7-Figure Small

Latest Episodes:

Conquer the Discomfort of Taking Your Business to the Next Level Apr 18, 2018

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We kicked off the year talking about leveling up your business in 2018. It sounds desirable (and ultimately, it is), but it can also be a struggle. It s not just the work you have to do to level up your business, or to start a new one. It s also the fact that the process itself... Listen to episode

The Email Newsletter as Media Platform, with Sam Parr Mar 21, 2018

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Email was the original "killer app" — everyone uses it, and that s why it s been the absolute best channel for digital marketing and audience building. And yes, that s still true in 2018. The stats don t lie. Every $1 spent on email marketing produces $44 in return, probably because 58% of adults wake up and immediately... Listen to episode

Specialize to Thrive, with Sara Dunn Mar 14, 2018

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When you're working with clients, the goal is to make great money doing great work for great clients. That s totally doable, if you take the right steps. And when we explore landing higher paying clients, finding your ideal client, value billing and tiered pricing, one crucial element keeps surfacing — the power of specialization to... Listen to episode

Is the ‘Youpreneur' Approach the Right One for You? Feb 21, 2018

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It s been almost two years to the day since Chris Ducker last joined us on the show to explain the concept of the Youpreneur. He s been busy since then, running the branded Youpreneur community, and managing to write a brand new book on the subject. It won t take long into this episode to realize that... Listen to episode

Know Thyself: The Entrepreneur's Secret Weapon Feb 14, 2018

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If you re out there making it on your own economically, the depiction of entrepreneurism in the media likely has you scratching your head. Everyone other than you seems to have their act completely together, right? Unemployable has been calling BS on that narrative for almost three years now. On this show, real entrepreneurs tell you... Listen to episode

How to Earn More on Every Project with Tiered Pricing Jan 24, 2018

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It can be nerve-wracking to negotiate your prices with a new client. Even simply presenting your pricing for the project can cause an uncomfortable squirm. In the world of online product sales, this isn t an issue. The price will be displayed on the Plans and Pricing page, usually with several (often three) options to choose... Listen to episode

The Power of Perfect Timing, with Daniel Pink Jan 10, 2018

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Perfect timing can mean the difference between success and failure. But how does it happen? Is it blind luck, or some sort of genius skill that s unavailable to the rest of us? Research from the fields of psychology, biology, and economics reveals the truth — that timing comes down to science. And that means anyone... Listen to episode

How to Charge What You're Really Worth, with Mike McDerment Dec 13, 2017

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In January 2003, Mike McDerment was running a small design firm when he finally snapped. He was using Microsoft Word to bill a client when he accidently saved over the invoice. It was at that point that Mike decided to build his own accounting software solution. To keep the lights on, he moved into his... Listen to episode

Perry Marshall on Smarter Online Advertising Dec 06, 2017

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Back when the Internet was young and dinosaurs roamed the earth, there was a new thing called pay-per-click advertising. And it wasn t Google that invented it, although AdWords would come to rule the space. I made a lot of money with PPC for my real estate business back then, especially while I waited for my... Listen to episode

Four Steps to Landing Higher Paying Clients, with Ed Gandia Nov 15, 2017

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What if you could work the same amount as now, but make more money? Or what if you could work less and still make more money? If it sounds fanciful, it s not. It s a simple matter of charging more for your services. But it s not something that just happens — you ve got to intentionally position... Listen to episode

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