviews
    • (04:28) Use the word "reviews" instead of "testimonials" on your website
    • (05:14) Make collecting reviews a weekly responsibility for your team
    • (06:14) Simple contract clause that gives you permission to use client reviews

    Who This Episode Is For:

    • Coaches who are looking to build more credibility
    • Entrepreneurs who want more referrals
    • Business owners who aren't consistently collecting reviews

    Why You Should Listen:

    Tom shares a practical system for collecting authentic reviews, using them effectively, and building trust with future clients.

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    CI - S2 - 147 - Why Your Next Opportunity Is Probably a Distraction Aug 03, 2026
    Show notes

    How do you know when something's adding to your energy or subtracting?

    As entrepreneurs, it's easy to get excited about new ideas. But sometimes the next opportunity isn't the right one, but just another distraction.

    In this solo episode, Tom Krol shares a practical framework to help entrepreneurs cut through the noise and focus on the one business that deserves their time and energy.

    Listen as he walks through eight questions you can use to evaluate every project, side hustle, or business idea. If you are constantly chasing new opportunities but feel like you're not moving forward, this episode will help you refocus.

    You'll Learn How To:

    • Identify which business deserves your full attention
    • Avoid distractions that slow your growth
    • Evaluate new opportunities with a simple framework
    • Focus your time on the work that creates the biggest results

    What You'll Learn in This Episode:

    • (02:22) A simple exercise to evaluate every project you're working on
    • (04:23) Focus more on fewer things
    • (04:57) The first question to ask before investing more time into any business
    • (05:10) Are you willing to put a full-time person on that project?
    • (06:09) Can it alone exceed all of your financial goals?
    • (07:16) Adding energy vs subtracting energy
    • (07:55) How to know if you have more energy
    • (09:22) The importance of measuring revenue instead of relying on assumptions
    • (10:23) Clear vision for your business
    • (10:57) Business that you want vs business that the market demands
    • (11:54) Some opportunities create problems you never intended to have
    • (12:41) Repeating pattern of you self-sabotaging
    • (15:10) Hustle is a season, not a lifestyle

    Who This Episode Is For:

    • Coaches who are juggling multiple business ideas
    • Entrepreneurs who are struggling to stay focused
    • Business owners who are looking to scale

    Why You Should Listen:

    If you are tired of constantly switching gears and want more clarity on where to invest your time, this episode gives you a practical place to start.

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    CI - S2 - 146 - You're Building Your Business on Rented Land Jul 30, 2026
    Show notes

    Tom Krol is going to talk about a game-changer for your business that you can implement now. It is the single most important asset that you have as a coach, consultant, or influencer.

    In this solo episode, he dives deep into your email list. He shares why your email list is the one asset you truly own, how to start building it from day one, and why keeping things simple is often the fastest path to growth.

    Listen and enjoy the show!

    You'll Learn How To:

    • Build an email list properly
    • Choose a simple email platform
    • Grow your list consistently without complicated systems
    • Turn your email list into a valuable business asset

    What You'll Learn in This Episode:

    • (01:20) Simple tips and tricks to build your email list properly
    • (01:46) Why is your email list so important?
    • (02:56) Email list explained
    • (04:09) Choosing the right email marketing tool
    • (05:08) Familiarizing yourself with your email platform
    • (06:03) Tom's advice to manually build your first 1,000 email subscribers
    • (08:21) Write emails yourselves
    • (08:33) How often you should email your list
    • (09:34) Practical ways to collect email addresses both online and in person
    • (10:32) Email list increases the value of your business when it's time to sell

    Who This Episode Is For:

    • Coaches who want to start building an email list
    • Entrepreneurs who are growing an audience
    • Business owners who are thinking about growth and business value

    Why You Should Listen:

    In this episode, Tom shares a simple, practical approach to building an audience you own, staying connected with your customers, and creating a business that's worth more over the long run. If you've been putting off building your email list, this is the episode to listen to.

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    • Tom Krol's tool recommendation for creating email list: www.coachinginc.com/email
    CI - S2 - 145 - The First Hire Every Entrepreneur Should Make Jul 27, 2026
    Show notes

    Who should be your first hire?

    Most entrepreneurs wait too long before making their first hire, and it usually costs them time, energy, and growth.

    In this solo episode, Tom Krol explains why an executive assistant should be the very first person you bring into your business. He shares how the right EA can free up your time, keep you focused on revenue-generating work, and help you build a more consistent business.

    Listen and enjoy the show!

    You'll Learn How To:

    • Know when it's time to hire your first executive assistant
    • Find and interview the right candidate
    • Avoid common hiring mistakes

    What You'll Learn in This Episode:

    • (00:31) Who should be your first hire?
    • (01:57) Why do we hire an executive assistant?
    • (03:09) Protecting your time is one of the best investments you can make
    • (03:25) The biggest mistake entrepreneurs make after hiring an executive assistant
    • (03:50) The qualities Tom recommends looking for when hiring an EA
    • (05:40) Your executive assistant must already be working
    • (06:17) Interviewing multiple people helps you make a better hiring decision
    • (06:59) Bookkeeping skills are valuable for an executive assistant
    • (07:18) Have your wife do the final interview
    • (09:35) Don't give them new things to do; give them things to do

    Who This Episode Is For:

    • Coaches building their first team
    • Entrepreneurs feeling overwhelmed with daily tasks
    • Business owners ready to grow without burning out

    Why You Should Listen:

    Tom shares a simple framework for finding the right executive assistant, delegating the right work, and creating more time to focus on growing your business.

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    CI - S2 - 144 - How I Trained AI to Sound Exactly Like Me with David Pupo Jul 23, 2026
    Show notes

    Six months from now, there will be two kinds of entrepreneurs: those still spending hours creating an endless amount of content, and those who have AI doing 80% of the heavy lifting. They'll both have access to the exact same tools.

    For today's episode, Tom Krol talks with Coaching Inc. member David Pupo about the AI system he's built to create content that matches his own voice and personality.

    David shares how he trained Claude using his podcast transcripts, sales calls, and personal content to generate posts, reels, and captions that feel authentic. This episode shows you a practical way to use AI as an extension of your brand rather than replacing it.

    Listen and enjoy!

    You'll Learn How To:

    • Train AI to write in your own voice
    • Turn trending topics into engaging content
    • Create more content without sacrificing authenticity
    • Use AI to save time

    What You'll Learn in This Episode:

    • (02:34) How David built an AI to match his voice and messaging
    • (03:55) Transcribing the podcast through YouTube
    • (05:36) How AI turns his long-form content into his tonality
    • (07:48) A simple system for creating reels from trending news stories
    • (09:00) AI helps write script, captions, and CTAs
    • (10:05) Doing the green screen on Instagram
    • (10:32) Asking AI for trending hashtags
    • (13:41) Creating topical content helps you get discovered faster
    • (17:00) Importance of repurposing content across multiple platforms
    • (18:23) Criticism and negative comments can help your content perform better

    Who This Episode Is For:

    • Coaches who want to create more content
    • Entrepreneurs using AI to grow their business
    • Personal brands looking to stand out online

    Why You Should Listen:

    If you want AI to sound more like you and less like everyone else, this episode is a must-listen.

    Connect with David Pupo:

    • Instagram: https://www.instagram.com/dollarswithdavid/

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    CI - S2 - 143 - The Attention Economy - How Coaches Get Known, Trusted, and Paid with Khang Le Jul 20, 2026
    Show notes

    You might have the best product and be better looking, but if nobody knows you, nobody's going to do business with you.

    In this episode, Tom Krol sits down with entrepreneur and real estate investor Khang Le to talk about what it takes to build a coaching business in today's attention economy.

    Khang shares how he went from having nothing to building a massive online following, and why getting attention, providing value, and staying consistent matters more than just perfect content.

    Listen and enjoy the show!

    You'll Learn How To:

    • Create content that attracts the right audience
    • Build trust before trying to sell anything
    • Grow a coaching business by focusing on one offer
    • Turn attention into long-term business growth

    What You'll Learn in This Episode:

    • (02:40) Khang's journey from growing up in Vietnam to building a successful real estate business
    • (04:30) A mentor changed the direction of his career
    • (08:50) Understanding how to get attention
    • (09:46) Your followers are your potential clients
    • (12:02) Value, volume, and three buckets of get, hold, and monetize
    • (12:53) Attracting the right audience matters more than going viral
    • (15:37) The power of authenticity over trends, hooks, and perfect production
    • (17:15) Coaches should focus on one product instead of selling everything
    • (20:30) Why creating a business you can eventually sell changes the way you build it
    • (25:33) Business reduces people's suffering
    • (28:32) Knowledge and experience matter more than leaving money to your kids
    • (30:16) Connect with Khang Le

    Who This Episode Is For:

    • Coaches who want to grow their audience online
    • Entrepreneurs building a personal brand
    • Content creators struggling to stay consistent
    • Business owners looking to create long-term value

    Why You Should Listen:

    Tom and Khang share practical advice that every coach can apply to attract the right audience, grow a loyal community, and build a business that lasts.

    Connect with Khang Le:

    • Instagram: https://www.instagram.com/realkingkhang/
    • YouTube: https://www.youtube.com/@RealKingKhang
    • Facebook: https://www.facebook.com/WholesalingWithKhang/
    • TikTok: https://www.tiktok.com/@realkingkhang

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    CI - S2 - 142 - The Business Mistake That's Secretly Destroying Entrepreneurs with Jerry Norton Jul 16, 2026
    Show notes

    In this episode, Tom Krol sits down with real estate investor and entrepreneur Jerry Norton for a conversation that goes far beyond business growth.

    Jerry shares the mindset shifts, financial habits, and leadership principles that have helped him build multiple successful businesses while staying focused on what matters most.

    From hiring the right people and avoiding unnecessary debt to building systems that create freedom instead of stress, this episode is packed with practical lessons every entrepreneur can apply.

    Listen and enjoy!

    You’ll Learn How To:

    • Hire the right people
    • Build a business that supports your lifestyle
    • Scale without taking on unnecessary debt
    • Stay relevant as a coach

    What You’ll Learn in This Episode:

    • (03:00) The secret to Jerry's success and lifestyle
    • (05:07) Your first important hire should be at home
    • (08:58) Jerry's strategy for pre-funding salaries before hiring new team members
    • (12:50) Avoiding debt creates more freedom
    • (14:49) The real definition of success and wealth
    • (16:16) Why teaching your children valuable skills matters more than inheritance
    • (21:48) Jerry's balanced approach to using AI in business
    • (27:30) Why coaches must continue doing the work instead of relying on outdated strategies
    • (29:13) The importance of building a funnel
    • (32:58) Focusing on net profit matters more than chasing bigger revenue numbers
    • (35:32) Finding the sweet spot between growth, profit, and quality of life
    • (38:05) Creating a relationship with people through content
    • (40:06) The "Striver's Curse" explained

    Who This Episode Is For:

    • Coaches who are ready to start generating consistent income
    • Entrepreneurs looking to grow without burning out
    • Business owners preparing to hire and expand teams
    • Anyone who wants more freedom instead of more stress

    Why You Should Listen:

    Jerry Norton shares practical advice on hiring, finances, leadership, and long-term success while reminding entrepreneurs that real wealth isn't measured by revenue alone, but by the freedom, relationships, and peace of mind you create along the way.

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    CI - S2 - 141 - We Spent $50,000 a Month on Ads...Then Shut It All Down with Michael Blank Jul 13, 2026
    Show notes

    In this episode of the Coaching Inc. Podcast, Tom Krol sits down with multifamily investing expert Michael Blank to talk about the lessons he learned after building a coaching business that generated millions through organic marketing before scaling into paid traffic.

    Michael shares why he eventually shut down his ad campaigns and what he learned from the experience.

    If you are trying to grow your coaching business the right way, this conversation offers practical advice you can apply today. Listen and enjoy the show!

    You'll Learn How To:

    • Build a coaching business with organic content
    • Create content to grow your email list
    • Know when you need paid advertising
    • Build a marketing system

    What You'll Learn in This Episode:

    • (02:38) How Michael started his coaching business
    • (04:02) How organic content helped grow a $6 million coaching business
    • (06:14) Building your email list should always come first
    • (08:15) Organic growth vs paid traffic
    • (09:02) The difference between agency and full-time in-house person
    • (10:37) The Facebook testing methodology
    • (12:00) The marketing and sales team have to be in sync
    • (15:11) Marketing people are obsessed with one channel
    • (16:40) The hiring order Tom recommends
    • (19:20) Biggest killers of sales
    • (25:18) Michael shut down his paid advertising and returned to organic marketing.
    • (27:45) The importance of showing up consistently and getting back to the basics
    • (29:28) Commencement fee explained
    • (34:46) Connect with Michael Blank

    Who This Episode Is For:

    • Coaches who are growing through organic marketing
    • Entrepreneurs considering paid advertising
    • Real estate educators who are building coaching programs

    Why You Should Listen:

    This episode highlights why relationships, consistent content, and serving your community are still the strongest foundations for long-term success.

    Connect with Michael Blank:

    • Website: https://themichaelblank.com/

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    CI - S2 - 140 - The Content Formula That Built a Million-Dollar Brand with Tommy Harr Jul 09, 2026
    Show notes

    Joining us on this episode of the Coaching Inc. Podcast is one of the biggest and most successful leaders in the real estate investing space.

    Tommy Harr shares the content strategy that helped him build authority in the real estate space without trying to go viral or chase trends.

    Listen as they break down why authentic content always outperforms polished marketing, how local networking and social media work together, and why the right relationships can change your business faster than any funnel.

    Enjoy the show!

    You'll Learn How To:

    • Create content that builds trust and attracts the right audience
    • Grow your personal brand
    • Use social media to create business opportunities

    What You'll Learn in This Episode:

    • (02:56) How Tommy started in the real estate space through social media
    • (05:38) The simple content formula Tommy uses every day
    • (08:05) Every piece of content needs a clear call to action
    • (09:36) When to hire a marketing agency and when to keep content in-house
    • (11:40) Why keeping your business lean protects long-term profitability
    • (15:58) His advice for rehabbers/operators who are struggling
    • (17:12) How social media helped Tommy build relationships with private lenders
    • (18:18) Why every entrepreneur should be learning AI personally
    • (20:08) The value of joining mastermind communities
    • (25:51) The value of dominating your local market before expanding

    Who This Episode Is For:

    • Coaches who are building their personal brand
    • Real estate investors who are growing a coaching business
    • Entrepreneurs who are using content to attract clients’

    Why You Should Listen:

    Tommy shares the practical strategies he's using to grow his business, build meaningful relationships, and create opportunities that continue paying off long after the post goes live.

    Connect with Tommy Harr:

    • Instagram: https://www.instagram.com/tommyharr05
    • YouTube: https://www.youtube.com/@TomHarr

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    CI - S2 - 139 - The 8 Numbers Every Entrepreneur Should Track Every Week Jul 06, 2026
    Show notes

    In this episode, Tom Krol breaks down the eight numbers every business owner should review every single week. These aren't complicated financial reports or accounting jargon, but simple metrics that help you make better decisions, spot problems, and grow your business.

    Listen and enjoy the show!

    You’ll Learn How To:

    • Build a simple weekly scorecard
    • Track the numbers that drive growth
    • Measure your marketing and sales performance
    • Make better business decisions using real data

    What You’ll Learn in This Episode:

    • (01:16) The eight numbers you should track every week
    • (02:22) What are numbers?
    • (02:48) The three purposes of numbers
    • (04:07) Entrepreneurship is a group adventure
    • (04:23) The first number you should always track
    • (04:57) Personal net worth
    • (05:16) How to identify your most profitable revenue sources
    • (06:02) The right way to track business expenses
    • (07:04) Profit is the number that matters
    • (07:42) How to calculate your true marketing ROI
    • (08:26) The importance of tracking lead-to-sale conversion rates
    • (09:09) Collecting reviews should be a weekly KPI
    • (10:18) The bonus metric: bank balances

    Who This Episode Is For:

    • Business owners who want more control over their numbers
    • Coaches and consultants looking to scale profitably
    • Entrepreneurs who want practical reporting systems

    Why You Should Listen:

    Tom shares a simple framework that helps you understand where your business is growing, where it's leaking money, and what deserves your attention every week.

    Resources:

    • Apply now for Coaching Inc.’s private mastermind at coachinginc.com
    Previous 1 2 3 4 21 Next

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