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    Business

    Wealthy and Well-Known Podcast

    Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group.

    This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you’re launching a book, scaling a business, or trying to become a recognized expert in your space, you’ll learn how to craft a Monetized Personal Brand™ that drives massive impact.

    Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and trusted BBG partners. You’ll hear directly from the minds behind some of today’s most influential personal brands.

    Subscribe and turn on notifications — because your message matters, and the world needs to know your name.

    Advertise

    Copyright: Copyright © 2021 - Brand Builders Group

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    Latest Episodes:
    5 Things You Need to Know to Write, Publish, and Launch a Bestselling Book with Rory and AJ Vaden Nov 05, 2024
    Show notes

    We've learned so much in our 15-year adventure in publishing and realized that maybe we're more than just authors; maybe we have a bigger role to play. So today, AJ sits down with Rory to reveal exciting new publishing developments at Brand Builders Group, the current state of the publishing industry, and a comprehensive five-step guide on what it takes to become a bestselling author. After a high-level overview of the 5 steps necessary to becoming a bestselling author, we closely examine the pros and cons of each publishing channel: traditional publishing, hybrid publishing, and self-publishing. Then, we discuss Mission Driven Press and why we decided to launch our hybrid publishing imprint, how to approach marketing and sales for a successful book launch, why PR alone will not help you reach your sales targets, and why being a bestseller is only one of many markers that gives a book and its author credibility. To end, we implore you to visit the Mission Driven Press website to see how we can help bring your life-changing vision to life because books do change lives!


    3 Ways Your Faith Affects Your Profits Nov 01, 2024
    Show notes

    So many entrepreneurs underestimate the role and power that faith plays in your business. They may not even realize how faith can shape your future profits. On this episode of the Influential Personal Brand podcast, Rory dives into three ways your faith affects your profits based on his recent interview with highly successful entrepreneur, renowned TEDx keynote speaker, and bestselling author, Graham Cochrane. Tune in as he unpacks three different exercises and demonstrations of faith that are elemental to growing your business!


    How to Find Yourself and Your Own Vision with Graham Cochrane Oct 29, 2024
    Show notes

    On our journey to finding true fulfillment, we must reflect on three key elements: our joy, dreams, and desires. Today's guest firmly believes these elements were placed within us by God to help us discover who we are. Graham Cochrane is a highly successful entrepreneur, renowned TEDx keynote speaker, and bestselling author of How To Get Paid For What You Know and his upcoming book, Rebel: Find Yourself by Not Following The Crowd. He hosts The Graham Cochrane Show, a podcast ranked in the top 0.5% globally, and has amassed 700,000 YouTube subscribers. With over 14 years of experience in online coaching and content creation, Graham has built multiple seven-figure businesses that require less than five hours of work per week to maintain, establishing himself as a leading figure in the life-giving business movement. In today's conversation, we dive into his new book, how to make money doing what you love, getting paid for what you know, and much more! If you want to learn how to work fewer hours while continuing to grow your business and make more money, don't miss out! Thanks for listening.


    #1 Best Way to Get Referrals | Sara Hardwick Episode Recap Oct 25, 2024
    Show notes

    Have you ever wondered how to get referrals? What if we told you that the best way to get referrals is incredibly simple? Today on the Influential Personal Brand Podcast, we are recapping our conversation with Sara Hardwick of GIFT-OLOGY about how to get referrals. Tuning in, you'll hear all about why the secret to getting referrals is simply to give them first! We dive into how giving someone something first makes asking for something easier before discussing where referral hesitation comes from and how you can avoid that obstacle. We even talk about the importance of reframing our perception of what a referral is, why you need to know exactly who you want to be referred to, and the ins and outs of relationship-building as a business growth strategy. You don't want to miss this so be sure to press play now!


    Growing Revenue Through Referrals with Sara Hardwick Oct 22, 2024
    Show notes

    Can you meaningfully grow your business through referrals? Today on the Influential Personal Brand Podcast, Sara Hardwick from GIFT-OLOGY joins us to discuss their new referral course and the importance of building connections to grow your revenue. This episode is the perfect way to honor the late CEO of GIFT-OLOGY, John Ruhlin who left an incredible legacy by doing just that. Tuning in, you'll hear that a referral is simply an introduction that adds value, how you can get referrals without asking, three key points to consider when having a referral conversation, the best and worst time to ask for referrals, focusing on finding a referral partnership, and a breakdown of their COPE system to find the right referral partners. We delve into the importance of having a strategy and system for referrals before discussing how to create 'incentives' for people to refer your business and why a 'thank you' goes a long way. We even discuss how important it is for the person who receives a referral to communicate. Finally, Sara shares advice for helping referral partners to introduce you to their contacts. To hear all this and find out more about GIFT-OLOGY's Referral Partner Transformation Course, press play now!


    The Three Parts of a World-Class Presentation Oct 18, 2024
    Show notes

    Most people are unaware of the three key components of a world-class presentation, so here they are now: Content, charisma, and circumstance. You always start with content because, without content, you have nothing (no jokes!). Charisma is all about how you deliver your presentation; being a great storyteller is key! And lastly, it's easy to forget just how important the environment is to the overall quality of presentations. Your circumstance is one-third of delivering a world-class presentation, so always consider the five W's and one H when outlining your presentation.


    How to Monetize Live Events with Jennifer Kem Oct 15, 2024
    Show notes

    Are you looking for a framework to build a highly profitable and transformational event? You're in the right place! Jennifer Kem works with thought leaders and personal brands to help them make more impact (and more money). Named by Forbes as a top brand strategist, Jennifer's company, Master Brand Media, collaborates with influencers, celebrities, CEOs, bestselling authors, and modern entrepreneurs to teach them how to master their businesses, create unforgettable personal brands, and dominate their niches by turning their ideas into cash and meaning. She joins us today to discuss one of her not-so-secret marketing mastermind superpowers: monetizing live events. Tune in as she offers insight into her Million Dollar Experience program, which shows you how to design, build, and sell a high-ticket live event. From structuring the agenda to building the offer, creating a pre-event questionnaire, making the framework the hero, and much more, this episode is jam-packed with practical strategies that will help you elevate your brand, maximize your profits, and create impactful experiences for your audience. Don't miss this opportunity to unlock the secrets to live event success!


    Creating Culture | Britney Ruby Episode Recap Oct 11, 2024
    Show notes

    How do you build a company culture when your entire team is virtual? Or if you're growing so quickly that you can't interact with every leader or employee on a regular basis? In today's recap of AJ's interview with Britney Ruby Miller, AJ shares key lessons on how to create a thriving company culture under any circumstance. She breaks down the ins and outs of creating a shared language for your team, the power of putting together a virtual company library, and what you can do to build well-documented and well-communicated core values. AJ also digs into the importance of defining your core mission and how to attract, manage, and retain people who share your common values. Tune in now to learn how to build a lasting company culture by creating a lasting set of core principles and beliefs!


    Building a 5-Star Life with Britney Ruby Miller Oct 08, 2024
    Show notes

    If you don't know Britney Ruby Miller by name, then you're missing out. Britney is the CEO at Jeff Ruby Culinary Entertainment, a nationally ranked, family-owned restaurant group, and the author of 5-Star Life: The Faithful Fight to Overcome Obstacles and Pursue Excellence. She joins us today to talk about stepping into the family business and the impactful leadership lessons she's learned from the industry, her colleagues, and her many mentors. In our conversation, we discuss the challenges of finding balance as a CEO and mom of four, how she learned to lean on her team after her brother experienced a medical emergency, and the art of letting go. Britney also opens up about why she felt called to write her book during the COVID-19 pandemic, her decision to share personal stories from her marriage, and her deep desire to help other couples. To hear the full scope of our inspiring conversation with Britney Ruby Miller, be sure to tune in!


    How to Outlast Difficulty Oct 04, 2024
    Show notes

    Can you outlast your fear? Can you push past self-doubt, insecurities, inconveniences, and the inevitable pains of getting your message out? In this recap episode, Rory reflects on his interview with his brother, Randy Gale, sharing three powerful strategies — sources of inspiration, if you will — that will help you outlast your competition and overcome the challenges you'll face along the way. Tune in now to hear more and succeed on your journey to conquering something great!


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