App Marketing by App Masters

Latest Episodes:

820: Why You Should Localize in Arabic with Qais Haddad Jan 26, 2021

Show notes

Today's guest is Qais Haddad, an ASO and user acquisition specialist at Tamatem Games. You will discover why you are missing out on a huge opportunity if you are NOT localizing in Arabic. He shares how you can get started with localizing in Arabic, how to avoid the sensitive subjects for Arabic users, and ASO mistakes when targeting the MENA region.

Qais Haddad is an ASO & User Acquisition Specialist.

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don’t charge you huge fees just to get your app off the ground. Learn more at B7Dev.com

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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App Store Optimization in 2021 - Brand Strategy (Part 4/6) Jan 25, 2021

Show notes

You will discover the tools I use to come up with a brand strategy that will drive long-term organic downloads.

You can watch this video: https://youtu.be/a6UagdyZ1Go

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

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Get your app audited: http://www.appmasters.com/audit

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SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

B7DEV.com is the one-stop shop for all your app development needs. They can help you with design, development and even marketing. Plus, they are offering an exclusive discount just for the App Masters community. Check them out at B7Dev.com

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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How to Optimize Your Subscription Apps Jan 21, 2021

Show notes

This week is you will discover how to launch, scale, and optimize your mobile app subscription business.

Our guest is Dan Burcaw, Co-Founder at Nami ML, a company focused on helping app developers start and grow mobile subscription businesses.

Nami has assembled the world’s first machine learning dataset designed to accelerate subscription revenue. With over 1 Billion data points collected, Nami’s algorithm is trained to find and convert likely subscriptions.

Nami ML: http://www.namiml.com/

Topics Covered

03:34 What mistakes do developers make when offering subscriptions?
05:11 Pricing page optimization why
07:18 How do you fight subscription fatigue on the Play store?
12:12 How does having a lifetime plan impact subscription revenue?
16:40 How can developers increase the lifetime value
21:40 What are currently the best subscription options for games
22:53 Journal It App Audit
43:09 Decision Maker App Audit
48:29 Wonderful World App Audit

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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App Store Optimization in 2021 - Keyword Research (Part 3/6) Jan 20, 2021

Show notes

In part three of our ASO course, we're going to talk about one of the most important pieces of the ASO puzzle. And that is Keyword Research

You can watch this video: http://youtu.be/WKGez5L-JaQ

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

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Get your app audited: http://www.appmasters.com/audit

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SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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819: How Community Building Leads to Growth with Itamar Rogel Jan 19, 2021

Show notes

Today's guest is Itamar Rogel, Co-Founder and Chief Product Officer at Affogata. You will discover why building a community is a multiplier to your game's retention and growth. Plus, he shares how to sift through user feedback and how you can zoom in on the most relevant piece of feedback.

Itamar Rogel is the Co-Founder and Chief Product Officer at Affogata.

Show Mentions

- Fav app: Trello

SPONSORS

From Apple Features to ASO to influencer marketing, you will learn all the tools and tactics to make it in the app space. Learn more Appmastersacademy.com

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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App Store Optimization in 2021 - ASO Factors (Part 2/6) Jan 18, 2021

Show notes

In part two of our free ASO training, we're going to talk about all the different factors that go in to your keyword rankings.

You can watch this video:https://youtu.be/AHvGCwtCCTo

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

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Get your app audited: http://www.appmasters.com/audit

***************

SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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Indie Success Stories From 2020 Jan 14, 2021

Show notes

This week we are celebrating the success of our fellow indie developers within the App Masters community. You will hear how they've been able to achieve success despite a crazy 2020.

Topics Covered:

02:30 - How Geometry Solver 92X revenue

24:11 - How Peaceful Parent Messenger landed press coverage on launch

41:58 - Google Play ASO tricks and tips from Free Music Player app

You can watch this video: https://youtu.be/wDe5AkIwypg

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

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Get your app audited: http://www.appmasters.com/audit

***************

SPONSORS

Want to double your downloads using ASO? Check out App Masters Academy dot com to discover our EXACT ASO strategies to grow your downloads. That's Appmastersacademy.com

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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App Store Optimization in 2021 - What is ASO? (Part 1/6) Jan 13, 2021

Show notes

What is App Store Optimization or ASO? Do we really need another acronym?

In this video, I take you back to the basics of ASO -- what it is and why you need it.

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

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Get your app audited: http://www.appmasters.com/audit

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SPONSORS

For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com

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YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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818: The Facebook Retargeting Campaign That Drives Revenue with Michael Durst Jan 12, 2021

Show notes

If you want to drive more app revenue through Facebook you will want to listen to this episode. Today's guest will share the step-by-step guide on how to start Facebook advertising and how to retarget users to get them to subscribe to your app.
Plus, how to build an audience on Instagram and transition them into app users, the TWO clever ways he's getting more App Store reviews, and the email marketing strategies that are crushing it for his app.
Michael Durst is the Co Founder of OOMPH

Show Mentions

- Fav app: Photoshop Express: (iTunes | Google Play)

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SPONSORS

For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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Meet the Indie Developer with 7M Downloads & Apple Design Award Jan 11, 2021

Show notes

Today's guest is an Apple Design Award-winning designer and developer. He shares how he's able to turn a passion project into a successful game with 7 million downloads and without any paid marketing. You will also discover how moving the purchase options earlier in the game flow helped increase revenue and how he used timed puzzles to get people back into the game.

Ryan McLeod: https://twitter.com/warpling

Blackbox: https://www.blackboxpuzzles.com/

Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training

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Get your app audited: http://www.appmasters.com/audit

***************

SPONSORS

For just one low monthly price, you will discover our greatest growth hacks to driving massive downloads. Learn more on Appmastersacademy.com

***************

YouTube: AppMasters.com/YouTube
Instagram: @stevepyoung
Twitter: @stevepyoung
Facebook: App Masters

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