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    Business

    Can I Pick Your Brain?

    Learn from Billionaires, Bestselling Authors and World Class Leaders how they got from where they were to where they are today and the exact steps they took to reach success!

    Daniel Gefen picks the brains of successful entrepreneurs to dig deeper and go beyond the outside shiny appearances.

    In a world filled with noise and hot air, Daniel cuts through the ego and goes for the heart and gut of each guest to reveal the essence of what it takes to be successful.

    Advertise
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    Latest Episodes:
    15: Building an Inc. 5000 company by WOWING your clients with Meny Hoffman Mar 21, 2016
    Show notes

    Do you make your clients go WOW?

    In this episode I pick the brains of Meny Hoffman the CEO of Ptex Group, an award winning marketing agency and INC 5000 company doing over $5 million in revenue by wowing their clients!

    Meny is also the creator of Let’s Talk Business, an email series containing effective expansion strategies that goes out to over 15,000 subscribers!

    Meny is also the founder of LTB Summit, an annual business event that combines inspiring speakers, networking, interactive programs and investment opportunities.

    Meny is also a best selling author, public speaker and angel investor

    What you will learn:

    • Why offering an all-in-one in house solution can be a great USP
    • How to manage multiple divisions within your company
    • How to become more productive
    • How to keep your staff motivated
    • The importance of full transparency
    • Why multitasking is really a myth
    • Best marketing tactics for small businesses with a very low budget
    • Why it’s so important to listen to negative feedback from clients
    • The Do’s and Don’ts when pitching for an investment
    • The importance of creating small wins

    Interesting highlights:

    • Meny made his first business card when he was 12 years old
    • Why you can be as productive as the President of America
    • Meny has 20,000 email subscribers

    Meny’s #1 practical advice:

    “Wow your clients and watch your business grow”Tweet This

    Resources & Links:

    • Ptex Group
    • Launchpad
    • LTB Summit

    Get in touch with Meny on Twitter – @Menyhoffman

    Thank You for Listening!

    I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below.

    Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful.

    And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!


    14: Sold for $42 Million Sending Emails with Dean Levitt Mar 14, 2016
    Show notes

    Did you know that email marketing is still the most effective way to grow your business?

    In this episode I pick the brains of Dean Levitt, ex Co-Founder of Mad Mimi. An email marketing platform that was acquired by Go Daddy for … wait for it … $42 million! Dean has now launched Teacup Analytics, which provides powerful tools that helps you gain clarity with your Google Analytics Data.

    What you will learn:

    • Why giving away things for free will help you earn more money
    • How to grow your business with no marketing
    • Why email marketing is still the most effective form of marketing
    • The easiest way to stay out of the dreaded spam box
    • Why you should NEVER buy an email list
    • Why your email list is your most valuable asset
    • How to get more people to open your emails
    • How to get the highest click through rates
    • How many links should you have in an email
    • Why you should offer only one option as opposed to many
    • How often should you send out emails
    • Why Email is way more powerful than Social Media
    • How to understand your website audience using Google Analytics
    • Why it’s absolutely crucial to get legal advice when starting a business
    • Should you focus on an exit strategy

    Interesting highlights:

    • Dean grew up on a farm in a place I can’t pronounce!
    • Dean spent 3 years living in Hawaii
    • Dean started his business out of a coffee shop
    • Dean’s company reached his first $5 million without spending any money on marketing
    • Find out what Dean did the day after he sold his company for $42 Million!

    Dean’s #1 practical advice:

    “If you make other people successful you will become successful”Tweet This

    Resources & Links:

    • Dean Levitt
    • Jeff Walker
    • Mad Mimi
    • Go Daddy
    • Teacup Analytics
    • Google Analytics

    Get in touch with Dean: Dean@teacupanalytics.com

    Thank You for Listening!

    I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below.

    Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful.

    And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!


    13: From Cheerleader to Financial Planner with Roger Whitney Mar 11, 2016
    Show notes

    Today I invite you on a journey to financial freedom. This is probably the most entertaining and unorthodox talk you'll hear about what is normally a very boring topic.

    Roger is known best as the retirement answer man. He has walked the journey into retirement with countless individuals and families. Roger is a partner at WWK Wealth Advisers and he also has his own online radio show called The Retirement Answer Man.

    What you will learn:

    • How do you live intentionally
    • How do you best communicate finances with your spouse
    • How retirement planning is like being an endurance athlete
    • The power of having lot's of little conversations
    • How to set short term goals with long term aspirations
    • How to build a financial plan that suits your lifestyle
    • Discover the secret to a successful marriage
    • Are having degrees really valuable in today's world
    • How to live for today but also take care of tomorrow
    • The idea of having 'mini retirements'
    • How to set SMART goals
    • The 3 best investments you can make
    • How failing will help you become more successful

    Interesting highlights:

    • Roger was a high school wrestler and cheerleader (yes you read that right!)
    • Roger never wants to have a big conversation with his wife
    • What does PBP stand for
    • Find out what my financial plan is

    Roger's #1 practical advice:

    “You can Google Knowledge but you can't Google Wisdom”Tweet This

    Resources & Links:

    • Retirement Answer Man Podcast
    • RogerWhitney.com
    • The 4 hour workweek by Tim Ferriss
    • Pat Flynn
    • Linchpin by Seth Godin

    Thank You for Listening!

    I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below.

    Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful.

    And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!


    12: How to Publish your way to Success with Honoree Corder Mar 09, 2016
    Show notes

    Ever thought about writing a book? Haven’t we all!

    My guest in this episode has published, not one but nineteen books!

    Honorée Corder is a serial entrepreneur, business coach, mentor & strategic advisor. She is the Founder of Honorée Enterprises a fully-comprehensive menu of coaching and training services for individuals and firms of all sizes.

    She is also the author of dozens of books, including Vision to Reality: How Short Term Massive Action Equals Long Term Maximum Results, The Successful Single Mom book series, The Successful Single Dad, Play2Pay, Paying4College, amongst others

    What you will learn:

    • How to reach more people by writing and publishing books
    • How to go from idea of writing a book to publishing it
    • Should you hire a publisher or self publish
    • Why you need to have multiple streams of income
    • The importance of asking the right questions
    • How to achieve long term maximum results with short term massive action
    • Why it’s so crucial to get to your why
    • Identifying the lowest hanging fruit
    • How to become the best in your market and charge a premium for it
    • Should you manage your own social media
    • The difference between Social and Media
    • The importance of building a platform

    Interesting highlights:

    • Honorée has published 19 books
    • Honorée looks like a green chicken
    • Honorée helped one of her clients go from $8K to $50K in just 9 months

    Honorée’s #1 practical advice:

    “Be the absolute best at what you do”Tweet This

    Resources & Links:

    • Toastmasters
    • Steal the show by Michael Port
    • Honoreecorder.com

    Thank You for Listening!

    I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below.

    Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful.

    And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!


    11: How to Build a Successful Business with Zero Advertising with David Gantshar Mar 02, 2016
    Show notes

    Would't it be great if you could build a business without spending any money on advertising? Sound too good to be true?

    My guest in this episode is proof that you can!

    David Gatshar is the founder of Merraine group - the nation’s largest healthcare contingency search firm which is one of the twenty-five largest healthcare search firms in America. Serving over 500 hospitals and medical centers. And they have never advertised!

    David is also the founder of Shepherd Search Group - a conglomerate of eight different recruitment brands across three continents serving more than fifteen industries with clients in over twenty countries!

    What you will learn:

    • How to grow your business with no advertising
    • Why fear and hunger can motivate you to become successful
    • How perseverance, honesty and charm will make you a sales superstar
    • Why creating great customer experience is so crucial in business
    • Why building a great team is key to building a successful business
    • Why you don't need to be intelligent to become a successful entrepreneur
    • How to balance being nice and gaining respect
    • How to motivate people to refer business to you
    • What is the difference between advertising and marketing
    • How to go from being an average player to becoming the top in your industry

    Interesting highlights:

    • David started his first business at the age of 9!
    • David ran the largest pet service business in the city of Boston before he became a teenager
    • David played a role in helping a company go from $500 Million to $7 Billion
    • David started a cleaning service at the age of 13 whilst his parents were getting a divorce
    • David hired his mother as a cleaner
    • David started a flower company whilst in College

    David's #1 practical advice:

    “Always walk in the customer's shoes”Tweet This

    Resources & Links:

    • David Gantshar
    • Quad Graphics
    • Ed Kotch
    • The 4 hour workweek by Tim Ferriss
    • Jack Welch
    • Merraine Group
    • Shepherd Search Group

    Thank You for Listening!

    I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below.

    Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful.

    And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!


    10: How you can Earn More by being a Micro Niche with Kevin Jans Feb 26, 2016
    Show notes

    [powerpress]

    Find out how you can become a market leader, charge a premium and make a ton of money with little competition!

    In this episode I pick the brains of Kevin Jans, President of Skyway Acquisition Solutions a company that has helped their Clients Win More than $1 Billion in Government Contracts. Kevin is also the Host of the Contracting Officer Podcast . He is an author and a TEDx Speaker.

    What you will learn:

    • Why becoming a ‘micro niche’ is the way to become a market leader
    • How niching down will help you scale your business quicker
    • Why targeting a specific niche market will help you win more clients with smaller budget
    • The advantages and disadvantages of running a government contract business
    • Why you are the prize and not your clients
    • How to get rid of most of your competitors
    • How you can charge a premium rate for what you do
    • Why you should give away lot’s of free content
    • Why it’s worth risking your ‘stable’ job
    • How you can multiply your time
    • Why you should start a podcast
    • How to have a balance between work and family
    • How to stay productive working from home

    Interesting highlights:

    • Kevin was a pet photographer
    • Kevin is very involved in his children’s lives
    • Kevin runs a highly successful company from home
    • Kevin’s kids gave up their playroom to make him an office

    Kevin’s #1 practical advice:

    “What are you doing today to multiply your time?”Tweet This

    Resources & Links:

    • Kevin’s Book – email me for a FREE copy! (Daniel@DanielGefen.com)
    • Kevin’s Podcast -www.contractingofficerpodcast.com
    • www.fbo.gov – Federal Business Opportunities
    • Advanced Selling Podcast
    • Zappos
    • Joel Lewis – Startup Dads

    You can contact Kevin:

    Facebook, Twitter, Linkedin

    Email: KevinJans@skywayacquisition.com

    Thank You for Listening!

    I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below.

    Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful.

    And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!


    09: How to work SMARTER not Harder with Simcha Gluck Feb 22, 2016
    Show notes

    [powerpress]

    Have you ever wondered how super successful entrepreneurs get MORE done with less effort?

    In this episode I pick the brains of Simcha Gluck, the Co- Author of the Game Changing book “The New Entrepreneurz – changing the way you play life.”

    Simcha is a serial entrepreneur, musician, snowboarder, family man and was the Radio Talk Show Host of “Innovation Nation”

    Simcha has worked with over 50,000 people around the globe, through his FreshBiz game based training programs which focus on TEAMWORK, LEADERSHIP, CREATIVITY & INNOVATION.

    What you will learn:

    • How to work SMARTER not harder
    • Why entrepreneurship is not just about business
    • How to become an entrepreneurial thinker
    • How to become more rather than have more
    • Why everyone can win in the game of business
    • How to leverage the resources you never knew you had
    • Why business is like a game and how to have some serious fun
    • Why access trumps ownership
    • How to turn ideas into reality

    Interesting highlights:

    • Simcha was a hip hop dancer
    • Simcha made $3000 a month taking his son for a walk
    • Simcha and his wife sold $1.3 million worth of knives
    • Simcha has over 100 trainers in 15 countries running training seminars
    • Simcha’s mission to play a game with Richard Branson on his island

    Simcha’s #1 practical advice:

    “Life doesn't take turns, you gotta play what you have when you have it.”Tweet This

    Resources & Links:

    • Simcha Gluck
    • Ronen Gafni
    • Freshbiz Game
    • The New Entrepreneurz Book
    • You Squared
    • Price Pritchett
    • Uri Levine – Founder of Waze
    • Richard Branson
    • Game Changers 500
    • Andrew Hewitt

    Thank You for Listening!

    I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below.

    Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful.

    And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!


    08: How Mindfulness will make you Super Productive with Yaakov Lehman Feb 19, 2016
    Show notes

    How do you stay cool and calm whilst being super productive?

    In this episode I pick the brains of Yaakov Lehman - founder of Wisdom Tribe.

    Yaakov is one of the most chilled yet highly productive entrepreneurs I have met.

    He has managed to attract some of the most influential business people to his mindfulness events. People like Fred Kofman - the Vice President of Linkedin, Clinton Libbey - the global business developer at Google, Shari Arison - the 2nd richest woman in the middle east and many others.

    Yaakov is also the co-founder of Israel APP and has been involved in many projects such as Chilla Vista, Forest Foundation and Wisdom 2.0

    What you will learn:

    • How mindfulness can help you become more successful in business and in life
    • How to live a quality lifestyle in a fast paced, high tech world
    • How to stay calm and serene in a stressful environment
    • How to attract the most powerful people into your business
    • How to build deep powerful and meaningful relationships
    • How to pitch your product/service with confidence
    • How to know if your prospect is interested in what you are offering them
    • How becoming a better listener will help you become a master in sales
    • Why meditating daily can help you become more productive
    • Why being authentic will open more doors for you

    Interesting highlights:

    • Produced 'Chilla Vista'- a music festival run on bio diesel, solar energy, farmers market and community currency
    • Over 100 University students earned 4 units of credit for running a music festival
    • Took a veggie powered bus - powered by french fry oil across the United States
    • Yaakov can sleep 3 hours and still be super productive
    • Our attention span is less than a goldfish!
    • Yaakov beat-boxes right at the end

    Yaakov’s #1 practical advice:

    “Leave people in a better state than you found them.”Tweet This


    Resources & Links:

    • Matt Harnack
    • Levi Felix
    • Digital Detox
    • Wisdom 2.0
    • Wisdom Tribe
    • Jon kabat-zinn
    • Jack Kornfield
    • Dan Siegel
    • Sharon Saltzberg
    • Richard Davidson
    • Daniel Goleman
    • Gary Vaynerchuk
    • Fred Kofman - VP of Linkedin
    • The New Work Summit

    Thank You for Listening!

    I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below.

    Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful.

    And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!


    07: How to Get More Clients using Adwords with Laura Moxham Feb 14, 2016
    Show notes

    Have you thought about getting more clients with Google Adwords?

    In this episode I have with me Google Adwords Expert Laura Moxham. Laura has been awarded Entrepreneur of the month by Entrepreneurs Circle.
    She is the founder of Your Business Angels an internet marketing agency that has been Awarded Top 5% Adwords Performers!

    Laura is also the owner of Tech Angels, an Award-Winning home and small business computer support company currently serving thousands of clients.

    What you will learn:
    • How to use Google Adwords to grow your business
    • How to get good PR on a tiny budget
    • Is PR still important nowadays
    • Why relevancy is key when it comes to doing an ad campaign
    • Should you manage your own Adwords campaign
    • How to compete against companies with much larger budgets
    • What kind of ROI should you expect with Adwords
    • Should you invest in SEO or Adwords
    • Why it can save you a lot of time by hiring an expert in your field
    • Why it’s crucial to invest a small amount to keep your clients happy
    • What you should start doing today to get started with Adwords

    Interesting highlights:

    • Laura’s Father sold out to Carphone Warehouse
    • 40% of people click on the ads on the first page of Google
    • Laura worked with a company who spent £70,000 a month on adwords
    • Laura grew her brother’s company to over 4000 customers using adwords
    • Laura was trained by the #1 Google Adwords expert
    • I received a little surprise in my mailbox from Laura

    Laura’s #1 practical advice: “Know your numbers.”Tweet This

    Resources & Links:
    • Your Business Angels - Laura's Adwords Agency
    • Tech Angels - Laura's PC Repair Company
    • Perry Marshall - Google Adwords Expert

    Thank You for Listening!

    I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below.

    Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful.

    And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!


    06: How to Rapidly Grow Your Business using Joint Ventures with Dov Gordon Feb 08, 2016
    Show notes

    Have you ever wondered how you can scale your business massively without investing tons of money in marketing?

    In this episode I pick the brains of the Alchemist Entrepreneur Dov Gordon. Dov explains how being part of a Mastermind Group and doing Joint Ventures has rapidly grown his business.
    Dov has helped tons of businesses gain a consistent flow of ideal clients. He runs a highly successful mastermind group which currently has over 100 active members including some of the brightest brains in business.

    What you will learn:

    • Why you should join a mastermind group
    • How a mastermind group can radically grow your business
    • How to contact high net worth CEO’s
    • How to massively grow your client base with Joint Ventures
    • How to get started with Joint Ventures
    • Big thinking VS small minded mentality
    • Stop acting out of fear
    • Why you don’t need more information but rather more mastery
    • How to build a system that will get you a consistent flow of clients
    • How to attract ideal clients
    • Hiring the right coach/advisor
    • The importance of focusing on your strengths
    • How to rapidly grow your email subscribers list

    Interesting highlights:

    • Why Dov invests tens of thousands of dollars on coaching groups
    • Dov explains why he hasn’t updated his website in years
    • Dov has 11,000 email subscribers

    Dov’s #1 practical advice: “Our only real limitations are what we choose to believe.”Tweet This

    Resources & Links:

    • Think and Grow Rich – Book by Napoleon Hill
    • Seven Habits of Highly Effective People – Book by Steven Covey
    • Bob Burg – Author and public speaker
    • 100 day sprint – Dov Gordon’s Marketing System
    • DovGordon.net/bepaid

    Thank You for Listening!

    I would like to personally thank you for listening to my podcast. If you enjoyed today’s show, please share it with others. Just click on the social buttons below.

    Also, if you leave a review for my podcast on iTunes, you would be joining me on my mission to help as many people as I can become really successful.

    And finally if you haven’t already subscribed please subscribe to my podcast on iTunes, so you can get automatic updates whenever another episode goes live!


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