Your First Thousand Clients with Mitch Russo

Latest Episodes:

Dr. Steven Gundry on Why Everything You Know About Diets Are Wrong Sep 11, 2017

Show notes

Dr. Gundry firmly believes that we can directly affect our health and wellness by diet, supplementation, and living well. He discovered the one thing in his research that completely changes everything you think you know about eating well, and he has the proof to back up his claims.

As a renowned cardiologist, heart surgeon, medical researcher, and author, he gave it all up to start a clinic that helps people without surgery. During his 40-year career, Dr. Gundry has performed 10,000 operations and developed patented, life-saving medical technology. He is also the former president of the American Heart Association.

He is also the author of “Dr. Gundry’s Diet Evolution” and 2017 and “The Plant Paradox” which became New York Times bestseller.

In this episode, we will be discussing:

Why you should think twice about vegetarian and vegan diets
How our food is making us sick - and what we can do about it
What happens to your body when you eat natural protein
The argument that eating fruit is like eating skittles
Problem with government science funding
Foods that you need to stay away from
Making simple lifestyle shifts and living a healthy life

Resources Mentioned in This Episode:

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026: Jim Palmer Shares His Journey From Unemployment to Massive Success Sep 08, 2017

Show notes

If you have struggled to get clients for your business, you'll love this episode. Jim Palmer is a marketing and business building expert and host of Dream Biz Coach TV and Stick Like Glue Radio. Through challenges and hardships, from being unemployed to fighting cancer, Jim turned things around. Today, he has been married for thirty-three years and is a go-to marketing and business building expert and in demand coach.

In this episode, we will be discussing

Information overload, why it matters and how to combat it
The importance of practicing what you preach
Long-term unemployment & combating cancer
The start of Jim's first business and getting his first client
Realizing that you can't do it all alone
Internet marketing lessons
Hiring for attitude
Satisfying your customers
Who in all space and time would Jim spend one hour with?
The “Change the world” question

Resources Mentioned in This Episode:

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025: Dov Baron on Living the Entrepreneurial Dream and Then Losing Everything Sep 04, 2017

Show notes

Dov Baron is a masterful storyteller who was named Inc Magazine's Top 100 leadership speakers. He is the leading authority on authentic leadership and founder of Full Monty Leadership and The Authentic Speaker Academy for Leadership. We’ve been friends for a long time and I really think you will enjoy this conversation.

We’ll discuss:

Dov’s background and how he got into entrepreneurship
First entrepreneurial venture and how Dov was started making money early on
Importance of over delivering in business
Listen to what's said, unsaid, and how it's said
The concept of unconscious competence
Betting on the skills that come naturally to you
A quick quiz that YOU can take which will bring out the genius in you
The story of the first speaking gig Dov ever did
Lessons on never judging a person based on their appearance
Learning to speak authentically
The flow state and how to be your “true self”
The speaking tour in Australia
Dov’s free climbing accident and how everything changed overnight
The quiet whisper inside of us that we shouldn’t ignore
Importance of appreciation

Resources Mentioned in This Episode:

Full Monty Leadership
The Authentic Speaker Academy for Leadership
Gift to the Listeners - Take The Self Assessment Gift
Dov's Personal Email

Podcast Sponsor:

Oscar Hamilton - Podcast Editing & Production services

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024: Srikumar Rao on Finding Your Inner Purpose Sep 01, 2017

Show notes

Srikumar guides people to live happier lives. Using his vast knowledge of spirituality, science and business strategy, he helps his clients find their true inner purpose and get that aligned with what they do. I met him in 2010, and throughout the years, I’ve learned so much from him. Srikumar is the author of "Are You Ready to Succeed: Unconventional Strategies for Achieving Personal Mastery in Business and Life", Hyperion, 2006. I believe that you will enjoy our conversation.

In this episode, Srikumar and I discuss:

Finding your purpose and path in life
Course on embodying the knowledge of the greatest masters of all time
Taking ancient wisdom and translating it, so modern people can relate to it
Importance of surveys as a marketing strategy
Opting out people who aren’t a good fit to whatever you have to offer
Why most “event” type seminars don’t produce lasting change
Mental models
Lessons on Upselling
People’s experiences with Srikumar’s program
Universal Law
Who in all space and time would Srikumar spend one hour with?

Resources Mentioned in This Episode:

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023: Kevin Harrington Inventing the Infomercial and Shark Tank Aug 28, 2017

Show notes

Kevin Harrington is best known as one of the original sharks from the Emmy winning TV show “Shark Tank” and has been a successful entrepreneur over the last 40 years.

Kevin has launched over 20 businesses that have grown to over $100 million in sales each. Kevin has been involved in more than a dozen public companies, and has launched over 500 products generating more than $5 billion in sales worldwide. As the inventor of the Infomercial, he created the most powerful Info marketing company called: As Seen On TV and his products are in big box stores all over the world.

In this episode, we will be discussing:

Stories from old days and how Kevin got started as an entrepreneur
How people often get what they believe
Getting started with infomercials and how they were a gold mine
The principle of “Sell First, Build Later” mentality
The Shark Tank experience
Contracting Out - lessons on getting others to do some of the important work
Quality vs. quantity - getting the right mix of clients
Building key relationships
What Kevin is passionate about today
The “Change the world” question

Resources Mentioned in This Episode:

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022: Jason Friedman on Selling a Company For 8-figures and Identity Crisis Around It Aug 25, 2017

Show notes

Jason Friedman started Creative Realities and sold it in 2008 for mid 8-figures. Over the years he has started 4 other businesses. Today, he mostly helps fast fast-growing, entrepreneurial companies gain an unfair advantage over their competition through the art and science of designing their “customer experience journey” - a step by step process for delighting customers in a way that turns them into raving fans for life. Jason has worked with Fortune 100' to solopreneurs in diverse industries, so I really believe you'll enjoy this conversation.

In this episode, we'll discuss:

Going from Rock & Roll Rodio to starting a business in 1997
What Jason's learned from his grandfather
Stories from high-school and key lesson on dedication
Importance of selling people what they want not what they need
Understanding your customers better than they understand themselves
Trade show strategies - how education can work better than direct selling sometimes
How nobody wanted to hire me as a dotcom CEO after a successful exit
Suffering and not knowing who you are after selling a company
Who in all space and time would Jason spend one hour with?
What Jason is doing that has the potential to change the world?

Resources Mentioned in This Episode:

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21: Brian Basilico Cracks The Code: Marketing Magic Aug 21, 2017

Show notes

Brian Basilico has a gift. He knows how to tell a story, communicate from a perspective of success and help you do the same for your business. His own company creates marketing campaigns and social media content for his clients. His wealth of experience and powerful stories entertain and instruct us all on how to really be seen and noticed in the noisy world of Internet Marketing!

In this episode, Brian and I discuss:

Marketing your business while keeping the eye on measurable results
How are constantly reinventing ourselves while sticking to the old principles
Importance of communicating with your customers
Why YOU always need to keep learning
Having the confidence to start over
Is marketing easier online or offline?
Mastering relationships
Cold calling versus emails
Importance of analytics and a bulletproof website
Content marketing
The “Change the world” question

Resources Mentioned in This Episode:

Podcast Sponsor:

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20: Gary Sirak on Mastering the Art of Family Businesses Aug 18, 2017

Show notes

Gary Sirak has been helping other people achieve their American Dream for the last 30 years of his life. He does this with the tools of his trade; insurance and proper planning. But not just an insurance agent, Gary is the alchemist of success and prosperity for family businesses where psychology, finance and good humor makes everything else work.

He is the CEO of Sirak Financial Services in Canton, Ohio. For the last 60 years his business, started by his father, Stan Sirak; taught Gary the most important lesson of his career: “My job isn’t to make as much money as I can. It’s to help my clients accomplish their goals.”

In this episode, Gary and I discuss:

Filling in the gaps and how he got into family business
Challenges with firing family members
How thinking a bit more about solving problems and less about money
Being the sole problem solver
What is the imposter syndrome?
Helping people to learn how to retire
Mastering sales and getting clients
Importance of relationships
Practical lessons on becoming a great networker
Building your reserves slowly
The “Change the world” question

Resources Mentioned in This Episode:

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019: Sally Hogshead On Fascination, Marketing, and Personal Challenges Aug 14, 2017

Show notes

Sally Hogshead is a branding expert and pioneer of the groundbreaking Fascination Advantage® system. Sally skyrocketed to the top of the advertising profession in her early 20s. By age 24, she was the most award-winning advertising copywriter in the U.S. Her campaigns for brands such as MINI Cooper, Nike, Godiva and Coca-Cola have fascinated millions of consumers. At the age of 27, she opened her first ad agency and her work still hangs in the Smithsonian Museum of American History.

A master communicator, Sally has conducted extensive research into the most common personality traits and has discovered how people and well-known brands can use their strengths to provide value and set themselves apart from their competition.

In this episode, Sally and I discuss:

How your most fascinating traits are your most valuable traits
The Fascination Advantage Assessment
Starting her own agency at 27 and the lessons she had to learn the hard way
Being impacted by September 11 attacks
Understanding your role in the world - if you are a founder, you need to take action even if it feels uncomfortable
Importance of showing up
The story of how she got into writing
Gaining a competitive advantage in whatever you do
How putting out quality content is more important than ever
“Dinner Bell” - lessons learned from completely changing the assessment pricing model
Who she would spend one hour with
The “Change the world” question

Resources Mentioned in This Episode:

Sally’s Book
Sally’s Website
Gift to listeners - Fascination Advantage Assessment to Listeners (use code 1000clients)

Podcast Sponsor:

Oscar Hamilton - Podcast Editing & Production services

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018: Anmol Singh on Growing a Marketing Blog Aug 11, 2017

Show notes

Anmol Singh is a hard core technical trader, trading stocks and futures with a focus on the morning sessions or swing trading. His simple setups and exit strategies leave us with plenty to ponder about how we may be approaching the markets.

Anmol currently runs LiveTraders.com where he reveals everything in his live trading room along with several other professional traders with specialties in everything from Forex to Options.

In this episode, Anmol Singh and I discuss: