What's Next In - TopPodcast.com

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What's Next In: Mastercard's Sonic Brand May 24, 2019

Show notes

It's been a pretty exciting year at Mastercard. In January, the payments giant became a symbol brand. In early February, they unveiled the sound of Mastercard, a comprehensive sonic brand architecture that will become the audio cue for many of their interactions with customers.

In this special episode, host Arthur Baker gives the audience a brief background on why the new sonic brand identity is every bit as important as the company's iconic interlocking circles.

The new sonic brand is the culmination of years of hard work not to mention the involvement of leading creatives and musicians from around the world and a multitude of cultures. Take a listen now to what Mastercard sounds like...

What's Next In: Reputation with Tim Murphy Jan 22, 2019

Show notes

Even though Mastercard positions itself as a market leader and a driver for change, there's always a portion of the population that's somewhat leery of big business. Because of this, there's perhaps no better time for us to chat with Tim Murphy on the latest episode of 'What's Next In' on how the payments company maintains its reputation. The general counsel dives into how Mastercard navigates business and presents itself during sweeping waves of nationalism and what connection he sees between innovation and risk. He also discusses Mastercard's approach to social work and how - in an increasingly divided world - Mastercard makes inclusive growth a truly integral part of business. Grab some java and tune in for a great conversation...

What's Next In: Partnerships with Carlos Menendez Dec 18, 2018

Show notes

In order to be a successful payments and technology company, Mastercard continuously seeks out new partnerships that will not only enhance business but improve people's lives. And as a company who has multiple partnerships around the world, who better to explain the very nature of those relationships than Carlos Menendez, president of Enterprise Partnerships at Mastercard. He describes everything from the necessary ingredients for achieving a successful partnership to how they can be truly innovative. In a world where we're increasingly dependent on technology, Carlos also talks about the importance of human connection within partnerships and shares what themes or trends will have the most impact in the future. Most important, he addresses how the company can continue to do well by doing good through connecting ourselves and other.

What's Next In: Financial Inclusion with Shamina Singh Sep 26, 2018

Show notes

Mastercard's history has always been closely tied with inclusive growth and being the UN General Assembly is in its 73rd session, what better way to recognize the event than having EVP of Sustainability Shamina Singh speak about financial inclusion? From the origins of how the Mastercard Foundation was created to how the company utilizes their network for financial inclusion, the casual chat is a must-listen conversation for anyone interested in how technology can help decrease poverty.

What's Next In: Innovation with Deb Barta Aug 08, 2018

Show notes

Whether they're advising a metropolis across the globe on how to become a smart city or evolving their iconic marketing campaign, Mastercard has long been a company where innovators thrive. And no one knows this better than Deb Barta, senior vice president of Innovation Channel Management and Startup Engagement. From hearing about how she spots ingenuity in raw talent to juggling both sides of our brain during innovation, this is the perfect chat either for technofiles or those climbing the corporate ladder.

What's Next In: The Future of Digital Trust with Ajay Bhalla Jul 19, 2018

Show notes

What do the Terminator, TripAdvisor and the country of Estonia all have in common? Mastercard's Chief Security Solutions Officer Ajay Bhalla shares his thoughts on these and other topics on today's episode. The casual chat is a must-listen conversation for technofiles of all interests. From trends in the world of machine learning to cyber safety and security to what inspires Ajay on a personal level, host Arthur Baker and his guest co-host Tory Tevis leave no stone unturned. Ajay also explains how the company has fully embraced an era of innovation and how the acquisitions of Brighterion and NuData are helping Mastercard become leaders in the artificial intelligence and machine-learning space. But we know what you're thinking… Will the machines ever become smarter than the people that use and power them? You'll just have to have to listen to find out...

What's Next In: The Future of Talent and the Workplace with Kelly Joscelyne Jun 11, 2018

Show notes

Kelly Joscelyne, Mastercard's chief talent officer, shares her insights about the modern workplace and how we navigate its waters. We'll explore how work changes us and, in turn, how employees in 2018 change the employment landscape for better or worse. We also delve into the culture at Mastercard and get Kelly's opinion to see if the robots will be coming to take our jobs (they're not … yet), the importance of mentors, her son's advice to 'be more like Hermione (from Harry Potter) and that time she just happened to meet Lady Di when she was a little girl.

What's Next In: Storytelling and Marketing with Raja Rajamannar Apr 19, 2018

Show notes

Raja Rajamannar, Mastercard's chief marketing and communications officer, shares his insights on marketing, social media, brand storytelling and how Mastercard has evolved its iconic Priceless campaign to Start Something Priceless both inside and outside the company. We also find out why the sound of a brand is important to what tech impressed him at this year's Consumer Electronics Show in Las Vegas. We also get to find out Raja's favorite story of all time and what his own Start Something Priceless pledge will be. It's a must-listen conversation...

What's Next In: Smart Cities with Hany Fam Mar 13, 2018

Show notes

Episode one features Mastercard's Hany Fam,executive vice president, Enterprise Partnerships, and Jazmin Sagastiverza, a specialist in Digital Marketing.

There couldn't be better timing for this debut episode. Hany is currently attending this year's Cities Summit at SXSW (South by Southwest) in Austin, Texas, and will be speaking on several panels.

SXSW, which celebrates music, film, interactive and emerging technologies, is a ripe opportunity for civic leaders and creative urbanists of all disciplines to join together to learn, strategize and form coalitions to transform the cities of tomorrow.

In the podcast, Hany shares with our employees how our company works with cities and how smart urbanization connects to our work as well as to other corporate initiatives. From telecommunications to mass transit to infrastructure, it's a fascinating, must-listen conversation about how we're all connected as a society.

What's Next In - Series Trailer Jan 26, 2018

Show notes

'What's Next In' is a Mastercard podcast covering trends affecting our lives professionally, personally and globally. Host Arthur Baker will be joined by an up-and-coming Mastercard employee to speak with experts, thought leaders or senior executives on such topics as marketing, workplace diversity, financial inclusion, smart cities, cybersecurity and artificial intelligence. We'll be taking a deep dive to explain how Mastercard is helping shape the future by fostering innovation on each trend.

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