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Business School with Sharran Srivatsaa — Business
Business School with Sharran Srivatsaa

Business School with Sharran Srivatsaa is the no-fluff, tactical podcast for founders, operators, and underdogs who want to grow with clarity, intention, and results. Hosted by entrepreneur, investor, and operator Sharran Srivatsaa—CEO and Managing Partner at Acquisition.com—this show cuts through the noise to deliver real-world strategies from someone who’s built and exited five companies across multiple industries.

Sharran has helped scale two billion-dollar businesses, served as President of Real (NASDAQ: REAX), and led the 10x growth and sale of Teles Properties to Douglas Elliman (NYSE: DOUG). He brings lessons from Wall Street to Main Street, sharing what actually works—because he’s lived through what doesn’t.

Every episode offers simple, actionable playbooks for those who want to build extraordinary companies without the chaos. Whether you’re a scrappy operator, a first-time founder, or a seasoned executive, Business School with Sharran Srivatsaa is your blueprint for building with purpose and winning on your terms.

For more free resources, visit Sharran.com

Copyright: © Copyright 2023 Sharran Srivatsaa

Latest Episodes:

Backstage Pass into the Creation of the Real 5AM Club Aug 10, 2021

Show notes

https://vimeo.com/580502077/3080ac500b

A lot has been said about the benefits of waking up early. Think of great resources like The 5AM Club by Robin Sharma or The Miracle Morning by Hal Elrod. So what's unique about Sharran's 5AM Club? Almost 7,000+ people from diverse backgrounds tune into a conference call at 5AM Pacific Time, 7 days a week, 365 days a year to kick-off their legendary days. That’s what happens inside The Real 5AM Club.

Curious how this once small accountability circle exploded into a global community? What makes thousands of educators, researchers, media artists, community members, advocates, and organizations make an effort to wake up early to join this call? Tune in to this episode to hear the story of one of the most powerful things Sharran has ever built. And you can experience it yourself. Get your backstage pass now: 5amclub.net.

You can also watch the video here.

“Greatness is a choice.”

- Sharran Srivatsaa

Timestamps:

00:00 What is the 5AM Club

01:10 The beginning of the 5AM Club

04:42 The 30-day challenge that fuelled the growth of the 5AM Club

07:50 Sharran, you're failing!

09:39 What is your “ONLY statement”

11:43 Get raw, on-demand messages every day

17:44 A shocking accusation!

21:12 Try this 3-part process for consistently waking up at 5AM

24:25 What's unique about Sharran's 5AM Club

Resources:

- Join the 5AM Club

- Grab Sharran’s 4-Week MBA for Free

Connect with Sharran:

Price & Terms - Your Unfair Negotiating Advantage Aug 03, 2021

Show notes

Are you comfortable navigating through a high-ticket contract? It can be tricky whether you're the buyer or seller. Going through the different ways people enter a deal, you have to make sure the sale will be profitable. So how do you approach deal negotiations? In this short episode, Sharran discusses how you can leverage price and terms to your advantage before signing that contract.

“There's no reason to go through a deal without having a deal advisor.”

- Sharran Srivatsaa

Timestamps:

00:00 Understanding deal terms when negotiating a contract

01:20 Sharran shares his 3-part negotiation structure

02:17 Discover this one crucial lesson Sharran learned as a deal negotiator

03:20 Price & Terms: Know which part you can negotiate

05:19 Is it possible to buy a company with no money down

06:11 Always remember this when approaching a deal

07:55 Why do you need a deal advisor

Resources:

- Grab Sharran’s 4-Week MBA for Free

Connect with Sharran:

How to Pitch Your VC and Investor Friends Jul 27, 2021

Show notes

Raising money is essential for the success of your startup or small business. But many first-time entrepreneurs are not confident about finding investors in the early stages of their business development. A quick thought might be to approach friends and family for financial support. But combining your business life with your personal life can be tricky since you wouldn't want to hurt your relationship over money. So instead of asking your friends directly for cash, why not look at them as a resource for testing your business idea and finding investors. Ask them if they know of anyone who would like to invest in your business. If you have a solid proposition, they might consider writing you a check.

To give you a headstart, Sharran put together this quick 3-step guide to putting your pitch together and increase your chances of finding someone who will trust you with their money.

“Our job is to use our network for their network, not use our network for what they do.”

- Sharran Srivatsaa

Timestamps:

00:00 How do you get your VC friends to take you seriously

01:20 Know the job of an investor

02:24 Two things you have to remember when approaching an investor

04:19 Money vs. advice -- which one do you need

04:40 The first thing you have to do is work on yourself

06:24 Polish your pitch with the advice you get

08:18 Ask for potential investors or advisors within the same industry

Resources:

- Grab Sharran’s 4-Week MBA for Free

Connect with Sharran:

The Purpose of Marketing Jul 20, 2021

Show notes

Most consumers now have access to a massive amount of knowledge about a brand's products and services. And consumer buying behavior is constantly evolving. So instead of just relying on your sales or marketing team to prepare elaborate marketing strategies, there are simple things you can do to boost your sales. But first, you have to understand the purpose of marketing and remember that there's nothing wrong with selling. People like to buy things that are good for them. So you should not be ashamed to sell, especially if you're sure that your product is what people need.

In today's episode, Sharran talks about a different perspective of marketing summarized in the form of four questions. Tune in to find out how answering these questions can shift your thinking and help you sell more things to more people more often for more money.

“Selling is just an invitation for people to do something with you that is good for them.”

- Sharran Srivatsaa

Timestamps:

00:00 A different perspective on how you look at marketing

02:20 Taking away the stigma from selling

05:35 The less friction, the better

07:25 How do I sell MORE THINGS

12:31 How do I sell to MORE PEOPLE

14:43 How do I sell MORE OFTEN

17:50 You don't have to sell every day, but you should show up every day

22:41 How do I sell for MORE MONEY

30:54 If you don't make money, you can't sustain the message

Resources:

- Grab Sharran’s 4-Week MBA for Free

Connect with Sharran:

The 2 Investing Models Every Serious Investor Must Know Jul 13, 2021

Show notes

Warren Buffett said, “If you do not find a way to make money while you sleep, you will work until you die.” So how do you make money while you sleep? If you have access to cash, the easiest way to grow your money is by investing. But you must do it carefully. Otherwise, you could end up losing money and jeopardize your financial future. So to help you evaluate investment opportunities properly, Sharran shares the two investing models that you need to consider before you start investing.

You can listen to the podcast or watch this video:

The 2 Investing Models Every Serious Investor Must Know

“I don't invest in everything; I only invest in stuff that I know and understand.”

- Sharran Srivatsaa

Timestamps:

00:00 The two questions you should ask before making an investment

01:52 How to evaluate a financial investment opportunity using The Parking LOT Model (Liquidity, Ownership, Terms)

03:27 A practical demonstration of The Parking LOT Model for BTC and real estate

11:09 The #1 issue that investors must avoid

12:24 How to evaluate an investment opportunity using Sharran’s proprietary 4-Quadrant Method (Capital Preservation, Equity Growth, Yield or Coupon, Tax Advantages)

14:30 A practical demonstration of Sharran’s proprietary 4-Quadrant Method for BTC

20:28 Understanding the Wash-Sale Rule

25:41 A practical demonstration of Sharran’s proprietary 4-Quadrant Method for real estate

31:23 Recap of the two big questions you should ask before making an investment

Resources:

- Grab Sharran’s 4-Week MBA for Free

Connect with Sharran:

How Glennda Baker Makes an Additional 6-Figures Directly Through Social Media (Without Selling Anything) Jul 06, 2021

Show notes

How do you make money on social media without selling anything? Is it possible to drive a ton of traffic and sales by a simple Instagram or TikTok post? Social media is about social interaction and building relationships. It's never about pitching your latest offer. But the process of building a massive social media following requires a delicate balance among the factors that drive audience behavior and the algorithm. Is there a perfect formula? Well, someone seems to have discovered the ideal way to do it.

In today's episode, Sharran interviews Glennda Baker, President & CEO of Glennda Baker & Associates, Inc. Glennda brings an innovative marketing style with superior networking skills to increase traffic to her site. She believes that “thinking outside the box” and exposing your offer to the maximum amount of potential buyers is key to getting the best deal possible. She's been using social media, specifically TikTok, to be visible to as many people as possible. If you want to get tips on generating sales via social media, tune in to this exciting conversation right now.

“It is so much more difficult to be fake than to be real.”

- Glennda Baker

Timestamps:

00:00 - Glennda decides to use social media and do live videos

05:50 - Why start with live video and stories, and which platforms are right for you

10:45 - Sharran shares two lessons from Jason Capital to help drive organic growth

14:00 - How Glennda's presence on TikTok has brought her more inquiries

15:11 -Finding the common thread in what shows up in your feeds

20:32 - Building a following in a month by Jason Capital

25:12 - How Glennda picks a topic and format for her videos

29:56 - Discover the power of DMs

39:20 - What persona do you project on social media

44:01 - How does Glennda' manage her time and content creation

48:07 - How do you become top of mind for people who are looking for answers

49:42 - The compound effect of posting every single day and being intentional about impacting people

Resources:

- Grab Sharran’s 4-Week MBA for Free

Connect with Glennda:

Connect with Sharran:

How to Use Video - The Easy Way to Build a Brand on Social Media Jun 29, 2021

Show notes

Did you know that 80% of consumers can recall a video they have watched in the last month? As digital marketing evolves, we continue to see trends favoring video content. According to the Cisco Annual Internet Report, online videos will account for 82% of all internet traffic by 2022. So, businesses are now actively using the power of video to boost their brands. And you can, too -- even if you don’t have a huge marketing budget. You don’t need any training, fancy equipment, complicated editing, or rigid scripts. Just tune in to today’s episode, take note of Sharran’s 9 Tips to Build a Brand Using Videos on Social Media, and you’ll be ready to shoot your first video as soon as you finish listening to this podcast.

“A picture is worth a thousand words, but a video is worth a thousand pictures.”

- Sharran Srivatsaa

Timestamps:

00:00 Can you really shoot videos with no training, equipment, editing, or scripts

01:42 How to deal with the fear of the unfamiliar

06:37 What can you use in place of fancy equipment

08:05 Why use social media stories to experiment doing videos

09:50 Sharran’s simple structure: Hook, Story, Teaching + frictionless invitation

12:25 Using the Q&A format to repurpose your videos easily

15:02 Produced video vs. raw video and which platform should you use

17:07 Why do videos have higher algorithmic value

19:30 Why you should forget aboutCTA and focus on CTE instead

21:53 It’s definitely faster to create a video than any other content

Resources:

- Grab Sharran’s 4-Week MBA for Free

Connect with Sharran:

The World's Most Efficient Man with Ari Meisel Jun 22, 2021

Show notes

Do you really know the difference between productivity and efficiency? They sound pretty similar, right? After all, productive people are efficient, and efficiency makes people more productive. As a business owner, you should pay attention to building a culture that instills efficiency and productivity into employees’ mindsets. But how do you do that? Tune in to this conversation between Sharran and his guest, Ari Meisel, dubbed “The Most Efficient Man Alive.” If you want to discover how you can make the most out of your time and empower your team to run your business well, this episode is for you.

“Technology will amplify habits.”

- Ari Meisel

Timestamps:

00:00 How “The Collective Wisdom of the Most Efficient Man” came to be

05:09 Why humans spend their energy firefighting when what they really need is fireproofing

10:45 Routine is excellent, but it can also be harmful

13:31 How “The Ultimate KPI Process” works

16:22 Why people can be so defensive and what you can do about it

21:10 Is it possible to make more time

23:40 People and technology are not the solutions

26:41 How using specific trigger words and actions helps you fix your processes

31:13 Shifting from a communication tool to project management tool to get things done

34:45 Identify the proper tools needed, so you know what you’re getting into

40:37 How to establish “poka-yoke” (mistake-proofing) to avoid human error

Resources:

- Get Ari Meisels Book: On Productivity: The Collective Wisdom of the Most Efficient Man Alive

- Grab Sharran’s 4-Week MBA for Free

Connect with Ari:

Connect with Sharran:

How to Sell Your Ideas and Share Your Beliefs (Without Offending Anyone) Jun 15, 2021

Show notes

Are you comfortable talking to people? When someone asks you a question, how do you respond? Most people have a strong inner voice that defends their perspective and blocks out words from the other person. Yet, we hear people like Gary Vaynerchuk, Tony Robbins, Tom Bilyeu, or Grant Cardone just speak their minds while the rest of the world listens. If you want to learn how to be a charismatic person, this episode is for you. Stay tuned as Sharran takes you through 8 simple things you can do to develop this skill. It all starts with having a framework for answering any questions thrown at you.

“Answer any question with one of these three things: A fact, a story, or a model.”

- Sharran Srivatsaa

Timestamps:

00:00 How Gary Vee answers questions which became the framework for building his brand

06:11 What falling in love with talk shows can do for you

09:21 How our core pillars shape the way we answer most questions

13:06 Is there a right way to ask questions to engage people on social media?

18:40 What notes should you keep on your phone

19:30 Always remember “The Rule of Three”

22:42 Why you should spend time on the microphone

27:00 Sharrans tips for making the best from an interview

30:38 How to use the “Authority Frame” to answer questions

Resources:

- Grab Sharran’s 4-Week MBA for Free

Connect with Sharran:

7 Lessons Learned Building To My First Million Followers on Social Media Jun 08, 2021

Show notes

It's a common notion that the more social media followers you have, the more successful your business will be. Having a large and engaged social media following leads to the opportunity to build more relationships, increased trust, and authority, which ultimately leads to more sales. But how do you grow your social media following? One thing for sure, to be successful on social media today, you have to quickly establish trust with your audience. Find out how an Indian boy with humble beginnings did it. Tune in to this episode as Sharran walks us through his realizations from gaining his first follower to building his massive social media tribe organically.

“When organic reach drops, triple down!”

- Sharran Srivatsaa

Timestamps:

00:00 What happens when you realize you now have a million followers

02:26 Discover Sharran’s 3 effective ways to grow your tribe

06:40 Lesson #1 - Nothing is more important than daily stories

10:46 Lesson #2 - What type of content performs 17x better vs. other content

14:46 Lesson #3 - Can you guess Sharran’s top performing content

16:23 Lesson #4 -What can you learn from your worst performing content

19:47 Lesson #5 - Why failures drive 3x more engagement

21:46 Lesson #6 - “How to” posts perform well on email but not as great on social media

27:21 Lesson #7 -What can you do when organic reach drops

Resources:

- Grab Sharran’s 4-Week MBA for Free

Connect with Sharran:

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