Stay ConnectedWelcome to The Bokeh Podcast, where we help photographers build sustainable businesses!
Host Nathan Holritz and his guests will help you build your brand, focus your marketing efforts, refine your workflows, and dial in your photographic technique – all with efficiency in mind.
In the end, we not only want you to succeed as a photography business owner, but to still have a life through it all.
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Copyright: © Copyright Photographer's Edit
Are you providing your couples with beautifully styled detail images from their wedding day?
In episode 426 of the Bokeh Podcast, Stephanie Kase joins us to walk through her workflow for photographing details. Listen in as she also discusses how she educates her couples on what makes beautiful details shots and the role they play in the process.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Brand Position: Organized, genuine experience for classic couples getting married. (3:27)
Technique for Time: Consider the concept of defined work hours. (9:33)
Outsourcing/Delegation: Outsourcing Editing and Hiring an Assistant (12:15)
Book Recommendations: (17:45)
This is Marketing with Seth Godin
Essentialism
Education & Communication with Couples: Preparation for Photographing Details (21:11)
Styling Kit & Styling Boards (25:30)
Arrive Early to Eliminate Stress (27:35)
Workflow for Photographing Details (30:07)
Photograph the Dress First
Move to Lay Flat Images
Going From Big to Small in Lay Flats (31:31)
Three Main Big Shots (31:44)
1. Invitation Suite
2. Bride’s Details
3. Groom’s Details
Small Shots of Every Detail (32:29)
Getting Variety in the Details (33:20)
Collaborating with the Florist (38:08)
Camera Gear (39:52)
Sigma Art 50 mm
Tamron 90 mm Macro
Post Production Workflow with Vendors (42:14)
Links
instagram.com/stephanielynnkase
youtube.com/channel/UCiY-h0MvIzfneJ6n72psVMQ
Free Download: 6 Secrets for Photographing Details
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Are you heading into a busy and stressful season in your photography business? Maybe you're in the middle one now and need to relieve some of that stress.
In episode 425 of the Bokeh Podcast, Glen Mitchell explains all of the factors in your life that impact your stress and how you can manage it. Listen in as he shares his passion for eliminating stress in your life through his Thrive Through Life Health Coaching DESTRESSS Protocol.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Client Experience: Know your customer and care about them. (5:10)
Outsourcing/Delegation: Outsourcing Editing with Photographer’s Edit (14:54)
Book Recommendations: Jim Rones (18:46)
Ultimate Jim Rohn Library on Audible
DESTRESSS Protocol (35:10)
Diet (35:55)
East lots of green vegetables, with a little meat.
Exercise (46:28)
Exercise is a stress on the body, depending on your body type, adjust accordingly.
Stress (51:14)
Toxins (1:00:03)
Rest (1:04:42)
Sleep (1:06:12)
1. Stop eating 3 hours before bed.
2. Make your bedroom as dark as possible.
3. Use a wake light alarm to wake you up.
4. Keep your bedroom cool (chillypads and hypoallergenic sheets)
5. Listen to soothing music or white noise.
6. Make the bedroom an electronic free zone.
7. Dim/Warm lighting your bedroom.
8. Supplements for sleep.
Emotional Balance (1:11:25)
9 Toxic Emotions:
1. Bitterness
2. Resentment
3. Discomfort
4. Anger
5. Disappointment
6. Guilt
7. Shame
8. Anxiety
9. Sadness
Supplements (1:20:11)
Glen’s Daily Supplements:
1. Daily Nutritional Support by Equilibrium
2. Omega 3
3. Vitamin D
Other Supplements
1. Vitamin B
2. Magnesium
3. Vitamin C
4. Probiotics
5. Adaptogens
Success Mindset (1:25)
Three Processes of Success Mindset:
1. See it
2. Believe it
3. Achieve it
Principals Glen Lives By (1:26:55)
1. Only concern yourself with things you can control.
2. Things are happening for us, not to us.
3. Always be a student.
4. Be happy with what you have, but open to receiving more.
5. Have a compelling vision for your future.
Mentioned in this Episode:
Are you aware of the cash flow in your business or are you intimidated by your business finances?
In episode 424 of the Bokeh Podcast, Courtney Wolf of Invision Events joins us to discuss the importance of familiarizing yourself with your business expenses, profit/loss statements, and bookkeeping so that you're aware of your cash flow. Listen in as she explains important terminology for business accounting in a way that even a beginner can understand!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
About Invision Events (2:24)
Staying Afloat During Quarantine (4:30)
Embrace a Pivot
Run a Lean Business
Finance Terminology (13:14)
Cashflow - the total amount of money that is transferred in and out of the business.
Liquidity - the availability of liquid asset to a business.
Liquid Asset - cash (to a business).
Profit/Loss Statement: (16:25)
Standard financial statement that summarizes the revenues, costs, and expenses that are occurred during a specific time.
Generate Profit by: (16:25)
Increasing Revenue
Reducing Costs
Both
Accounting Software (26:56)
Excel Spreadsheet
Quickbooks
Wave
Tracking the Breakdown of Profits Per Client/Service (40:18)
Variable vs. Fixed Expenses (43:23)
Links
www.invision.events
educateempowerencourage.com
Instagram.com/courtney_invision
Facebook.com/Invisionevents
courtney@invisions.events
Template
Episode 328
Education Empower Encourage
Kesha Lambert
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Have you developed a solid foundation for success in your business?
In episode 423 of the Bokeh Podcast, Milton Jackson, photographer and founder of PicSpotr joins us to share three big ideas that led him to creating a stronger business. Listen in as we talk more than just tools, softwares, and admin work, but take a deep dive into personalizing your business.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
About Milton (1:18)
About PicSpotr: Empower photographers to build their business. (3:15)
Customer Experience: Growth is a reflection of your ability to make your customer feel like your only customer. (8:23)
Technique for Time: (14:47)
Figure out how to time block.
Define SMART goals:
Specific
Measurable
Achievable
Realistic
Timely
Delegation (17:19)
Book Recommendations:
The Subtle Art of Not Giving a F*ck
The E-myth Revisited
Digital Marketing Handbook by Shavani Crawl? https://www.amazon.com/Digital-Marketing-Handbook-Optimization-Content/dp/1519506392
Challenges Faced in Picsptr: (38:58)
Finding Ideal Customer
Know your value, charge your value.
Three Biggest Lessons (45:12)
1. Be who you are, don't hide it.
2. Surround yourself with people who understand you and your values.
3. Be data driven.
Practical Ways to be Data Driven in Business (53:10)
Set a monetary goal for your business, review what types of shoots are generating the most revenue and shift your marketing.
Links:
Picspotr.com
The Workshop for Photographers
User Community
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Have you considered the impacts your business leaves on the environment? From where you're shooting to how you're sharing about it, you have more influence than you may think!
In episode 422 of the Bokeh Podcast, Maddie Mae joins us to discuss how the Leave No Trace movement focuses on teaching the best practices we can follow to both enjoy and protect the outdoors simultaneously. Listen in as she shares seven important principles to consider in order to leave no trace and help create a positive impact on the land you're visiting while photographing your clients.
Bonus: Make sure you check out her course, How to Leave No Trace, to learn more about ensuring your business is taking care of our world!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Customer Experience: The difference between your client’s expectations vs what you deliver. (2:16)
Marketing Miopia (5:02)
Outsourcing/Delegation: What are the core competencies that have to be done by me? (7:16)
The Passion Behind Leave No Trace (18:57)
Awareness in the Environment (27:06)
What is Leave No Trace? (36:55)
7 Principles to Leave No Trace (55:19)
1. Plan and prepare
2. Travel and camp on durable surfaces
3. Disposing of waste properly
4. Leave what you find
5. Minimize campfire impacts
6. Respect wildlife
7. Be considerate of others
Links
instagram.com/adventureinstead
instagram.com/adventureinsteadacademy
Facebook Group: facebook.com/groups/weddingsandwanderlust
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Did you know that pivoting to film photography can actually help you be more efficient with the time you spend in your business?
In episode 421 of the Bokeh Podcast, KC Lostetter shares how making the switch to film allowed her to be more intentional while shooting, set up efficient workflows in her business, and spend less time editing. Listen in as she explains her process with shooting film from start to finish!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Brand Position: Family film photographer for the adventurous, playful, and wild in Hawaii. (1:54)
Technique for Time: Mom Day Mondays and setting aside time for work. (13:16)
Delegation: Automation, templates, and getting premium scans for film. (18:10)
Book Recommendations: (20:14)
The 4 Hour Work Week - bit.ly/bp-4hr
The Road Back to You: An Enneagram Journey to Self-Discovery
The Modern Enneagram: Discover Who You Are and Who You Can Be
Time Saving Factor in Shooting Film (35:55)
Intentionality
Ship Off Film for Scans
Receive Digital File of Scan
Cull, Crop, and Straighten
Send to Client
Communicating with Labs (47:58)
Links:
Free Film Guide
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It's important to make your couples feel comfortable during their engagements session, but could you be doing more to better serve them?
In episode 420 of the Bokeh Podcast, Courtney Bowlden joins us to discuss the importance of communication, connection, and preparation with your clients as you approach their session. Listen is as she shares her process before, during, and after sessions that leaves her clients excited for their images!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Making people feel comfortable in front of the camera. (1:57)
Customer Experience: I’m there for clients before, during, and after. (3:42)
Technique for Time: Block out vacation time. (10:57)
Delegation: Writing for emails, newsletters, and blogging.
Book Recommendations: (22:3)
You are a Badass by Jen Sincero - bit.ly/bp-badass
You are a Badass at Making Money by Jen Sincero - bit.ly/bp-bamoney
Building Connections and Relationships (31:33)
Outfit Recommendations (33:04)
Shooting Sessions (37:11)
Sunseeker App
The Gear Bag: (40:40)
Canon 5d Mark IV
35 mm
50 mm
85 mm
24-70 mm
70-200 mm
Posing in Engagement Sessions (49:52)
Delivery Process (55:39)
Links
See acast.com/privacy for privacy and opt-out information.
Have you found a love for personal brand photography, but aren't sure how to make the pivot in your business?
In episode 419 of the Bokeh Podcast, Mandy Liz joins us to discuss the differences in wedding photography and personal brand photography. Listen in as she highlights the changes you'll need to make in your business in order to better serve your personal brand clients and their businesses.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Based in: Nashville, TN (1:52)
Brand Position: On a mission to empower and encourage women through photography in their current season. (4:28)
Customer Experience: Underpromise and overdeliver. Show that you care about their needs. (9:08)
Delegation/Outsourcing: Copywriting, wedding editing, virtual assistant, and client gifts.(12:09)
Technique for Time: Schedule your days off. (17:22)
Inspiration: Marketing focused content, outside of the photo industry. (19:07)
Book Recommendations: (20:07)
Building a Storybrand - bit.ly/storybrand
The Go Giver
Commercial vs. Brand Photography (27:10)
Wedding Clients vs. Brand Client (28:56)
1. Commercial Agreements, Releases, & Usage Rights
2. Pricing, Packages, & Selling for Commercial vs. Personal Use
3. Photo Credit, Editing, Etc. Aren’t Required.
Shot Lists for Brand Photography (37:55)
Creating Themes for Your Clients (41:02)
Links
Linkedin. Mandy walz
The Dream Hotel
Blue Indigo Creations in AZ (gift giving)
Grant’s Commercial Photography Episode
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Have you found yourself revisiting the basics of what it takes to run a healthy photography business?
In episode 418 of the Bokeh Podcast, Larry McGill of Obsidian Photography joins us to share how his experience in photography and the news industry has helped him develop a skillset for success. Listen in as he discusses the four vital principles that have made a positive impact in his business.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Brand Position: Philadelphia and Mainline Headshots and Portraits that Sell Your Personality
Customer Service: (3:42)
- Make your clients feel like you know what you’re doing.
- Make your clients feel comfortable in front of the camera and through the whole process.
Technique for Time: Learn to say no or I can’t do this. (11:23)
Outsourcing/Delegation: Social media management. (13:58)
Book Recommendations: The Millionaire Next Door (19:10)
NBC Affiliates vs Owned by NBC (23:01)
Working Remotely as a News Producer (24:41)
4 Vital Principles for a Healthy Photography Business (25:53)
1. Staying cool under pressure.
2. Adapting on the fly.
3. Paying attention to detail.
4. Relating to other people.
Links
instagram.com/larry_mcgill_shoots
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Are you passionate about newborn photography, but aren't sure how to create a comfortable environment for the parents?
In episode 417 of the Bokeh Podcast, Joanna Andres joins us to share how important it is for your newborn's parent's to easily develop trust in you. Listen in as she highlights ways you can create an environment for that trust to build quickly, so you can capture beautiful photos of their new baby.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You're Photographing. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Brand Position: Columbus newborn and baby photography. (4:57)
Expanded Brand Position: Specializing in newborn, children portrait photography by custom styling each unique session and provide clients with gorgeous heirloom prints, keepsake albums, and beautiful canvases for clients to hang on their wall and cherish for a lifetime.
Delegation/Outsourcing: Hiring an assistant. (11:03)
Inspiration: Through her children. (17:56)
Book Recommendations: Total Money Makeover by Dave Ramsey (21:01)
Getting Started in Newborns (25:11)
IPS as an Experience
4 Principals for Newborn Photography:
1. Always call the client.
2. Listen to what the client wants.
3. Make your clients feel comfortable like they’re home.
4. Develop trust, since you’re handling their newborn.
Links
instagram.com/joannaandresphotography
facebook.com/JoannaAndresPhotography
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