Stay ConnectedWelcome to The Bokeh Podcast, where we help photographers build sustainable businesses!
Host Nathan Holritz and his guests will help you build your brand, focus your marketing efforts, refine your workflows, and dial in your photographic technique – all with efficiency in mind.
In the end, we not only want you to succeed as a photography business owner, but to still have a life through it all.
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Copyright: © Copyright Photographer's Edit
Are you ready to offer print products, but haven't researched the potential materials you can print on?
In episode 416 of the Bokeh Podcast, Jaclynn Wilkinson of Love in Ink joins us to share a few considerations when choosing your print medium. Listen in as she describes some of the most popular mediums and how the printing process can impact your final product.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Brand Position: Diverse wedding photography for Washington State. (1:54)
Customer Experience: Response times. (4:25)
Technique for Time: Plan for time off so you can have the full day off. (9:17)
Delegation/Outsourcing: Editing (12:15)
Inspiration: Other entrepreneurs and previous photographers. (16:52)
Book Recommendations: Anything that brings awareness to the subconscious. ex. The Gene Keys (19:07)
Love in Ink (22:48)
How Editing Style Effects Printing (30:54)
What kind of medium do you want to print on?
How Mediums Effect Images: No print medium is created equal. (34:06)
Metal - Best used for saturated prints with bold vivid colors. Durable aluminum for multiple display options as it’s easy to clean. (34:06)
Dye-Sublimation on Metal - Ink goes from gas to solid on he metal.
Acrylic - You can backlight acrylic. (37:12)
Glossy vs Matte Prints (38:21)
Glossy - The more glossy the paper, the more dynamic range it will support. Reflection can cause issues with displaying.
Matte - Low contrast images with bright skies, pastel colors, and flat light. Forgiving of all kinds of “flaws.”
Printer Profiles in Lightroom (45:02)
Canvas - Great for a painted effect and fits in with a lot of home decor. (49:23)
Links
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With elopements becoming more prominent in the wedding industry, have you considered how you could provide an exclusive service for you clients?
In episode 415 of the Bokeh Podcast, Samantha Josette Ward joins us to share how she found her niche in all-inclusive elopements, where she's the primary (and often only) vendor that a couple books. Listen in as she shares how she approaches the planning process to create this unique service for her clients.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Experience: (1:55)
Photography 5 years
Wedding industry 10 years
Customer Experience: Treat your couples more like friends and less like clients. (2:13)
Delegation/Outsourcing: Housecleaner and grocery delivery. (8:44)
Pinterest Related Episodes:
Inspiration: Traveling and magazines. (12:57)
Book Recommendations: Girl, Stop Apologizing (14:53)
Brand Position: All-inclusive elopement packages (photography, planning, design, florals, officiating, hair & makeup, etc). (17:39)
Design in Elopements (12:11)
Defining a Niche Brand Position (24:24)
Becoming Ordained (26:11)
Workflows to Maximize Profit (31:33)
Links
instagram.com/samantha.josette
facebook.com.samanthajosettephotography
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Is it hard for you to develop healthy habits as an entrepreneur?
In episode 414 of the Bokeh Podcast, Cierra Johnson shares the details of her health journey and creating healthy habits. Listen in as she discusses the importance of recognizing confidence vs. comfort when it comes to your health.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
About Cierra: Wedding & portrait photographer in Louisiana. (2:47)
Brand Position: Provide quality photography and a quality experience at an affordable, but quality price. (6:26)
Technique for Time: Set limits and a standard for your time. (19:32)
https://www.instagram.com/p/B6x7cAXH2VT/
Confidence vs Comfortable (35:22)
Combating Food Addiction (54:34)
Habits to Build a Healthy Lifestyle (1:04:57)
1. Regular Exercise
2. High Protein, Low Carb Meals
3. Uplift & Empower Yourself
Links
instagram.com/thechicandsavvybelle
Sprout Studio - getsproutstudio.com
Blink Conference by Ike & Tash
Episode 308 with Ike & Tash - bokehpodcast.com/308
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Does your Pinterest content planning lack strategy and organization?
In episode 413 of the Bokeh Podcast, Kristen Krehbiel joins us to share her process to creating and planning content that has led to 1.4 million monthly viewers on Pinterest. Listen in as she highlights the tools, analytics, and trends you should be considering when creating content for Pinterest!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Brand Position: In the beginning phases of this process. (2:14)
Client Experience: Communication, Understanding Needs & Being Kind (11:17)
Delegating/Outsourcing: Taxes, Branding, and Web Design (14:49)
Inspiration: Nature, Floral Arrangements, and Mid-Century Modern Design (19:24)
Content Recommendations: (24:07)
Podcasts and Online Courses
Tailwind Pinterest Content - tailwindapp.com
Pinterest Reach: 1.4 Million
Website Analytics: 95% of social network traffic is from Pinterest
Using Trends to Write Blog Content (36:39)
Kristen’s Pinterest Schedule/Commitment (42:22)
Using Tailwind (43:38)
Tailwind Tribes (44:35)
Pinterest & Tailwind Analytics (48:13)
Pinterest Tips (51:11)
1. Emphasis on fresh content.
2. Pin to the most relevant board first.
3. Repin and share to other boards.
4. Review insights/notification and follow your those who are pinning for wedding planning.
5. Pin vertical images.
Links
instagram.com/Kristenkayphotography
pinterest.com/Kristenkayphotograph
Does finding a work/life balance as a photographer intimidate you? We often believe that putting too much focus on one will cause the other to suffer.
In episode 412 of the Bokeh Podcast, Benjamin Clifford shares how he decided to start prioritizing his family over his business and how that shift made him a better photographer. Listen in as he shares how you can avoid sacrificing your business by creating routines, encouraging communication, and prioritizing to your family.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Brand Position: Intimate elopement photography. (1:45)
Delegation/Outsourcing: Editing, SEO, then split the responsibilities between partners.
Book Recommendations: Total Money Makeover by Dave Ramsey (20:56)
Prioritizing Family (26:35)
Communication (31:30)
Principles for Prioritizing Family (34:32)
1. Morning and evening routines
2. Create open communication with those you love.
3. Create small pockets of moments in your day to show that you value the other person.
Ways Prioritizing Family Makes You a Better Photographer (48:14)
1. Improved time management skills.
2. It clears out the less important stuff to focus on.
Links
Joe Rogan’s Episode with Kevin Hart
Make sure you check out Episode 141 with Ben:
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Are you doing everything you can to create a comfortable environment for you clients to have a great experience with their photo shoot?
In episode 411 of the Bokeh Podcast, Alyssa Keys joins us to share how she prioritizes a great experience for her clients by focusing on how they feel before, during, and after her sessions. Listen in as she provides helpful techniques to encourage a wonderful client experience.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Brand Position: Offering dynamically beautifully crafted images that show who you truly are. (3:02)
Technique for Time: Creating a schedule, incorporating morning routines, and meditating. (11:09)
Delegation/Outsourcing (15:24)
Inspiration: Thrifting (18:34)
Book Recommendation: (21:02)
You’re a Badass at Making Money by Jen Sincero - bit.ly/bp-bamoney
When: The Scientific Secrets of Perfect Timing by Daniel H Pink - bit.ly/bp-when
Two Important Components of a Great Client Experience:
Comfort
Trust
Music During Sessions (31:45)
Enthusiasm with Clients (38:24)
Comfortable with Ourselves so our Clients Feel Comfortable (44:43)
Prompts (48:23)
“Set the scene to set the trust.”
Links
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Have you exhausted the traditional, posed wedding day portraits over and over again? Consider shooting for the in-between moments to pull something special out of your clients' special day.
In episode 410 of the Bokeh Podcast, Jide Alakija joins us to discuss why capturing the in-between moments at weddings is important to him. Listen in as he shares how you should approach this photography style, while also balancing your time to still capture the traditional photographs.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Brand Position: Capturing stories and memories that will last a lifetime. (3:11)
Customer Experience: Listen to what’s important to your clients. (7:07)
Technique for Time: Set aside time for rest. Make sure you have a start, end, and exit planned. (10:26)
Outsourcing/Delegation: Understand that your clients aren’t looking for everything that you’re looking for. (14:51)
Book Recommendations: Seven Habits of Highly Effective People by Steven Covey (21:17)
Looking for the In-Between Moments (27:50)
Balancing Standard Images and In-Between Moments (32:55)
Creating a Plan (36:33)
How to Capture In-Between Moments (38:11)
1. Plan Your Shots
2. Listen to Your Clients
3. Have Empathy
4. Have Heightened Curiosity
Links
Jide’s Art Company - tafeta.com
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Are you serving your clients well? High-end experiences can provide more opportunity to earn more profit in your business.
In episode 409 of the Bokeh Podcast, Brittany Elise shares how she creates a custom experience for her clients through providing wardrobe styling, hair and makeup, and products. If you're ready to take your service to the next level and charge more for the experience, this episode is for you!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Based in: Bluffton, Buford, Hilton Head, SC
Also Markets in Atlanta, Warner Robbins, Macon, GA
Brand Position: Providing stress-free portraits for busy moms (1:52)
Customer Experience: Have a servant’s heart. (5:06)
Technique for Time: Know what your sone of genius is and outsource the rest. (7:07)
Inspiration: The business side of powerful luxury brands (14:35)
Book Recommendations: Building a Storybrand by Donald Miller (17:29)
Brittany’s Concept of Service (19:11)
Serving Clients (29:31)
1. Wardrobe Styling
2. Hair and Makeup
3. Prints and Albums with Installation
A La Carte Print Pricing (39:43)
Links
instagram.com/brittanyelisephotography
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Are you ready to have a booked wedding schedule for your new photography business?
In episode 408 of the Bokeh Podcast, Madison Banks joins us to share how she managed to book a full schedule in her first year of business. Listen in as she shares how connecting with potential clients and creating an amazing experience before they book converts more clients.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Based in: Bluffton, Buford, Hilton Head, SC
Also Markets in Atlanta, Warner Robbins, Macon, GA
Brand Position: Photographing real life bride and grooms, flattering everybody, as well as providing clients with the experience of joy and excitement while giving them a sense of community. (5:47)
Customer Experience: Connect with and care for your clients on more than just a business level. (11:07)
Technique for Time: Find your own rythm. (16:23)
Delegation/Outsourcing (20:35)
Education Recommendations: The Bokeh Podcast (27:17)
Inspiration: The Chef’s Table (28:06)
Madison’s Background (33:26)
Two Ideas to Book More Clients (38:24)
1. Focus on the client’s personality (over their looks)
2. Focus on their chemistry with you, the photographer.
Focusing on Personality and Making Clients Feel Confident: (42:39)
1. Manage expectations.
2. Maintain your tone of voice.
FaceTime Call Questions (51:12)
How did you meet?
Why did you inquire with me?
What are you looking to get out of the client experience?
Links
instagram.com/photographymadisonbanks
Tomas Flint's Episode: bit.ly/bp-63
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Are you a long-time photographer looking to share your passion, experience, and knowledge with aspiring photographers?
In episode 407 of the Bokeh Podcast, Alex Ingram joins us to share how teaching encouraged him to break down the elements of photography into easily retainable terms and concepts, which helped sharpen his tool kit. Listen in as he highlights the importance of communication and presentation as an educator.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Brand Position: Hands on in a plethora of fields (6:00)
Client Experience: Be yourself. (8:)
Technique for Time: Make Time (11:04)
Delegation: Hiring freelancers for large scale jobs. (15:45)
Book Recommendations: (21:05)
Awaken the Giant Within by Tony Robbins - bit.ly/bp-awaken
How to Win at the Sport of Business by Mark Cuban - bit.ly/bp-sportofbusiness
Teaching Experience (28:58)
Achieving Better Communication While Teaching:
1. Understand why you’re doing photography.
2. Make everything feel “real world.”
Presenting with Slides (50:06)
Minimal Content
Root Concepts Only
Becoming a Teacher (53:)
Start with Why
Know your niche & teaching concept
Links
Start with Why by Simon Sinek - bit.ly/bp-startwithwhy
Google Slides - docs.google.com/presentation/
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