Wealthy and Well-Known Podcast

Latest Episodes:

Elizabeth Rider Recap: Highlights from the Interview Mar 27, 2020

Show notes

Today's episode acts as a recap of our powerful and technical conversation with Elizabeth Rider about social media's underrated cousin: blogging. We discuss all the ways blogs generate traffic in far more effective ways than social media. While the prospect of having many social media followers can be alluring, hardly any of them see your posts and the platform algorithms are always against you. Blog posts, on the other hand, have incredible lasting power. We also speak about lead capture and SEO optimization strategies such as naming your blog post something that would get typed into Google.

Blogging: the Gift that Keeps Giving with Elizabeth Rider Mar 24, 2020

Show notes

You can think of the yields generated through social media versus blogging in golfing terms, you drive for show but putt for dough. People tend to get hung up on the glamour of Instagram likes and followers, but the truth is that a blog post wins hands down when it comes to generating continuous and sustainable traffic. We were blessed to speak about this and other related ideas on today's episode with OG health blogger Elizabeth Rider! Elizabeth is a health and business expert and coach, and recent author of The Health Habit. Blogging has taken her to the point where she owns a seven-figure business, has over 100 000 people on her email list, and gets 700 000 to a million views each month on her blog!

Bill Cates Recap: Highlights from the Interview Mar 19, 2020

Show notes

If you're still doing the same thing that was done in the 80s or 90s, how can you expect to have any influence? Having a loyal audience is definitely contingent on the provision of a service that they find useful, a service that is relevant. This is one of the major takeaways from our most recent interview with Bill Cates, which we will be recapping in today's show. We also highlight how neuroscience can be put to work in marketing, the value of clarity over intelligence, remembering not to try and serve everybody, and a whole lot more!

Finding Your Right-Fit Client with Bill Cates Mar 17, 2020

Show notes

Having a personal brand and message is exciting but there's a big difference between that and being followed by an actual audience, let alone making money out of one! In fact, getting new clients is one of the main challenges to building your brand and it was an honor having Bill Cates on the show to share his wisdom in this regard. Bill is a Hall of Fame speaker and author of six books, the most recent of which is called Radical Relevance. This new book of his is all about sharpening your marketing message, cutting through the noise, and winning more ideal clients.

Susie Moore Recap: Highlights from the Interview Mar 12, 2020

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The media needs you as much as you need them! This is one of the biggest takeaways we had from our most recent interview with Susie Moore which this episode acts as a recap of. Susie's advice was so actionable and empowering, and today we talk about myths she debunked such as how editors only want to interface with publicists. We cover the practical advice that Susie gave for writing a good pitch, doing research, pegging content onto current events, and how to get the most publicity out of an article you wrote. Susie makes this business seem easy, which it will be if you follow her advice, so tune in today!

Mindset Shifts that Up Your Media Game with Susie Moore Mar 10, 2020

Show notes

Your journey to building a personal brand might not be as difficult and long as you have built it up to be. Switching from fearful to confident is sometimes as simple as a few mindset shifts, and there are facts out there to help orchestrate this transition. Today's guest is Susie Moore and as a media expert, she joins us on the show to drop a few bombs that will get you well on your way to interfacing with editors and turning content into dollars. Susie has featured on over 300 different media outlets including The Today Show and Oprah, and as a life coach and advice columnist, she has all the tricks you'll need to develop the confidence to step out and claim your power.

Donald Miller Recap: Highlights from the Interview Mar 05, 2020

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It is never too late to pivot as long as you keep your new message simple and singular, and repeat it till the cows come home! This is one of the major takeaways from our most recent interview with Donald Miller, of which this episode acts as a recap. Donald went from being a famous author of Christian memoirs to starting a hugely successful business brand coaching company, transitioning almost overnight between the two.

Orchestrating a Career Pivot by Owning the New You with Donald Miller Mar 03, 2020

Show notes

There's a lot of value in helping people more clearly explain what they do. This is because it enables them to find the other people out there who truly need to hear what they have to say. Clarifying people's message is Donald Miller's life's mission and it was an absolute honor to have him on the show. Donald is the CEO of Story Brand and the New York Times bestselling author of multiple books including Blue Like Jazz, and he also recently wrote a number one Wall Street Journal bestseller called Building a Story Brand. Interestingly, Donald made a complete career pivot from writing Christian memoirs to guidebooks in the non-fiction brand-building space.

Julie Solomon Recap: Highlights from the Interview Feb 27, 2020

Show notes

Julie Solomon is somebody who is truly living her gift, and the knowledge she shared in our recent interview was priceless. So today as always we sit down to do one of our special recaps, this time of the biggest takeaways from our interview with Julie. We talk about her in-depth brand deal know-how, which preaches the value of staying confident, how to land your first gig on national TV, the high engagement levels of micro-influencers, and the importance of continuously reaching out.

Expert Tips for Marketing, PR, and Personal Branding with Julie Solomon Feb 25, 2020

Show notes

There are many different paths to building an audience, but leveraging other influencers by managing their publicity is a great approach for those who are just starting out. In this episode, we sit down once again with the wonderful Julie Solomon to hear about her journey from being a publicist to a marketing coach who now enjoys her own massive audience too. Julie is a seven-figure entrepreneur and host of the wildly successful Influencer Podcast which has accrued millions of downloads from listeners across the globe. She is an expert in marketing, PR, and personal branding, and has worked with stars like Lenny Kravitz, Dave Ramsey, and Amy Porterfield.